Evolution of Mobile Web

(2000~2010)
with focus on LBS

TH Schee
Hopendata.org
2010.10.04
 Relevant Experience

• Yam.com - Deputy Manager

• Mio -Product Marketing Manager

• Motorist - collecting road maps and books

 What to Expect

• Non-expert talks
• Heavily focused on the market dynamics
• Service-oriented
Let’s Get Mobile

Source: http://www.w3.org/2006/Talks/1106-sb-OneWeb-Mobile2/mobilechristmas2004.jpg
Web Browser

Source: http://en.wikipedia.org/wiki/File:WorldWideWeb_FSF_GNU.png
Internet > WWW
Browser War

Source: http://dret.net/lectures/mobapp-spring10/img/browser-war-one.png
Mobile Web?
 Mobile Web (2000)

• http://ke-tai.org/moblist/
• http://memn0ck.com/d/DIGITAL
%252dMONO.html
Source: http://en.wikipedia.org/wiki/File:Total_data_consumed_by_Opera_Mini_users_worldwide_(TB).png
 Mobile Web Browser
JB5 Polaris
Opera
Android
Kindle Basic Web Safari
WebOS BlackBerry
Blazer
Firefox for Mobile Openwave
Nokia Series Iris
40 IE Mobile Netfront
Mobile Web App
 GIS
• 地理信息系统（GIS，Geographic Information System，也称作地理資
訊系統）是一门综合性学科，结合地理学与地图学，已经广泛的应用在
不同的领域，是用于输入、存储、查询、分析和显示地理数据的计算机
系统，可以分为以下五部分：

• 人员

• 数据

• 硬件

• 软件

• 过程

Source: http://zh.wikipedia.org/zh/地理信息系统
Web Map

Google Maps
2005.2
Where 2 Technologies
OGC Standards

Source: http://en.wikipedia.org/wiki/File:Geoservices_server_with_apps.png
Mobile GIS?
Mobile GPS
Mobile Map
LBS?
 Location (Client Techniques)
• GPS
• A-GPS
• Cell Information
• WiFi Positioning
• IP Address
• Asking User
Support of Geolocation
(mobile browsers)

• Safari: W3C geolocation api

• Android: Google Gears, W3C geolocation api

• Symbian/S60: No. Available in widgets.

• Symbian/S40: No.

• webOS: No. Available in offline mode.

• Opera Mobile: No. Available if Gears installed.

Dodgeball
friend finder
social city guide
gps locator
to do lists
geographic availability
city guide
game incentives & awards
design & usability
in-game competition
device support
real-life perks
friend management
Source: http://mashable.com/2009/12/25/foursquare-gowalla/
Source: http://www.slideshare.net/momoams/dennis-crowley-foursquare
 promotions
Source: http://www.slideshare.net/momoams/dennis-crowley-foursquare
analytics and crm
Source: http://www.slideshare.net/momoams/dennis-crowley-foursquare
OSM Haiti Experience

Source: http://www.slideshare.net/sabman/haiti-qake2010-bar-camp-canberra2010
 Response and Demand
for Information

Supply &
Demand

Availability of Information

Time
Day 1 Day 2
RED, BLUE, GREEN
 RED
T1 to T3 data collection
7 Days Later
 High Resolution Imagery
Google, NOAA, World Bank, DigitalGlobe, GeoEye,
SpotImage, CIA
 BLUE
use of OpenStreetMap data
for disaster response
Coordinating Data Collection
mailing list, crisismaps, ushahidi, geocommons

open collaborative tools: openstreetmap bugs, keeps

right!
GREEN
reconstruction
Source: http://www.slideshare.net/gislio/crowds-clouds-crisis
What about Japan?
What about iPad?
 Startups to Focus

• Geoloqi
• Cloudmade
• OpenStreetMap
• Ushahidi
謝謝