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The Interaction Order: American Sociological Association, 1982 Presidential

Address

Erving Goffman

American Sociological Review, Vol. 48, No. 1. (Feb., 1983), pp. 1-17.

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THE INTERACTION ORDER
American Sociological Association, 1982 Presidential Address
GOFFMAN
ERVING

PREFATORY NOTE English-speaking world has trouble finding


A presidential address faces one set of re- some clown to play him.) In any case, it seems
quirements, an article in a scholarly journal that presidents of learned societies are well
enough known about something to be elected
quite another. It turns out, then, that ASR's
because of it. Taking office, they find a podium
policy of publishing each year's ASA address
attached, along with encouragement to demon-
provides the editor with an annual breather.
strate that they are indeed obsessed by what
Once a year the lead space can be allocated to a
their election proved they were already known
known name and the editor is quit of responsi-
to be obsessed by. Election winds them up and
bility for standards that submissions rarely
sets them loose to set their record straight:
sustain: originality, logical development,
readability, reasonable length. For in theory, a they rise above restraint and replay it. For
presidential address, whatever its character, Association presidents are led to feel that they
must have some significance for the profes- are representative of something, and that this
sion, even if only a sad one. More important, something is just what their intellectual com-
munity wants represented and needs repre-
readers who were unable or unwilling to make
the trip have an opportunity to participate vi- senting. Preparing and then presenting their
cariously in what can be read as the culmination addresses, presidents come to feel that they are
temporarily guardians of their discipline. How-
of the meeting they missed.
ever large or oddly shaped the hall, their self
Not the best of warrants. My expectation,
swells out to fill it. Nor do narrow disciplinary
then, was not to publish this talk but to limit it
concerns set limits. Whatever the public issues
to the precincts in which it was delivered.
of the day, the speaker's discipline is shown to
But in fact, I wasn't there either. What I
offer the reader then is vicarious participation have incisive bearing on them. Moreover, the
very occasion seems to make presidential
in something that did not itself take place. A
speakers dangerously at one with themselves;
podium performance, but only readers in the
warmed by the celebration they give without
seats. A dubious offering. stint, sidetracking their prepared address with
But something would have been dubious
parenthetical admissions, obirer dicta, ethical
anyway. After all, like almost all other presi-
dential addresses, this one was drafted and and- political asides and other medallions of
typed well before it was to be delivered (and belief. And once again there occurs that special
before I knew it wasn't to be), and the delivery flagrancy of high office: the indulgence of self-
congratulation in public. What this dramaturgy
was to be made by reading from typescript not
by extemporizing. So although the text was is supposed to bring is flesh to bones, con-
written as if in response to a particular social fronting the reader's image of a person with the
occasion, little of it could have been generated lively impression created when the words come
by what transpired there. And later, any publi- from a body not a page. What this dramaturgy
puts at risk is the remaining illusions listeners
cation that resulted would have employed a
have concerning their profession. Take com-
text modified in various ways after the actual
delivery. fort, my friends, that although you are once
again to witness the passion of the podium,
ours is the discipline, the model of analysis, for
THE INTERACTION ORDER which ceremonies are data as well as duty, for
which talk provides conduct to observe as well
For an evening's hour, it is given to each cur- as opinion to consider. Indeed, one might want
rent president of the Association to hold cap- to argue that the interesting matter for all of us
tive the largest audience of colleagues that here (as all of us know) is not what I will come
sociology can provide. For an hour then, to say, but what you are doing here listening to
within the girdle of these walls, a wordy me saying it.
pageantry is reenacted. A sociologist you have But I suppose you and I shouldn't knock
selected from a very short list takes to the ritual enterprises too much. Some goy might be
center of this vasty Hilton field on a hobby listening and leave here to spread irreverance
horse of his own choosing. (One is reminded and disenchantment in the land. Too much of
that the sociologically interesting thing about that and even such jobs as we sociologists get
Hamlet is that every year no high school in the will become empty of traditional employment.
American Sociological Review
AMERICAN SOCIOLOGICAL REVIEW
You might gather from this preamble that I tions, that is, environments in which two or
find presidential addresses embarrassing. more individuals are physically in one an-
True. But surely that fact does not give me the other's response presence. (Presumably the
right to comment at length on my uneasiness. It telephone and the mails provide reduced ver-
is a disease of the self, specific to speakers, to sions of the primordial real thing.) This body to
feel that misuse of other people's time can be body starting point, paradoxically, assumes
expunged through confessings which them- that a very central sociological distinction may
selves waste some more of it. So I am uneasy not be initially relevant: namely, the standard
about dwelling on my embarrassment. But ap- contrast between village life and city life, be-
parently I am not uneasy about my unease tween domestic settings and public ones, be-
about dwelling on my embarrassment. Even tween intimate, long-standing relations and
though you are likely to be. fleeting impersonal ones. After all, pedestrian
traffic rules can be studied in crowded kitchens
as well as crowded streets, interruption rights
at breakfast as well as in courtrooms, endear-
Apart from providing a live demonstration of ment vocatives in supermarkets as well as in
the follies I have outlined, what I have to say the bedroom. If there are differences here
tonight will be by way of a preachment already along the traditional lines, what they are still
recorded more succinctly in the prefaces of the remains an open question.
books I've written. It is different from other My concern over the years has been to pro-
preachments you have had to listen to recently mote acceptance of this face-to-face domain as
only by virtue of not being particularly au- an analytically viable one-a domain which
tobiographical in character, deeply critical of might be titled, for want of any happy name,
established methods, or informed by a concern the interaction order-a domain whose pre-
over the plight of disadvantaged groups, not ferred method of study is microanalysis. My
even the plight of those seeking work in our colleagues have not been overwhelmed by the
profession. I have no universal cure for the ills merits of the case.
of sociology. A multitude of myopias limit the In my remarks to you tonight, I want to sum
glimpse we get of our subject matter. To up the case for treating the interaction order as
define one source of blindness and bias as cen- a substantive domain in its own right. In gen-
tral is engagingly optimistic. Whatever our eral, the warrant for this excision from social
substantive focus and whatever our method- life must be the warrant for any analytical ex-
ological persuasion, all we can do I believe is to traction: that the contained elements fit to-
keep faith with the spirit of natural science, and gether more closely than with elements beyond
lurch along, seriously kidding ourselves that the order; that exploring relations between
our rut has a forward direction. We have not orders is critical, a subject matter in its own
been given the credence and weight that right, and that such an inquiry presupposes a
economists lately have acquired, but we can delineation of the several social orders in the
almost match them when it comes to the failure first place; that isolating the interaction order
of rigorously calculated predictions. Certainly provides a means and a reason to examine di-
our systematic theories are every bit as vacu- verse societies comparatively, and our own
ous as theirs; we manage to ignore almost as historically.
many critical variables as they do. We do not It is a fact of our human condition that, for
have the esprit that anthropologists have, but most of us, our daily life is spent in the im-
our subject matter at least has not been obliter- mediate presence of others; in other words,
ated by the spread of the world economy. So that whatever they are, our doings are likely to
we have an undiminished opportunity to over- be, in the narrow sense, socially situated. So
look the relevant facts with our very own eyes. much so that activities pursued in utter privacy
We can't get graduate students who score as can easily come to be characterized by this
high as those who go into Psychology, and at special condition. Always of course the fact of
its best the training the latter get seems more social situatedness can be expected to have
professional and more thorough than what we some consequence, albeit sometimes appar-
provide. So we haven't managed to produce in ently very minor. These consequences have
our students the high level of trained incom- traditionally been treated as "effects," that is,
petence that psychologists have achieved in as indicators, expressions or symptoms of so-
theirs, although, God knows, we're working on cial structures such as relationships, informal
it. groups, age grades, gender, ethnic minorities,
I1 social classes and the like, with no great con-
Social interaction can be identified narrowly as cern to treat these effects as data in their own
that which uniquely transpires in social situa- terms. The trick, of course, is to differently
THE INTERACTION ORDER
conceptualize these effects, great or small, so ened access routes-something that is much
that what they share can be extracted and an- facilitated if they feel they can closely pass
alyzed, and so that the forms of social life they each other safely.
derive from can be pieced out and catalogued Once individuals-for whatever reason-
sociologically, allowing what is intrinsic to in- come into one another's immediate presence, a
teractional life to be exposed thereby. In this fundamental condition of social life becomes
way one can move from the merely situated to enormously pronounced, namely, its prom-
the situational, that is, from what is inci- issory, evidential character. It is not only
dentally located in social situations (and could that our appearance and manner provide evi-
without great change be located outside them), dence of our statuses and relationships. It is
to what could only occur in face-to-face as- also that the line of our visual regard, the inten-
semblies. sity of our involvement, and the shape of our
What can be said about the processes and initial actions, allow others to glean our im-
structures specific to the interaction order? I mediate intent and purpose, and all this
report some glimmerings. whether or not we are engaged in talk with
Whatever is distinctive to face-to-face in- them at the time. Correspondingly, we are con-
teraction is likely to be relatively cir- stantly in a position to facilitate this reveal-
cumscribed in space and most certainly in ment, or block it, or even misdirect our
time. Furthermore (as distinguished from so- viewers. The gleaned character of these obser-
cial roles in the traditional sense), very little by vations is itself facilitated and complicated by a
way of a dormant or latent phase is to be found; central process yet to be systematically
postponement of an interactional activity that studied-social ritualization-that is, the stan-
has begun has a relatively massive effect on it, dardization of bodily and vocal behavior
and cannot be much extended without deeply t h r o u g h s o c i a l i z a t i o n , affording s u c h
altering what had been happening interaction- behavior--such gestures, if you will-a spe-
ally. For always in the interaction order, the cialized communicative function in the stream
e n g r o s s m e n t a n d i n v o l v e m e n t of t h e of behavior.
participants-if only their attention-is crit- When in each other's presence individuals
ical, and these cognitive states cannot be sus- are admirably placed to share a joint focus of
tained for extended periods of time or much attention, perceive that they do so, and per-
survive forced lapses and interruption. Emo- ceive this perceiving. This, in conjunction with
tion, mood, cognition, bodily orientation, and their capacity to indicate their own courses of
muscular effort are intrinsically involved, in- physical action and to rapidly convey reactions
troducing an inevitable psychobiological ele- to such indications from others, provides the
ment. Ease and uneasiness, unselfconscious- precondition for something crucial: the sus-
ness and wariness are central. Observe, too, tained, intimate coordination of action,
that the interaction order catches humans in whether in support of closely collaborative
just that angle of their existence that displays tasks or as a means of accommodating closely
considerable overlap with the social life of adjacent ones. Speech immensely increases the
other species. It is as unwise to discount the efficiency of such coordination, being espe-
similarity between animal and human greetings cially critical when something doesn't go as
as it is to look for the causes of war in genetic indicated and expected. (Speech, of course,
predisposition. has another special role, allowing matters sited
A case can be made that the necessity for outside the situation to be brought into the
face-to-face interaction (aside from the obvious collaborative process, and allowing plans to be
requirements of infant care) is rooted in certain negotiated regarding matters to be dealt with
universal preconditions of social life. There beyond the current situation, but that is an-
are, for example, all kinds of unsentimental other and forbiddingly complex issue.)
and uninherited reasons why individuals Another matter: The characterization that
everywhere-strangers or intimates-find it one individual can make of another by virtue of
expedient to spend time in one another's im- being able directly to observe and hear that
mediate presence. For one, fixed specialized other is organized around two fundamental
equipment, especially equipment designed for forms of identification: the categoric kind in-
use beyond the family circle, could hardly be volving placing that other in one or more social
economic were it not staffed and used by num- categories, and the individual kind, whereby
bers of persons who come together at fixed the subject under observation is locked to a
times and places to do so-whether they are uniquely distinguishing identity through ap-
destined to use this equipment jointly, adja- pearance, tone of voice, mention of name or
cently, or sequentially. Arriving and departing, other person-differentiating device. This dual
they will find it to their advantage to use hard- possibility-categoric and individual
AMERICAN SOCIOLOGICAL REVIEW
identification-is critical for interaction life in bodily displays are enacted and in which all
all communities except bygone small isolated bodily displays are read. Thus the warrant for
ones, and indeed figures in the social life of employing the social situation as the basic
some other species as well. (I will return to this working unit in the study of the interaction
issue later.) order. And thus, incidentally, a warrant for
It remains to be said that once in one an- claiming that our experience of the world has a
other's immediate presence, individuals will confrontational character.
necessarily be faced with personal-territory But I do not claim a rampant situationalism.
contingencies. By definition, we can partici- As Roger Barker reminded us with his notion
pate in social situations only if we bring our of "behavioral setting," the regulations and
bodies and their accoutrements along with us, expectations that apply to a particular social
and this equipment is vulnerable by virtue of situation are hardly likely to be generated at
the instrumentalities that others bring along the moment there. His phrase, "standing be-
with their bodies. We become vulnerable to havior pattern," speaks to the fact, reasonably
physical assault, sexual molestation, kidnap- enough, that quite similar understandings will
ping, robbery and obstruction of movement, apply to a whole class of widely dispersed set-
whether through the unnegotiated application tings, as well as to particular locations across
of force or, more commonly, "coercive inactive phases. Further, although a particular
exchangew-that tacit bargain through which behavioral setting may extend no further than
we cooperate with the aggressor in exchange any social situation which two or more partici-
for the promise of not being harmed as much as pants generate in its precincts-as in the case
our circumstances allow. Similarly, in the of a local bar, a small shop floor, or a domestic
presence of others we become vulnerable kitchen-other arrangements are frequent.
through their words and gesticulation to the Factories, airports, hospitals, and public thor-
penetration of our psychic preserves, and to oughfares are behavioral settings that sustain
the breaching of the expressive order we ex- an interaction order characteristically extend-
pect will be maintained in our presence. (Of ing in space and time beyond any single social
course, to say that we are thus made vulnera- situation occurring in them. It should also be
ble is also to say that we command the re- said that although behavioral settings and so-
sources to make others similarly vulnerable to cial situations are clearly not ego-centric units,
us; and neither argument is meant to deny that some interaction units clearly are: that ill-
there might not be some conventional spe- explored unit, the daily round, is clearly one.
cialization, especially along gender lines, of But deeper reasons than these can be given
threatened and threatener.) for caution. It is plain that each participant
Personal territoriality is not to be seen enters a social situation carrying an already
merely in terms of constraints, prohibitions, established biography of prior dealings with the
and threats. In all societies there is a funda- other participants--or at least with participants
mental duality of use, such that many of the of their kind; and enters also with a vast array
forms of behavior through which we can be of cultural assumptions presumed to be shared.
offensively treated by one category of others We could not disattend strangers in our pres-
are intimately allied to those through which ence unless their appearance and manner im-
members of another category can properly dis- plied a benign intent, a course of action that
play its bondedness to us. So, too, everywhere was identifiable and unthreatening, and such
what is a presumption if taken from us is a readings can only be made on the basis of prior
courtesy or a mark of affection if we proffer it; experience and cultural lore. We could not
our ritual vulnerabilities are also our ritual re- utter a phrase meaningfully unless we adjusted
sources. Thus, to violate the territories of self lexicon and prosody according to what the
is also to undermine the language of favor. categoric or individual identity of our putative
So there are enablements and risks inherent recipients allows us to assume they already
in co-bodily presence. These contingencies know, and knowing this, don't mind our openly
being acute, they are likely everywhere to give presuming on it. At the very center of interac-
rise to techniques of social management; and tion life is the cognitive relation we have with
since the same basic contingencies are being those present before us, without which re-
managed, one can expect that across quite dif- lationship our activity, behavioral and verbal,
ferent societies the interaction order is likely to could not be meaningfully organized. And al-
exhibit some markedly similar features. I re- though this cognitive relationship can be mod-
mind you that it is in social situations that these ified during a social contact, and typically is,
enablements and risks are faced and will have the relationship itself is extrasituational, con-
their initial effect. And it is social situations sisting of the information a pair of persons have
that provide the natural theater in which all about the information each other has of the
THE INTERACTION ORDER
world, and the information they have (or convention contract in general (whatever it
haven't) concerning the possession of this in- happens to be), nor personal belief in the ulti-
formation. mate value of the particular norms that are
involved. Individuals go along with current in-
teraction arrangements for a wide variety of
reasons, and one cannot read from their appar-
In speaking of the interaction order I have so ent tacit support of an arrangement that they
far presupposed the term "order," and an ac- would, for example, resent or resist its change.
count is called for. I mean to refer in the first Very often behind community and consensus
instance to a domain of activity-a particular are mixed motive games.
kind of activity, as in the phrase, "the eco- Note also that individuals who sys-
nomic order." No implications are intended tematically violate the norms of the interaction
concerning how "orderly" such activity ordi- order may nonetheless be dependent on them
narily is, or the role of norms and rules in most of the time, including some of the time
supporting such orderliness as does obtain. Yet during which they are actively engaged in vio-
it appears to me that as an order of activity, the lations. After all, almost all acts of violence are
interaction one, more than any other perhaps, mitigated by the violator proffering an ex-
is in fact orderly, and that this orderliness is change of some kind, however undesired by
predicated on a large base of shared cognitive the victim, and of course the violator presup-
presuppositions, if not normative ones, and poses the maintenance of speech norms and
self-sustained restraints. How a given set of the conventions for gesturing threat to accom-
such understandings comes into being histori- plish this. So, too, in the case of unnegotiated
cally, spreads and contracts in geographical violence. Assassins must rely on and profit
distribution over time, and how at any one from conventional traffic flow and con-
place and time particular individuals acquire ventional understanding regarding normal ap-
these understandings are good questions, but pearances if they are to get into a position to
not ones I can address. attack their victim and escape from the scene
The workings of the interaction order can of the crime. Hallways, elevators, and alleys
easily be viewed as the consequences of sys- can be dangerous places because they may be
tems of enabling conventions, in the sense of hidden from view and empty of everyone ex-
the ground rules for a game, the provisions of a cept victim and assailant; but again, behind the
traEc code or the rules of syntax of a language. opportunity that these arrangements provide
As part of this perspective one could press two the miscreant, is his reliance on understandings
accounts. First, the dogma that the overall ef- regarding normal appearances, these under-
fect of a given set of conventions is that all standings allowing him to enter and leave the
participants pay a small price and obtain a large area in the guise of someone who does not
convenience, the notion being that any con- abuse free passage. All of which should remind
vention that facilitates coordination would do, us that in almost all cases, interaction ar-
so long as everyone could be induced to uphold rangements can withstand systematic viola-
it-the several conventions in themselves tion, at least over the short run, and therefore
having no intrinsic value. (That, of course, is that although it is in the interests of the indi-
how one defines "conventions" in the first vidual to convince others that their compliance
place.) On the second account, orderly in- is critical to the maintenance of order, and to
teraction is seen as a product of normative show apparent approval of their conformity, it
consensus, the traditional sociological view will often not be in that individual's interests
that individuals unthinkingly take for granted (as variously defined) to personally uphold the
rules they nonetheless feel are intrinsically niceties.
just. Incidentally, both of these perspectives There are deeper reasons to question the
assume that the constraints which apply to various dogmas regarding the interaction
others apply to oneself also, that other selves order. It might be convenient to believe that
take the same view regarding constraints on individuals (and social categories of individu-
their behavior, and that everyone understands als) always get considerably more from the op-
that this self-submission obtains. eration of various aspects of the interaction
These two accounts-social contract and so- order than the concomitant restraints cost
cial consensus-raise obvious questions and them. But that is questionable. What is desir-
doubts. Motive for adhering to a set of ar- able order from the perspective of some can be
rangements need tell us nothing about the ef- sensed as exclusion and repression from the
fect of doing so. Effective cooperation in point of view of others. It does not raise ques-
maintaining expectations implies neither belief tions about the neutrality of the term order to
in the legitimacy or justice of abiding by a learn of tribal councils in West Africa that
6 AMERICAN SOCIOLOGICAL REVIEW

orderly speaking reflects (among other things) Certainly most of this order comes into being
adherence to a rule of rank. Nor that (as Bur- and is sustained from below as it were, in some
mge and Corry have recently shown) in orderly cases in spite of overarching authority not be-
ceremonial processions through London, from cause of it. Nonetheless the state has effec-
Tudor to Jacobean times, representatives of tively established legitimacy and priority here,
the trades and crafts maintained a traditional monopolizing the use of heavy arms and
hierarchy both with respect to their place as militarily disciplined cadres as an ultimate
marchers and as watchers. But questions do sanction.
arise when we consider the fact that there are In consequence, some of the standard forms
categories of persons-in our own society very of interaction life-podium addresses, meet-
broad ones-whose members constantly pay a ings, processions-not to speak of specialized
very considerable price for their interactional forms like picket lines or sit-down strikes+an
existence. be read by governing officials as an affront to
Yet, over the short historic run at least, even the security of the state and forcibly disbanded
the most disadvantaged categories continue to on these grounds although, indeed, no appreci-
cooperate-a fact hidden by the manifest ill able threat to public order in the substantive
will their members may display in regard to a sense may be involved. And on the other side,
few norms while sustaining all the rest. breaches of public order may be performed not
Perhaps behind a willingness to accept the way only for self gain, but as a pointed challenge to
things are ordered is the brutal fact of one's the authority of the state-symbolical acts read
place in the social structure and the real or as a taunt and employed in anticipation of this
imagined cost of allowing oneself to be singled reading.
out as a malcontent. Whatever, there is no
doubt that categories of individual in every
time and place have exhibited a disheartening
capacity for overtly accepting miserable in- I have been speaking in terms that are intended
teractional arrangements. to hold for face-to-face existence everywhere.
In sum, then, although it is certainly proper I have done so at the usual price-the
to point to the unequal distribution of rights in pronouncements have been broad, truistic, and
the interaction order (as in the case of the seg- metatheoretical-to use a word that is itself as
regative use of the local communities of a questionable as what it refers to. A less windy
city), and the unequal distribution of risk (as, effort, equally general but naturalistically
say, across the age grades and between the based, is to try to identify the basic substantive
sexes), the central theme remains of a traffic of units, the recurrent structures and their atten-
use, and of arrangements which allow a great dant processes. What sorts of animals are to be
diversity of projects and intents to be realized found in the interactional zoo? What plants in
through unthinking recourse to procedural this particular garden? Let me review what I
forms. And of course, to accept the con- take to be some basic examples.
ventions and norms as given (and to initiate 1. One can start with persons as vehicular
one's action accordingly), is, in effect, to put entities, that is, with human ambulatory units.
trust in those about one. Not doing so, one In public places we have "singles" (a party of
could hardly get on with the business at hand; one) and "withs" (a party of more than one),
one could hardly have any business at hand. such parties being treated as self-contained
The doctrine that ground rules inform the units for the purposes of participation in the
interaction order and allow for a traffic of use flow of pedestrian social life. A few larger am-
raises the question of policing, and policing, of bulatory units can also be mentioned-for
course, once again raises political consid- example, files and processions, and, as a
erations. limiting case, the queue, this being by way of a
The modern nation state, almost as a means stationary ambulatory unit. (Any ordering of
of defining itself into existence, claims final access by time of application can by extension
authority for the control of hazard and threat to reasonably be called a queue, but I do not do so
life, limb, and property throughout its territo- here .)
rial jurisdiction. Always in theory, and often in 2. Next, if only as a heuristic unit and for
practice, the state provides stand-by ar- purposes of consistency in usage, there is some
rangements for stepping in when local mech- value in tying down the term contact. I will
anisms of social control fail to keep break- refer thus to any occasion when an individual
downs of interaction order within certain comes into an other's response presence,
limits. Particularly in public places but not re- whether through physical copresence, tele-
stricted thereto. To be sure, the interaction phonic connection or letter exchange. I am
order prevailing even in the most public places thus counting as part of the same contact all
is not a creation of the apparatus of a state. those sightings and exchanges that occur dur-
THE INTERACTION ORDER 7
ing one such occasion. Thus, a passing street develop, tracing a contour of involvement.
glance. a conversation, an exchange of in- Participants arrive in a coordinated way and
creasingly attenuated greetings while circulat- leave similarly. More than one bounded region
ing at a sociable gathering, an attendee's-eye- may function as the setting of a single occa-
view of a platform speaker--each qualifies as a sion, these regions connected to facilitate
single contact. moving, mingling and the circulation of re-
3. Then there is that broad class of ar- sponse. Within its compass, a social occasion
rangements in which persons come together is likely to provide a setting for many different
into a small physical circle as ratified partici- small focused undertakings, conversational
pants in a consciously shared, clearly interde- and otherwise, and very often will highlight
pendent undertaking, the period of participa- (and embed) a platform activity. Often there
tion itself bracketed with rituals of some kind, will be a sense of official proceedings, a period
or easily susceptible to their invocation. In before characterized as available to uncoordi-
some cases only a handful of participants are nated sociability, and a period after that is
involved, talk of the kind that can be seen as marked by felt release from occasioned obliga-
having a self-limiting purpose holds the floor, tions. Typically there will be some preplan-
and the appearance is sustained that in princi- ning, sometimes even an agenda. There will be
ple everyone has the same right to contribute. specialization of functions, broadly among
Such conversational encounters c a n ~ b edistin- housekeeping staff, official organizers and
guished from meetings in which a presiding nonofficiating participants. The affair as a
chair manages turn taking and relevance: thus whole is looked forward to and back upon as a
"hearings," "trials," and other jural proceed- unitary, reportable event. Celebrative social
ings. All of these talk-based activities are to be occasions can be seen as the largest interac-
contrasted to the many interactive engage- tional unit, being, it seems, the only kind that
ments in which the doings that are interwoven can be engineered to extend over a number of
do not involve vocalization, and in which talk, days. Ordinarily, however, once begun a cele-
when it figures at all, does so either as a desul- brative occasion will be in continuous exis-
tory, muted side-involvement or an irregular, tence until its termination.
intermittent adjunct to the coordination of the It is plain that whenever encounters, plat-
doings in progress. Examples of such encoun- form performances, or celebrative, social oc-
ters are card games, service transactions, casions occur, so also does ambulatory move-
bouts of love making, and commensalism. ment and thus the units in which this move-
4. Next the platform format: the arrange- ment is regulated. It should be just as plain that
ment found universally in which an activity is brief, two- to four-part verbal interchanges
set before an audience. What is presented in serve throughout the interaction order in a
this way may be a talk, a contest, a formal facilitative and accommodative way, remedy-
meeting. a play, a movie, a musical offering, a ing hitches in coordinated activity and unin-
display of dexterity or trickery, a round of tended impingements in connection with adja-
oratory, a ceremony, a combination thereof. cent, independent activities.
The presenters will either be on a raised plat- I have touched on a few basic interaction
form or encircled by watchers. The size of the entities: ambulatory units, contacts, conversa-
audience is not closely geared to what is pre- tional encounters, formal meetings, platform
sented (although it is to arrangements which performances, and social occasions. A parallel
allow for viewing the stage), and the obligation treatment could be provided of interaction pro-
of the watchers is primarily to appreciate, not cesses or mechanisms. But although it is easy
to do. Modern technology, of course, has enough to uncover recurrent interaction pro-
exploded this interaction institution to include cesses of some generality-especially mi-
vast distal audiences and a widened array of croscopic processes-it is difficult to identify
materials that can be platformed. But the for- basic ones, except, perhaps, in connection
mat itself very much answers to the require- with turntaking in conversation. Something the
ments of involving a potentially large number same could be said of interaction roles.
of individuals in a single focus of visual and
cognitive attention, something that is possible
only if the watchers are content to enter merely
vicariously into what is staged. I speak no further of the forms and processes
5. Finally, one might mention the celebra- of social life specific to the interaction order.
tive social occasion. I refer to the foregathering Such talk might only have relevance for those
of individuals admitted on a controlled basis, interested in human ethology, collective be-
the whole occurring under the auspices of, and havior, public order, and discourse analysis. I
in honor of, some jointly appreciated circum- want instead to focus my concluding remarks
stances. A common mood or tone is likely to on one general issue of wider bearing: the
AMERICAN SOCIOLOGICAL REVIEW
interface between the interaction order and the and fantasy regarding embodied indicators of
more traditionally considered elements of so- status and character, thus appearing to render
cial organization. The aim will be to describe persons readable. By a sort of prearrangement,
some features of the interaction order, but only then, social situations seem to be perfectly de-
those that directly bear upon the macroscopic signed to provide us with evidence of a partici-
worlds beyond the interaction in which these pant's various attributes-if only to vividly
features are found. re-present what we already know. Further, in
From the outset a matter that is so obvious social situations, as in other circumstances,
as to be taken for granted and neglected: the deciders, if pressed, can employ an open-
direct impact of situational effects upon social ended list of rationalizations to conceal from
structures., Three examples might be cited. the subject (and even from themselves) the mix
First, insofar as a complex organization of considerations that figure in their decision
comes to be dependent on particular personnel and, especially, the relative weight given to
(typically personnel who have managed to ac- these several determinants.
quire governing roles), then the daily sequence It is in these processing encounters, then,
of social situations on and off the job-that is, that the quiet sorting can occur which, as
the daily round-in which these personages Bourdieu might have it, reproduces the social
can be injured or abducted are also situations structure. But that conservative impact is not,
in which their organizations can suffer. Corner analytically speaking, situational. The subjec-
businesses, families, relationships, and other tive weighting of a large number of social at-
small structures are similarly vulnerable, espe- tributes, whether these attributes are officially
cially those stationed in high crime-rate areas. relevant or not, and whether they are real or
Although this issue can acquire great public fanciful, provides a micro-dot of mystification;
attention in various times and places, it seems covert value given, say, to race, can be miti-
to me of no great conceptual interest; ana- gated by covert value given to other structural
lytically speaking, unexpected death from nat- variables-class, gender, age, co-
ural causes introduces much the same embar- m e m b e r s h i p s , s p o n s o r s h i p network-
rassment to organizations. In both cases one structures which at best are not fully congruent
deals with nothing more than risk. with each other. And structural attributes,
Second, as already implied, there is the ob- overtly or covertly employed, do not mesh
vious fact that a great deal of the work of hlly with personal ones, such as health or
organizations-decision making, the transmis- vigor, or with properties that have all of their
sion of information, the close coordination of existence in social situations-looks, person-
physical tasks-is done face-to-face, requires ality, and the like. What is situational, then,
being done in this way, and is vulnerable to about processing encounters is the evidence
face-to-face effects. Differently put, insofar as they so fully provide of a participant's real or
agents of social organizations of any scale, apparent attributes while at the same time
from states to households, can be persuaded, allowing life chances to be determined through
cajoled, flattered, intimidated, or otherwise in- an inaccessible weighting of this complex of
fluenced by effects only achievable in face- evidence. Although this arrangement ordinar-
to-face dealings, then here, too, the interaction ily allows for the surreptitious consolidaton of
order bluntly impinges on macroscopic en- structural lines, the same arrangement can also
tities. serve to loosen them.
Third, there are people-processing encoun- One can point, then, to obvious ways in
ters, encounters in which the "impression" which social structures are dependent on, and
subjects make during the interaction affects vulnerable to, what occurs in face-to-face
their life chances. The institutionalized exam- contacts. This has led some to argue reduc-
ple is the placement interview as conducted by tively that all macrosociological features of so-
school counselors, personnel department psy- ciety, along with society itself, are an inter-
chologists, psychiatric diagnosticians, and mittently existing composite of what can be
courtroom officials. In a less candid form, this traced back to the reality of encounters-a
processing is ubiquitous; everyone is a question of aggregating and extrapolating in-
gatekeeper in regard to something. Thus, teractional effects. (This position is sometimes
friendship relationships and marital bonds (at reinforced by the argument that whatever we
least in our society) can be traced back to an do know about social structures can be traced
occasion in which something more was made back to highly edited summaries of what was
of an incidental contact than need have been. originally a stream of experience in social situ-
Whether made in institutionalized settings or ations.)
not, what is situational about such processing I find these claims uncongenial. For one,
encounters is clear: Every culture, and cer- they confuse the interactional format in which
tainly ours, seems to have a vast lore of fact words and gestural indications occur with the
THE INTERACTION ORDER
import of these words and gestures, in a word, accept as the smallest (and in that sense, ulti-
they confuse the situational with the merely mate) units of personal experience, others see
situated. When your broker informs you that as already a hopelessly complex matter re-
he has to sell you out or when your employer quiring a much more refined application of mi-
or your spouse informs you that your services croanaly sis.
are no longer required, the bad news can be In sum, to speak of the relatively autono-
delivered through a sequestered talk that mous forms of life in the interaction order (as
gently and delicately humanizes the occasion. Charles Tilly has nicely done in connection
Such considerateness belongs to the resources with a special category of these forms) is not to
of the interaction order. At the time of their use put forward these forms as somehow prior,
you may be very grateful for them. But the fundamental, or constitutive of the shape of
next morning what does it matter if you had macroscopic phenomena. To do so is akin to
gotten the word from a wire margin call, a the self-centering game of playwrights, clinical
computer readout, a blue slip at the time clock, psychologists, and good informants-all of
or a terse note left on the bureau? How deli- whom fit their stories out so that forces within
cately or indelicately one is treated during the individual characters constitute and govern the
moment in which bad news is delivered does action, allowing individual hearers and readers
not speak to the structural significance of the to identify gratefully with the result. Nor is it to
news itself. speak of something immutable. All elements of
Further, I do not believe that one can learn social life have a history and are subject to
about the shape of the commodities market, or critical change through time, and none can be
the distribution of a city's land values, or the fully understood apart from the particular cul-
ethnic succession in municipal administrations, ture in which it occurs. (Which is not to say
or the structure of kinship systems, or the sys- that historians and anthropologists can often
tematic phonological shifts within the dialects provide us with the data we would need to do a
of a speech community by extrapolating or ag- realistic analysis of interaction practices in
gregating from particular social encounters communities no longer available to us.)
among the persons involved in any one of these
patterns. (Statements about macroscopic
structures and processes can reasonably be
subjected to a microanalysis but of the kind I have mentioned direct connections between
that digs behind generalizations to find critical social structures and the interaction order not
differences between, say, different industries, because of having anything new or principled
regions, short-term periods, and the like, sufi- to say about them, but only to establish the
ciently so to fracture overall views, and not appropriate contrast for those interface effects
because of face-to-face interactions.) that are most commonly considered, namely,
Nor do I subscribe to the notion that face- the Durkheimian ones. You all know the litany.
to-face behavior is any more real, any less of A critical feature of face-to-face gatherings is
an arbitrary abstraction, than what we think of that in them and them alone we can fit a shape
as the dealings between two corporations, or and dramatic form to matters that aren't
the distribution of felonies across the weekly otherwise palpable to the senses. Through
cycle and subregions of a New York borough; costume, gesture, and bodily alignment we can
in all these cases what we get is somebody's depict and represent a heterogeneous list of
crudely edited summaries. I claim merely that immaterial things, sharing only the fact that
forms of face-to-face life are worn smooth by they have a significance in our lives and yet do
constant repetition on the part of participants not cast a shadow: notable events in the past,
who are heterogeneous in many ways and yet beliefs about the cosmos and our place in it,
must quickly reach a working understanding; ideals regarding our various categories of per-
these forms thus seem more open to systematic sons, and of course social relationships and
analysis than are the internal or external larger social structures. These embodiments
workings of many macroscopic entities. The are centered in ceremonies (in turn embedded
forms themselves are anchored in subjective in celebrative social occasions) and presum-
feelings, and thus allow an appreciable role for ably allow the participants to affirm their affili-
empathy. The very brief span in space and time ation and commitment to their collectivities,
of the phenomenal side of many of these events and revive their ultimate beliefs. Here the cel-
facilitates recording (and replaying), and one ebration of a collectivity is a conscious reason
has, of course, the comfort of being able to for the social occasion which houses it, and
keep one's own eyes on particular instances naturally figures in the occasion's organization.
throughout the full course of their occurrence. The range in scale of such celebrative events is
Yet one must see that even within the domain great: at one end, coronations, at the other, the
of face-to-face interaction, what some students two-couple dine-out-that increasingly com-
AMERICAN SOCIOLOGICAL REVIEW
mon middle-class network ritual, to which we the shadow may make to the substance, it is
all give, and from which we all gain, so much quite another matter to demonstrate that in
weight. general anything macroscopically significant
Social anthropology claims these various results from ceremony-at least in contempo-
ceremonies as its province, and indeed the best rary society. Those individuals who are in a
treatment of them in modern communities is position to authorize and organize such occa-
Lloyd Warner's The Living und the Derrd. Sec- sions are often the ones who star in them, and
ular mass societies, it turns out, have not these functionaries always seem to be optimis-
proven hostile to these celebrations-indeed tic about the result. But in fact, the ties and
Soviet society, as Crystal Lane has recently relationships that we ceremonialize may be so
documented, is rife with them. Benedictions attenuated that a periodic celebration is all that
may be on the decline in number and we are prepared to commit to them; so what
significance, but not the occasions on which they index is not our social reality but our
they once would have been offered. nostalgia, our bad conscience, and our linger-
And presumably these occasions have con- ing piety in regard to what is no longer binding.
sequences for macrostructures. For example, (When friends remove to another town, the
Abner Cohen tells us that the steel-band carni- celebration of chance conjunctions can become
val that began in the Notting Hill area of Lon- the substance of the relationship not its expres-
don as a multi-ethnic block party ended up as sion.) Furthermore, as Moore and Myerhoff
the beginning of the political organization of have suggested, the categories of persons that
London's West Indians: that what started out come together in a ceremony (and thus the
as an annual Bank Holiday social affair- structures that are involved) may never come
quintessentially a creature having merely an together again, ceremonially or otherwise. A
interactional life-ended up as an expression of one-time intersection of variously impinging
a politically self-conscious group, the expres- interests may be represented, and nothing be-
sion itself having helped considerably to create yond that. Certainly celebrative occasions
the structural context in which it would come such as this presidential address don't neces-
to be seen. So the carnival was more the cause sarily have the effect of recommitting the
of a social movement and its group-formative members of the audience to the discipline and
effects than an expression thereof. Similarly, profession under whose name they foregather.
Simon Taylor tells us that the calendar of Indeed, all one can hope for is that memory of
political celebrations developed by the national how the hour was passed will fade quickly,
socialist movement in Germany-the calendar allowing everyone to attend again the following
being a Hitler-centric version of basic Christian year, willing once again to not not come. In
ceremonies-played an important role in con- sum, sentiments about structural ties serve
solidating the hold of the Party upon the na- more as an involvement resource-serve more
tion. The key occasion in this annual cycle, to carry a celebrative occasion-than such af-
apparently, was the Nuremberg Reichsparty- fairs serve to strengthen what they draw from.
day held in the Zeppelinfield. This place could
concentrate almost a quarter of a million
people while affording all of them direct visual VII
access to the stage. That number of people If we think of ceremonials as narrative-like
responding in unison to the same platform enactments, more or less extensive and more
event apparently had lasting influence on some or less insulated from mundane routines, then
participants; certainly we have here the limit- we can contrast these complex performances
ing case of a situational event, and certainly the with "contact rituals," namely, perfunctory,
interesting issue is not how the ritual reflected brief expressions occurring incidental to
Nazi doctrines regarding the world, but how everyday action-in passing as it were-the
the annual occasion itself clearly contributed to most frequent case involving but two individu-
the political hegemony of its impresarios. als. These performances have not been han-
In these two examples-admittedly both dled very well by anthropology even though
somewhat extreme--one has a direct leap from they seem much more researchable than the
interactional effect to political organization. Of more complex sequences. Indeed, ethology
course, every rally--especially ones involving and the ethological conception of ritual, at least
collective confrontation with authority--can in the sense of intention display, turn out to be
have some long-standing effect upon the politi- as germane as the anthropological formulation.
cal orientation of the celebrants. The question, then, becomes: what principles
Now although it seems easy enough to iden- inform the bearing of social structures on con-
tify the collectivities which ceremony projects tact rituals? It is this issue I want to consider in
on to a behavioral screen, and to cite, as I have closing.
just done, evidence of the critical contribution The events occurring for incidental reasons
THE INTERACTION ORDER
when individuals are in one another's immedi- some cases (sibs and spouses for example)
ate presence are well designed to serve as first-name terms (as opposed to other proper
micro-ecological metaphors, summaries and names) are obligatory and in other relation-
iconic symbols of structural arrangements- ships optional, suggests the looseness of the
whether wanted or not. And should such ex- usage. The traditional term "primary ties" ad-
pressions not occur incidentally, local envi- dresses the issue, but optimistically; it reflects
ronments can easily be manipulated so as to the psychological reductionism of o u r
produce them. Given the selective sensibilities sociological forefathers, and their wistful
in a particular culture-for example, concern memories of the neighborhoods they were
over relative elevation, value placed on right- raised in. In fact, reciprocal first naming is a
over left-sidedness, orientation to the cardinal culturally established resource for styling im-
directions-given such cultural biases, some mediate dealings: reduced formality is implied
depictive, situated resources will of course be and the abjuring of a tone-setting opportunity
exploited more than others. The question, to stand on one's claim to ritual circumspec-
then, is how will these features of the interac- tion. But informality is constituted out of in-
tion order be geared or linked into, connected teractional materials (as is formality), and the
up with, tied into social structures, including various social relations and social circles that
social relationships? Here the social sciences draw on this resource merely share some af-
have been rather easygoing, sufficiently so on finities. Which is not to say, of course, that a
occasion to be content with the phrase "an full catalogue of the symmetrical and asymmet-
expression of." Minor social ritual is not an rical forms of interactional regard and disre-
expression of structural arrangements in any gard, of circumspection and ritual ease, that
simple sense; at best it is an expression ad- two individuals routinely extend to each other
vanced in regard to these arrangements. Social would not appreciably inform us about their
structures don't "determine" culturally stan- structural ties. Nor is it to say that convention
dard displays, merely help select from the can't link some displays to social structures in
available repertoire of them. The expressions exclusive ways; in our society the wedding
themselves, such as priority in being served, ceremony, for example, employs some forms
precedence through a door, centrality of seat- that advertise the formation of an instance of a
ing, access to various public places, preferen- particular class of social structure and this
tial interruption rights in talk, selection as ad- alone. Nor is it to say that forms of interaction
dressed recipient, are interactional in sub- can't themselves be responsibe to the institu-
stance and character; at best they are likely to tional setting in which they occur. (Even apart
have only loosely coupled relations to anything from w.hut is said, turn-taking rules in informal
by way of social structures that might be asso- talk differ somewhat from those in family ther-
ciated with them. They are sign vehicles fabri- apy sessions, which are different in turn from
cated from depictive materials at hand, and those in classroom teaching, and these in turn
what thev come to be taken as a "reflection" of differ from the practices found in court hear-
is necessarily an open question. ings. And these differences in form are partly
Look, for example, at the bit of our ritual explicable in terms of the special tasks under-
idiom frequently treated in term papers: license taken in these several settings, which in turn
to employ reciprocal first-naming as an address are determined by extrasituational concerns.)
formula. Pairs of persons licensed to greet and In general, then, (and qualifications apart)
talk to each other through reciprocal first name what one finds, in modern societies at least, is
can't be taken by evidence of this fact alone to a nonexclusive linkage-a "loose coupling"-
be in a particular structural relation, or to be between interactional practices and social
co-members of a particular social organization structures, a collapsing of strata and structures
or group or category. There is great variation into broader categories, the categories them-
by region, class, and epoch, and these varia- selves not corresponding one-to-one to any-
tions do not correspond closely to variation in thing in the structural world, a gearing as it
social structure. But there are other issues. were of various structures into interactional
Take persons like ourselves for a moment. We cogs. Or, if you will, a set of transformation
are on reciprocal first name terms with sibs, rules, or a membrane selecting how various
relatives of same generation, f r i e n d s , externally relevant social distinctions will be
neighbors, early school mates, the newly in- managed within the interaction.
troduced to us at domestic social gatherings, One example. From the perspective of how
our ofice mates, our car salesman, our ac- women in our society fare in informal cross-
countant, and when we gamble privately, the sexed talk, it is of very small moment that
cronies we do it with. I regret to say that in (statistically speaking) a handful of males, such
some cases we are also on such terms with our as junior executives, have to similarly wait and
parents and children. The very fact, that in hang on other's words-albeit in each case not
AMERICAN SOCIOLOGICAL REVIEW
many others. From the point of view of the turns out that what all these pairings share is
interaction order, however, the issue is critical. not something in the social structure but
For one, it allows us to try to formulate a role something that a scene of face-to-face interac-
category that women and junior executives tion allows for. (Even if one were to restrict
(and anyone else in these interactional circum- oneself to one sphere of social life-say ac-
stances) share, and this will be a role that be- tivity within a complex organization-a loose
longs analyticully to the interaction order, coupling between the interaction order and so-
which the categories women and junior execu- cial structure would remain. The precedence
tives do not. one gives one's immediate boss one gives to his
I need only remind you that the dependency or her immediate boss too, and so on to the
of interactional activity on matters outside the head of the organization; for precedence is an
interaction-a fact characteristically neglected interactional resource that speaks to ordinal
by those of us who focus on face-to-face ranking, not to the distance between the
dealings--doesn't in itself imply dependency rungs.) It is easy enough, then, and even use-
on social structures. As already suggested, a ful, to specify in social structural terms who
quite central issue in all face-to-face interac- performs a given act of deference or presump-
tion is the cognitive relation of the participants, tion to whom. In the study of the interaction
that is, what it is each can effectively assume order, however, after saying that, one must
the other knows. This relationship is relatively search out who else does it to whom else, then
context-free, extending beyond any current categorize the doers with a term that covers
social situation to all occasions when the two them all, and similarly with the done to. And
individuals meet. Pairs constituting intimate one must provide a technically detailed de-
structures, by definition, will know consider- scription of the forms involved.
able about each other, and also know of many Second, a loose-coupling approach allows
experiences they exclusively share-all of one to find a proper place for the apparent
which dramatically affects what they can say to power of fads and fashions to effect change in
each other and how laconic they can be in ritual practices. A recent example, known to
making these references. But all this exclusive you all, was the rapid and somewhat temporary
information pales when one considers the shift to informal dress in the business world
amount of information about the world two during the latter phases of the hippie move-
barely acquainted individuals can assume it is ment, accompanied sometimes by a change in
reasonable to assume in formulating their ut- salutational forms, all without much corre-
terances to each other. (Here, once again, we sponding change in social structure.
see that the traditional distinction between Third, one can appreciate the vulnerability
primary and secondary relations is an insight of features of the interaction order to direct
sociology must escape from.) political intervention, both from below and
The general formulation I have suggested of above, in either case bypassing socioeconomic
the relation between the interaction order and relationships. Thus, in recent times blacks and
the structural ones allows one (I hope) to pro- women have concertedly breached segregated
ceed constructively. First, as suggested, one is public places, in many cases with lasting con-
encouraged to treat as a matter for discovery sequence for access arrangements, but, all in
just who it is that does it to whom, the assump- all, without much change in the place of blacks
tion being that in almost every case the and women in the social structure. And one
categories that result will not quite coincide can appreciate the purpose of a new regime in
with any structural division. Let me press yet introducing and enforcing a practice that
another example. Etiquette books are full of strikes at the manner in which broad categories
conceptualizations concerning the courtesies of persons will appear in public, as, for exam-
that men owe women in polite society. Less ple, when the National Socialists in Germany
clearly presented, of course, is an understand- required Jews to wear identifying arm bands
ing concerning the kinds of women and the when in public places, or the Soviet govern-
kinds of men who would not be looked to as ment took official action to discourage the
expected participants in these little niceties. wearing of veils by women of the Siberian
More germane here, however, is the fact each Khanty ethnic group, or the Iranian govern-
of these little gestures turns out to be also ment took veils in exactly the opposite direc-
prescribed between other categories: an adult tion. And one can appreciate, too, the effec-
in regard to an old person, an adult in regard to tiveness of efforts directly to alter contact in-
a young person, a host for a guest, an expert terchanges, as when a revolutionary salute,
for a novice, a native for a visitor, friends in verbal greeting, or address term is introduced
regard to the celebrant of a life turning-point, a from above, in some cases rather permanently.
well person for a sick one, a whole person for And finally, one can appreciate the leverage
an incapacitated one. And, as suggested, it those in an ideological movement can obtain by
THE INTERACTION ORDER
concentrating their efforts upon salutations and is the relationship. And this evidence is the
farewells, address terms, tact and indirection, stuff of interaction. Knowledge of another's
and other junctures for politeness in the man- name and the right to use it in address inci-
agement of social contacts and verbal inter- dentally implies the capacity to specify who it
course. Or the fuss that can be made by a is one is summoning into talk. Similarly, a
doctrine that leads to systematic breaching of greeting owed incidentally implies the initiation
standards for seemly public dress. In these of an encounter.
matters, American Hippies, and later, "The When one turns to "deeper" relationships,
Chicago Seven," were interesting amateurs: knowership and its obligations remain a factor,
the great terrorists of contact forms were the but now not the defining one. However, other
mid-17th century Quakers in Britain, who links between relationships and the interaction
managed, somehow, (as Bauman has recently order appear. The obligation to exchange
described it) to design a doctrine that struck passing greetings is extended: the pair may be
directly at the then settled arrangements obliged to interrrupt their independent courses
through which social structures and broad offi- of action so that a full-fledged encounter can be
cial values were given polite due in social in- openly dedicated to display of pleasure at the
tercourse. (To be sure other religious move- opportunity for contact. During this convivial
ments of the period employed some of these pause, each participant is constrained to dem-
recalcitrancies t o o , but none s o s y s - onstrate that she or he has kept fresh in mind
tematically.) That sturdy band of plain speak- not only the name of the other but also bits of
ers should always stand before us as an exam- the other's biography. Inquiries will be in order
ple of the wonderfully disruptive power of regarding the other's significant others, recent
systematic impoliteness, reminding us once trips, illness if any, career outcomes, and sun-
again of the vulnerabilities of the interaction dry other matters that speak to the questioner's
order. There is no doubt: Fox's disciples aliveness to the world of the person greeted.
raised to monumental heights the art of be- Correspondingly, there will be the obligation to
coming a pain in the ass. update the other regarding one's own circum-
stances. Of course these obligations help to
VIII
resuscitate relationships that might otherwise
Of all the social structures that interface with have attenuated for want of dealings: but they
the interaction order, the ones that seem to do also provide both the grounds for initiating an
so most intimately are social relationships. I encounter and an easy initial topic. So one
want to say a word about them. might have to admit that the obligation to
To think of the amount or frequency of maintain an active biography of our acquaint-
face-to-face interaction between two related ances (and ensure that they can sustain the
individuals-two ends of the relationship-as same in regard to us) does at least as much for
somehow constitutive of their relationship is the organization of encounters as it does for the
structurally naive, seemingly taking relationship of the persons who encounter each
propinquity-related friendship as a model for other. This service to the interaction order is
all relationships. And yet, of course, the link also very evident in connection with our obli-
between relationships and the interaction order gation to retain our acquaintance's personal
is close. name immediately in mind, allowing us always
Take for example (in our own society) ac- to employ it as a vocative in multiperson talk.
quaintanceship, or, better still, "knowership." After all, personal name in uttera?ce-initial po-
This is a critical institution from the perspec- sition is an effective device for alerting ratified
tive of how we deal with individuals in our hearers as to which of them is about to be
immediate, or in our telephonic, presence, a addressed.
key factor in the organization of social con- Just as the closely related are obliged to
tacts. What is involved is the right and obliga- enjoy a greeting encounter when they find
tion mutually to accept and openly to acknowl- themselves incidentally in one another's im-
edge individual identification on all initial oc- mediate presence, so after a measured time of
casions of incidentally produced proximity. not having been in contact are they obliged to
This relationship, once established, is defined ensure a meeting, either through a phone call
as continuing for life-a property imputed or letter, or by jointly plotting an opportunity
much less correctly to the marriage bond. The for face-to-face contact-the plotting itself
social relationship we call "mere acquaint- providing a contact even if nothing comes of
anceship" incorporates knowership and little what is plotted. Here, in "due contacts" one
else, constituting thereby a limiting case-a can see that encountering itself is borrowed
social relationship whose consequences are re- whole cloth from the interaction order and de-
stricted to social situations-for here the obli- fined as one of the goods mutually provided for
gation to provide evidence of this relationship in relationships.
AMERICAN SOCIOLOGICAL REVIEW

covering government protocol, traffic rules,


and other formalizations of precedence.
Although it is interesting to try to work out the In contemporary society almost everyone
connections between the interaction order and has service transactions every day. Whatever
social relationships, there is another matter the ultimate significance of these dealings for
that more obviously presses for considera- recipients, it is clear that how they are treated
tion: what in traditional sociology is referred to in these contexts is likely to flavor their sense
as diffuse social statuses or (in another version) of place in the wider community.
master status-determined traits. To close my In almost all c o n t e m p o r a r y s e r v i c e
remarks tonight I want to comment on this transactions, a basic understanding seems to
issue. prevail: that all candidates for service will be
In our society, one could say that there are treated "the same" or "equally," none being
four critical diffuse statuses: age-grade, gen- favored or disfavored over the others. One
der, class, and race. Although these attributes doesn't, of course, need to look to democratic
and corresponding social structures function philosophy to account for the institutionaliza-
quite differently in society (perhaps race and tion of this arrangement: all things considered,
class being the most closely allied), they all this ethic provides a very effective formula for
share two critical features. the routinization and processing of services.
First, they constitute a cross-cutting grid on The principle of equality of service treatment
which each individual can be relevantly located in service transactions has some obvious im-
with respect to each of the four statuses. plications. In order to deal with more than one
Secondly, our placement in respect to all candidate for service at a time in what can be
four attributes is evident by virtue of the perceived as an orderly and fair manner, a
markers our bodies bring with them into all our queuing arrangement is likely to be employed,
social situations, no prior information about us this likely involving a first come first served
being required. Whether we can be individually rule. This rule produces a temporal ordering
identified or not in a particular social situation, that totally blocks the influence of such dif-
we can almost always be categoricall~~ iden- ferential social statuses and relationships as the
titled in these four ways on entrance. (When candidates bring with them to the service
not, then sociologically instructive troubles situation-attributes which are of massive
arise.) The easy perceptibility of these traits in significance outside the situation. (Here is the
social situations is not of course entirely fortu- quintessential case of "local determinism" as a
itous; in most cases, socialization, in subtle blocking device.) Plainly, then, immediately on
ways, insures that our placement in these re- entering a service arena, customers will find it
gards will be more evident than might other- in their interests to identify the local tracking
wise be. But of course, any trait that is not system (whether numbered slips are to be
easily perceptible could hardly acquire the ca- taken from a machine or spindle, or names
pacity of a diffuse status-determining (or more logged in a list, or a human queue requiring
correctly, status-identifying) trait, at least in one's body as a marker, or active orientation to
modern society. Which is not to say that this the individual identity of those already present
perceptibility is of equal importance in the role and to the person who enters right after one-
that each of these diffuse statuses plays in our self). They will also be expected to manage
society. Nor surely that perceptibility alone sorting themselves among sub-queues sub-
will guarantee that society will make use of this tended by multiple servers, all of this as part of
property structurally. their presupposed competence. And of course,
With this schematic picture of diffuse if one's place in a queue is to be respected,
statuses in mind, turn to one paradigmatic fellow queuers will have to sustain queuing
example of the sort of context micro-analysis discipline amongst themselves, apart from re-
deals with: the class of events in which a lations to the server.
"server," in a setting prepared for the purpose, Along with the principle of equality, another
perfunctorily and regularly provides goods of rule is everywhere present in contemporary
some kind to a series of customers or clients, service transactions: the expectation that any-
typically either in exchange for money or as an one seeking service will be treated with
intermediate phase in bureaucratic processing. "courtesy"; for example, that the server will
In brief, the "service transactionu-here give quick attention to the service request. and
focusing on the kind that find server and served execute it with words, gestures, and manner
in the same social situation, in contrast to that somehow display approval of the asker
dealings over the phone, or through the mail, and pleasure in the contact. Implied (when
or with a dispensing machine. The in- taken in conjunction with the equality princi-
stitutionalized format for conducting these ple) is that a customer who makes a very small
dealings draws upon a wider cultural complex purchase will be given no less a reception than
THE INTERACTION ORDER

one who makes a very large one. Here one encounter.") The standard arrangement, how-
has the institutionalization-indeed the ever, is for eyes to meet, the mutual obligation
commercialization-of deference and again of a social encounter accepted, and civil titles
something that would seem to facilitate the used (especially by the server) in the initial
routinization of servicing. interchange, typically in utterance-initial or
Given the two rules I have mentioned- utterance-terminal position. In our society, this
equality of treatment and courteous treat- means a gender-marked vocative and a tinting
ment-participants in service transactions can of behavior that is thought to be suitable for the
feel that all externally relevant attributes gender mix in the transaction. (Note, titles can
are being held in abeyance and only internally almost always be omitted, but if they are used,
generated ones are allowed to play a role, e .g., they must correctly reflect gender.) If the
first come first served. And indeed, this is a served is a pre-adult, then this too is likely to
standard response. But obviously, what in fact be reflected in server's vocative selection and
goes on while the client sustains this sense of "speech register."
normal treatment is a complex and precarious If the server and served are known to each
matter. other individually by name and have a prior
Take, for example, the unstated assumptions relationship, then the transaction is likely to be
in servicing regarding who qualifies as a seri- initiated and terminated by a relationship
ous candidate. Situationally perceptible qual- ritual: individually identifying terms of address
ifications regarding age, sobriety, language are likely to be used along with the exchange of
ability, and solvency will have to be satisfied inquiry and well-wishing found in standard
before individuals are allowed to hold them- greetings and farewells between acquaint-
selves as qualified for service. (The order "Cup ances. So long as these initial and terminal
of coffee to go" might not receive the laconic flurries of sociability are sustained as a subor-
reply "Cream or sugar?" if it is a street bum dinate involvement during the transaction, so
who places the order; a polite request at the long as other persons present do not feel their
counter of a West Philadelphia hospital phar- movement in the queue is being impeded, then
macy for "Twenty 5-milligram valium, no sense of intrusion into the application of
please" while submitting the prescription may equalitarian treatment is likely to be sensed.
well evoke the naked reply "How are you The management of personal relationships is
going to pay for it?"; and attempted purchases thus bracketed.
of alcoholic beverages anywhere in this coun- I have suggested in schematic terms ele-
try may well invoke a request to see an age ments of the structure of service transactions
certificate.) that can be taken as institutionalized and offi-
Qualifying rules apart, one is likely to find cial, such that ordinarily when they are seen to
understandings about the relaxation of queuing apply in a particular service setting, those pres-
constraints. For example, faced by a queue, ent feel that nothing marked or unacceptable
entering individuals can plead or display ex- or out of the ordinary has occurred by way of
tenuating circumstances, beg to be allowed substance or ceremony. With this in mind, two
precedence and be granted this special critical issues can be addressed regarding the
privilege (or have it initiated to them if their management of diffuse statuses in service
need is evident) by the person whose position transactions.
in the queue will be the first to be set back by First, note that it is not uncommon that indi-
the license. The cost to the donor of this li- viduals seeking service feel (whether justified
cense is also borne by all the other members of or not) that they have been given unequal and
the queue who are behind the donor, but gen- discourteous treatment. In point of fact, all the
erally they seem willing to delegate the deci- various elements in the standard structure of
sion and abide by it. A more common relaxa- serving can be "worked," exploited, and
tion of the norms occurs when the head of a covertly breached in almost an infinite number
queue volunteers to change places with the of ways. And just as one customer may be
person next in line (or is requested by the latter discriminated against in these ways, so another
to do SO) because the latter is an apparent rush can be unfairly favored. Typically these,
or appears to have only a very brief need for breaches will take the form of deniable acts,
the server's time-a switch that does not affect ones whose invidiousness can be disputed by
the other parties in the queue. the actor if she or he is challenged openly. And
There are other understandings that must be of course, through this route all manner of
considered. Service transactions can be carried "expression" can be given to officially irrele-
out in such a manner that the server doesn't vant, externally based attributes, whether
even look into the face of the served. (This, these are associated with diffuse social
indeed, provides the rationale for the generic statuses, personal relationships, or "personal-
term "service transaction" rather than "service ity." I believe that to understand these effects
AMERICAN SOCIOLOGICAL REVIEW
one must trace them back to the particular tration queues each of which is identified with
point in the framework of servicing at which a range of last-name initials. One's last-name
they occur, and one must see that no simple initial is certainly a property one brings with
formulation is possible of the medley of official one to the situation, not something generated
and unofficial relevancies accorded various within the situation, but is perceived as having
attributes of server and served. What will be no social significance-something one is not
given recognition at one structural point will be likely to have feelings about. (In state protocol,
rigorously checked by counter-principles at a similar device can be employed to avoid
another. Again, then, one finds an in- troublesome questions of precedence, namely,
stitutionalized framework (albeit culturally and allocating priority to the ambassador of longest
temporally bound) quite differentiated in its residence.) A sense of equal treatment in such
structure which can serve as a resource for cases speaks not to the determinants of priority
accomplishing all manner of ends, one, but that are employed but to those that are explic-
only one, of which is informal discrimination in itly excluded.
the traditional sense. A final example. In service queuing there is
The second critical issue is that the notion of the issue of two candidates coming on to the
"equality" or "fair treatment" must not be un- scene at the "same" time. At such junctures of
derstood simplistically. One can hardly say indeterminacy in the queuing rules-junctures
that some sort of objectively based equal where unintended and undesired expressions
treatment ever occurs, except perhaps where of inequality may be generated-contestants
the server is eliminated and a dispensing ma- have a wider set of understandings to draw on,
chine is employed instead. One can only say a republican form of noblesse oblige, whereby
that participants' settled sense of equal treat- the individual who might seem to be the
ment is not disturbed by what occurs, and that stronger, abler, or superior in social status
of course is quite another matter. A sense that proffers precedence to the other, as a protector
"local determinism" prevails doesn't tell us would to the protected. So preferential treat-
very much as to what, "objectively" speaking, ment occurs, but initiated by the individual
does in fact obtain. who would otherwise be in a position to force
All of this is evident from what has been said an opposite outcome. Now there is no doubt
about the acceptable ways in which personal that ordinarily such moments hardly form a
relationships can be given recognition in ser- ripple in the service scene, leaving everyone
vice encounters. The management of queuing feeling that no breach of the equality rule has
provides us with another case in point. What occurred. But of course, categories of individ-
queues protect is ordinal position determined uals receiving such priority courtesy may come
"locally" by first come first placed. But how to feel patronized and, ultimately, disparaged.
long one must wait for service depends not Always, a basis of discrimination that the indi-
merely on one's ordinal position in the queue, vidual may this day accept as of no significance
but how protracted is the business of each of can tomorrow lead to acute reactions of slight
those ahead of one. Yet, one is obliged to dis- or privilege.
count this latter contingency. Should the per- In sum, the normal sense that externally
son immediately ahead of one take an inordi- based attributes are officially excluded from a
nate amount of time to service, one will ordi- role in service dealings, and that local deter-
narily be restricted to unofficial, largely ges- minism prevails-apart, of course, from covert
tural, remonstrance. The problem is particu- breaches, real and imagined-is something of a
larly pronounced in sub-queuing. In banks, perceptual achievement. Externally based at-
supermarkets, and airline check-in counters, tributes are in fact given routine, systematic
the customer may have to select a sub-queue, "recognition," and various local determinisms
and then may find once achieving a substan- apart from first come first served are sys-
tial place in it that switching to the rear of tematically disattended. "Equal" treatment,
an apparently faster-moving line could entail a then, in no way is sustained by what in fact
strategic loss. Participants can thus find them- goes on--officially or unofficially-during ser-
selves committed to the risk of a line that de- vice transactions. What can be sustained and
livers service with greater than average delay. routinely is sustained is the blocking of certain
The normative response to this unequal treat- externally based influences a t certain
ment is a sense of bad luck or personal ill- structural points in the service forework. Out
management of contingencies-something de- of this we generate a sense that equal treatment
finable as locally generated yet not perceived prevails.
as a question of invidious treatment by the
server.
Sub-queuing can illustrate another point. I end this address with a personal bleat. We all
Large hotels currently provide multiple regis- agree, I think, that our job is to study society.
THE INTERACTION ORDER
If you ask why and to what end, I would an- complishment. Indeed I've heard it said that
swer: because it is there. Louis Wirth, whose we should be glad to trade what we've so far
courses I took, would have found that answer a produced for a few really good conceptual dis-
disgrace. He had a different one, and since his tinctions and acold beer. But there's nothing in
time his answer has become the standard one. the world we should trade for what we do have:
For myself I believe that human social life is the bent to sustain in regard to all elements of
ours to study naturalistically, s u b specie aeter- social life a spirit of unfettered, unsponsored
nitatis. From the perspective of the physical inquiry, and the wisdom not to look elsewhere
and biological sciences, human social life is but ourselves and our discipline for this man-
only a small irregular scab on the face of na- date. That is our inheritance and that so far is
ture, not particularly amenable to deep sys- what we have to bequeath. If one must have
tematic analysis. And so it is. But it's ours. warrant addressed to social needs, let it be for
With a few exceptions, only students in our unsponsored analyses of the social ar-
century have managed to hold it steadily in rangements enjoyed by those with institutional
view this way, without piety or the necessity to authority-priests, psychiatrists, school
treat traditional issues. Only in modern times teachers, police, generals, government leaders,
have university students been systematically parents, males, whites, nationals, media oper-
trained to examine all levels of social life ators, and all the other well-placed persons
meticulously. I'm not one to think that so far who are in a position to give official imprint to
our claims can be based on magnificent ac- versions of reality.

MANUSCRIPTS FOR THE

ASA ROSE SOCIOLOGY SERIES

Manuscripts (100 to 300 typed pages) are solicited for publica-


tion in the ASA Arnold and Caroline Rose Monograph Series.
The Series welcomes a variety of types of sociological work-
qualitative or quantitative empirical studies, and theoretical or
methodological treatises. An author should submit three copies
of a manuscript for consideration to the Series Editor, Professor
Ernest Q. Campbell, Department of Sociology, Vanderbilt Uni-
versity, Nashville, TN 37235.

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