Master of Business Administration

Declaration

This is to declare that the report entitled “EFFECTIVENESS OF ONLINE

ADVERTISING by INTERNATIONAL JOURNAL OF RESEARCH” is prepared for
the partial fulfilment of the Dissertation course in Semester IV of the
Master of Business Administration by me under the guidance of
_________________ .

I confirm that this dissertation truly represents my work. This work is

not a replication of work done previously by any other person. I also
confirm that the contents of the report and the views contained
therein have been discussed and deliberated with the faculty guide.

Signature of the Student :

Name of the Student (in Capital Letters) :

Registration No :
 Master of Business Administration

Certificate

This is to certify that Mr. / Ms. ___________________ Regn. No.

_________________ has completed the dissertation titled
_________________________________________ under my
guidance for the partial fulfillment of the Dissertation course in
Semester IV of the Master of Business Administration.

Signature of Faculty Guide:

Name of the Faculty Guide:

Executive Summary

Chapter1:

Introduction:

Introduction about the Study

Research Motivation

Problem Statement

Objectives

Need and Scope of the study

Limitations of the study

Chapter 2:

Literature Review (Only Scholarly Research articles should be

reviewed)

Research Gap identification.

Chapter 3:

Research Methodology: Research Design

Data collection methods & sources

Sampling techniques

Tools of analysis
Chapter 4: Data Analysis

Chapter 5: Findings

Chapter 6: Recommendations

Conclusions

Scope for Further Research

References (APA Format)

Annexure