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2 www.thelocalbizproject.com
Contents
Introduction. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2
Examples of Activities. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
Learning Programmes. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
A
Case Studies - Extended Challenges. . . . . . . . . . . . . . . . 10 fundamental part of what
Teacher Support – Q & A . . . . . . . . . . . . . . . . . . . . . . . . . . . 11 we do is to support the
communities in which
Ordering The LocalBiz Project. . . . . . . . . . . . . . . . . . . . . . 11 we are based and we enjoy playing
an active role. In fact our strapline
Primary School Enterprise Programme. . . . . . . . . . . . . 12 – mutualmatters – says just this.
Secondary Schools Supporting Primary Schools . . . 13 We have mutual matters with our
local communities and we care
National Business Community Support . . . . . . . . . . . . . 14 passionately about the issues which
matter to them. We are proud to
Education Business Partnerships. . . . . . . . . . . . . . . . . . . 15
support The LocalBiz Project as
Contact the LocalBiz Team. . . . . . . . . . . . . . . . . . . . . . . . . 16 it shares this ethos and encourages
students to play an active part in
the continued development and
The LocalBiz Project is for KS2 Upwards prosperity of their communities.
It is a flexible learning programme that can be student directed or
Matthew Cox
teacher led, and run at either primary or secondary school – from Year 6
to 6th Form. Events & Sponsorship Manager
Skipton Building Society
It can be delivered to small groups, or launched involving a whole year
group. Schools can work independently or in clusters. For example,
secondary schools can decide to support a set of linked community
websites, developed within their feeder school network.
info@localbiz.co.uk 3
The Enterprise Quiz
The Enterprise Quiz is a great starting point for schools and students
to develop their understanding of a LocalBiz community website. It is
the easy to undertake and can be used by students of all abilities, from Years
6 to 13. Questions are graded with the first two questions designed
to be teacher-led, the remaining questions require users to access our
demonstration website to find answers to questions about News, Events
and Businesses. The final question is quite a challenging one and asks
students to compare the services offered by the Demotown website with
project the services provided by existing national directories – the potential
competition!
enefits to
B
Community
Members
➥
➥
Members of the community
can keep up to date with
forthcoming events in the
Events Diary
The Demotown website, when used as the starting point, helps students
➥ People can source local to develop a quick understanding of the community website concept.
products and services Using student worksheets, one group can start to build their own
quickly and easily using business information services, whilst another group can develop the
the business information News and Forthcoming Events pages. These are dynamic pages, and
section need more active attention by being updated regularly. They can be
used to promote and report on items of community interest, such as car
➥ Potential employers have boot sales and sports results.
the opportunity to recruit
competent new starters Each Community will have its own unique website, selected from
already equipped with a choice of template skins. Together with the ability to add pictures
valuable ebusiness skills quickly and easily, no two websites will ever look the same.
➥ 24/7 advertising for Sue Downes, an Exam Board Area Co-ordinator commented, “The
businesses, charities and Project offers something of real value to the community. It’s an
local clubs. interesting learning activity which genuinely helps students to prepare
for the world of work.”
4 www.thelocalbizproject.com
Examples of Activities
Price Challen
1. You have to
ge
find the chea
for “Jungle Pa pest price on
rty” for the the internet
Sony Play St
ation 2.
You must be
able to pay fo
r it in UK curr
ency.
You can star
t by looking at
• www.amaz
on.co.uk “LocalBiz is
2. Write down
what you did
becoming a
to find webs
you could buy
it. ites where
huge success.”
3. Write down
the name of
the first webs
ite where yo
u found it.
And write do
wn the price
4. Write down
the name of
£ . p
the second we
bsite where
you found it.
And write do
wn the price
5. Write down
the name of
£ . p
the third we
bsite where
you found it.
And write do
wn the price
6. Why do yo
u think the id
£ . p
some website entical produc
s than others t can be boug
? ht more chea
ply on
info@localbiz.co.uk 5
The LocalBiz Project Programmes
6 www.thelocalbizproject.com
Case Studies – Enterprise Day (Mixed Year Groups)
Make a difference
in your school and
local community
info@localbiz.co.uk 7
Case Studies – Enterprise Day (Whole Year Group)
An essential part of the day involved students meeting and talking with
local business people.
• PowerPoint
Presentation
• Student Workbook
• Outline Student
Presentation
Local support
The following local businesses
supported the Enterprise Day
by coming in and talking to
the students. The students then Sample slide
created adverts for these from Student
Presentation
businesses on the website.
➥ ComEcon Kath Grant. ASDAN, North Tyneside
➥ The Tyne Tunnel “The LocalBiz programme provides a useful framework for Section
Authority C credits in CoPE (Certificate of Personal Effectiveness) either
in the Communication module, the Community module or the
➥ Segedunum IT Services Technology module. The young people certainly seem to have
➥ Prontaprint been very motivated and have produced a high quality website
– I look forward to seeing the evidence of the Burnside students
➥ SportsCoach when the portfolios come to moderation.”
8 www.thelocalbizproject.com
Case Studies – Key Skills and Curriculum Enrichment
Challenge College
As part of their BTEC Business course, in 2005/06, students at
Challenge College, Bradford, took on the task of building their
community website www.manningham.localbiz.co.uk. At the end
of the year, a short video was made, and to quote Shabih Bashir, what
they did was “Absolutely brilliant”.
The Project was opened up to more students in 2006/07 and included
as one of the Year 12 Enrichment options.
“I have contributed to
this exciting programme
Lorne McNeill (Senior Strategic Leader by using my computer,
– Business, Enterprise & Vocational) communication and
“I have seen the Project grow from the outset, and have been organisation skills to
delighted with the impact it has made on the students. They are ensure that the project
so keen to be involved, and take great pride in what they produce. has been successful.”
Being Year 12 students, I have been able to let them get on with it, Masoom Miah
and the support from the LocalBiz team has been excellent. (Webmaster,
Manningham LocalBiz)
“I have a plan for the future which will involve Year 10 students
being managed by Year 12. They will be continuously striving to
improve the website and also be analysing a Community Survey.”
info@localbiz.co.uk 9
Case Studies - Extended Challenges
“I am delighted
with the entry. The
students have done
superbly well with
this website, and they
have all been able to
use their talents for
the benefit of the
whole community.” Tonbridge
Mrs Samantha Grammar School
Knowles, Manager, Tonbridge Grammar
The Fountain Inn girls receiving their
certificates from Bob
Jones, Director of the
National Enterprise
Network, at a recent
NEN conference.
Tonbridge Girls are
“LocalBiz is becoming a huge now supporting the
success. We have been watching development of a Tunbridge Wells website assisting Meadows School (a
the students develop their Barnardo’s special school).
organisational, communicative The girls have been very forward thinking and have taken on
and administrative skills to alternative options to promote this website, for example going
a high level in a short space beyond the High Street, and visiting units within an industrial estate,
of time.” discovering businesses outside the retail world.
Charlotte Lane, Outreach Team member Tori said, “This is an enjoyable project as we are giving
Support Co-ordinator back to the community, which gives a rewarding feeling”. Reem
added, “This project has helped to better my understanding of
advertising and retail”.
10 www.thelocalbizproject.com
Teacher Support – Q & A
For some student groups, such as Young Enterprise or gifted and talented
A full Project Library
children, teachers can simply pass over much of the documentation to is available 24/7
the students and let them get on with it. All programmes can be easily
extended, using further support materials also available in the Project
Library. Issues covered include ‘Helping create Press Releases’ and Your website and data are
‘Dealing with Awkward Customers’. kept on our secure servers.
If it breaks we fix it!
Q. Do I need access to IT equipment?
A
Yes, access to the Internet is essential. Teachers and students need to
be able use a web browser (for example, Internet Explorer) to use the
Teachers, Enterprise Coordinators,
system, and fill in forms on-line (but not at every class). However,
Key Skills Practitioners and EBP
students with appropriate HTML skills can have the opportunity to
staff can discover how easy it is
extend their learning further e.g. by adding Flash to the web pages.
to create their own community
website.
A
Q. Do I need to add any software to the school network?
No additional software is needed on the school’s IT network – all Visit thelocalbizproject.com
information is stored and maintained on our own Servers. We maintain and register on-line for a free trial.
these and fix if broken. The extensive teacher support
materials can also be inspected
Q. Can I really run the Project on my own?
A
during the trial period.
Teachers need only the ability to use Word, PowerPoint and a Browser.
Some Primary schools have involved their Learning Mentors. They “Inset Days can
have also contacted their local secondary school, to obtain support from be arranged, if
ICT, Media, and Business Studies students, which further reduces the
workload of the lead teacher.
required, individually
or through EBP
Q. Is the Project sustainable? What happens next year? Networking”
A
Nothing in the community stays the same. Organisations need updating
with new words and pictures every year. As each group of students
make their mark, the site will grow and get
better, making the teachers initial investment
of time worthwhile (it also opens up new
opportunities). Teachers have taken the Project
with them to other schools and developed the
concept in their new location.
A
Register at www.thelocalbizproject.com
for a free evaluation, or speak to us at our “Register for a
Ilkley office, on 01943 434343. We know that Free Evaluation”
every school is different, and we can help you (it takes about five
to decide which programme is right for you.
minutes on-line)
info@localbiz.co.uk 11
The Primary School Enterprise Programme
Primary schools
involved: Zoe Mawson (Deputy Head, Heaton Primary School)
Heaton, Hill “The LocalBiz project has provided a fantastic opportunity for our
Top, Oxenhope, Year 6 pupils to engage in something with real meaning for our
community. As well as developing their ICT skills, it has really
Shirley Manor, encouraged thought and discussions around enterprise! Some of the
Woodlands, and pupils are now even talking about developing their own ‘businesses’
to advertise on the site!
Worth Valley
“I have been very impressed with the pupils’ enthusiasm for
developing the website – every time I walk down the corridor, the
pupils are asking for more time to work on it! Whether it involves
calling local companies to see if they can be added as an entry
or designing posters to advertise the service, the project has really
captured their imaginations! As a result of the pupils’ commitment,
I am sure that the website will continue to grow and will be a
valuable resource for all members of the Heaton Community.”
Programme Outline
The Enterprise Quiz & Price Challenge - fun activities, finding
the cheapest source of a popular book or computer game.
Introduction to website – add some basic information about
your school and website, by updating the ‘Home’ and ‘About Us’
“Extensive pages.
teacher support Adding News Items and Business Information – publish
students’ news stories and add information from the ‘Business
notes and Information Starter Pack’.
worksheets are Community Information – by writing to parents, gather
available for information about events, voluntary organisations and small
businesses, and add them to the website.
each session.” Broadening the Scope – schools will use the enterprise
programme to decide on how best to utilise the programme to
create a sustainable feature within their local community.
12 www.thelocalbizproject.com
Secondary Schools Supporting Primary Schools
“Working with the School Web Designs team, James Cowgill, a Year 9 “It is so easy to
student, and several Year 6 pupils from the junior school, we were able
to design a no-nonsense, easy to run and manage website, requiring no create pages of
HTML skills, and that has helped to raise the level of ICT skills for all pictures and text.”
the learners involved in the project.”
www.brackenwoodjunior.localbiz.org.uk
Gordon Morris (Headteacher, Brackenwood Junior School) said “As
a junior school sited very close to a number of secondary schools
where our pupils transfer to after year 6, we are always interested in
every opportunity for pupils to get a chance to familiarise themselves
with what the next stage of their education may be like. When Tony
Boustead, Community Manager at WGSB, contacted the school and we
discussed the opportunities that were available, it became clear that real
links could be forged that would benefit both schools. Having recently
created a school website, it was decided to use the Schools Web Design
link to create a ‘Community’ section, which would allow the pupils of
our school, supported by an older student from the grammar school, to
develop and maintain a site that reflected the pupil’s voice, and profiled For further details visit
some of the activities that were going on in the school which could be www.schoolwebdesigns.co.uk
presented in any format the pupils decided. The team of year 6 pupils Note: SWD websites can be built
are now beginning to establish web design roles, and will hopefully be easily, and without the need for help
able to sow the seeds for groups in the future to take over.” from other schools. They can be used
by all schools, not just Primary.
info@localbiz.co.uk 13
National Business Community Support
One of the key support documents available from the Project Library
is the ‘Starter Pack’. This document contains words describing national
businesses who are supporting the Project, and have already agreed the
wording. Adding this information provides the opportunity for students
to gain experience in the ‘back office’ area of their website, learning a
range of ebusiness skills, including adding text and graphics.
The students are then better able explain the Project to the local
businesses and organisations they meet. This overcomes any initial
scepticism about the ability of young people to run (secondary students),
or help to run (primary students), a successful community website.
Demotown website
If you visit the Demotown website
and type ‘plc’ in the Keyword
Search, you will see a list of the
national businesses, who have
already agreed to be included
in every LocalBiz community
website.
14 www.thelocalbizproject.com
Education Business Partnerships
Bradford EBP
Bob Jones and Catherine Halliwell have supported the work of the
Project from its outset. From the original pilot, which launched the
basic concept of developing community websites, created and run by
young people, Education Bradford has actively encouraged further
development of the concept. This includes; development of Key Skills
and the Enterprise in Primary Schools programme enabling KS2 pupils
to get 10 hours of ‘enterprise’ outside of the normal curriculum.
Essex EBP
Norman Humphrys and Gill Culley are exploring ways in which their
own staff can deliver some of the LocalBiz Programmes, especially the
Enterprise Day programme. Initially they are looking to integrate this
into their 5 Star support package, but then to expand delivery to other
secondary schools throughout the region.
Halton EBP
Andy Page has eight schools working with, and supported by,
Widnes and Runcorn City Learning Centres. The two managers are
working to develop a support systems to help make better use of their
technical resources.
Leeds EBP
We are also working with Curriculum Development Adviser (Enterprise)
Christine Marsden, and have created a WRL and Enterprise Checklist,
based on the QCA specification, which clearly shows which learning
outcomes can be achieved through students doing The LocalBiz Project.
This document can be obtained as a download from our website.
Accredited Qualifications
The following examination boards have reviewed our key skill
programme The LocalBiz Award for Teamwork, and have
confirmed it can be used to generate evidence for the QCA Key Skills
Award Working with Others – and obtain 48 points at level 2. Innovative Ideas?
The LocalBiz Project can be used
in a variety of situations, and
we are keen to work with any
organisation in the development
of new website features, and
extending the portfolio of
Programmes, for example the
new Diplomas.
info@localbiz.co.uk 15
Supporting Your Enterprise Journey
www.thelocalbizproject.com
info@localbiz.co.uk
Phone/Fax: 01943 434343
LocalBiz Ltd.
7 Wheatley Grove,
Ben Rhydding,
Ilkley, West Yorkshire,
LS29 8SA