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Electricity Market
L. M. Freire1, E. M. A. Neves2, L. I. Tsunechiro3, D. Capetta4
System (SIN). Currently, special consumers represent about electricity commercialization, with a possible increase in the
2% of total load, but this index has almost doubled in 2010. participation of new users with the option of buying energy on
A market projection points out that the special consumers have the open market.
a potential to reach 20% of the total load of the SIN. The opening of electricity markets in a comprehensive
Currently, despite the small agents, both from generator manner to all consumers has already been a reality in several
and consumer categories claim about the high costs to countries. On the other hand, in the Brazilian context, to
maintain an adequate infrastructure to the free market, not enable the expansion for the market and take the first steps
only with regard to the need of installing billing metering, but towards market opening, there are still several aspects that
also the complexity of the adhesion and asset modeling need improvement. Energy prices should be attractive on the
open market, thus stimulating competition, while also
processes and of the commercialization rules and procedures.
promoting the emergence of new generation projects,
Fig. 1. illustrates a possibility of new market agents entrance
including those using renewable sources. It also must be
in a context of a higher market opening.
mentioned the possibility for end consumers to produce their
own energy and to sell the surplus for distribution networks, as
it has already happened in European countries.
Trader CCEE Exchange
The projects developed in different countries had different
motivations: modernization of electrical, feasibility of
Self
Producer
c c c c c ...... c deployment of microgeneration, reduction of technical and
Agents commercial losses, expansion of renewable energy, energy
Independent
Free efficiency, efficiency of distribution processes and economic
Consumer
Producer development, among others. The Brazilian program should
Special
Consumer meet clarity about its motivation and develop the necessary
Retailer
Trader
“Retailer” policies for its implementation, considering an alignment and
GENCO
harmonization among infrastructure e regulation and market,
DISCO
as shown in Fig. 2.
c c c c g
c c c c c
Small Consumers and Generators
Captive Consumers SMART
Infrastruture Regulation
Fig. 1. Market Opening – Possibility of New Market Agents Entrance GRID
In January 2011, CCEE presented to the market agents a Physical Network New Tariffs
Industries New Services
proposal to improve the adhesion and representation of small Metering Market Openness
agents in order to simplify and speed up the procedures and to Equipments New Players
establishment and routing technology issues must permeate Leandro Tsunechiro graduated from the
the business and regulatory issues. Polytechnic School of the University of São Paulo
(USP) in Electrical Engineering and post-
graduated from Fundação Getúlio Vargas (FGV)
in Business Administration. Participated in the
Valuations & Business Risk Analysis Program at
MARKET
University of Virginia Darden School of Business.
USERS From 2002 to 2007, he worked at AES Eletropaulo
(largest electricity distribution company in Latin
SERVICES REVOLUTION America) as Specialist Business Analyst in the
Energy Supply Risk Management Department.
BUSINESS CHAIN EVOLUTION Currently he supports the Board of Directors at
CCEE as Technical and Economy Advisor.
INFRASTRUTURE
VI. BIOGRAPHIES