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SUMMARY OF CSR

ISLAMIC BUSINESS ETHICS

Hanif azhar

14311196

MANAGEMENT IP

FACULTY OF ECONOMICS

ISLAMIC UNIVERSITY OF INDONESIA


Garratt Hasenstab, Director of Sustainability at the Verdigris Group, a
real estate development and consulting firm, says, “Verdigris Group is
focused on being a leader in the area of corporate social
responsibility. We have developed and established a comprehensive
set of sustainable business initiatives that facilitate our triple bottom-
line approach to operating our business.” He notes that the firm has
operated “as a certified carbon-neutral business since 2007.” The firm
engages its employees actively in all of its sustainability initiatives.

John G. Taft, great-grandson of President Taft and CEO of RBC


Wealth Management-USA, which reports $227 billion of assets under
management, describes one of their CSR initiatives, “The RBC Blue
Water Project is a 10-year global commitment to help protect the
world’s most precious natural resource: fresh water. It includes a $50
million philanthropic commitment to organizations that protect
watersheds and ensure access to clean drinking water.” He notes that
“Clients are often invited to participate in RBC sponsored local events
with nonprofits.”
Taft further explains, “For the sixth year, RBC employees around the
globe will participate in Blue Water Day on June 14. On this day,
employees will volunteer their time to participate in a Community
Makeover with a local nonprofit to help preserve fresh water in urban
areas.” He adds, “I have personally attended Blue Water Day activities
and have seen firsthand the commitment of our employees to the
environment. Last year, in Minneapolis, we cleared invasive species
from a local riverbank so the natural vegetation can thrive and be a
natural filter for runoff that flows into the river. The demonstrated
commitment by the company and employees makes me proud to work
for RBC.” He sums up the benefits to the company this way,
“Employees and customers want to work with a company that they
respect.”
Gary Beu, Managing Director of People and Leadership Development
at the consulting firm West Monroe Partners, says, “At the end of
2011, West Monroe Partners launched its “1+1+1 Program,” a
corporate social responsibility initiative through which we would
donate 1-percent of our time, 1-percent of our treasure and 1-percent
of our talent, each year, back to organizations in our communities.”
He adds, “Since kicking off our 1+1+1 Program, West Monroe Partners
has collectively matched 1,500 employee volunteer hours, completed
nearly 4,000 hours for pro bono projects across the United States, and
donated over $250,000 to non-profit organizations.”
Joe Mechlinski, CEO of the Baltimore-based consulting firm
entreQuest and author of Grow Regardless with whom I did a live
interview recently, sees “giving back to the community” as “an
essential key to a successful business because it not only lifts moral
and builds capability among the team, but it also clears people’s minds
allowing them to make better decisions.” The eQ team conducts “Give
Back Days” where the employees serve meals at Our Daily Bread, a
local soup kitchen, work with Habitat for Humanity on local housing,
mentor children through b4Students and Big Brothers Big Sisters and
more.

Shel Horowitz, a CSR consultant who says he practices what he


preaches, says, “For the past ten years or so, I’ve been very publicly
touting the benefits of eco/social responsibility—in my books, articles,
blog, and speeches. I don’t think it’s a coincidence that during this
period, my business underwent significant growth in average per-
client revenue and total revenue.”
While some can quickly identify the benefits of their CSR initiatives,
others can’t see past the benefit to others to measure the benefits for
their own firms.

Conclusion

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