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A cooperative strategy:
a. is an integrated and coordinated set of commitments and actions designed to exploit core
competencies and gain a competitive advantage.
b. is a strategy in which firms work together to achieve a shared objective.
c. is an integrated and coordinated set of commitments and actions the firm uses to gain a
competitive advantage by exploiting core competencies in specific product markets.
d. specifies actions a firm takes to gain a competitive advantage by selecting and managing a
group of different businesses competing in different product markets
2. A strategy in which firms work together to achieve a shared objective is a :
a. functional-level strategy.
b. business-level strategy.
c. corporate-level strategy.
d. cooperative strategy
3. When using cooperative strategies, firms most frequently develop strategic alliances that
a. is unlikely to yield success if partnering firms are headquartered in the same country.
b. may be too restrictive to facilitate entry into new markets.
c. usually increases the investment necessary to introduce new products.
d. is more frequent than other types of cooperative strategies
5. In a(n) _______, two or more firms create a legally independent company to share some of
their resources and capabilities to develop a competitive advantage.
a. economic
b. collusive
c. alliance
d. relational
7. Which type of strategic alliance is best at passing tacit knowledge between firms?
a. BPM will own more than 50 percent of the venture and a new company will be
formed.
b. J3 will own more than 50 percent of the venture and a new company will be
formed.
c. BPM and J3 will both own 50 percent of the venture and a new company will be
formed.
d. BPM and J3 will both own 50 percent of the venture but no new company will be
formed
12. A strategic alliance in which the partners own different percentages of the new company
they have formed is called a(n)
a. joint venture.
b. network strategy.
c. equity strategic alliance.
d. nonequity strategic alliance
14. A nonequity strategic alliance exists when
a. slow-cycle market
b. medium-cycle market
c. standard-cycle market
d. fast-cycle market
19. A state-wide alliance of independent hospitals has formed in order to do group
purchasing of medical supplies.
Group purchasing allows the hospital alliance to negotiate lower prices with suppliers
because of the large quantity of materials ordered. This is an example of the
advantage of ________ resulting from an alliance.
a. explicit collusion
b. economies of scale
c. opportunistic behavior
d. distribution opportunities
20. Firms in a standard-cycle market may form alliances in order to
a. slow-cycle
b. standard-cycle
c. fast-cycle
d. hyper-cycle
22. The two types of complementary strategic alliances are
a. corporate-level
b. business-level
c. national-level
d. industry-level
25. Of the various business-level strategic alliances, ______ alliances have the most
probability of creating sustainable competitive advantage, and ______ have the
lowest.
a. technological complexity.
b. economies of scope.
c. monopolistic market power.
d. learning curve efficiencies
28. Which of the following statements is FALSE?
a. brand name.
b. capital resources.
c. access to a consolidated market.
d. geographic locations
30. McDonald's, Hilton International, and Subway all heavily rely on the ______ strategy.
a. transnational
b. network cooperative
c. cross-border alliances
d. franchising cooperative
31. In some countries, the only legal way for foreign firms to invest in the country is through
a. acquisitions.
b. mergers.
c. greenfield ventures.
d. strategic alliance with a local firm