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COMPUTER RELATED

REPAIR AND SERVICES


Worked by:

Bundalian, Ederlie
Ampo-an, Peter
Vocal, Dan Maxwel
Fuller, Hanagen
TABLE OF CONTENTS

I. Introductory Page
A. Name and Address of Business
B. Name(s) and Address of Principals
C. Nature of Business
D. Statement of Financing Need
E. Statement of Confidentiality of Report

II. Executive Summary

III. Industry Analysis


A. Future Outlook and Trends
B. Analysis of Competitors
C. Market Segmentation
D. Industry and Market Forecasts

IV. Description of Venture


A. Products(s) and Service(s)
B. Size of Business
C. Office Equipment and Personnel
D. Background of Entrepreneurs

V. Production Plan
A. Manufacturing process
B. Physical Plant
C. Machinery and Equipment
D. Names of Suppliers of raw materials

VI. Operational Plan


A. Description of Company Operations
B. Flow or orders for goods and/or services
C. Technology Utilization

VII. Marketing Plan


A. Pricing
B. Distribution
C. Promotion
D. Product Forecasts
E. Controls

VIII. Organizational Plan

IX. Assessment of Risk

X. Financial Plan

XI. Appendix
I. INTRODUCTORY PAGE

A. Name and Address of Business


Computer Centre is the name of business. Get in touch in Computer Centre Located at 2F SM
Santa.Rosa, Old National Highway, Brgy. Tagapo, Santa Rosa City, Laguna.

B. Name(s) and Address(es) of Principal(s)

Computer Centre was initially envisioned as a sole proprietorship owned by Paul McAeden is the
owner of Computer Centre. McAeden has 10 years of experience in the fields of technical support,
networking, and computer training and repair. He has also the manager of a custom computer
building and repair store, and understands the computer needs of small businesses. He lives in
Carnation St, Brgy. Malusak , Santa Rosa City, Laguna. Email address: ComputerCentre@gmail.com.
Contact numbers: 09367220251(Globe) 09075645400(Smart) or visit in Facebook:
ComputerCenterph.

C. Nature of Business

Nowadays, technology is so important in our daily life. Computer repair is a broad field
encompassing many tools, techniques and procedures used to repair computer hardware, software
or network problems. Computer repair is handled by a specialized computer repair technician. Our
service will identify, troubleshoot and resolve the problems and issues in a faulty computer. Our
services will be second to no one and our prices will be very reasonable for the high quality service
we offer. We will provide a better repair and services for any computer related issues that will
make our customers feel conveniently.

D. Statement of Financing Need

Financing is the process of providing funds for business activities, making purchases or investing.
Financing needs Equipment Financing to have a flexible financing term for equipment lease or
purchase and broad industry knowledge to help you with your decisions. This includes the following
sections include the annual estimates for the standard set of financial tables. Detailed monthly pro-
forma tables are included in the appendix.

Add up costs are recurring expenses will include such items as salaries, rent or lease payments, raw
materials, marketing costs, office and plant overhead, financing costs, maintenance and
professional fees.

Our financial plan calls for limited growth in the first three months, followed by much higher sales
when we move and hire additional employees. These projections are based on sound market
research and ratios for comparable businesses. As we grow, we will keep our operating expenses
down, and maintain a positive cash balance as we repay our three-year loan.

To get PC Repair started the owner is providing cash and assets. We are also seeking a short-term
loan, to be secured with the owner's home equity, and repaid within three years. Our conservative
sales forecasts, based on industry research within the local area, project hefty sales in year one,
steadily increasing through year three. To reach these goals, we will use an aggressive advertising
campaign to exploit our competitors' weaknesses. With good cost control, we will see a modest,
yet comfortable, net profit the first year, even after moving into a leased space and hiring
additional technicians.

E. Statement of Confidentiality of Report

Confidentiality statements, also known as non-disclosure agreements, are contracts which are
prepared to safeguard the interests of an individual/company.

To hold all confidential information in trust and strict confidence and agree that it shall be used
only for the purposes required to fulfill employment obligations, and shall not be used for any
other purpose, or disclosed to any third party. To maintain the absolute confidentiality of personal,
confidential and proprietary information in recognition of the privacy and proprietary rights of
others at all times, and in both professional and social situations.

II. EXECUTIVE SUMMARY


Computer Centre is a computer repairs and services. Computer repair is the process of identifying,
troubleshooting and resolving problems and issues in a faulty computer.

We offer a software development or software installation, virus removal for computers, laptops
and smartphones. Accessories repair like scanners and printers which might need repair due to
damage. And even data recovery and backup, Internet security and software and hardware
troubleshooting.

Computer Centre also offer computer repairs, training, and networking and upgrade service to
clients in two major categories: home PC users and small business users. As PC Repair and the
client demands grow, we will offer software development to our business clients.

We will also offer extended maintenance contracts, so that business clients can deal with technical
support and repair needs as a single line-item expense. Maintenance contracts yield a high gross
margin for us, and provide peace of mind for the customer.

We will offer limited software support (installation and compatibility issues), and focus on
hardware and networking. We will encourage clients to register their software and use the
software's own support options to their full potential. We also keep up to date with multiple
operating systems and networking developments, working with clients to make sure they have the
most appropriate combinations of hardware, OS, networking, backup systems, and software.
Backup and security are becoming higher priorities for all our potential customers, as internet
usage (and its pitfalls) becomes more common, and as more and more daily records are stored
electronically.
III. INDUSTRY ANALYSIS
A. Future Outlook and Trends

The extent at which the internet and computer has taken over our world is a pure sign that every
computer literate needs the services of a computer repairer when his/her computer malfunctions –
be it hardware or software.

The very nature of the Computer Centre, with its extraordinary rate of technological development,
creates a constant need for businesses skilled in updating and advising customers on computer-
related issues.

With every individual armed with a computer and with almost all valuable information in our daily
lives being stored in the computer, the computer selling business is booming and with this booming
comes a need for repair.

Everybody with a computer knows that moment of panic when the hard drive crashes–and for
business people, it usually happens when they are staring into the eye of a deadline. The need for
computer physicians is growing every day and more people are venturing into this field, making it a
competitive and goal oriented industry.

B. Analysis of Competitors

Surviving in the business world as a computer repair and services company requires more than
your expertise, knowing how to deliver standard repairs and maintenance but also how to network
with key people that matter.

We are quite aware that to be highly competitive in the computer repair and services industry
means that you are not only expected to deliver reliable computer supply, installation, repair,
networking and maintenance jobs, but you must be able to meet set targets. No one would want to
continue to hire your services if don’t always meet up with the target date of completion of
projects.
Our competitive advantage lies in our ability to control stock at hand, our experienced work force
and proximity to key markets. We equally have a team of certified, highly trained and experienced
computer repair engineers and technicians, a team with excellent qualifications and experience in
various niche areas in the computer sales and service industry. Aside from the synergy that exists in
our carefully selected workforce, our services will be guided by best practices in the industry.

Lastly, all our employees will be well taken care of, and their welfare package will be among the
best within our category in the industry. It will enable them to be more than willing to build the
business with us and help deliver our set goals and achieve all our business aims and objectives.

C. Market Segmentation

The existing computer service market is so extensive that categorizing it is rather difficult. We have
broken our potential market down into two groups, based on their needs: home PC users and small
business clients.

Home PC User
Our home PC user market includes non-tech-savvy residents of the local area (15 mile radius),
generally between the ages of 30 and 70, with at least one home computer. We are not expecting
income from users below 30, who tend to be more comfortable with technology and willing to
attempt repairs and upgrades on their own, without seeking professional assistance. Such home
users generally own a computer to do email, play games, write letters, scan and print photos, and
occasionally to do bookkeeping or taxes. Home PC users with more sophisticated applications
generally have enough tech savvy, from tech experience at work, to do their own repairs and
upgrades. Their hardware needs will include the computer itself, monitors, keyboards, mouse,
printer, and scanner.

This group is growing slightly faster than the overall population growth in our area, in part due to
the increasing demand for computers among retired people and young families, about 7% a year.
Small Business Users
Small business users will provide the majority of our business revenue. The small business market
will be defined as customers within a 15 mile radius, with 2 or more computers or a network which
they use for business purposes at least 25% of the time. Their business use may include minor
usage, such as updating a business website for a brick-and-mortar store, keeping the books,
designing graphics or ad campaigns, and writing copy for press releases. It may also be more
extensive, incorporating inventory tracking, POS systems, customer databases, online
product/service delivery, or product development. The more intensive their computer usage for
business, the more critical it is to them that their technology work well and reliably, and that
quality repairs and support are available in a crisis. Their hardware needs will include the same
items as home users, plus servers, backup systems, data storage, and wireless networking.

The portion of the small business market we are targeting is growing at around 2% a year.

D. Industry and Market Forecast

The sales strategy is a prediction of controllable growth for the first year. Computer Centre will
focus on quality and attention to detail to avoid some potential pitfalls encountered by many new
businesses. The predicted growth is moderate in the home PC market and in the small business
arena. However, with aggressive advertising and word of mouth, this will increase. Within a few
months we will have the need for additional employees to handle the work load. At that time, we
will move into a leased space with additional square footage, and buy a company vehicle to help
with the on-site calls.

Our competitor’s average 75+ calls a month. Given that our advertising will be aggressive, we
expect the same results. The sales forecast is conservative, which gives us a chance to gauge our
experience and adjust the plan accordingly.

The one element of sales not represented in the table below is direct costs for our maintenance
contracts. We estimate these costs at 12% of sales revenue, but expect a delayed occurrence, but
do not expect to actually perform maintenance on computers guaranteed under them for the first
few months. We will incur more and more costs from these as time goes on, and the computers
age - most of the service in a maintenance contract is performed within the last quarter of the
specified period. Projections for the direct costs for these contracts can be found in the Profit and
Loss Table, as other costs of sales.
IV. DESCRIPTION OF VENTURE
A. Products And Services
Computer Centre is established with the aim of maximizing profits in the computer repair and
services industry. We want to compete favourably with our competitors which is why we have put
in place a competent quality assurance team that will ensure that every service rendered meets
and even surpasses our customers’ expectations.

Our products and services are listed below;

 Sales and servicing of all sort of computers


 Sales and servicing of computer peripherals (e.g. printers, monitors, keyboards, mouse and
speakers)
 Sale of computer software
 Computer installation
 Computer Cloning/upgrade
 Offering other computer repair and installation related services

B. Size of Business
The Founder expects that the business will aggressively expand during the first three years of
operation. Computer Centre intends to implement marketing campaigns that will effectively target
individuals and small businesses within the target market.

C. Office Equipment and Personnel

http://www.thefinanceresource.com/free_business_plans/free_computer_repair_service_busin
ess_plan.aspx

https://www.profitableventure.com/computer-sales-service-business-plan/

V. PRODUCTION PLAN
VI. OPERATIONAL PLAN
VII. MARKETING PLAN
VIII. ORGANIZATIONAL PLAN
IX. ASSESSMENT OF RISK
X. FINANCIAL PLAN
XI. APPENDIX

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