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Cost  Accounting,  15e  (Horngren/Datar/Rajan)  


Chapter  12      Strategy,  Balanced  Scorecard,  and  Strategic  Profitability  Analysis  
 
Objective  12.1  
 
1)  Which  of  the  following  statements  best  define  strategy?    
A)  It  describes  how  an  organization  can  create  value  for  its  customers  while  differentiating  itself  from  
its  competitors.  
B)  It  is  an  organization'ʹs  ability  to  achieve  lower  costs  relative  to  competitors  through  productivity  and  
efficiency  improvements,  elimination  of  waste,  and  tight  cost  control.  
C)  It  is  an  organization'ʹs  ability  to  offer  products  or  services  its  customers  perceive  to  be  superior  and  
unique  relative  to  the  products  or  services  of  its  competitors.  
D)  It  describes  how  an  organization  motivates  its  employees  to  work  for  more  hours  without  any  increase  
in  their  wages.  
Answer:    A  
Diff:  2  
Objective:    1  
AACSB:    Analytical  thinking  
 
2)  In  general,  profit  potential  of  an  organization  decreases  with  ________.  
A)  lesser  competition  and  stronger  potential  entrants  
B)  greater  competition  and  stronger  potential  entrants  
C)  lesser  competition  and  weaker  potential  entrants  
D)  greater  competition  and  weaker  potential  entrants  
Answer:    B  
Diff:  2  
Objective:    1  
AACSB:    Analytical  thinking  
 
3)  Which  of  the  following  statements  best  define  a  product  differentiation  strategy?  
A)  It  describes  how  an  organization  can  increase  customer  base  by  differentiating  its'ʹ  product  prices  from  
its  competitors.  
B)  It  is  an  organization'ʹs  ability  to  achieve  lower  costs  relative  to  competitors  through  productivity  and  
efficiency  improvements,  elimination  of  waste,  and  tight  cost  control.  
C)  It  describes  how  an  organization  can  decrease  product  prices  by  differentiating  its'ʹ  raw  materials  from  
its  competitors.  
D)  It  is  an  organization'ʹs  ability  to  offer  products  or  services  its  customers  perceive  to  be  superior  and  
unique  relative  to  the  products  or  services  of  its  competitors.  
Answer:    D  
Diff:  2  
Objective:    1  
AACSB:    Analytical  thinking  

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4)  While  doing  industry  analysis  on  five  forces,  which  of  the  following  is  a  force  that  shapes  an  
organization'ʹs  profit  potential?  
A)  previous  year  profit  figures  
B)  current  year  profit  figures  
C)  bargaining  power  of  suppliers  
D)  research  and  development    
Answer:    C  
Diff:  2  
Objective:    1  
AACSB:    Analytical  thinking  
 
5)  ________  is  an  organization'ʹs  ability  to  offer  products  or  services  that  are  perceived  by  its  customers  as  
being  superior  and  unique  relative  to  those  of  its  competitors.    
A)  Strategy    
B)  Product  differentiation    
C)  Cost  leadership    
D)  The  balanced  scorecard    
Answer:    B  
Diff:  1  
Objective:    1  
AACSB:    Analytical  thinking  
 
6)  ________  refers  to  an  organization'ʹs  ability  to  achieve  lower  costs  relative  to  competitors  through  
productivity  and  efficiency  improvements,  elimination  of  waste,  and  tight  cost  control.    
A)  Marketing  strategy    
B)  Product  differentiation    
C)  Cost  leadership    
D)  Competitor  differentiation    
Answer:    C  
Diff:  1  
Objective:    1  
AACSB:    Analytical  thinking  
 
7)  An  organization  that  is  using  the  product  differentiation  approach  would  ________.    
A)  focus  on  tight  cost  control    
B)  use  innovative  research  and  development  
C)  provide  products  that  are  similar  to  competitors    
D)  offer  products  at  a  lower  cost  than  competitors    
Answer:    B  
Diff:  2  
Objective:    1  
AACSB:    Analytical  thinking  
 

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8)  An  organization  that  is  using  the  cost  leadership  approach  would  ________.  
A)  incur  costs  for  innovative  R&D    
B)  provide  products  at  a  higher  cost  than  competitors    
C)  focus  on  productivity  through  efficiency  improvements    
D)  bring  products  to  market  rapidly    
Answer:    C  
Diff:  2  
Objective:    1  
AACSB:    Analytical  thinking  

9)  Stewart  Corporation  plans  to  grow  by  offering  a  sound  system,  the  SS3000,  that  is  superior  and  unique  
from  the  competition.  Stewart  believes  that  putting  additional  resources  into  R&D  and  staying  ahead  of  
the  competition  with  technological  innovations  is  critical  to  implementing  its  strategy.    Stewart'ʹs  strategy  
is  ________.  
A)  product  differentiation    
B)  downsizing    
C)  product  leadership  
D)  cost  leadership    
Answer:    A  
Diff:  2  
Objective:    1  
AACSB:    Application  of  knowledge  
 
10)  Terbium  Corporation  manufactures  water  toys.  It  plans  to  grow  by  producing  high-­‐‑quality  water  toys  
that  are  delivered  in  a  timely  manner.  There  are  a  number  of  other  manufacturers  who  produce  similar  
water  toys.  Terbium  believes  that  continuously  improving  its  manufacturing  processes  and  reengineering  
processes  to  downsize  and  eliminate  excess  capacity  are  critical  to  implementing  its  strategy.    Out  of  the  
two  basic  strategies,  Terbium'ʹs  strategy  is  ________.      
A)  product  differentiation    
B)  product  leadership      
C)  cost  differentiation    
D)  cost  leadership    
Answer:    D  
Diff:  2  
Objective:    1  
AACSB:    Application  of  knowledge  
 
11)  Strategy  describes  how  an  organization  matches  its  own  capabilities  with  the  opportunities  in  the  
marketplace  to  accomplish  its  overall  objectives.    
Answer:    TRUE  
Diff:  1  
Objective:    1  
AACSB:    Analytical  thinking  
 
12)  One  of  the  five  forces  of  industry  analysis  is  understand  the  bargaining  power  of  customers.  
Answer:    TRUE  
Diff:  1  
Objective:    1  
AACSB:    Analytical  thinking  
 

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13)  Higher  selling  prices,  rather  than  unique  products  or  services,  provide  a  competitive  advantage  for  
the  cost  leader  companies.  
Answer:    FALSE  
Explanation:    Lower  selling  prices,  rather  than  unique  products  or  services,  provide  a  competitive  
advantage  for  the  cost  leader  companies.  
Diff:  1  
Objective:    1  
AACSB:    Analytical  thinking  

14)  An  organization  which  uses  product  differentiation  strategy  will  charge  higher  prices.  
Answer:    TRUE  
Diff:  1  
Objective:    1  
AACSB:    Analytical  thinking  
 
15)  The  cost  leadership  strategy  is  for  products  and  services  that  are  similar  to  competitor'ʹs  products  and  
services.    
Answer:    TRUE  
Diff:  1  
Objective:    1  
AACSB:    Analytical  thinking  
 
16)  The  cost  leadership  strategy  is  best  for  a  company  if  the  engineering  staff  is  more  skilled  at  creatively  
designing  new  products  than  at  making  process  improvements.    
Answer:    FALSE  
Explanation:    The  cost  leadership  strategy  is  best  for  a  company  if  the  engineering  staff  is  more  skilled  at  
making  process  improvements  than  at  creatively  designing  new  products.  
Diff:  2  
Objective:    1  
AACSB:    Analytical  thinking  
 
17)  Cost-­‐‑leadership  strategy  always  advocates  cuts  in  personnel  to  achieve  cost  reduction.  
Answer:    FALSE  
Explanation:    Even  though  cost-­‐‑leadership  strategy  emphasizes  cost  reduction,  cuts  in  personnel  that  
would  hurt  employee  morale  and  hinder  future  growth  are  not  desirable.  
Diff:  2  
Objective:    1  
AACSB:    Analytical  thinking  
 

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18)  Bosely  Corporation  is  reviewing  its  business  strategy.    The  first  step  for  Bosely  is  to  perform  an  
industry  analysis.  You  have  been  hired  to  help  the  company  go  through  the  strategy  formulation  process.  
 
Required:  
To  perform  the  industry  analysis,  what  areas  should  Bosely  focus  on  and  give  at  least  one  example  of  
how  Bosely  can  effectively  deal  with  each  area.  
Answer:    The  industry  analysis  is  composed  of  five  areas:  
1.   Competitors  -­‐‑  How  competitive  is  the  industry  for  Bosely'ʹs  particular  product  ?  They  can  
differentiate  the  product  to  reduce  competition.  
2.   Potential  entrants  to  the  market  -­‐‑  How  easy  is  it  for  new  competitors  to  join  the  market?  Create  
barriers  to  entry,  such  as  high  capital  requirements.  
3.   Equivalent  products  -­‐‑  Is  there  a  substitute  product  available?    Make  continuous  product  
improvements  to  reduce  likelihood  of  equivalent  products.  
4.   Bargaining  power  of  customers  -­‐‑  How  many  suppliers  can  customers  access?    Try  to  negotiate  long-­‐‑
term  purchase  agreements.  
5.   Bargaining  power  of  input  suppliers  -­‐‑  How  many  raw  material  vendors  are  there?    Try  to  find  
alternative  suppliers  and  negotiate  the  best  price  for  raw  materials.  
Diff:  2  
Objective:    1  
AACSB:    Analytical  thinking  

19)  Explain  the  term  cost  leadership.  What  are  the  possible  ways  through  which  a  company  would  try  to  
become  a  cost  leader?  How  far  is  it  desirable  to  implement  cost  reduction  measures?  
Answer:    Cost  leadership  is  an  organization'ʹs  ability  to  achieve  lower  costs  relative  to  its  competitors  
through  productivity  and  efficiency  improvements,  elimination  of  waste,  and  tight  cost  control.  These  
companies  provide  products  and  services  that  are  similar  to—not  differentiated  from—their  competitors,  
but  at  a  lower  cost  to  the  customer.  Lower  selling  prices,  rather  than  unique  products  or  services,  provide  
a  competitive  advantage  for  these  cost  leaders.  To  achieve  its  cost-­‐‑leadership  strategy,  companies  would  
try  to  improve  its  own  internal  capabilities.  It  must  enhance  quality  and  also  reengineer  processes  to  
downsize  and  eliminate  excess  capacity  to  reduce  costs.  At  the  same  time,  it  is  not  desirable  to  implement  
cost  reduction  measures  such  as  compromise  in  product  quality,  cuts  in  personnel  etc,  as  these  kind  of  
measures  would  hurt  company  morale  and  hinder  future  growth.  
Diff:  3  
Objective:    1  
AACSB:    Analytical  thinking  
 

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Objective  12.2  
 
1)  ________  is  the  fundamental  rethinking  and  redesign  of  business  processes  to  achieve  improvements  in  
critical  measures  of  performance  such  as  cost,  quality,  service,  speed,  and  customer  satisfaction.    
A)  Strategy    
B)  Product  differentiation  
C)  Product  designing    
D)  Reengineering    
Answer:    D  
Diff:  1  
Objective:    2  
AACSB:    Analytical  thinking  
 
2)  Which  of  the  following  is  an  example  of  process  reengineering  measure?  
A)  charging  higher  prices  to  increase  tax  benefit  
B)  decreasing  quantity  of  output  produced  to  increase  total  factor  productivity      
C)  increasing  costs  of  all  inputs  used  to  increase  total  factor  productivity      
D)  employing  more  skilled  workers  to  improve  quality  
Answer:    D  
Diff:  2  
Objective:    2  
AACSB:    Application  of  knowledge  
 
3)  The  fundamental  rethinking  and  redesign  of  business  processes  to  achieve  improvements  in  critical  
measures  of  performance,  such  as  cost,  quality,  service,  speed,  and  customer  satisfaction  is  ________.  
A)  directing  
B)  controlling  
C)  reengineering  
D)  structuring  
Answer:    C  
Diff:  1  
Objective:    2  
AACSB:    Analytical  thinking  

4)  Companies  which  strive  to  achieve  cost  leadership  should  never  try  to  implement  business  process  
reengineering  measures.  
Answer:    FALSE  
Explanation:    Companies  which  strive  to  achieve  cost  leadership  can  always  look  at  business  process  
reengineering  measures  to  reduce  process  costs.  
Diff:  2  
Objective:    2  
AACSB:    Analytical  thinking  
 

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5)  Reengineering  benefits  are  most  significant  when  they  focus  on  one  business  function  rather  than  
crossing  functional  lines  of  the  business  process.    
Answer:    FALSE  
Explanation:    Reengineering  benefits  are  most  significant  when  they  cut  across  functional  lines  to  focus  
on  the  entire  business  process.  
Diff:  2  
Objective:    2  
AACSB:    Analytical  thinking  
 
6)  Successful  reengineering  efforts  generally  involve  changing  the  roles  and  responsibilities  of  employees.    
Answer:    TRUE  
Diff:  1  
Objective:    2  
AACSB:    Analytical  thinking  
 
7)  What  is  reengineering.  Can  you  contrast  a  reengineering  approach  to  change  with  a  kaizen  approach  to  
change?    
Answer:    Reengineering  is  the  rethinking  of  business  processes,  such  as  the  order  delivery  process,  to  
improve  critical  performance  measures  such  as  cost,  quality,  or  customer  satisfaction.  It  can  be  contrasted  
to  a  kaizen  approach  to  change  in  that  reengineering  is  most  often  a  sudden,  drastic  change,  while  a  
kaizen  approach  involves  small,  incremental  but  continual  improvements.    
Diff:  2  
Objective:    2  
AACSB:    Analytical  thinking  
 
Objective  12.3  
 
1)  ________  translates  an  organization'ʹs  mission  and  strategy  into  a  comprehensive  set  of  performance  
measures  that  provide  the  framework  for  implementing  its  strategy.    
A)  Performance  scoreboard  
B)  Product  differentiation    
C)  Differential  report  
D)  Balanced  scorecard    
Answer:    D  
Diff:  1  
Objective:    3  
AACSB:    Analytical  thinking  

2)  A  ________  is  a  diagram  that  describes  how  an  organization  creates  value  by  connecting  strategic  
objectives  in  explicit  cause-­‐‑and-­‐‑effect  relationships  with  each  other  in  the  balanced  scorecard  
perspectives.  
A)  value  diagram  
B)  balanced  scoreboard  
C)  strategic  scorecard  
D)  strategy  map  
Answer:    D  
Diff:  1  
Objective:    3  
AACSB:    Analytical  thinking  
 
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3)  The  first  step  to  successful  balanced  scorecard  implementation  is  clarifying  the  ________.  
A)  organization'ʹs  vision  and  strategy    
B)  elements  that  pertain  to  value-­‐‑added  aspects  of  the  business    
C)  owner'ʹs  expectations  about  return  on  investment    
D)  objectives  of  all  four  balanced  scorecard  measurement  perspectives    
Answer:    A  
Diff:  1  
Objective:    3  
AACSB:    Analytical  thinking  
 
4)  In  an  effective  balanced  scorecard,  ________.  
A)  net  income  serves  as  the  best  indicator  for  the  hard-­‐‑to  measure  long-­‐‑run  nonfinancial  performance  
B)  sales  budget  serves  as  one  of  the  leading  indicator  for  the  hard-­‐‑to  measure  short-­‐‑run  financial  
performance  
C)  sales  budget  serves  as  a  leading  indicator  for  the  hard-­‐‑to  measure  short-­‐‑run  nonfinancial  performance  
D)  customer  satisfaction  serves  as  one  of  the  leading  indicator  for  the  hard-­‐‑to  measure  long-­‐‑run  financial  
performance  
Answer:    D  
Diff:  2  
Objective:    3  
AACSB:    Analytical  thinking  
 
5)  Which  of  the  following  statements  is  true  of  a  balanced  scorecard?  
A)  The  balanced  scorecard  reduces  managers'ʹ  emphasis  on  long-­‐‑run  financial  performance.  
B)  The  balanced  scorecard  reduces  managers'ʹ  emphasis  on  short-­‐‑run  financial  performance.  
C)  The  primary  goal  of  using  the  balanced  scorecard  is  to  sustain  short-­‐‑run  financial  performance.  
D)  The  primary  goal  of  using  the  balanced  scorecard  is  to  sustain  short-­‐‑run  nonfinancial  performance.  
Answer:    B  
Diff:  2  
Objective:    3  
AACSB:    Analytical  thinking  

6)  Which  of  the  following  statements  is  true  of  the  internal-­‐‑business-­‐‑process  perspective  of  a  balanced  
scorecard?  
A)  Internal-­‐‑business-­‐‑process  perspective  is  composed  of  three  subprocesses:  innovation  process;  learning-­‐‑
and-­‐‑growth  process;  and  postsales-­‐‑service  process.  
B)  Internal-­‐‑business-­‐‑process  perspective  evaluates  the  profitability  of  the  strategy  and  the  creation  of  
shareholder  value.  
C)  Internal-­‐‑business-­‐‑process  improvement  targets  are  often  determined  after  benchmarking  against  an  
organization'ʹs  main  competitors  standards.  
D)  Internal-­‐‑business-­‐‑process  perspective  is  composed  of  three  subprocesses:  operations  process;  learning-­‐‑
and-­‐‑growth  process;  and  postsales-­‐‑service  process.  
Answer:    C  
Diff:  3  
Objective:    3  
AACSB:    Analytical  thinking  
 

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7)  Which  of  the  following  statements  best  relates  to  the  balanced  scorecard'ʹs  financial  perspective?  
A)  How  can  we  obtain  greater  profits  for  the  current  year?    
B)  How  can  we  increase  shareholder  value?    
C)  How  will  we  obtain  continuous  improvements?    
D)  How  can  we  secure  greater  customer  satisfaction?    
Answer:    B  
Diff:  2  
Objective:    3  
AACSB:    Analytical  thinking  
 
8)  Which  of  the  following  statements  best  relates  to  the  balanced  scorecard'ʹs  internal  business  processes  
perspective?  
A)  How  do  we  lower  costs?    
B)  How  do  we  motivate  employees?    
C)  How  can  we  obtain  greater  profits?    
D)  How  processes  will  increase  value  to  customers?    
Answer:    D  
Diff:  2  
Objective:    3  
AACSB:    Analytical  thinking  
 
9)  Which  of  the  following  statements  best  relates  to  the  balanced  scorecard'ʹs  learning  and  growth  
perspective?  
A)  How  will  we  empower  our  employees?  
B)  How  do  we  lower  costs?    
C)  What  processes  will  increase  value  to  customers?    
D)  How  can  we  obtain  greater  profits?    
Answer:    A  
Diff:  2  
Objective:    3  
AACSB:    Analytical  thinking  

10)  ________  is  a  measure  of  the  balanced  scorecard'ʹs  financial  perspective.  
A)  Service  response  time  
B)  Number  of  new  patents  
C)  Operating  income  
D)  Defect  rates  
Answer:    C  
Diff:  2  
Objective:    3  
AACSB:    Analytical  thinking  
 

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11)  ________  is  a  measure  of  the  balanced  scorecard'ʹs  internal  process  perspective.  
A)  Service  response  time  
B)  Customer  satisfaction  
C)  Gross  profit  percentage  
D)  Cost  reduction  
Answer:    A  
Diff:  2  
Objective:    3  
AACSB:    Analytical  thinking  
 
12)  ________  is  a  measure  of  the  balanced  scorecard'ʹs  customer  perspective.  
A)  Number  of  client  complaints    
B)  Defect  rates  
C)  Number  of  process  improvements    
D)  Revenue  growth    
Answer:    A  
Diff:  2  
Objective:    3  
AACSB:    Analytical  thinking  
 
13)  ________  perspective  of  the  balanced  scorecard  focuses  on  a  company'ʹs  own  operations  that  create  
value  for  customers  that,  in  turn,  help  achieve  financial  objectives.  
A)  Financial  
B)  Customer    
C)  Internal-­‐‑business-­‐‑process  
D)  Learning-­‐‑and-­‐‑growth  
Answer:    C  
Diff:  1  
Objective:    3  
AACSB:    Analytical  thinking  
 
14)  ________  is  a  measure  of  the  balanced  scorecard'ʹs  internal-­‐‑business-­‐‑process  perspective.  
A)  Market  share  
B)  Manufacturing  downtime  
C)  Return  on  investment  
D)  Number  of  customer  complaints  
Answer:    B  
Diff:  2  
Objective:    3  
AACSB:    Analytical  thinking  

15)  Which  of  the  following  statements  is  a  benefit  of  measuring  environmental  and  social  performance?  
A)  It  limits  the  number  of  performance  measures,  identifying  only  the  most  critical  ones.  
B)  It  helps  to  communicate  the  strategy  to  all  members  of  the  organization.  
C)  It  enhances  the  identification  of  cause-­‐‑and-­‐‑effect  relationships  to  evaluate  benefits.  
D)  It  uses  financial  measures  to  serve  as  leading  indicators  of  future  nonfinancial  performance.    
Answer:    C  
Diff:  2  
Objective:    3  
AACSB:    Analytical  thinking  

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16)  ________  is  a  measure  of  the  balanced  scorecard'ʹs  learning-­‐‑and-­‐‑growth  perspective.  
A)  Information  system  availability  
B)  Economic  value  added  
C)  Cost  reductions  in  key  areas  
D)  Customer-­‐‑retention  percentage  
Answer:    A  
Diff:  2  
Objective:    3  
AACSB:    Application  of  knowledge  
 
17)  Which  of  the  following  statements  is  true  of  successfully  implementing  a  balanced  scorecard?  
A)  External  auditors  should  design  and  implement  the  balanced  scorecard.  
B)  Balanced  scorecard  should  never  be  communicated  to  all  employees.  
C)  Balanced  scorecard  should  be  formed  exclusively  by  top  management.  
D)  Management  accountants  should  determine  the  balanced  scorecard  measures.    
Answer:    D  
Diff:  2  
Objective:    3  
AACSB:    Analytical  thinking  
 
18)  Which  of  the  following  statements  is  a  possible  pitfall  while  implementing  a  balanced  scorecard?  
A)  Managers  using  cost-­‐‑benefit  considerations  while  designing  a  balanced  scorecard.  
B)  Managers  ignoring  objective  measures  as  market  share,  manufacturing  yield.  
C)  Managers  using  subjective  measures  in  the  balanced  scorecard.  
D)  Top  management  ignoring  nonfinancial  measures  when  evaluating  employee  performance.  
Answer:    D  
Diff:  2  
Objective:    3  
AACSB:    Analytical  thinking  

19)  Eliminating  excess  capacity  is  an  initiative  to  achieve  the  ________    perspective  under  a  balanced  
scorecard.  
A)  marketing  
B)  customer  
C)  learning  and  growth    
D)  internal-­‐‑business-­‐‑process  
Answer:    D  
Diff:  2  
Objective:    3  
AACSB:    Application  of  knowledge  
 

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20)  The  gross  margin  percentage  is  an  example  of    the  ________    measure  of  a  balanced-­‐‑scorecard.  
A)  internal  business  process  perspective    
B)  customer  perspective    
C)  learning  and  growth  perspective    
D)  financial  perspective    
Answer:    D  
Diff:  2  
Objective:    3  
AACSB:    Application  of  knowledge  
 
21)  The  time  taken  to  fulfill  clients'ʹ  requests  is  an  example  of  the  ________    measure  of  a  balanced-­‐‑
scorecard.  
A)  internal  business  process  perspective    
B)  customer  perspective    
C)  learning  and  growth  perspective    
D)  financial  perspective    
Answer:    B  
Diff:  2  
Objective:    3  
AACSB:    Application  of  knowledge  
 
22)  The  operating  capabilities  is  an  example  of  the  ________    measure  of  a  balanced-­‐‑scorecard.  
A)  internal  business  process  perspective    
B)  customer  perspective    
C)  learning  and  growth  perspective    
D)  financial  perspective    
Answer:    A  
Diff:  2  
Objective:    3  
AACSB:    Application  of  knowledge  
 
23)  The  employee  turnover  rates  is  an  example  of  the  ________    measure  of  a  balanced-­‐‑scorecard.  
A)  internal  business  process  perspective    
B)  customer  perspective    
C)  learning  and  growth  perspective    
D)  financial  perspective    
Answer:    C  
Diff:  2  
Objective:    3  
AACSB:    Application  of  knowledge  

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24)  Stewart  Corporation  plans  to  grow  by  offering  a  sound  system,  the  SS3000,  that  is  superior  and  
unique  from  the  competition.  Stewart  believes  that  putting  additional  resources  into  R&D  and  staying  
ahead  of  the  competition  with  technological  innovations  is  critical  to  implementing  its  strategy.    To  
further  company  strategy,  measures  on  the  balanced  scorecard  would  most  likely  include  ________.    
A)  number  of  process  improvements    
B)  manufacturing  quality    
C)  yield    
D)  an  increase  in  operating  income  from  productivity  gains    
Answer:    B  
Diff:  3  
Objective:    3  
AACSB:    Application  of  knowledge  
 
25)  Terbium  Corporation  manufactures  water  toys.  It  plans  to  grow  by  producing  high-­‐‑quality  water  toys  
that  are  delivered  in  a  timely  manner.  There  are  a  number  of  other  manufacturers  who  produce  similar  
water  toys.  Terbium  believes  that  continuously  improving  its  manufacturing  processes  and  reengineering  
processes  to  downsize  and  eliminate  excess  capacity  are  critical  to  implementing  its  strategy.      To  further  
company  strategy,  measures  on  the  balanced  scorecard  would  most  likely  include  ________.    
A)  number  of  process  improvements    
B)  price  premium  earned    
C)  longer  cycle  times    
D)  an  increase  in  operating  income  from  increased  profit  margins    
Answer:    A  
Diff:  3  
Objective:    3  
AACSB:    Application  of  knowledge  
 
26)  Which  of  the  following  statements  is  a  disadvantage  of  balanced  scorecards?  
A)  Balanced  scorecards  ignore  short-­‐‑run  objectives.  
B)  Balanced  scorecards  may  become  unwieldy  and  difficult  to  understand.  
C)  Balanced  scorecards  use  a  lot  of  nonfinancial  measures.  
D)  Balanced  scorecards  are  of  little  use  in  influencing  managerial  behavior.  
Answer:    B  
Diff:  2  
Objective:    3  
AACSB:    Analytical  thinking  
 
27)  The  financial  perspective  of  the  balanced  scorecard  focuses  on  the  profits  and  value  created  for  
shareholders.  
Answer:    TRUE  
Diff:  1  
Objective:    3  
AACSB:    Analytical  thinking  
 
28)  The  balanced  scorecard  uses  financial  and  nonfinancial  performance  measures  to  evaluate  short-­‐‑run  
and  long-­‐‑run  performance  in  a  single  report.    
Answer:    TRUE  
Diff:  1  
Objective:    3  
AACSB:    Analytical  thinking  

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29)  The  customer  perspective  of  the  balanced  scorecard  focuses  on  the  success  of  the  company  in  its  target  
market.  
Answer:    TRUE  
Diff:  1  
Objective:    3  
AACSB:    Analytical  thinking  
 
30)  To  achieve  success,  it  is  important  to  set  nonfinancial  objectives  as  well  as  financial  objectives.    
Answer:    TRUE  
Diff:  1  
Objective:    3  
AACSB:    Analytical  thinking  
 
31)  An  effective  balanced  scorecard  helps  to  communicate  the  strategy  to  all  members  of  the  organization  
by  translating  the  strategy  into  a  coherent  and  linked  set  of  understandable  and  measurable  operational  
targets.  
Answer:    TRUE  
Diff:  1  
Objective:    3  
AACSB:    Analytical  thinking  
 
32)  The  customer  perspective  of  the  balanced  scorecard  evaluates  the  profitability  of  the  strategy.    
Answer:    FALSE  
Explanation:    The  financial  perspective  of  the  balanced  scorecard  evaluates  the  profitability  of  the  strategy.  
Diff:  1  
Objective:    3  
AACSB:    Analytical  thinking  
 
33)  Time  taken  to  replace  or  repair  defective  products  is  a  measure  of  the  financial  perspective  of  the  
balanced  scorecard.    
Answer:    FALSE  
Explanation:    Time  taken  to  replace  or  repair  defective  products  is  a  measure  of  the  internal  business  
perspective  of  the  balanced  scorecard.  
Diff:  2  
Objective:    3  
AACSB:    Application  of  knowledge  
 
34)  The  financial  perspective  of  the  balanced  scorecard  identifies  targeted  customers  and  market  
segments  and  measures  the  company'ʹs  success  in  these  segments.  
Answer:    FALSE  
Explanation:    The  customer  perspective  of  the  balanced  scorecard  identifies  targeted  customers  and  
market  segments  and  measures  the  company'ʹs  success  in  these  segments.  
Diff:  2  
Objective:    3  
AACSB:    Application  of  knowledge  

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35)  The  customer  perspective  under  the  balanced  scorecard  approach  would  include  measures  on  cost  
reduction.    
Answer:    FALSE  
Explanation:    The  financial  perspective  under  the  balanced  scorecard  approach  would  include  measures  
on  cost  reduction.  
Diff:  2  
Objective:    3  
AACSB:    Application  of  knowledge  
 
36)  A  good  balanced  scorecard  tells  the  story  of  a  company'ʹs  strategy,  articulating  a  sequence  of  cause-­‐‑
and-­‐‑effect  relationships—the  links  among  the  various  perspectives  that  align  implementation  of  
the  strategy.  
Answer:    TRUE  
Diff:  1  
Objective:    3  
AACSB:    Analytical  thinking  
 
37)  Buck  Corporation  plans  to  grow  by  offering  a  computer  monitor,  the  CM3000  that  is  superior  and  
unique  from  the  competition.  Buck  believes  that  putting  additional  resources  into  R&D  and  staying  
ahead  of  the  competition  with  technological  innovations  are  critical  to  implementing  its  strategy.  
 
Required:    
a.   Is  Buck'ʹs  strategy  one  of  product  differentiation  or  cost  leadership?  Explain  briefly.    
 
Identify  at  least  one  key  element  that  you  would  expect  to  see  included  in  the  balanced  scorecard:  
b.   for  the  financial  perspective.  
c.   for  the  customer  perspective.  
d.   for  the  internal  business  process  perspective.  
e.   for  the  learning  and  growth  perspective.    
Answer:      
a.   Buck'ʹs  strategy  is  one  of  product  differentiation  because  the  company  plans  to  offer  a  product  that  is  
superior  and  unique  from  the  competition.    
 
The  company'ʹs  balanced  scorecard  should  describe  the  product  differentiation  strategy.  Key  elements  
should  include:    
 
b.   operating  income  growth  from  charging  higher  margins  for  CM3000  for  the  financial  perspective  
c.   market  share  in  the  high-­‐‑end  monitor  market,  customer  satisfaction,  and  new  customers  for  the  
customer  perspective  
d.   manufacturing  quality,  new  product  features  added,  and  order  delivery  time  for  the  internal  business  
perspective  
e.   development  time  for  new  features,  improvements  in  manufacturing  technologies,  employee  
education  and  skill  levels,  and  employee  satisfaction  for  the  learning  and  growth  perspective    
Diff:  3  
Objective:    3  
AACSB:    Application  of  knowledge  

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38)  Maloney  Corporation  manufactures  plastic  water  bottles.  It  plans  to  grow  by  producing  high-­‐‑quality  
water  bottles  at  a  low  cost  that  are  delivered  in  a  timely  manner.  There  are  a  number  of  other  
manufacturers  who  produce  similar  water  bottles.  Maloney  believes  that  continuously  improving  its  
manufacturing  processes  and  having  satisfied  employees  are  critical  to  implementing  its  strategy.    
 
Required:    
 
a.   Is  Maloney'ʹs  strategy  one  of  product  differentiation  or  cost  leadership?  Explain  briefly.    
 
Identify  at  least  one  key  element  that  you  would  expect  to  see  included  in  the  balanced  scorecard:  
b.   for  the  financial  perspective.  
c.   for  the  customer  perspective.  
d.   for  the  internal  business  process  perspective.  
e.   for  the  learning  and  growth  perspective.    
Answer:      
a.   Maloney'ʹs  strategy  is  one  of  cost  leadership  because  there  are  a  number  of  other  manufacturers  who  
produce  similar  water  bottles.  To  succeed,  Maloney  will  have  to  achieve  lower  costs  relative  to  
competitors  through  productivity  and  efficiency  improvements,  elimination  of  waste,  and  tight  cost  
controls.  
 
The  company'ʹs  balanced  scorecard  should  describe  the  product  differentiation  strategy.  Key  elements  
should  include:    
 
b.   operating  income  growth  from  productivity  gains  and  growth  for  the  financial  perspective  
c.   growth  in  market  share,  new  customers,  customer  responsiveness,  and  customer  satisfaction  for  the  
customer  perspective  
d.   yield,  time  to  complete  customer  jobs,  and  order  delivery  time  for  the  internal  business  perspective  
e.   number  of  process  improvements,  hours  of  employee  training,  and  employee  satisfaction  for  the  
learning  and  growth  perspective    
Diff:  3  
Objective:    3  
AACSB:    Application  of  knowledge  

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39)  For  each  of  the  following  measures,  identify  which  perspective  of  the  balanced  scorecard  it  represents:  
financial,  customer,  internal-­‐‑business-­‐‑process,  or  learning-­‐‑and  growth.  
 
1.   service  response  time  
2.   market  share  
3.   gross  margin  percentage  
4.   defect  rates  
5.   customer  satisfaction  
6.   information  system  availability  
7.   new-­‐‑product  development  time  
8.   revenue  growth  
9.   employee  turnover  rates  
10.   setup  time  
Answer:      
1.   internal-­‐‑business-­‐‑process  
2.   customer  
3.   financial  
4.   internal-­‐‑business-­‐‑process  
5.   customer  
6.   learning-­‐‑and-­‐‑growth  
7.   internal-­‐‑business-­‐‑process  
8.   financial  
9.   learning-­‐‑and-­‐‑growth  
10.   internal-­‐‑business-­‐‑process  
Diff:  3  
Objective:    3  
AACSB:    Analytical  thinking  
 
40)  Heliem  Corp.  uses  the  balanced  scorecard  technique  to  achieve  its  long  term  objectives.  Managers  of  
Heliem  came  to  know  that  all  the  balanced  scorecards  objectives  were  achieved  other  than  financial  
perspective  measures  for  the  previous  period.  While  the  learning  and  growth  and  internal  business  
processes  perspective  measures  were  achieved  with  relative  ease,  Heliem  had  to  strive  extremely  hard  to  
achieve  customer  oriented  measures.  The  company  had  failed  miserably  in  achieving  its  financial  
measures.  
Using  the  given  information,  evaluate  the  strategy  of  Heliem  and  its  implementation.  
Answer:    Heliem  failed  miserably  in  achieving  its  financial  measures.  It  also  had  to  strive  extremely  hard  
to  achieve  customer  oriented  measures.  This  means  that  there  were  problems  with  the  set  strategies.  It  
could  be  that  the  management  had  failed  to  identify  the  correct  causal  links  between  various  perspectives  
or  the  measures  set  were  too  difficult  to  achieve.  Heliem  met  its  targets  on  the  two  perspectives  that  are  
more  internally  focused:  learning  and  growth  and  internal  business  processes.  This  implies  that  it  had  no  
problems  in  strategy  implementation.  Heliem'ʹs  managers  can  conclude  that  they  did  a  good  job  in  
implementation,  as  the  various  internal  nonfinancial  measures  it  targeted  improved,  but  that  its  strategy  
was  faulty  because  there  was  no  effect  on  customers  or  on  long-­‐‑run  financial  performance  and  value  
creation.  Management  should  reevaluate  the  strategy  and  the  factors  that  drive  it.  
Diff:  2  
Objective:    3  
AACSB:    Application  of  knowledge  

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41)  What  are  the  four  key  perspectives  in  the  balanced  scorecard?    
Answer:    The  four  key  perspectives  in  the  balanced  scorecard  are:  
a.    Financial  perspective  -­‐‑  This  perspective  evaluates  the  profitability  of  the  strategy  and  
the  creation  of  shareholder  value.  
b.  Customer  perspective  -­‐‑  This  perspective  identifies  targeted  customer  and  market  segments  and  
measures  the  company'ʹs  success  in  these  segments.  
c.    Internal  business  processes  perspective  -­‐‑  This  perspective  focuses  on  internal  operations  that  create  
value  for  customers  that,  in  turn,  help  achieve  financial  performance.  Managers  determine  internal-­‐‑
business-­‐‑process  improvement  targets  after  benchmarking  against  the  company'ʹs  main  competitors.  
d.    Learning  and  growth  perspective  -­‐‑  This  perspective  identifies  the  people  and  information  capabilities  
necessary  for  an  organization  to  learn,  improve,  and  grow.  These  capabilities  help  achieve  superior  
internal  processes  that  in  turn  create  value  for  customers  and  shareholders.  
Diff:  2  
Objective:    3  
AACSB:    Analytical  thinking  
 
Objective  12.4  
 
1)  Which  component  of  strategy  measures  the  changes  in  operating  income  attributed  solely  to  an  
increase  in  the  quantity  of  output  between  Year  1  and  Year  2?    
A)  the  growth  component    
B)  the  price-­‐‑recovery  component    
C)  the  productivity  component    
D)  the  cost  leadership  component    
Answer:    A  
Diff:  1  
Objective:    4  
AACSB:    Analytical  thinking  
 
2)  ________  are  the  subdivisions  of  income  that  management  accountants  use  for  the  strategic  analysis  of  
operating  income.  
A)  Growth,  price-­‐‑recovery  and  cost  leadership  components  
B)  Growth,  price-­‐‑recovery  and  productivity  components  
C)  Cost  leadership,  price-­‐‑recovery  and  productivity  components  
D)  Growth,  cost  leadership  and  productivity  components  
Answer:    B  
Diff:  2  
Objective:    4  
AACSB:    Analytical  thinking  

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3)  Which  component  of  strategy  measures  the  reduction  in  costs  attributable  to  a  reduction  in  the  
quantity  of  inputs  used  in  Year  2  relative  to  the  quantity  of  inputs  that  would  have  been  used  in  Year  1  to  
produce  the  Year  2  output?    
A)  the  growth  component    
B)  the  price-­‐‑recovery  component    
C)  the  productivity  component    
D)  the  cost  leadership  component    
Answer:    C  
Diff:  1  
Objective:    4  
AACSB:    Analytical  thinking  
 
4)  When  analyzing  the  change  in  operating  income,  the  strategy  component  of  growth  ________.  
A)  calculations  are  similar  to  the  selling-­‐‑price  variance  calculations    
B)  isolates  the  change  attributed  solely  to  an  increase  in  market  share    
C)  isolates  the  change  attributed  solely  to  an  increase  in  industry  growth    
D)  isolates  the  change  attributed  solely  to  an  increase  in  the  quantity  of  units  sold    
Answer:    D  
Diff:  1  
Objective:    4  
AACSB:    Analytical  thinking  
 
5)  When  analyzing  the  change  in  operating  income,  the  strategy  component  of  price-­‐‑recovery  ________.  
A)  calculations  are  similar  to  the  efficiency-­‐‑variance  calculations    
B)  compares  the  change  in  output  price  with  the  changes  in  input  prices    
C)  will  report  a  large  positive  amount  when  a  company  has  successfully  pursued  the  cost  leadership  
strategy    
D)  isolates  the  change  attributed  solely  to  an  increase  in  production  efficiencies    
Answer:    B  
Diff:  1  
Objective:    4  
AACSB:    Analytical  thinking  
 
6)  When  analyzing  the  change  in  operating  income,  the  strategy  component  of  productivity  ________.  
A)  calculations  are  similar  to  the  sales-­‐‑volume  variance  calculations    
B)  compares  the  change  in  output  price  with  the  changes  in  input  prices    
C)  will  report  a  large  positive  amount  when  a  company  has  successfully  pursued  the  cost  leadership  
strategy    
D)  isolates  the  change  attributed  solely  to  an  increase  in  the  quantity  of  units  sold    
Answer:    C  
Diff:  1  
Objective:    4  
AACSB:    Analytical  thinking  

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7)  Which  of  the  following  statements  is  true  of  strategic  analysis  of  operating  income?    
A)  Management  accountants  compare  budgeted  operating  performance  over  two  different  periods.  
B)  Management  accountants  compare  actual  and  budgeted  operating  performance  over  the  same  time  
periods.  
C)  Management  accountants  compare  actual  operating  performance  of  one  year  and  budgeted  operating  
performance  of  another  year.  
D)  Management  accountants  compare  actual  operating  performance  over  two  different  periods.  
Answer:    D  
Diff:  2  
Objective:    4  
AACSB:    Analytical  thinking  
 
8)  When  analyzing  the  change  in  operating  income,  the  strategy  component  of  price-­‐‑recovery  will  
increase  when  ________.  
A)  capacity  is  reduced    
B)  market  share  is  increased  
C)  selling  prices  are  increased    
D)  more  units  are  sold    
Answer:    C  
Diff:  2  
Objective:    4  
AACSB:    Application  of  knowledge  
 
9)  When  analyzing  the  change  in  operating  income,  the  strategy  component  of  productivity  will  increase  
when  ________.  
A)  capacity  is  reduced    
B)  quality  is  enhanced    
C)  selling  prices  are  increased    
D)  more  units  are  produced  and  sold    
Answer:    A  
Diff:  2  
Objective:    4  
AACSB:    Application  of  knowledge  
 
10)  Successful  implementation  of  a  cost  leadership  strategy  will  result  in  ________.  
A)  large  favorable  growth  and  price-­‐‑recovery  components    
B)  large  favorable  price-­‐‑recovery  and  productivity  components    
C)  large  favorable  productivity  and  growth  components    
D)  only  a  large  favorable  growth  component    
Answer:    C  
Diff:  2  
Objective:    4  
AACSB:    Application  of  knowledge  

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11)  Successful  implementation  of  a  product  differentiation  strategy  will  result  in  ________.  
A)  a  large  favorable  growth  and  price-­‐‑recovery  components  
B)  a  large  favorable  price-­‐‑recovery  and  productivity  components  
C)  a  large  favorable  productivity  and  growth  components  
D)  only  a  large  favorable  growth  component  
Answer:    A  
Diff:  2  
Objective:    4  
AACSB:    Application  of  knowledge  
 
12)  Assuming  previous  year'ʹs  production  capacity  was  inadequate  to  produce  current  year  output,  the  
cost  effect  of  growth  for  fixed  costs  is  calculated  by  multiplying  the  difference  between  ________  by  price  
per  unit  of  capacity  in  the  previous  year.  
A)  capacity  units  required  to  produce  previous  year  output  in  current  year  and  the  current  year  capacity  
units  
B)  capacity  units  required  to  produce  current  year  output  in  previous  year  and  the  current  year  capacity  
units  
C)  capacity  units  required  to  produce  previous  year  output  in  current  year  and  the  previous  year  capacity  
units  
D)  capacity  units  required  to  produce  current  year  output  in  previous  year  and  the  previous  year  
capacity  units  
Answer:    D  
Diff:  2  
Objective:    4  
AACSB:    Analytical  thinking  
 
13)  Assuming  previous  year'ʹs  production  capacity  was  adequate  to  produce  current  year  output,  the  cost  
effect  of  growth  for  fixed  costs  is  calculated  by  multiplying  the  difference  between  ________  by  price  per  
unit  of  capacity  in  the  previous  year.  
A)  actual  units  of  capacity  in  current  year  and  actual  units  of  capacity  in  previous  year    
B)  capacity  units  required  to  produce  current  year  output  in  previous  year  and  the  current  year  capacity  
units  
C)  actual  units  of  capacity  in  previous  year  and  actual  units  of  capacity  in  previous  year    
D)  capacity  units  required  to  produce  previous  year  output  in  current  year  and  the  previous  year  
capacity  units  
Answer:    C  
Diff:  2  
Objective:    4  
AACSB:    Analytical  thinking  
 
14)  The  revenue  effect  of  price  recovery  is  calculated  by  multiplying  the  difference  in  selling  price  
(current  year  minus  the  previous  year)  by  ________.  
A)  actual  units  sold  in  the  current  year  
B)  budgeted  units  sold  in  the  previous  year  
C)  budgeted  units  sold  in  the  current  year  
D)  actual  units  sold  in  the  previous  year  
Answer:    A  
Diff:  2  
Objective:    4  
AACSB:    Analytical  thinking  
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15)  An  operating  income  analysis  of  Argon  Company  revealed  the  following:    
 
  Operating  income  for  2014   $1,207,000  
  Add  growth  component   102,000  
  Deduct  price-­‐‑recovery  component   (95,000)  
  Add  productivity  component   90,000  
  Operating  income  for  2015   $1,304,000  
 
Argon'ʹs  operating  income  gain  is  consistent  with  the  ________.    
A)  product  differentiation  strategy    
B)  product  leadership  strategy    
C)  cost  differentiation  strategy    
D)  cost  leadership  strategy    
Answer:    D  
Diff:  2  
Objective:    4  
AACSB:    Application  of  knowledge  
 
16)  The  cost  effect  of  productivity  for  variable  costs  is  calculated  by  multiplying  the  difference  in  actual  
input  units  used  to  produce  current  year  output  and  units  of  input  required  to  produce  current  year  
output  in  previous  year  by  the  ________.  
A)  price  per  input  unit  of  previous  year    
B)  price  per  unit  of  capacity  in  the  previous  year  
C)  price  per  unit  of  capacity  in  the  current  year  
D)  price  per  input  unit  of  current  year      
Answer:    D  
Diff:  2  
Objective:    4  
AACSB:    Analytical  thinking  

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Meale  Company  makes  a  household  appliance  with  model  number  X500.  The  goal  for  2015  is  to  reduce  
direct  materials  usage  per  unit.  No  defective  units  are  currently  produced.  Manufacturing  conversion  
costs  depend  on  production  capacity  defined  in  terms  of  X500  units  that  can  be  produced.  The  industry  
market  size  for  appliances  increased  10%  from  2014  to  2015.  The  following  additional  data  are  available  
for  2014  and  2015:  
 
  2014   2015  
  Units  of  X500  produced  and  sold   10,000   11,000  
  Selling  price   $100   $95  
  Direct  materials  (square  feet)   30,000   29,000  
  Direct  material  costs  per  square  foot   $10   $11  
  Manufacturing  capacity  for  X500  (units)   12,500   12,000  
  Total  conversion  costs   $250,000   $240,000  
  Conversion  costs  per  unit  of  capacity   $20   $20  
 
17)  What  is  operating  income  for  2014?    
A)  $450,000    
B)  $1,000,000    
C)  $750,000    
D)  $700,000    
Answer:    A  
Explanation:    A)  ($100  ×  10,000)  -­‐‑  [($10  ×  30,000)  +  ($20  ×  12,500)]  =  $450,000    
Diff:  2  
Objective:    4  
AACSB:    Application  of  knowledge  
 
18)  What  is  operating  income  for  2015?    
A)  $1,045,000    
B)  $726,000  
C)  $486,000  
D)  $476,000  
Answer:    C  
Explanation:    C)  ($95  ×  11,000)  -­‐‑  [($11  ×  29,000)  +  ($20  ×  12,000)]  =  $486,000    
Diff:  2  
Objective:    4  
AACSB:    Analytical  thinking  
 

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19)  Which  of  the  following  statements  is  true  of  strategic  analysis  of  operating  income?  
A)  Change  in  operating  income  from  one  period  to  any  future  period  can  be  subdivided  into  product  
differentiation,  cost  leadership,  and  growth  components.  
B)  Subdividing  the  change  in  operating  income  to  evaluate  the  success  of  a  strategy  has  no  similarity  to  
the  variance  analysis.  
C)  Management  accountants  compare  actual  and  budgeted  operating  performance  over  the  same  time  
periods.  
D)  It  focuses  on  differences  in  individual  categories  of  costs  (direct  materials,  direct  manufacturing  labor,  
and  overheads).  
Answer:    A  
Diff:  2  
Objective:    4  
AACSB:    Analytical  thinking  

Answer  the  following  questions  using  the  information  below:  


 
Crynton  Company  makes  a  household  appliance  with  model  number  L800.  The  goal  for  2015  is  to  reduce  
direct  materials  usage  per  unit.  No  defective  units  are  currently  produced.  Manufacturing  conversion  
costs  depend  on  production  capacity  defined  in  terms  of  L800  units  that  can  be  produced.  The  industry  
market  size  for  appliances  increased  5%  from  2014  to  2015.  The  following  additional  data  are  available  for  
2014  and  2015:  
 
  2014   2015  
  Units  of  L800  produced  and  sold   30,000   31,500  
  Selling  price   $300   $285  
  Direct  materials  (square  feet)   90,000   87,000  
  Direct  material  costs  per  square  foot   $30   $33  
  Manufacturing  capacity  for  L800  (units)   37,500   36,000  
  Total  conversion  costs   $750,000   $720,000  
  Conversion  costs  per  unit  of  capacity   $60   $60  
 
20)  What  is  the  revenue  effect  of  the  growth  component?    
A)  $450,000  U  
B)  $135,000  F    
C)  $135,000  U  
D)  $450,000  F    
Answer:    D  
Explanation:    D)  Revenue  effect  of  the  growth  component  =  (31,500  -­‐‑  30,000)  ×  $300  =  $450,000  F    
Diff:  2  
Objective:    4  
AACSB:    Application  of  knowledge  
 

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21)  What  is  the  cost  effect  of  the  growth  component  for  direct  materials?    
A)  $135,000  U    
B)  $450,000  F    
C)  $450,000  U    
D)  $135,000  F    
Answer:    A  
Explanation:    A)  Units  of  input  required  to  produce  2015  output  in  2014  =  90,000  ×  31,500/30,000  =  94,500  
Cost  effect  of  the  growth  component  for  direct  materials    
=  (94,500  -­‐‑  90,000)  ×  $30  =  $135,000  U    
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  

22)  What  is  the  cost  effect  of  the  growth  component  for  conversion  costs?    
A)  $12,500  U    
B)  $0  
C)  $90,000  U    
D)  $90,000  F    
Answer:    B  
Explanation:    B)  Cost  effect  of  the  growth  component  for  conversion  costs  =  (37,500  -­‐‑  37,500)  ×  $60  =  $0    
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  
 
23)  Overall,  was  Crynton'ʹs  strategy  successful  in  2015?    
A)  Yes,  because  total  revenues  increased  
B)  No,  because  operating  income  decreased    
C)  No,  because  direct  materials  usage  per  unit  increased    
D)  No,  because  direct  material  cost  per  unit  decreased  
Answer:    B  
Explanation:    B)  Change  in  revenue  (31,500  ×  $285)  -­‐‑  (30,000  ×  300)  =  $22,500  U  
Change  in    materials  costs  (87,000  ×  $33)  -­‐‑  (90,000  ×  $30)  =  $171,000  U  
Change  in  conversion  costs  ($720,000  -­‐‑  $750,000)  =  $30,000  F  
Change  in  operating  income  $163,500  U  
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  
 

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Answer  the  following  questions  using  the  information  below:  


 
Strategic  Analysis  of  Profitability  of  Ransham  Company:  
 
Revenue  and   Revenue  and  
Income   Cost  Effects   Cost  Effects  of   Cost  Effect  of   Income  
Statement   of  Growth   Price-­‐‑Recovery   Productivity   Statement  
Amounts   Component   Component   Component   Amounts  
  in  2014   in  2015   in  2015   in  2015   in  2015  
Revenues  ($)   34,000   10,000  F   1,000  U   (b)   (e)  
Costs   23,500   (a)   500  U   (c)   26,100  
Operating  
income   10,500   5,500  F   1,500  U   2,400  F    (d)  
 
24)  What  is  the  cost  effect  of  the  growth  component  (a)?    
A)  $15,500  F  
B)  $4,500  U  
C)  $15,500  U  
D)  $4,500  F  
Answer:    B  
Explanation:    B)  Cost  effect  of  the  growth  component  =  $10,000  F  -­‐‑  $5,500  F  =  $4,500  U  
Diff:  2  
Objective:    4  
AACSB:    Application  of  knowledge  

25)  What  is  the  revenue  effect  of  the  productivity  component  (b)?  
A)  $0  
B)  $2,400  U    
C)  $900  F    
D)  $2,400  F    
Answer:    A  
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  
 
26)  What  is  the  cost  effect  of  the  productivity  component  (c)?    
A)  $0  
B)  $1,200  U    
C)  $900  F    
D)  $2,400  F    
Answer:    D  
Explanation:    D)  Cost  effect  of  the  productivity  component  =  2,400  F  +  $0  =  $2,400  
Or  
Cost  effect  of  the  productivity  component  =    $10,500  +  $4,500    U  +    $500    U  -­‐‑  $16,900  =  $2,400    
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  
 

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27)  What  is  the  operating  income  amount  for  2015  (d)?  
A)  $43,000  
B)  $25,000  
C)  $16,900  
D)  $46,000    
Answer:    C  
Explanation:    C)  Operating  income  =  $10,500  +  $5,500  F  -­‐‑  $1,500  U  +  $2,400  F  =  $16,900  
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  
 
28)  What  is  the  revenue  amount  for  2015  (e)?  
A)  $9,000  
B)  $25,000  
C)  $43,000    
D)  $16,900  
Answer:    C  
Explanation:    C)  Revenue  =  $34,000  +  $10,000  F  -­‐‑  $1,000  U  =  $43,000  
Or  
Operating  income  =  $10,500  +  $5,500  F  -­‐‑  $1,500  U  +  $2,400  F  =  $16,900  
Revenue  =  $26,100  +  16,900  =  $43,000  
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  

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Answer  the  following  questions  using  the  information  below:  


 
Following  a  strategy  of  product  differentiation,  Arseniq  Company  makes  a  high-­‐‑end  Appliance,  XT15.  
Arseniq  presents  the  following  data  for  the  years  2014  and  2015:  
 
  2014   2015  
  Units  of  XT15  produced  and  sold   50,000   52,500  
  Selling  price   $500   $550  
  Direct  materials  (square  feet)   150,000   153,750  
  Direct  materials  costs  per  square  foot   $50   $55  
  Manufacturing  capacity  in  units  of  XT15   62,500   62,500  
  Total  conversion  costs   $6,250,000   $6,875,000  
  Conversion  costs  per  unit  of  capacity   $100   $110  
  Selling  and  customer-­‐‑service  capacity  (customers)   150   150  
  Total  selling  and  customer-­‐‑service  costs   $2,250,000   $2,343,750  
  Selling  and  customer-­‐‑service  capacity  cost  per  customer   $15,000   $15,625  
 
Arseniq  produces  no  defective  units  but  it  wants  to  reduce  direct  materials  usage  per  unit  of  XT15.  
Manufacturing  conversion  costs  in  each  year  depend  on  production  capacity  defined  in  terms  of  XT15  
units  that  can  be  produced.  Selling  and  customer-­‐‑service  costs  depend  on  the  number  of  customers  that  
the  customer  and  service  functions  are  designed  to  support.  Arseniq  had  140  customers  in  2014  and  145  
customers  in  2015.  
 
29)  What  is  operating  income  for  2014?    
A)  $9,000,000  
B)  $11,200,000  
C)  $11,440,000    
D)  $9,207,000  
Answer:    A  
Explanation:    A)  Total  costs  =  [($50  ×  150,000)  +  ($100  ×  62,500)  +  ($15,000  ×  150)]  =  $16,000,000  
Operating  income  =  ($500  ×  50,000)  -­‐‑  $16,000,000    =  $9,000,000  
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  
 
30)  What  is  operating  income  in  2015?    
A)  $11,440,000    
B)  $11,200,000  
C)  $9,000,000  
D)  $9,207,000  
Answer:    B  
Explanation:    B)  Total  costs  =  [($55  ×  153,750)  +  ($110  ×  62,500)  +  ($15,625  ×  150)]  =  $17,675,000  
Operating  income  =  ($550  ×  52,500)  -­‐‑    $17,675,000    =  $11,200,000  
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  

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31)  What  is  the  change  in  operating  income  from  2014  to  2015?    
A)  $2,200,000  U  
B)  $3,875,000  F    
C)  $2,200,000  F  
D)  $3,875,000  U  
Answer:    C  
Explanation:    C)    
2014  
Total  costs  =  [($50  ×  150,000)  +  ($100  ×  62,500)  +  ($15,000  ×  150)]  =  $16,000,000  
Operating  income  =  ($500  ×  50,000)  -­‐‑  $16,000,000    =  $9,000,000  
2015  
Total  costs  =  [($55  ×  153,750)  +  ($110  ×  62,500)  +  ($15,625  ×  150)]  =  $17,675,000  
Operating  income  =  ($550  ×  52,500)  -­‐‑    $17,675,000    =  $11,200,000  
Change  in  operating  income  =  $9,000,000  -­‐‑  $11,200,000  =  $2,200,000  F  
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  
 
32)  What  is  the  revenue  effect  of  the  growth  component?    
A)  $2,625,000  F  
B)  $1,250,000  U  
C)  $2,625,000  U  
D)  $1,250,000  F    
Answer:    D  
Explanation:    D)  Revenue  effect  of  the  growth  component  =  (52,500  -­‐‑  50,000)  ×  $500  =  $1,250,000  F    
Diff:  2  
Objective:    4  
AACSB:    Application  of  knowledge  
 
33)  What  is  the  cost  effect  of  the  growth  component?    
A)  $375,000  U      
B)  $1,506,250  U    
C)  $1,506,250  O    
D)  $375,000  O    
Answer:    A  
Explanation:    A)  Units  of  input  required  to  produce  2015  output  in  2014    
=  (150,000/50,000)  ×  52,500  =  157,500    
Cost  effect  of  growth  for  direct  materials  =  (157,500  -­‐‑  150,000)  ×  $50  =  $375,000  U  
Cost  effect  of  growth  for  conversion  costs  =    (62,500  -­‐‑  62,500)  ×  $100  =  0  
Cost  effect  of  growth  for  selling  and  customer-­‐‑service  costs  =  (150  -­‐‑  150)  ×  $15,000  =  0  
Cost  effect  of  the  growth  component  =  $375,000  U  +  0  +  0  =  $375,000  U    
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  

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34)  What  is  the  net  effect  on  operating  income  as  a  result  of  the  growth  component?    
A)  $1,118,750  F  
B)  $875,000  F  
C)  $875,000  U  
D)  $1,118,750  U  
Answer:    B  
Explanation:    B)  Net  effect  on  operating  income  as  a  result  of  the  growth  component    
=  $1,250,000  F  +  $375,000  U  =  $875,000  F  
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  
 
35)  What  is  the  revenue  effect  of  the  price-­‐‑recovery  component?    
A)  $2,625,000  U  
B)  $1,250,000  U  
C)  $1,250,000  F  
D)  $2,625,000  F  
Answer:    D  
Explanation:    D)  Revenue  effect  of  the  price-­‐‑recovery  component  =  ($550  -­‐‑  $500)  ×  52,500  =  $2,625,000  F    
Diff:  2  
Objective:    4  
AACSB:    Application  of  knowledge  
 
36)  What  is  the  cost  effect  of  the  price-­‐‑recovery  component?    
A)  $375,000  F    
B)  $375,000  U    
C)  $1,506,250  U    
D)  $1,506,250  F  
Answer:    C  
Explanation:    C)  Units  of  input  required  to  produce  2015  output  in  2014    
=  (150,000/50,000)  ×  52,500  =  157,500    
Cost  effect  of  price-­‐‑recovery  for  direct  materials  =  ($55  -­‐‑  $50)  ×  157,500  =  $787,500  U  
Cost  effect  of  price-­‐‑recovery  for  conversion  costs  =    ($110  -­‐‑  $100)  ×  62,500  =  $625,000  U  
Cost  effect  of  price-­‐‑recovery  for  selling  and  customer-­‐‑service  costs    
=  ($15,625  -­‐‑  $15,000)  ×  150  =  $93,750  
Cost  effect  of  the  price-­‐‑recovery  component    
=  $787,500  U+  $625,000  U+  $93,750  =  $1,506,250  U      
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  

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37)  What  is  the  net  effect  on  operating  income  as  a  result  of  the  price-­‐‑recovery  component?    
A)  $1,118,750  F  
B)  $875,000  U  
C)  $1,118,750  U  
D)  $875,000  F  
Answer:    A  
Explanation:    A)  Net  effect  on  operating  income  as  a  result  of  the  price-­‐‑recovery  component    
=  $2,625,000  F  +  $1,506,250  U    =  $1,118,750  F  
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  
 
38)  What  is  the  net  effect  on  operating  income  as  a  result  of  the  productivity  component?    
A)  $875,000  U  
B)  $206,250  F    
C)  $875,000  F  
D)  $206,250  U  
Answer:    B  
Explanation:    B)  Cost  effect  of  productivity  for  direct  materials  =  (153,750  -­‐‑  157,500)  ×  $55  =  $206,250  F  
Cost  effect  of  productivity  for  conversion  costs  =    (62,500  -­‐‑  62,500)  ×  110  =  0  
Cost  effect  of  productivity  for  selling  and  customer-­‐‑service  costs    
=  (150  -­‐‑  150)  ×  $15,625  =  0  
Cost  effect  of  the  productivity  component    
=    $206,250  F  +  0  +  0  =    $206,250  F    
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  
 
39)  An  analysis  of  Baker,  Inc.'ʹs  operating  income  for  the  last  two  years  showed  the  following:  
 
Operating  income  for  2011   $1,200,000  
Add  growth  component   30,000  
Add  price-­‐‑recovery  component   200,000  
Deduct  productivity  component   (16,000)  
Operating  income  for  2012   $1,414,000  
 
This  gain  in  operating  income  is  consistent  with  a  ________.  
A)  downsizing  strategy    
B)  reengineering  strategy    
C)  product  differentiation  strategy    
D)  cost  leadership  strategy    
Answer:    C  
Diff:  2  
Objective:    4  
AACSB:    Application  of  knowledge  

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40)  Cobalt  Company  makes  a  household  appliance  with  model  number  X500.  The  goal  for  2015  is  to  
improve  product  design  and  outlook.  No  defective  units  are  currently  produced.  Manufacturing  
conversion  costs  depend  on  production  capacity  defined  in  terms  of  X500  units  that  can  be  produced.  The  
industry  market  size  for  appliances  increased  10%  from  2014  to  2015.  The  following  additional  data  are  
available  for  2014  and  2015:  
 
  2014   2015  
  Units  of  X500  produced  and  sold   20,000   20,000  
  Selling  price   $150   $170  
  Direct  materials  (square  feet)   30,000   32,500  
  Direct  material  costs  per  square  foot   $10   $10  
  Manufacturing  capacity  for  X500  (units)   20,500   20,500  
  Total  conversion  costs   $451,000   $493,250  
  Conversion  costs  per  unit  of  capacity   $22   $22.5  
 
Out  of  the  two  basic  strategies,  Cobalt'ʹs  strategy  is  ________.      
A)  product  differentiation  because    Cobalt  is  able  to  produce  a  given  quantity  of  output  with  a  lower  cost  
of  inputs  
B)  cost  leadership  because  Cobalt  is  able  to  produce  a  given  quantity  of  output  with  a  lower  cost  of  inputs  
C)  cost  leadership  because  Cobalt  is  able  to  increase  its  output  price  faster  than  the  increase  in  its  input  
prices  
D)  product  differentiation  because  Cobalt  is  able  to  increase  its  output  price  faster  than  the  increase  in  its  
input  prices  
Answer:    D  
Diff:  2  
Objective:    4  
AACSB:    Application  of  knowledge  
 
41)  When  adequate  capacity  exists  in  the  current  year  to  produce  next  year'ʹs  output,  the  cost  effect  of  
growth  for  capacity-­‐‑related  fixed  costs  will  be  zero.  
Answer:    TRUE  
Diff:  2  
Objective:    4  
AACSB:    Analytical  thinking  
 
42)  The  price-­‐‑recovery  component  of  the  change  in  operating  income  measures  solely  the  effect  of  price  
changes  on  revenues  and  costs.  
Answer:    TRUE  
Diff:  1  
Objective:    4  
AACSB:    Analytical  thinking  
 
43)  When  analyzing  the  change  in  operating  income,  the  strategy  component  of  growth  will  increase  
when  more  units  are  sold.  
Answer:    TRUE  
Diff:  2  
Objective:    4  
AACSB:    Application  of  knowledge  

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44)  The  revenue  effect  of  growth  is  calculated  by  multiplying  the  difference  in  units  sold  (current  year  
minus  the  previous  year)  by  selling  price  in  the  current  year.  
Answer:    FALSE  
Explanation:    The  revenue  effect  of  growth  is  calculated  by  multiplying  the  difference  in  units  sold  
(current  year  minus  the  previous  year)  by  selling  price  in  the  previous  year.  
Diff:  2  
Objective:    4  
AACSB:    Analytical  thinking  
 
45)  Cost  effect  of  productivity  for  fixed  costs  is  calculated  by  multiplying  the  difference  in  units  of  
capacity  (current  year  capacity  units  minus  the  previous  year  capacity  units)  by  price  per  unit  of  capacity  
of  the  previous  year.  
Answer:    FALSE  
Explanation:    Cost  effect  of  productivity  for  fixed  costs  is  calculated  by  multiplying  the  difference  in  units  
of  capacity,  current  year  capacity  units  minus  the  previous  year  capacity  units,  by  price  per  unit  of  
capacity  of  the  current  year.  
Diff:  2  
Objective:    4  
AACSB:    Analytical  thinking  
 
46)  The  productivity  component  measures  the  amount  by  which  operating  income  increases  by  using  
inputs  efficiently  to  lower  costs.  
Answer:    TRUE  
Diff:  1  
Objective:    4  
AACSB:    Application  of  knowledge  
 
47)  An  increase  in  production  capacity  will  always  result  in  a  favorable  cost  effect  of  productivity  for  
variable  costs  in  the  short  run.  
Answer:    FALSE  
Explanation:    An  increase  in  production  capacity  will  have  no  cost  effect  of  productivity  for  variable  
costs,  it  may  affect  fixed  costs  productivity.  
Diff:  2  
Objective:    4  
AACSB:    Application  of  knowledge  

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48)  An  analysis  of  Ruthen  Corporation'ʹs  operating  income  changes  between  2015  and  2016  show  the  
following:    
 
Operating  income  for  2015   $4,750,000  
Add  growth  component   180,000  
Deduct  price-­‐‑recovery  component   (60,000)  
Add  productivity  component   285,000  
Operating  income  for  2016   $5,155,000  
 
Required:    
Is  Ruthen'ʹs  operating  income  gain  consistent  with  the  product  differentiation  or  cost  leadership  strategy?  
Explain  briefly.    
Answer:    Ruthen'ʹs  operating  income  gain  is  consistent  with  the  cost  leadership  strategy  because  the  
increase  in  operating  income  was  driven  by  the  $285,000  gain  in  productivity.  It  appears  that  Ruthen  took  
advantage  of  its  productivity  gain  to  reduce  prices  and  to  fuel  growth.    
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  
 
49)  An  analysis  of  Terbolt  Corporation'ʹs  operating  income  changes  between  2015  and  2016  show  the  
following:    
 
Operating  income  for  2015   $4,750,000  
Add  growth  component   75,000  
Add  price-­‐‑recovery  component   398,000  
Deduct  productivity  component   (50,000)  
Operating  income  for  2016   $5,173,000  
 
Required:    
Is  Terbolt'ʹs  operating  income  gain  consistent  with  the  product  differentiation  or  cost  leadership  strategy?  
Explain  briefly.    
Answer:    Terbolt'ʹs  operating  income  gain  is  consistent  with  the  product  differentiation  strategy  because  
the  increase  in  operating  income  was  driven  by  the  $398,000  gain  in  the  price-­‐‑recovery  component.  It  
appears  that  Terbolt'ʹs  superior  quality  stimulated  slight  growth  and  allowed  it  to  charge  a  price  premium  
for  its  products.    
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  

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50)  Following  a  strategy  of  product  differentiation,  Sting  Corporation  makes  a  high-­‐‑end  computer  
monitor,  CM7.  Sting  Corporation  presents  the  following  data  for  the  years  2012  and  2013:    
 
  2012   2013  
  Units  of  CM  7  produced  and  sold   5,000   5,500  
  Selling  price   $400   $440  
  Direct  materials  (pounds)   15,000   15,375  
  Direct  materials  costs  per  pound   $40   $44  
  Manufacturing  capacity  for  CM7  (units)   10,000   10,000  
  Conversion  costs   $1,000,000   $1,100,000  
  Conversion  costs  per  unit  of  capacity   $100   $110  
  Selling  and  customer-­‐‑service  capacity  (customers)   60   58  
  Total  selling  and  customer-­‐‑service  costs   $360,000   $362,500  
  Selling  and  customer-­‐‑service  capacity  cost  per  customer   $6,000   $6,250  
 
Sting  Corporation  produces  no  defective  units  but  it  wants  to  reduce  direct  materials  usage  per  unit  of  
CM7  in  2013.  Manufacturing  conversion  costs  in  each  year  depend  on  production  capacity  defined  in  
terms  of  CM7  units  that  can  be  produced.  Selling  and  customer-­‐‑service  costs  depend  on  the  number  of  
customers  that  the  customer  and  service  functions  are  designed  to  support.  Sting  Corporation  has  100  
customers  in  2012  and  115  customers  in  2013.  The  industry  market  size  for  high-­‐‑end  computer  monitors  
increased  5%  from  2012  to  2013.  
 
Required:    
a.   What  is  operating  income  for  2012?  
b.   What  is  operating  income  in  2013?  
c.   What  is  the  change  in  operating  income  from  2012  to  2013?    
Answer:      
a.   ($400  ×  5,000)  -­‐‑  [($40  ×  15,000)  +  ($100  ×  10,000)  +  ($6,000  ×  60)]  =  $40,000    
 
b.   ($440  ×  5,500)  -­‐‑  [($44  ×  15,375)  +  ($110  ×  10,000)  +  ($6,250  ×  58)]  =  $281,000    
 
c.   $40,000  -­‐‑  $281,000  =  $241,000  F    
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  

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51)  Following  a  strategy  of  product  differentiation,  Sting  Corporation  makes  a  high-­‐‑end  computer  
monitor,  CM7.  Sting  Corporation  presents  the  following  data  for  the  years  2012  and  2013:    
 
  2012   2013  
  Units  of  CM7  produced  and  sold   5,000   5,500  
  Selling  price   $400   $440  
  Direct  materials  (pounds)   15,000   15,375  
  Direct  materials  costs  per  pound   $40   $44  
  Manufacturing  capacity  for  CM7  (units)   10,000   10,000  
  Conversion  costs   $1,000,000   $1,100,000  
  Conversion  costs  per  unit  of  capacity   $100   $110  
  Selling  and  customer-­‐‑service  capacity  (customers)   60   58  
  Total  selling  and  customer-­‐‑service  costs   $360,000   $362,500  
  Selling  and  customer-­‐‑service  capacity  cost  per  customer   $6,000   $6,250  
 
Sting  Corporation  produces  no  defective  units  but  it  wants  to  reduce  direct  materials  usage  per  unit  of  
CM7  in  2013.  Manufacturing  conversion  costs  in  each  year  depend  on  production  capacity  defined  in  
terms  of  CM7  units  that  can  be  produced.  Selling  and  customer-­‐‑service  costs  depend  on  the  number  of  
customers  that  the  customer  and  service  functions  are  designed  to  support.  Ernsting  Corporation  has  100  
customers  in  2012  and  115  customers  in  2013.  The  industry  market  size  for  high-­‐‑end  computer  monitors  
increased  5%  from  2012  to  2013.    
 
Required:    
a.   What  is  the  revenue  effect  of  the  growth  component?  
b.   What  is  the  cost  effect  of  the  growth  component?  
c.   What  is  the  net  effect  on  operating  income  as  a  result  of  the  growth  component?    
Answer:      
a.   (5,500  -­‐‑  5,000)  ×  $400  =  $200,000  F    
 
b.   15,000  ×  5,500  /  5,000  =  16,500;  [(16,500  -­‐‑  15,000)  ×  $40]  +  [(10,000  -­‐‑  10,000)  ×  $100]  +  [(60  -­‐‑  60)  ×  $6,000]  =  
$60,000  U    
 
c.   $200,000  F  +  $60,000  U  =  $140,000  F    
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  

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52)  Following  a  strategy  of  product  differentiation,  Sting  Corporation  makes  a  high-­‐‑end  computer  
monitor,  CM7.  Sting  Corporation  presents  the  following  data  for  the  years  2012  and  2013:    
 
  2012   2013  
  Units  of  CM7  produced  and  sold   5,000   5,500  
  Selling  price   $400   $440  
  Direct  materials  (pounds)   15,000   15,375  
  Direct  materials  costs  per  pound   $40   $44  
  Manufacturing  capacity  for  CM12  (units)   10,000   10,000  
  Conversion  costs   $1,000,000   $1,100,000  
  Conversion  costs  per  unit  of  capacity   $100   $110  
  Selling  and  customer-­‐‑service  capacity  (customers)   60   58  
  Total  selling  and  customer-­‐‑service  costs   $360,000   $362,500  
  Selling  and  customer-­‐‑service  capacity  cost  per  customer   $6,000   $6,250  
 
Sting  Corporation  produces  no  defective  units  but  it  wants  to  reduce  direct  materials  usage  per  unit  of  
CM7  in  2012.  Manufacturing  conversion  costs  in  each  year  depend  on  production  capacity  defined  in  
terms  of  CM7  units  that  can  be  produced.  Selling  and  customer-­‐‑service  costs  depend  on  the  number  of  
customers  that  the  customer  and  service  functions  are  designed  to  support.  Ernsting  Corporation  has  100  
customers  in  2012  and  115  customers  in  2013.  The  industry  market  size  for  high-­‐‑end  computer  monitors  
increased  5%  from  2012  to  2013.    
 
Required:    
a.   What  is  the  revenue  effect  of  the  price-­‐‑recovery  component?  
b.   What  is  the  cost  effect  of  the  price-­‐‑recovery  component?  
c.   What  is  the  net  effect  on  operating  income  as  a  result  of  the  price-­‐‑recovery  component?  
d.   What  is  the  net  effect  on  operating  income  as  a  result  of  the  productivity  component?    
Answer:      
a.   ($440  -­‐‑  $400)  ×  5,500  =  $220,000  F    
 
b.   15,000  ×  5,500  /  5,000  =  16,500;  [($44  -­‐‑  $40)  ×  16,500]  +  [($110  -­‐‑  $100)  ×  10,000]  +  [($6,250  -­‐‑  $6,000)  ×  60]  =  
$181,000  U    
 
c.   $220,000  F  +  $181,000  U  =  $39,000  F    
 
d.   15,000  ×  5,500  /  5,000  =  16,500;  [(15,375  -­‐‑  16,500)  ×  $44]  +  [(10,000  -­‐‑  10,000)  ×  $110]  +  [(58  -­‐‑  60)  ×  6,250]  =  
$62,000  F    
Diff:  3  
Objective:    4  
AACSB:    Application  of  knowledge  

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53)  A  company    pursuing  cost  leadership  may  try  to  further  analyze  the  change  in  operating  income  even  
when  the  growth  component  is  highly  favorable.  Why?  
Answer:    A  company    pursuing  cost  leadership  may  try  to  further  analyze  the  change  in  operating  
income  even  when  the  growth  component  is  highly  favorable  because  growth  might  have  been  helped  by  
an  increase  in  industry  market  size.  Therefore,  at  least  part  of  the  increase  in  operating  income  may  be  
attributable  to  favorable  economic  conditions  in  the  industry  rather  than  to  any  successful  
implementation  of  strategy.  Some  of  the  growth  might  relate  to  a  management  decision  to  decrease  
selling  price,  made  possible  by  the  productivity  gains.  In  this  case,  the  increase  in  operating  income  from  
cost  leadership  must  include  operating  income  from  productivity-­‐‑related  growth  in  market  share  in  
addition  to  the  productivity  gain.  
Diff:  2  
Objective:    4  
AACSB:    Analytical  thinking  
 
Objective  12.5  
 
1)  Engineered  costs  ________.  
A)  have  a  no  repetitive  relationship  with  output  
B)  have  no  measurable  cause-­‐‑and-­‐‑effect  relationship  between  output  and  resources  used  
C)  include  research  and  development  and  human  resource  costs    
D)  include  a  high  level  of  certainty    
Answer:    D  
Diff:  1  
Objective:    5  
AACSB:    Analytical  thinking  
 
2)  Which  of  the  following  statements  is  of  true  engineered  costs?  
A)  They  arise  from  periodic  (usually  annual)  decisions  regarding  the  maximum  amount  to  be  incurred.    
B)  They  have  a  detailed,  physically  observable,  and  repetitive  relationship  with  output.  
C)  They  include  advertising,  executive  training,  and  R&D.  
D)  They  have  high  level  of  uncertainty.  
Answer:    B  
Diff:  1  
Objective:    5  
AACSB:    Analytical  thinking  
 
3)  Which  of  the  following  statements  is  true  of  discretionary  costs?  
A)  They  arise  from  day-­‐‑to-­‐‑day  operational  decisions.  
B)  They  include  conversion  cost,  direct  material  costs.  
C)  They  have  measurable  cause-­‐‑and-­‐‑effect  relationship  between  output  and  resources  used.  
D)  They  have  high  level  of  uncertainty.  
Answer:    D  
Diff:  1  
Objective:    5  
AACSB:    Analytical  thinking  

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4)  ________  have  no  measurable  cause-­‐‑and-­‐‑effect  relationship  between  output  and  resources  used.  
A)  Engineered  costs    
B)  Discretionary  costs    
C)  Marginal  costs  
D)  Manufacturing  costs  
Answer:    B  
Diff:  1  
Objective:    5  
AACSB:    Analytical  thinking  
 
5)  Executive  training  costs  is  an  example  of  ________.  
A)  engineered  costs    
B)  discretionary  costs    
C)  downsizing  costs  
D)  rightsizing  costs  
Answer:    B  
Diff:  2  
Objective:    5  
AACSB:    Application  of  knowledge  
 
6)  Engineered  costs  ________.  
A)  possess  a  high  level  of  uncertainty    
B)  are  nonrepetitive    
C)  are  from  physically  observable  activities    
D)  have  processes  that  are  sketchy  or  unavailable    
Answer:    C  
Diff:  2  
Objective:    5  
AACSB:    Analytical  thinking  
 
7)  Conversion  costs  are  an  example  of  ________.  
A)  direct  engineered  costs  
B)  indirect  engineered  costs  
C)  discretionary  costs  
D)  unused  capacity  costs  
Answer:    B  
Diff:  2  
Objective:    5  
AACSB:    Application  of  knowledge  
 
8)  Managers  can  reduce  capacity-­‐‑based  fixed  costs  by  measuring  and  managing  ________.  
A)  unused  capacity  
B)  variable  costs  
C)  engineered  costs  
D)  discretionary  costs  
Answer:    A  
Diff:  1  
Objective:    5  
AACSB:    Analytical  thinking  

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9)  It  is  difficult  to  determine  unused  capacity  for  ________.  


A)  direct  engineered  costs  
B)  discretionary  costs    
C)  variable  costs  
D)  marginal  costs  
Answer:    B  
Diff:  2  
Objective:    5  
AACSB:    Analytical  thinking  
 
Answer  the  following  questions  using  the  information  below:  
 
Argon  Corp.  had  capacity  to  produce  15,000  units  of  L3  using  30,000  kg  of  direct  materials.  Argon  
produced  14,750  units  of  L3  by  processing  27,500  kg  of  direct  materials.  Conversion  cost  per  unit  is  $7.50.  
Argon  can  add  or  reduce  manufacturing  capacity  in  increments  of  2,500  kgs.  
 
10)  What  is  the  cost  of  unused  capacity  for  conversion  costs  of  Argon?  
A)  $3,750  
B)  $7,500  
C)  $9,375  
D)  $1,875    
Answer:    C  
Explanation:    C)  Conversion  costs  per  kg  of  direct  material  =  $7.5  /  (30,000/15,000)  =  $3.75  per  kg  
Cost  of  unused  capacity  for  conversion  costs  =  (30,000  kgs  ×  $3.75)  -­‐‑  (27,500  kgs  ×  $3.75)  =  $9,375  
Diff:  2  
Objective:    5  
AACSB:    Application  of  knowledge  
 
11)  What  would  be  the  cost  savings  if  Argon  decides  to  reduce  manufacturing  capacity  by  2,500  kgs?  
A)  $9,375  
B)  $3,750  
C)  $1,875  
D)  $7,500  
Answer:    A  
Explanation:    A)  Cost  savings  =  2,500  kgs  ×  $3.75  =  $9,375  
Diff:  2  
Objective:    5  
AACSB:    Application  of  knowledge  

12)  Which  of  the  following  statements  is  a  valid  argument  for  Argon  to  reduce  its  manufacturing  
capacity?  
A)  Argon'ʹs  strategy  is  to  grow  its  business  as  L3  have  unlimited  demand.  
B)  Argon  can  call  back  the  expelled  employees  if  the  reduced  capacity  level  proves  to  be  insufficient.    
C)  Argon  already  has  a  high  employee  turnover  rate  and  a  few  more  will  make  no  difference.  
D)  Argon  wants  to  reduce  product  costs  as  they  want  to  be  the  cost  leaders.  
Answer:    D  
Diff:  3  
Objective:    5  
AACSB:    Analytical  thinking  
 
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13)  Direct  material  cost  is  an  example  of  ________.  


A)  conversion  costs  
B)  discretionary  costs    
C)  engineered  costs    
D)  downsized  costs  
Answer:    C  
Diff:  2  
Objective:    5  
AACSB:    Analytical  thinking  
 
14)  Downsized  capacity  is  the  amount  of  productive  capacity  available  over  and  above  the  productive  
capacity  employed  to  meet  customer  demand  in  the  current  period.  
Answer:    FALSE  
Explanation:    The  amount  of  productive  capacity  available  over  and  above  the  productive  capacity  
employed  to  meet  customer  demand  in  the  current  period  is  the  unused  capacity.  
Diff:  2  
Objective:    5  
AACSB:    Analytical  thinking  
 
15)  Discretionary  costs  arise  from  periodic  (usually  annual)  decisions  regarding  the  maximum  amount  to  
be  incurred.    
Answer:    TRUE  
Diff:  1  
Objective:    5  
AACSB:    Analytical  thinking  
 
16)  Discretionary  costs  are  not  easily  controllable  compared  to  engineered  costs.  
Answer:    TRUE  
Diff:  1  
Objective:    5  
AACSB:    Analytical  thinking  
 
17)  Engineered  costs  contain  a  higher  level  of  uncertainty  than  discretionary  costs.    
Answer:    FALSE  
Explanation:    Discretionary  costs  contain  a  higher  level  of  uncertainty  than  engineered  costs.  
Diff:  2  
Objective:    5  
AACSB:    Analytical  thinking  

18)  Engineered  costs  result  from  a  cause-­‐‑and-­‐‑effect  relationship  between  the  cost  driver  output  and  the  
resources  used  to  produce  that  output.  
Answer:    TRUE  
Diff:  1  
Objective:    5  
AACSB:    Analytical  thinking  
 
19)  Advertising  cost  is  an  example  of  a  discretionary  cost.    
Answer:    TRUE  
Diff:  2  
Objective:    5  
AACSB:    Analytical  thinking  
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20)  It  is  relatively  easy  to  identify  unused  capacity  for  discretionary  costs.    
Answer:    FALSE  
Explanation:    It  is  difficult  to  identify  unused  capacity  for  discretionary  costs  because  of  the  lack  of  a  
cause-­‐‑and-­‐‑effect  relationship.  
Diff:  2  
Objective:    5  
AACSB:    Analytical  thinking  
 
21)  Downsizing  is  an  integrated  approach  of  configuring  processes,  products,  and  people  to  match  costs  
to  the  activities  that  need  to  be  performed  to  operate  effectively  and  efficiently  in  the  present  and  future.  
Answer:    TRUE  
Diff:  1  
Objective:    5  
AACSB:    Analytical  thinking  
 
22)  Manufacturing  overhead  cost  is  an  example  of  indirect  engineered  costs.  
Answer:    TRUE  
Diff:  2  
Objective:    5  
AACSB:    Analytical  thinking  
 
23)  Downsizing  never  involves  eliminating  jobs  as  it  adversely  affects  employee  morale.    
Answer:    FALSE  
Explanation:    Downsizing  involves  eliminating  jobs  at  times  even  though  it  adversely  affects  employee  
morale.    
Diff:  2  
Objective:    5  
AACSB:    Analytical  thinking  

24)  Define  engineered  and  discretionary  costs  and  give  two  examples  of  each.    
Answer:    An  engineered  cost  results  from  a  cause-­‐‑and-­‐‑effect  relationship  between  the  cost  driver  output  
and  the  resources  used  to  produce  that  output.  An  example  of  an  engineered  cost  would  be  direct  
materials  in  the  production  of  products.  Other  examples  of  engineered  costs  might  include  shipping  costs  
or  electrical  costs.  A  discretionary  cost  has  two  features.  The  first  feature  is  that  the  cost  arises  from  a  
periodic  decision  regarding  the  amount  of  cost  to  be  incurred.  The  second  feature  is  that  no  measurable  
cause-­‐‑and-­‐‑effect  relationship  exists  between  the  output  and  the  resources  used.  An  example  of  a  
discretionary  cost  would  be  the  cost  of  advertising  for  a  product,  the  amount  spent  on  researching  new  
products,  or  employee  training  expenses.    
Diff:  2  
Objective:    5  
AACSB:    Analytical  thinking  
 

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25)  Can  a  company  identify  unused  capacity  and,  if  so,  how  can  unused  capacity  be  managed?    
Answer:    It  is  relatively  easy  for  a  company  to  recognize  unused  capacity  for  engineered  costs,  but  it  is  
more  difficult  for  a  company  to  recognize  unused  capacity  for  discretionary  costs.  Downsizing,  or  
rightsizing,  is  an  approach  to  managing  unused  capacity  by  matching  costs  to  the  activities  that  need  to  
be  performed.    
Diff:  2  
Objective:    5  
AACSB:    Analytical  thinking  
 
Objective  12.A  
 
1)  The  lower  the  inputs  for  a  given  set  of  outputs  or  the  higher  the  outputs  for  a  given  set  of  inputs,  the  
higher  the  level  of  ________.  
A)  overallocation  
B)  expenditure  
C)  productivity    
D)  labor  costs    
Answer:    C  
Diff:  1  
Objective:    A1  
AACSB:    Analytical  thinking  
 
2)  Yield  variances  ________.  
A)  reveal  the  effect  of  substitution  within  a  single  factor  of  production    
B)  address  the  productivity  of  a  single  component  of  one  factor  of  production    
C)  capture  both  substitutions  between  factors  of  production  as  well  as  within  factors  of  production    
D)  reveal  the  effect  of  substitution  within  multiple  factors  of  production    
Answer:    B  
Diff:  1  
Objective:    A1  
AACSB:    Analytical  thinking  

3)  Partial  productivity  multiplied  by  the  quantity  of  input  used  results  in  ________.  
A)  expected  production    
B)  budgeted  output    
C)  actual  output    
D)  a  ratio    
Answer:    C  
Diff:  1  
Objective:    A1  
AACSB:    Analytical  thinking  
 

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4)  ________  measures  the  relationship  between  actual  inputs  used  and  actual  outputs  achieved.    
A)  Strategy  map  
B)  Planning  variance  
C)  Productivity    
D)  Discretionary  costs  
Answer:    C  
Diff:  1  
Objective:    A1  
AACSB:    Analytical  thinking  
 
5)  Which  of  the  following  is  the  correct  mathematical  expression  to  calculate  partial  productivity?  
A)  Sales  value  of  output  produced  ÷  Quantity  of  all  inputs  used  
B)  Quantity  of  output  produced  ÷  Quantity  of  input  used  
C)  Quantity  of  output  produced  ÷  Costs  of  all  inputs  used  
D)  Sales  value  of  output  produced  ÷  Cost  of  inputs  required  to  produce  current  year  production  in  
previous  year  
Answer:    B  
Diff:  2  
Objective:    A1  
AACSB:    Analytical  thinking  
 
6)  Boron  Company  provided  the  following  information:  
  Budgeted  input   82,000   gallons  
  Actual  input   82,800   gallons  
  Budgeted  production   80,000   units  
  Actual  production   81,500   units    
 
What  is  the  partial  productivity  ratio?    
A)  1.01  units  per  gallon    
B)  1.02  units  per  gallon    
C)  0.98  units  per  gallon    
D)  0.97  units  per  gallon    
Answer:    C  
Explanation:    C)  Partial  productivity  =  81,500  /  82,800=  0.98  units  per  gallon    
Diff:  2  
Objective:    A1  
AACSB:    Application  of  knowledge  

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7)  Bromint  Company  provided  the  following  information:  


  Budgeted  input   89,500   gallons  
  Actual  input   87,700   gallons  
  Budgeted  production   42,000   units  
  Actual  production   43,000   units    
 
What  is  the  partial  productivity  ratio?    
A)  2.13  units  per  gallon    
B)  0.47  units  per  gallon    
C)  0.49  units  per  gallon    
D)  2.03  units  per  gallon    
Answer:    C  
Explanation:    C)  Partial  productivity  =  43,000  /  87,700  =  0.49  units  per  gallon    
Diff:  2  
Objective:    A1  
AACSB:    Application  of  knowledge  
 
8)  Mintol  Company  provided  the  following  information:  
  Budgeted  input   72,000   gallons  
  Actual  input   90,000   gallons  
  Budgeted  production   30,000   units  
  Actual  production   28,500   units    
 
What  is  the  partial  productivity  ratio?    
A)  0.32  units  per  pound    
B)  0.37  units  per  pound    
C)  0.41  units  per  pound    
D)  0.39  units  per  pound    
Answer:    A  
Explanation:    A)  Partial  productivity  =  28,500  /  90,000  =  0.32  units  per  pound    
Diff:  2  
Objective:    A1  
AACSB:    Application  of  knowledge  
 
9)  Which  of  the  following  statements  is  true  of  productivity?    
A)  Partial  productivity  compares  the  quantity  of  output  produced  with  the  cost  of  all  inputs  used.    
B)  Productivity  will  increase  when  the  partial  productivity  is  high.    
C)  Prices  of  inputs  are  incorporated  in  the  partial  productivity  ratio.    
D)  Partial  productivity  compares  the  quantity  of  output  produced  with  the  quantity  of  all  inputs  used.    
Answer:    B  
Diff:  2  
Objective:    A1  
AACSB:    Application  of  knowledge  

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10)  Answer  the  following  questions  using  the  information  below:  


 
Nicolt  Company  produced  120,000  sport  jackets  during  2015  and  480,000  direct  manufacturing  labor-­‐‑
hours  were  used  at  $2  per  hour.  The  conversion  costs  were  $1.2  per  jackets  produced.  
 
What  is  the  direct  manufacturing  labor  partial  productivity  for  Nicolt  Company?  
A)  0.25  unit  per  direct  manufacturing  labor-­‐‑hour    
B)  0.50  unit  per  direct  manufacturing  labor-­‐‑hour    
C)  4.00  unit  per  direct  manufacturing  labor-­‐‑hour    
D)  1.00  unit  per  direct  manufacturing  labor-­‐‑hour    
Answer:    A  
Explanation:    A)  Partial  productivity  =  120,000  /  480,000  =  0.25    
Diff:  2  
Objective:    A1  
AACSB:    Application  of  knowledge  
 
11)  What  is  the  total  factor  productivity  for  Nicolt  Company?  
A)  0.109  units  of  output  per  dollar  
B)  0.250  units  of  output  per  dollar  
C)  0.835  units  of  output  per  dollar  
D)  1.667  units  of  output  per  dollar  
Answer:    A  
Explanation:    A)  Total  factor  productivity  =  120,000  /  ((480,000  ×  $2)  +  (120,000  ×  $1.2)  =  0.109  
Diff:  3  
Objective:    A1  
AACSB:    Application  of  knowledge  
 
12)  Which  of  the  following  statements  is  true  of  productivity  factors?  
A)  Partial-­‐‑productivity  focus  on  a  multiple  inputs  simultaneously.    
B)  Total  factor  productivity  (TFP)  focus  on  a  single  input.  
C)  It  is  the  ratio  of  the  quantity  of  output  produced  to  the  costs  of  all  inputs  used  based  on  current  prices.  
D)  Comparable  data  for  total  factor  productivity  measurements  are  easily  available.  
Answer:    C  
Diff:  2  
Objective:    A1  
AACSB:    Analytical  thinking  
 
13)  Total  factor  productivity  will  increase  if  ________.  
A)  technical  productivity  occurs    
B)  the  company  uses  more  total  inputs  per  output    
C)  the  company  incurs  fewer  costs  per  input    
D)  current  technology  becomes  obsolete    
Answer:    A  
Diff:  2  
Objective:    A1  
AACSB:    Application  of  knowledge  

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14)  Which  of  the  following  is  the  correct  mathematical  expression  to  calculate  total  factor  productivity?  
A)  Sales  value  of  output  produced  ÷  Quantity  of  all  inputs  used  
B)  Quantity  of  output  produced  ÷  Quantity  of  the  input  used  
C)  Quantity  of  output  produced  ÷  Costs  of  all  inputs  used  
D)  Sales  value  of  output  produced  ÷  Cost  of  inputs  required  to  produce  current  year  production  in  
previous  year  
Answer:    C  
Diff:  2  
Objective:    A1  
AACSB:    Analytical  thinking  
 
15)  Which  of  the  following  is  the  correct  mathematical  expression  to  calculate  a  benchmark  total  factor  
productivity?    
A)  Quantity  of  output  produced  in  current  year  ÷  Costs  of  inputs  at  current  year  prices  that  would  have  
been  used  in  previous  year  to  produce  current  year  output  
B)  Quantity  of  output  produced  in  previous  year  ÷  Costs  of  inputs  at  current  year  prices  that  would  have  
been  used  in  previous  year  to  produce  current  year  output  
C)  Quantity  of  output  produced  in  current  year  ÷  Costs  of  inputs  at  previous  year  prices  that  would  have  
been  used  in  previous  year  to  produce  current  year  output    
D)  Quantity  of  output  produced  in  previous  year  ÷  Costs  of  inputs  at  previous  year  prices  that  would  
have  been  used  in  previous  year  to  produce  current  year  output    
Answer:    A  
Diff:  2  
Objective:    A1  
AACSB:    Analytical  thinking  
 
16)  The  partial  productivity  of  overhead  resources  can  be  measured  by  considering  the  cost  driver  as  
________.  
A)  budgeted  input    
B)  the  denominator    
C)  the  fixed  input    
D)  the  numerator    
Answer:    D  
Diff:  3  
Objective:    A1  
AACSB:    Application  of  knowledge  
 
17)  Which  of  the  following  statements  is  true  of  productivity  measures?    
A)  Partial  productivity  and  total  factor  productivity  measures    never  work  best  together.  
B)  Partial  productivity  explicitly  considers  gains  from  using  fewer  physical  inputs  as  well  as  substitution  
among  inputs.  
C)  All  productivity  measures  are  physical  measures  lacking  financial  content.    
D)  Total  factor  productivity  considers  the  trade-­‐‑offs  across  various  inputs  based  on  current  input  prices.  
Answer:    D  
Diff:  2  
Objective:    A1  
AACSB:    Analytical  thinking  

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18)  ________  is  an  example  of  a  total  factor  productivity  measure.    
A)  The  number  of  units  produced  per  month  
B)  The  number  of  units  produced  per  machine  hour  
C)  The  number  of  units  produced  per  labor  hour  
D)  The  number  of  units  produced  per  dollar  of  input  cost  
Answer:    D  
Diff:  2  
Objective:    A1  
AACSB:    Application  of  knowledge  
 
19)  Total  factor  productivity  explicitly  considers  gains  from  using  fewer  physical  inputs  as  well  as  
substitution  among  inputs.    
Answer:    TRUE  
Diff:  1  
Objective:    A1  
AACSB:    Analytical  thinking  
 
20)  Partial  productivity  and  total  factor  productivity  measures  work  best  together  because  both  measures  
have  the  same  kind  of  strengths  and  weaknesses.  
Answer:    FALSE  
Explanation:    Partial  productivity  and  total  factor  productivity  measures  work  best  together  because  the  
strengths  of  one  offset  the  weaknesses  of  the  other.  
Diff:  2  
Objective:    A1  
AACSB:    Analytical  thinking  
 
21)  One  problem  with  total  factor  productivity  revolves  around  the  measurement  of  combined  
productivity  of  all  inputs.    
Answer:    TRUE  
Diff:  1  
Objective:    A1  
AACSB:    Analytical  thinking  
 
22)  Productivity  describes  the  relationship  between  different  quantities  of  inputs  consumed  and  the  
quantities  of  output  produced.  
Answer:    TRUE  
Diff:  1  
Objective:    A1  
AACSB:    Analytical  thinking  

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23)  Power  Company  has  been  unhappy  with  the  financial  accounting  variances  that  its  cost  accounting  
system  has  been  producing,  because  its  managers  believe  that  there  is  more  to  evaluating  an  operation  
than  just  examining  accounting  numbers.  Therefore,  it  has  started  gathering  data  to  assist  in  the  
examination  of  nonfinancial  results  of  operations.  The  following  information  relates  to  the  manufacture  
of  remote  control  units  for  televisions,  radios,  and  stereo  components:  
 
  2011   2012  
  Remote  control  units  produced  and  sold   80,000   100,000  
  Direct  manufacture  labor-­‐‑hours   12,000   13,200  
  Direct  materials  used  (sets)   80,600   100,500  
  Direct  manufacture  cost  per  hour   $18   $20  
  Direct  materials  cost  per  set   $31   $32  
 
Required:    
a.   What  is  the  partial  productivity  of  direct  materials  for  each  year?  
b.   What  is  the  partial  productivity  of  direct  manufacturing  labor  for  each  year?  
c.   Did  each  area  improve  between  2011  and  2012?  Explain.  
d.   What  will  be  the  projected  direct  material  and  labor  needs  for  2013  if  remote  control  units  increase  by  
12,000  units,  assuming  Power  Company  applies  the  constant  returns  to  scale  technology?    
Answer:      
a.   2011  Partial  productivity  of  direct  materials  =  80,000/80,600  =  0.993  
  2012  Partial  productivity  of  direct  materials  =  100,000/100,500  =  0.995    
 
b.   2011  Partial  productivity  direct  manufacturing  labor  =  80,000/12,000  =  6.67  
  2012  Partial  productivity  direct  manufacturing  labor  =  100,000/13,200  =  7.58    
 
c.   Yes,  both  areas  showed  improvement  because  the  ratios  went  up.    
 
d.   Production  increase  =  12,000/100,000  =  12  percent  
  Projected  direct  material  sets  =    100,500  ×  1.12  =  112,560  sets  
  Projected  direct  manufacturing  labor  =  13,200  ×  1.12  =  14,784  hours    
Diff:  3  
Objective:    A1  
AACSB:    Application  of  knowledge  

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24)  Grader  Company  manufactures  road  graders.  Because  its  managers  all  have  engineering  
backgrounds,  they  prefer  nonfinancial  information  for  their  decision-­‐‑making  models.  Therefore,  they  
require  the  accountants  gather  data  to  assist  in  the  examination  of  nonfinancial  results  of  operations.  The  
following  information  relates  to  the  manufacture  of  a  paver:    
 
  2011   2012  
  Units  produced  and  sold   6,800   5,600  
  Direct  manufacture  labor-­‐‑hours   136,000   115,200  
  Direct  materials  used  (tons)   29,000   24,400  
  Direct  manufacture  cost  per  hour   $21   $22  
  Direct  materials  cost  per  ton   $431   $443  
 
Required:    
a.   What  is  the  partial  productivity  for  direct  materials  for  each  year?  
b.   What  is  the  partial  productivity  for  direct  manufacturing  labor  for  each  year?  
c.   What  is  the  total  factor  productivity  for  each  year?    
Answer:      
a.   2011   Partial  productivity  of  direct  materials  =  6,800/29,000  =  0.234  
  2012   Partial  productivity  of  direct  materials  =  5,600/24,400  =  0.230  
 
b.   2011   Partial  productivity  for  direct  manufacturing  labor  =  6,800/136,000  =  0.050  
  2012   Partial  productivity  for  direct  manufacturing  labor  =5,600/115,200  =  0.049    
 
c.   2011   Direct  materials  =  29,000  ×  $431  =   $12,499,000  
  Direct  manufacturing  labor  =  136,000  ×  $21  =   2,856,000  
  Total   $15,355,000  
 
  2012   Direct  materials  =  24,400  ×  $443  =   $10,809,200  
  Direct  mfg.  labor  =  115,200  ×  $22  =   2,534,400  
  Total   $13,343,600  
 
  2011   Total  factor  productivity  =  6,800/$15,355,000  =   0.00044  
 
  2012   Total  factor  productivity  =  5,600/$13,343,600  =   0.00042  
Diff:  3  
Objective:    A1  
AACSB:    Application  of  knowledge  

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25)  Fairytale  Weddings  manufactures  wedding  dresses.  The  following  information  relates  to  the  
manufacture  of  gowns  in  its  Perth  plant:  
 
  20X1   20X2  
  Units  produced  and  sold   43,000   52,600  
  Direct  manufacture  labor-­‐‑hours   22,000   26,000  
  Direct  materials  used  (square  yards)   130,000   152,000  
  Direct  manufacture  cost  per  hour   $16   $17  
  Direct  materials  cost  per  yard   $10   $11  
 
Required:    
Prepare  an  analysis  of  change  in  annual  costs  from  20X1  to  20X2  including  direct  materials,  direct  
manufacturing  labor,  and  total  inputs.    
Answer:    Direct  materials:  
Actual  20X1  costs:  130,000  ×  $10  =   $1,300,000  
20X1  input  for  20X2  output:  130,000  ×  52,600/43,000  ×  $10  =   1,590,233  
  Output  adjustment   $  290,233   U    
 
20X1  input  for  20X2  output:  =   $1,590,233  
20X1  input  with  20X2  costs:  130,000  ×  52,600/43,000  ×  $11  =   1,749,256  
  Input  price  change   $  159,023   U  
 
20X1  input  with  20X2  costs:  =   $1,749,256  
20X2  costs:  152,000  ×  $11  =   1,672,000  
  Productivity  change   $  77,256   F  
 
Direct  manufacturing  labor:  
Actual  20X1  costs:  22,000  ×  $16  =   $352,000  
20X1  input  for  20X2  output:  22,000  ×  52,600/43,000  ×  $16  =   430,586  
  Output  adjustment   $  78,586   U  
 
20X1  input  for  20X2  output:  =   $430,586  
20X1  input  with  20X2  costs:  22,000  ×  52,600/43,000  ×  $17  =   457,498  
  Input  price  change   $  26,912   U  
 
20X1  input  with  20X2  costs:  =   $457,498  
20X2  costs:  26,000  ×  $17  =   442,000  
  Productivity  change   $  15,498   F  
 
All  inputs:  
Output  adjustment:  $290,233  U  +  $78,586  U  =   $368,819   U  
Input  price  change:  $159,023  U  +  $26,912  U  =   $185,935   U  
Productivity  change:  $77,256  F  +  $15,498  F  =   $  92,754   F  
Diff:  3  
Objective:    A1  
AACSB:    Application  of  knowledge  

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26)  Ralph  Company  has  been  very  aggressive  in  developing  various  types  of  financial  and  nonfinancial  
measurement  schemes  to  help  with  the  evaluation  of  its  manufacturing  processes.  It  appears  that  some  of  
the  managers  are  suboptimizing  in  that  their  decision  processes  are  geared  solely  for  their  department'ʹs  
benefit,  sometimes  to  the  detriment  of  the  organization  as  a  whole.  
   
Required:    
What  changes  in  the  evaluation  system  could  the  company  implement  to  help  minimize  the  
suboptimization  of  the  managers'ʹ  decision-­‐‑making  process?    
Answer:    The  company  could  implement  a  total  factor  productivity  concept.  Its  major  advantage  is  that  it  
measures  the  combined  productivity  of  all  inputs  to  produce  outputs  and,  therefore,  explicitly  evaluates  
substitution  among  inputs.  For  example,  if  buying  a  cheap  material  makes  the  cost  of  materials  look  
favorable  but  causes  more  labor-­‐‑hours,  therefore  causing  labor  costs  to  be  unfavorable,  suboptimization  
may  be  occurring.  The  total  factor  productivity  takes  into  account  both  the  materials  costs  and  the  labor  
costs  and  if  they  offset  each  other,  that  is  fine,  but  if  they  do  not  offset,  then  the  variance  will  be  so  noted.    
Diff:  2  
Objective:    A1  
AACSB:    Application  of  knowledge  
 
27)  Total  factor  productivity  (TFP)  is  easy  to  compute  for  a  single-­‐‑product  company.  When  dealing  with  a  
multiproduct  company,  one  of  two  adjustments  must  be  made.  What  are  these  potential  adjustments?    
Answer:    One  of  the  following  two  adjustments  must  be  made  in  the  TFP  calculations:    
 
1.   Convert  the  outputs  from  physical  measures  to  a  dollar  value  common  denominator,  analogous  to  
the  multiple  input  case.    
 
2.   Allocate  the  input  costs  to  the  different  outputs.  This  is  appropriate  when  the  inputs  can  be  
reasonably  allocated  to  the  different  outputs.    
Diff:  2  
Objective:    A1  
AACSB:    Analytical  thinking  

52  
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