A STUDY ON

“CORPORATE SOCIAL RESPONSIBILITY”

(With reference to

RAJIV GANDHI COMBINED CYCLE POWER PROJECT

NTPC LTD., Kayamkulam)

PROJECT REPORT SUBMITTED IN PARTIAL FULFILLMENT FOR THE AWARD OF

DEGREE OF

BACHELOR OF BUSINESS MANAGEMENT (2011-2014)

SUBMITTED BY

CH.PADMAVATI

(1214111113)

UNDER THE ESTEEMED GUIDANCE OF

Ms. P.SOBHA RANI
Assistant Professor

GITAM INSTITUTE OF MANAGEMENT

GITAM UNIVERSITY
(Declared as deemed to be university u/s 3 of the UGC Act 1956)

(Accredited with “A” Grade by NAAC)

VISAKHAPATNAM
 DECLARATION BY THE STUDENT

I, CH.PADMAVATI hereby declare that this project entitled

“CORPORATE SOCIAL RESPONSIBILITY” (With reference to
RAJIV GANDHI COMBINED CYCLE POWER PROJECT NTPC
Limited., Kayamkulam) submitted for the partial fulfilment of the
requirements of Bachelor of Business Management, GITAM
Institute of Management, Visakhapatnam, Andhra Pradesh is a
bonafide record of my project work carried out during the period
from 17th May 2012 to 24th May 2012 at NTPC Limited, Kayamkulam.
It is carried out on my own and has not been submitted to any other
institution or university earlier.

Date:

Place: KAYAMKULAM, Kerala CH.PADMAVATI

 CERTIFICATE BY THE GUIDE

This is to certify that the project report entitled

“CORPORATE SOCIAL RESPONSIBILITY”(With reference to
RAJIV GANDHI COMBINED CYCLE POWER PROJECT NTPC Limited.,

Kayamkulam) in partial fulfilment of the requirements for

the degree of Bachelors of Business Management, is a
bonafide work carried out by CH.PADMAVATI and has been
carried out under my guidance.

Place:KAYAMKULAM

Date:

Mr.K.Sree Kumar
HR Manager
RAJIV GANDHI COMBINED CYCLE
POWER PROJECT, NTPC LIMITED
KAYANKULAM, KERALA
 ACKNOWLEDGEMENTS

I would like to express my profound gratitude to Prof. K. Siva

Rama Krishna, Dean & Principal, Prof P. Sheela, Vice-Principal and

Dr. K. Manjusree Naidu, Program Coordinator of Bachelors of

Business Management, GITAM University for giving me this

opportunity to successfully complete my project work.

With immense pleasure I would like to express my sincere thanks to

my project guide Mrs.P.Sobha Rani for necessary cooperation
extended to carry out my project work.

I take this opportunity to acknowledge my sincere thanks to

Mr.K.Sreekumar, HR Manager, RAJIV GANDHI COMBINED
CYCLE POWER PROJECT NTPC LTD., Kayamkulam, my Project
Guide who has been a staunch pillar to support for my data collection
and analysis. His cooperation and valuable guidance to enhance my
knowledge in the subject of “CORPORATE SOCIAL
RESPONSIBILITY”.

I would humbly thank the representatives and employees of RAJIV

GANDHI COMBINED CYCLE POWER PROJECT, NTPC LTD. and all
those individuals who made this study a grand success, giving their
support directly or indirectly.

CH.PADMAVATI
(1214111113)
 CONTENTS
1. Executive Summary
2. Section-I
Conceptual Framework
2.1 Corporate Social
Responsibility
2.2 CSR-Related Concepts
3. Section-II
3.1 Need Of The Study
3.2 Scope Of The Study
3.3 Limitations Of The Survey
3.4 Research Methodology
4. Section-III
Organization Profile
4.1 Public Sector Undertakings
4.2 NTPC Limited
4.3 CSR in RGCCPP, NTPC
Kayamkulam
5. Section-IV
Data Analysis and Interpretation
6. Section-V
6.1 Findings
6.2 Suggestions
6.3 Conclusion
EXECUTIVE
SUMMARY
NTPC follows the global practice of addressing the CSR issue in an

integrated multi-stakeholder approach covering the environment and

social aspects.

At RAJIV GANDHI COMBINED CYCLE POWER PROJECT, NTPC

Kayamkulam, Corporate Social Responsibility- Community

Development (CSR-CD) activities are being undertaken based on the

need assessment surveys conducted from time to time in association

with the District Administration/Local Panchayats/Villagers and

various stakeholders.

Some of which are construction of tube-wells and water tanks for

providing drinking water, drains to prevent water logging, village

roads, waiting shed, wheelchairs to the disabled, Haemo-Dialysis

machine to Alappuzha Medical College, donation of furniture to

schools and hospitals, vocational training to village youths, street

lighting, scholarship to ITI students, etc.

The major initiative taken by RGCCPP is providence of free

medicines to the poor people in tsunami affected areas, namely

Arattupuzha and Thrikkunnapuzha villages. They (poor people) are

very happy and highly satisfied with this facility and just want that

this facility should be provided forever.

SECTION-I

CONCEPTUAL

FRAMEWORK
 CORPORATE SOCIAL
RESPONSIBILTY
“The voluntary compliance of social and ecological
responsibility of companies is called Corporate Social
Responsibility (CSR).”

Corporate social responsibility is basically a concept

whereby companies decide voluntarily to contribute to a
better society and a cleaner environment. Corporate social
responsibility is represented by the contributions
undertaken by companies to society through its business
activities and its social investment. This is also to connect
the Concept of sustainable development to the company’s
level.

The concept of Corporate Social Responsibility was first

mentioned 1953 in the publication ‘Social Responsibilities of
the Businessman’ by William J. Bowen. However, the term
CSR became only popular in the 1990s

Responsible Companies in the age of globalization

How a company perceives its societal responsibility depends

on various factors such as the markets in which it operates,
its business line and its size.

Companies have explored that their impact on the economic,

social and environmental sector directly affects their
relationships with investors, employees and customers.
As companies face themselves in the context of
globalization, they are increasingly aware that Corporate
Social Responsibility can be of direct economic value.
Although the prime goal of a company is to generate profits,
companies can at the same time contribute to social and
environmental objectives by integrating corporate social
responsibility as a strategic investment into their business
strategy.

How "social responsible" are Companies in reality?

Due to the lack of international CSR guidelines, the

practical application of CSR differs and CSR Strategies
within most companies still show major deficiencies. There
are still complaints about multinational companies wasting
the environment and NGOs still denouncing human rights
abuses in companies.

Critics suggest that better governmental and international

regulation and enforcement, rather than voluntary measures
are necessary to ensure that companies behave in a socially
responsible manner.

Corporate social responsibility should therefore not be seen

as a substitute to regulation concerning social rights or
environmental standards. In countries where such
regulations do not exist, efforts should focus on putting the
proper regulatory framework in place on the basis of which
socially responsible practices can be developed.

Why are governments interested in CSR?

Their task is to make sure that the process of global and

economic and social change is managed properly and fairly.
Several guidelines or standards have been developed to
serve as frameworks for CSR.

International Initiatives for Corporate Social

Responsibility

The OECD Guidelines for multinational Enterprises and the

ILO - International Labour Standards form the principles
for the societal responsibility of companies and will help to
implement CSR on the international level.

CSR-Coverage

There is no unitary or binding international norm for CSR

Coverage for companies. The Organization Ceres, Investors
and Environmentalists for Sustainable Prosperity hopes for
a greater engagement - as well as more transparency in
reference to CSR.
 CORPORATE SOCIAL RESPONSIBILITY-
RELATED CONCEPTS
CSR generally refers to:

1. A collection of policies and practices linked to

relationship with key stakeholders, values, compliance with
legal requirements, and respect for people, communities and
the environment; and

2. The commitment of business to contribute to

sustainable development, commonly understood as
sustainable development is the ability of the current
generation to meet its needs without compromising the
ability of future generations to meet theirs.

Environmental protection –

Many citizens, environmental organizations and leadership

companies now define environmental responsibility as
involving a comprehensive approach to a company's
operations, products and facilities that includes assessing
business products, processes and services; eliminating waste
and emissions; maximizing the efficiency and productivity of
all assets and resources; and minimizing practices that
might adversely affect the enjoyment of the planet's
resources by future generations.
Community involvement –

It includes: community partnership, employee giving, global

community involvement, philanthropy, product and services
donations, release time, volunteerism etc.

Enterprise and economic development –

This broad concept includes: competitiveness, development

of local SMEs, entrepreneurship, community economic
development, micro finance in emerging economies etc.) The
drive of entrepreneurs in developing countries can provide
the catalyst to lift an economy onto an upward growth
spiral.

Health promotion –

Private sector business plays a dominant role as the driver

of current global economic development, and globalization is
bringing new social and economic challenges.

Human Disaster Relief –

Companies, in cooperation with public sector, civil society,

and international organizations, have played an important
role in supporting humanitarian relief operations. Due to
the rising cost, threat and complexity of the consequences
of major disasters on society, the key challenge is to go
beyond “proactive response” and to focus on prevention
where CSR framework can help the key players to utilize
more development oriented approach.
SECTION-II
 NEED OF THE STUDY
The present survey can be considered very important
because of its academic and professional importance.

1)Academic importance
Only few empirical surveys are made on the
subjects in Indian background. So the
researcher is interested to know more about the
subject.
2)Professional importance
The researcher being a student of 1 st year BBM
student, Gitam University requires some
practical training combined with classroom
theoretical teaching and to submit a dissertation
for that the researcher performed this survey
on the topic “CORPORATE SOCIAL
RESPONSIBILITY” at RAJIV GANDHI
COMBINED CYCLE POWER PROJECT, NTPC
Kayamkulam, Kerala.
 SCOPE OF THE STUDY
The scope of the study is very much confined to
RAJIV GANDHI COMBINED CYCLE POWER
PROJECT, NTPC Kayamkulam. Hence the topic under
study required in depth analysis of both positive and
negative aspects and is usually wide as the research
preferred to have thorough discussion about the
“CORPORATE SOCIAL RESPONSIBILITY” at NTPC
LIMITED.

The purpose of the study was:

 To determine the activities undertaken by

RGCCPP, NTPC Kayamkulam as a part of
Corporate Social Responsibility (CSR).
 To observe whether the people were satisfied
with the facilities (especially providence of free
medicines in tsunami affected areas) being
provided as a part of CSR.

The survey also offered opportunities for

respondents to provide their own ideas and
comments.
LIMITATIONS OF THE SURVEY:

 The research was conducted within a limited

duration. So a detailed and comprehensive study
could not be made.

 The sample was confined to 100 respondents. So

this study can be regarded as “fool-proof” one.

 The findings and conclusions are based on

knowledge and experience of the respondents.

 Out of the 12 wards where free medical

facilities are being provided, the sample was
confined only to two villages, namely Pathiankara
and Arattupuzha.
 RESEARCH METHODOLOGY
The methodology of this study consists of primary
and secondary data.

 PRIMARY DATA-
The data collected from the respondents were
through questionnaires.

Sample Size: In this research only a few items can

be selected from the population for the study
purpose. The items selected constitute what is
technically called sample. Here the sample size is 100
patients from the total population.

Questions are framed in such a way that it reflects

the ideas and thoughts of the respondents with
regard to the level of satisfaction towards the
providence of free medical facilities.

 SECONDARY DATA-
RGCCPP NTPC brochures for the year 2010-
2011
SECTION-III
INDUSTRY
PROFILE
 PUBLIC SECTOR UNDERTAKINGS

The government-owned corporations are termed as Public Sector

Undertakings (PSUs) in India. In a PSU majority (51% or more) of

the paid up share capital is held by central government or by any

state government or partly by the central governments and partly by

one or more state governments.

Public Sector Undertakings (PSUs) can be classified as Public Sector

Enterprises (PSEs), Central Public Sector Enterprises (CPSEs) and

Public Sector Banks (PSBs).

The Central Public Sector Enterprises (CPSEs) are also classified

into 'strategic' and 'non-strategic'. Areas of strategic CPSEs are:

 Arms & Ammunition and the allied items of defence

equipments, defence air-crafts and warships

 Atomic Energy (except in the areas related to the operation of

nuclear power and applications of radiation and radio-isotopes

to agriculture, medicine and non-strategic industries)

 Railways transport.

All other CPSEs are considered as non-strategic.

The status of Maharatna, Navratna and Miniratna to CPSEs is

conferred by the Department of Public Enterprises to various Public

Sector Undertakings. These prestigious titles provide them greater

autonomy to compete in the global market.

ROLE OF PUBLIC SECTOR UNDERTAKINGS

Public sector undertakings (psus) have laid a strong foundation for

the industrial development of the country. The public sector is less

concerned with making profits. Hence, they play a key role in nation

building activities, which take the economy in the right direction.

EMPOWERMENT OF PUBLIC SECTOR UNDERTAKINGS

The Government provides Public Sector Enterprises (PSEs/PSUs)

the necessary flexibility and autonomy to operate effectively in a

competitive environment. The Boards of Navratna and Miniratna

companies- are entrusted with more powers in order to facilitate

further improvement in their performance.

CORPORATE GOVERNANCE OF PUBLIC SECTOR UNDERTAKINGS

The Ministry of Corporate Affairs has been working towards

strengthening of the corporate governance.

The ministry encourages the use of better practices through

voluntary adoption. For this purpose, a set of voluntary guidelines

has been drafted. The Corporate Governance Voluntary Guidelines

serve as a benchmark for the corporate sector and also help them in

achieving the highest standard of corporate governance.

CORPORATE SOCIAL RESPONSIBILITY OF PUBLIC SECTOR

UNDERTAKINGS

The Government has issued the guidelines on Corporate Social

Responsibility for Central Public Sector Enterprises (CPSEs)

following the Committee on Public Undertakings (1993-94)

recommended a number of measures in its 24th Report on 'Social

Responsibilities and Public Accountability of Public Undertakings'.

JOBS & CAREER

This sector provides job opportunities to both technical and non-

technical personnel.

The Public Enterprises Selection Board is responsible for selection

and placement of personnel in the posts of Chairman, Managing

Director or Chairman-cum-Managing Director (Level-I), and

Functional Director (Level-II) in PSEs as well as in posts at any

other level as may be specified by the Government.

ORGANIZATION

PROFILE
 NTPC Limited
Established in 1975 to play a major role in power sector, NTPC

Limited, the largest power generating company of the country, has

been on the limelight powering the growth of India.

With an installed capacity of 38014 MW through 15 coal based, 7

gas based and 4 joint venture power stations, NTPC contributes

28.60% of total electricity generated in India with 19% share of

country’s total installed capacity.

Rated No.1 Independent Power Producer Company in Asia 2008 in

“Platts Top 250 Global Energy Company 2008 Survey”, ranked No.1 in

the special category in “Best Workplaces for Large Organizations”

and 8th overall in 2008 by Great Places to work in collaboration with

the Economic Times, rated as Most Valuable PSU by the premier

Investment Journal Dalal Street and winner of DUN & Bradstreet’s

Corporate Award-2008 for Sectoral Excellence in addition to many

other prestigious accolades, it has established its increasing global

presence.

Driven by its vision to lead, NTPC has chalked out ambitious plans to

be a 75000 MW plus Company by 2017. The company has commenced

work on a diversified portfolio with initiatives in lateral, forward and

backward integration.
NTPC has adopted an advanced and high efficient Environment

Management and Energy Conservation Systems and a well defined

Corporate Social Responsibility scheme to contribute to society.

RAJIV GANDHI COMBINED CYCLE POWER PROJECT

(RGCCPP), KAYAMKULAM

The 350MW Rajiv Gandhi Combined Cycle Power Project is

situated in Kayamkulam Kayal reclaimed area in Arattupuzha

village of Alappuzha District in Kerala.

The project approved by CCEA (Cabinet Committee on

Economic Affairs) on September 18, 1996 at a capital cost

of Rs.1310.58 crore was completed at less than Rs.1200

crore.

The station has three units comprising two GAS turbines of

115MW each and one steam turbine of 120 MW. The stage-I

of the project with Naphtha as fuel is fully commissioned

and is under commercial operation. All the three units under

stage-I were commissioned ahead of schedule. The first 115

MW unit and the associated 220 KV transmission system of

the plant was commissioned by the than Hon’ble Prime

Minister Shri Atal Behari Vajpayee on 17th January 1999.

Rising amidst coconut groves and lush green trees, the plant

dots the landscape. Once a village, Choolatheruvu, on the

fringes of the backwaters now became an important power

point in the country’s power map.

MAIN PLANT

The main plant covers an area of approximately 110 acres of

land reclaimed from the erstwhile Kayamkulam Kayal Farm.

The entire quantity of earth required to raise the land was

dredged from the adjoining backwaters (Kayal). Nearly 15

lakhs Cu.m of earth was dredged by deploying five dredgers

of various capacities.

Since the soil strata in the plant area was found to be prone

to liquefaction, a unique process of dynamic compaction,

considered to be a civil construction marvel, and was carried

out at Kayamkulam site for the first time.

 STATION OVERVIEW
Project Overview : Arattupuzha Village,

Alappuzha District of

Kerala

Installed capacity : 350 MW

Approved Investment : Rs.1310.58 crore

Financing : World Bank Time
Slice

Loan

Water Source : Achenkovil River

Water requirement : 10.5 cusecs

Fuel : Naphtha (HSD for

Start-up)

Fuel source : Kochi Refinery or

Through import

Beneficiaries : Kerala and Tamil Nadu

 UNIQUE FEATURES OF RGCCPP

 First coastal based project of NTPC

 First fully liquid fuel (Naphtha) based power project of

NTPC.

 First NTPC power project where filling was done by

Dredging followed by Dynamic Compaction.

 First NTPC project where ground improvement was

done by sand piling at the plant site.

 First project to have a 245KV Gas Insulated

Switchyard.

NTPC has an ambitious plan for expansion of Rajiv

Gandhi Combined Cycle Power Project by addition of

1950MW (3X650) to the existing 350 MW. On

completion of stage-II, the installed capacity of this

project will be 2300MW.

TOPIC PROFILE IN THE

ORGANIZATION-

CORPORATE

SOCIAL

RESPONSIBILITY
Being a responsible corporate citizen, NTPC formulated a

comprehensive Corporate Social Responsibility-Community

Development (CSR-CD) plan. At RGCCPP, Kayamkulam, CSR-CD

activities are being undertaken based on the need assessment

surveys conducted from time to time in association with the District

Administration/Local Panchayats/Villagers and various stakeholders.

During the construction phase of the project, an extensive R&R

programme was implemented for project affected persons and

launched various self employment and income generating schemes

for their benefit, which have since been completed.

IMPLEMENTED WORKS IN 2010-2011 are:

 EYE CAMP-

Two eye check-up camps were organized during 2010-2011

by “Samunnathi”, an NGO promoted by NTPC, in association

with Aravind Eye hospital, Tirunelveli at NTPC Township.

 CONSTRUCTION OF BICYCLE SHED-

A Bicycle shed was constructed with the financial

assistance of NTPC under its CSR-CD programme in

Government Girls High School, Haripad.

 FLOOD RELIEF MATERIALS-

 Flood Relief Materials in the form of provisional items were

distributed to the flood affected persons of Pallipad/Cheppad

Villages in association with “Samunnathi”.

 CONSTRUCTION OF ROADS-

Construction of Roads in Chingoli, Cheppad and Pallipad

Panchayats were also undertaken under CSR-CD initiatives.

 CASH AWARD TO MERITORIOUS STUDENTS-

Cash Awards to Meritorious Students (Class- X & XII) of

nearby 20 schools were distributed on the occasion of

Independence Day at NTPC Township, Cheppad.

A major CSR-CD initiative of NTPC-RGCCPP in taking care

of the health of coastal villagers in Thrikkunnapuzha &

Arattupuzha villages has become a reality. Launching of two

Mobile Medical Units to provide free medical facilities to

the people of tsunami affected areas has also been

undertaken. Mostly they are prone to Fever, Tuberculosis,

Phileria, Joint pain and Cancer.

 SECTION-IV
DATA ANALYSIS
AND
INTERPRETATION
The survey was conducted on 21 st and 22nd May 2012

in villages namely, Arattupuzha and Pathiankara

regarding the free medical facilities provided by

RAJIV GANDHI COMBINED CYCLE POWER

PROJECT, NTPC Limited.

There are two mobile medical units, each consisting

of a doctor, a pharmacist and a nurse, cover two

wards per day. So, in a week they cover 12 wards

(Monday-Saturday). Each mobile medical unit spends

about 4 hours, i.e. from 9a.m. to 1p.m. at each ward.

The questionnaire was distributed among 100

patients, 50 each day. The questionnaire is as

follows:
 PROJECT ON CORPORATE SOCIAL RESPONSIBILITY
WITH REFERENCE TO NTPC
QUESTIONNAIRE ON MOBILE MEDICAL FACILITIES
PROVIDED BY NTPC
1. PERSONAL INFORMATION-

NAME (OPTIONAL): PLACE:

AGE: EMPLOYMENT:

SEX: MALE EMPLOYED

FEMALE
UNEMPLOYED

MARITAL STATUS: MARRIED

UNMARRIED

2. ARE YOU SATISFIED WITH THE MEDICAL FACILITIES PROVIDED BY NTPC?

SATISFIED FAIRLY SATISFIED NOT SATISFIED

3. IS NTPC REGULAR WITH MEDICAL CHECK UPS?

YES NO

4. IS IT SUFFICIENT TO MEET YOUR MEDICAL REQUIREMENTS?

HIGHLY SUFFICIENT FAIRLY SUFFICIENT INSUFFICIENT

5. IS IT EASILY ACCESSIBLE FROM YOUR PLACE? (LOCALITY)

YES NO

6. WHAT IS THE DURATION OF MEDICINES PROVIDED TO YOU BY THE

COMPANY?

1 DAY 3-5 DAYS 10-15 DAYS 1 MONTH

7. ACCORDING TO YOU, WHAT ARE THE TYPES OF DISEASES THAT NTPC HAS
DEALT WITH? (IN YOUR WARD)

A) D)

B) E)

C)

8. IS NTPC PROVIDING YOU THE PRESCRIPTION WHENEVER YOU VISIT?

YES NO

9. THE MEDICINES PROVIDED TO YOU, ARE THEY CURABLE/EFFECTIVE?

YES TO SOME EXTENT NO

10. DO YOU FIND ANY CHANGE IN THE HEALTH OF THE PEOPLE BEFORE AND
AFTER THE IMPLEMENTATION OF MOBILE HEALTH CLINICS BY NTPC IN YOUR
WARD?

YES TO SOME EXTENT NO

11. ANY SUGGESTIONS???

a)

b)

c)

d)

THANK YOU!!!
 DATA INTERPRETATION

1. AGE OF THE PATIENTS

AGE OF THE PATIENTS NUMBER OF PATIENTS

0-10 YEARS 11

11-20 YEARS 5

21-40 YEARS 17

41-60 YEARS 19

61-85 YEARS 48

AGE OF PATIENTS

50

45

40

35

30

25
number of patients
20

15

10

0
0-10 11-20 21-40 41-60 61-85
years years years years years
 ANALYSIS
 11% of the patients belong to the category

of 0-10 years.

 5% of the patients belong to the category

of 11-20 years.

 17% of the patients belong to the category

of 21-40 years.

 19% of the patients belong to the category

of 41-60 years.

 48% of the patients belong to the category

of 61-85 years.

INFERENCE
 So from the above graph, it is clear that the

maximum number of patients belong to the

category of 60-85 years, and

 Minimum numbers of patients belong to the

category of 11-20 years.

 2. GENDER BASE OF THE

PATIENTS

Gender Base of the Number of

patients patients

male 42

Female 58

SEX OF PATIENTS

60

50

40
number of patients
30

20

10

0
male female
 ANALYSIS
 42% of the patients belong to the

category of male.

 58% of the patients belong to the

category of female.

INFERENCE
 So from the graph it is clear that the

maximum number of patients are female.

3. EMPLOYMENT STATUS OF THE
PATIENTS

Employment status Number of patients

employed 10
Unemployed 90

EMPLOYMENT STATUS OF THE

PATIENTS

100

80

60
number of patients
40

20

0
employed unemployed

ANALYSIS

 90% of the patients are unemployed.

 Only 10% of the patients are employed.

INFERENCE

Most of the patients are unemployed.

4. LEVEL OF SATISFACTION

Level Of Satisfaction Number Of Patients

Highly satisfied 68
Fairly satisfied 32
Not satisfied 0

LEVEL OF SATISFACTION

70

60

50

40
number of patients
30

20

10

0
highly satisfied fairly satisfied not satisfied
 ANALYSIS
 68% of the patients are highly satisfied with

the mobile medical facilities provided by

RGCCPP, NTPC Kayamkulam.

 32% of the patients are fairly satisfied with

the mobile medical facilities provided by

RGCCPP, NTPC Kayamkulam.

 0% of the patients are not satisfied with the

mobile medical facilities provided by RGCCPP,

NTPC Kayamkulam.

INFERENCE
Hence maximum number of patients are

highly satisfied with the facility provided

by RGCCPP, NTPC Kayamkulam.

5. REGULARITY

Regularity Number Of
Patients
Yes 92
No 8

REGULARITY

100
90
80
70
60
NUMBER OF PATIENTS
50
40
30
20
10
0
YES NO
 ANALYSIS
 92% of the patients believe that NTPC

is regular with the mobile medical

checkups.

 8% of the patients believe that NTPC is

irregular with the mobile medical

checkups.

INFERENCE

Thus most of the patients believe that

NTPC is regular with the mobile medical

checkups.
6. LEVEL OF SUFFICIENCY

Level Of Number Of
Sufficiency Patients
Highly sufficient 70
Fairly sufficient 30
Insufficient 0

LEVEL OF SUFFICIENCY

70

60

50

40
number of patients
30

20

10

0
highly fairly sufficient insufficient
sufficient
 ANALYSIS
 70% of the patients feel that the mobile

medical facilities provided by RGCCPP NTPC

are highly sufficient to meet their medical

requirements.

 30% of the patients feel that the mobile

medical facilities provided by RGCCPP NTPC

are fairly sufficient to meet their medical

requirements.

 0% of the patients feel that the mobile

medical facilities provided by RGCCPP NTPC

are insufficient to meet their medical

requirements.

INFERENCE
Most of the patients feel that the mobile

medical facilities provided by RGCCPP NTPC

are sufficient to meet their medical

requirements.
7. ACCESIBILITY

Accessibility Number Of
Patients
Yes 90
No 10

ACCESSIBILITY

90

80

70

60

50 number of patients
40

30

20

10

0
yes no
 ANALYSIS
 90% of the patients feel that the

medical unit is easily accessible from

their place.

 10% of the patients feel that the

medical unit is not easily accessible

from their place.

INFERENCE
Most of the patients feel that the

mobile medical unit is accessible from

their place.
8. DURATION OF MEDICINES PROVIDED
TO PATIENTS

Duration Number of patients

1 day 0
3-5 days 95
10-15 days 5
1 month 0

DURATION OF MEDICINES PROVIDED

100

80

60

number of patients
40

20

0
1 day 3-5 days 10-15 days 1 month
 ANALYSIS
 0% of the patients agree with the fact that the

duration of medicines provided to them are for

1day.

 95% of the patients agree with the fact that

the duration of medicines provided to them are

for 3-5days.

 5% of the patients agree with the fact that the

duration of medicines provided to them are for

10-15 days.

 0% of the patients agree with the fact that the

duration of medicines provided to them are for

1month.

INFERENCE

Most of the patients agree with the fact

that the duration of medicines provided to

them are for 3-5 days.

9. PRESCRIPTION BEING GIVEN ON
VISIT

Prescription Being Number Of

Given Patients
Yes 100
No 0

PRESCRIPTION BEING GIVEN ON VISIT

100
90
80
70
60
NUMBER OF PATIENTS
50
40
30
20
10
0
yes no
 ANALYSIS

 100% of the patients agree that the

prescription is being given to them
on visit.
 0% of the patients agree that the
prescription is not being given to
them on visit.

INFERENCE

100% of the patients agree with the

fact that prescription is being given
to them on every visit.
10. EFFECTIVENESS OF MEDICINES

Effectiveness Of Number Of
Medicines Patients
Highly effective 65
To some extent 35
Ineffective 0

EFFECTIVENESS OF MEDICINES

70

60

50

40
NUMBER OF PATIENTS
30

20

10

0
highly effective to some extent ineffective
 ANALYSIS

 65% of the patients believe that the

medicines provided to them are highly

effective.

 35% of the patients believe that the

medicines provided to them are

effective too some extent.

 0% of the patients believe that the

medicines provided to them are

ineffective.

INFERENCE

So from the graph, it is clear that

maximum number of patients feel that

the free medicines provided to them are

highly effective.
11.Perception on Health Improvement
Of The People After Launching Of
Mobile Medical Units By RGCCPP,NTPC

Perception on Number Of
Health Patients
Improvement Of
The People
Yes 55
To Some Extent 45
No 0

PERCEPTION ON HEALTH IMPROVEMENT

OF THE PEOPLE

60

50

40

30
number of patients
20

10

0
yes to some extent no
 ANALYSIS

 55% of the patients feel that yes, there

is a change in the health of the people
after the launching of mobile medical units
by RGCCPP, NTPC Kayamkulam.
 45% of the patients feel that to some
extent, there is a change in the health of
the people after the launching of mobile
medical units by RGCCPP, NTPC
Kayamkulam.
 0% of the patients feel that there no
change in the health of the people after
the launching of mobile medical units by
RGCCPP, NTPC Kayamkulam.

INFERENCE
Most of the patients feel that there is a
change in the health of the people after
launching mobile medical units by
RGCCPP, NTPC Kayamkulam.
12. Types Of Diseases That RGCCPP,
NTPC Kayamkulam Has Dealt With
According to the patients, the following
are the diseases that RGCCPP, NTPC
Kayamkulam has dealt with:
 Fever
 Asthma
 Joint pain
 Tonsils
 Heart problem
 Allergic problems
 Loss of vision
 Gastric problem
 Arthritis
 Throat and Gum Infection
 Diarrhea
 Cancer
 Respiratory Tract Infection
SECTION-V
 OTHER CSR ACTIVITIES
In addition to the works implemented in the year 2010-

2011, RGCCPP NTPC has also undertaken various steps

as a part of contribution towards the society like:

 Construction of tube wells and water tanks for

providing drinking water,

 Drains to prevent water logging,

 Village roads, waiting shed, Street lighting, donation of

furniture to schools and hospitals,

 Vocational training to the village youths,

 Scholarship to the ITI students,

 Haemo-Dialysis machine to Alappuzha Medical College

etc.

Various welfare activities are also being undertaken in

association with “Samunnathi”, an NGO promoted by
NTPC.
 FINDINGS
MOBILE MEDICAL FACILITY
The major CSR-CD initiative was the launching of two

Mobile Medical Units, each consisting of a doctor,

nurse and a pharmacist that would run into

Thrikkunnapuzha and Arattupuzha villages providing

free medicines as they are tsunami affected areas.

Overall there are 12 wards. Each day they cover 2

wards and around 40-50 patients visit each time.

Due to drastic climatic changes and located near the

coast, they are mostly prone to Tuberculosis, Phileria

and Cancer.

The medical units do not provide medicines for Blood

Pressure, Diabetes mellitus and Cholesterol.

90% of the patients were happy and highly satisfied

with the facility being provided by RGCCPP NTPC. They

just want this facility to be provided forever.

 SUGGESTIONS
RGCCPP NTPC sets up a plan for the upcoming year

regarding CSR-CD activities for the benefit of the

local population. These activities are being undertaken

based on the need assessment surveys conducted from

time to time in association with the District

Administration/Local Panchayats/Villagers and various

stakeholders.

So, the people being benefited from free medical

facilities (in tsunami affected areas) provided by

RGCCPP NTPC LTD. Have put forward the following

suggestions:

 Number of consultation days must be increased in

each ward.

 Medicines for Blood Pressure, Diabetes Mellitus

and Cholesterol should be provided.

 Blood Group Detecting Camp must be organized.

 This facility should be provided forever.

 CONCLUSION
Most of the NTPC stations are located in remote rural

areas which are socio-economically backward and deficient

in the basic civic amenities. NTPC, as a responsible

corporate citizen has been addressing the issue of

community development in the neighbourhood area of its

stations, which had been impacted due to establishment of

the project. This is administered primarily as a part of

resettlement and rehabilitation effort.

NTPC mission statement on CSR states-

“Be a socially responsible corporate entity

with thrust on environment protection, ash

utilization, community development and energy

conservation.”
SUBJECT YES NO TO SOME

EXTENT

LEVEL OF 68 0 32

SATISFACTION

REGULARITY 92 8 -

LEVEL OF 70 0 30

SUFFICIENCY

ACCESSIBILITY 90 10 -

PRESCRIPTION 100 0 -

BEING GIVEN

ON VISIT

PERCEPTION ON 55 0 45

HEALTH

IMPROVEMENT

OF THE PEOPLE

EFFECTIVENESS 65 0 35

OF MEDICINES