A

Project Report
ON

COMPARATIVE STUDY OF CUSTOMER PERCEPTION

TOWARDS BSNL Vs AIRTEL
Submitted to

MJP ROHILKHAND UNIVERSITY, BAREILLY

SESSION: 2017 – 2018
DEPARTMENT OF MANAGEMENT STUDIES

For the partial Fulfillment of the Degree of

BACHELOR OF BUSINESS ADMINISTRATION (BBA)
RSD ACADEMY COLLEGE OF MANAGEMENT & TECHNOLOGY
MORADABAD

Project Guide: Course Co-ordinator Project Head

Mr. Arjun Babu Mr. Mukul Saxena Mr. Vinod Kumar

Submitted by:
Kamil Ali
Roll No. 7176200006
BBA VI-Sem.
 CERTIFICATE

This is to certify that Kamil Ali is pursuing three year full time Bachelor of Business

Administration (BBA) course from RSD Academy, Moradabad as regular student, in session

(2017-2018).

In compliance with the provision/guidelines of RSD Academy, Moradabad, he/she has been

assigned a project report. The project work has been genuinely carried out by the student. He

has made sincere efforts in the completion of the project work with original contents.

Project Guide: Course Co-ordinator Project Head

Mr. Arjun Babu Mr. Mukul Saxena Mr. Vinod Kumar
 ACKNOWLEDGEMENT

It is difficult when it comes to thanks giving, but this is only way to expressing your gratitude

towards the people whom you are thankful and whom through a small encounter become

your ideals.

I also wish to express my profound regards and gratitude I extended my sincere thanks to Dr.

Vinod Kumar (Director, Dr. (Mrs.) G. Kumar (Chairperson) and Mr. Mukul Saxena

(Head of Management Department) and all the faculty members of RSD Academy for their

intense support and co-operation. For guiding me throughout my project. Without his

support, cooperation and assistance my project won't be treated as complete. His knowledge

and experience motivate me a lot, as a result of which I could bring qualitative facts in my

report.

I am also thankful to for his sincere support Mr. Arjun Babu (Assistant Professor). Thankful

to RSD Librarian and all the faculty members of management.

A special thanks to my family members and my friends who ways made unexpected and

unthought-of sacrifices within no time for betterment of mine.

KAMIL ALI
Roll No. 7176200006
BBA VI-Sem.
 INDEX
Page No.

Executive Summary 1

Chapter-1 Introduction 2-16

Chapter-2 Company Profile 17-62

Chapter-3 Research Methodology 63-66

Chapter-4 Data analysis 67-80

Chapter-5 Swot Analysis 81

Chapter-6 Findings 82

Chapter-7 Recommendations 83

Chapter-8 Bibliography 84

Chapter-9 Annexure 85-86