Age

Cumulative
Frequency Percent Valid Percent Percent

Valid 18-25 25 28.7 28.7 28.7

26-35 33 37.9 37.9 66.7

36-45 13 14.9 14.9 81.6

above 46 16 18.4 18.4 100.0

Total 87 100.0 100.0

 Gender

Cumulative
Frequency Percent Valid Percent Percent

Valid Female 26 29.9 29.9 29.9

Male 61 70.1 70.1 100.0

Total 87 100.0 100.0

 Occupation

Cumulative
Frequency Percent Valid Percent Percent

Valid Business 25 28.7 28.7 28.7

Employee 44 50.6 50.6 79.3

Student 18 20.7 20.7 100.0

Total 87 100.0 100.0

 Educational background

Cumulative
Frequency Percent Valid Percent Percent

Valid Arts & Science 24 27.6 27.6 27.6

ENGINEERING 30 34.5 34.5 62.1

MBA 33 37.9 37.9 100.0

Total 87 100.0 100.0

 How many business newspapers you are aware of?

Cumulative
Frequency Percent Valid Percent Percent

Valid 1 28 32.2 32.2 32.2

2 20 23.0 23.0 55.2

3 20 23.0 23.0 78.2

4 19 21.8 21.8 100.0

Total 87 100.0 100.0

 Are you aware of Business Standard newspaper?

Cumulative
Frequency Percent Valid Percent Percent

Valid NO 13 13.0 13.0 13.0

YES 87 87.0 87.0 100.0

Total 100 100.0 100.0

 Are you reading Business Standard newspaper?

Cumulative
Frequency Percent Valid Percent Percent

Valid NO 13 13.0 13.0 13.0

YES 87 87.0 87.0 100.0

Total 100 100.0 100.0

 If yes, for how many years you have been reading Business Standard
newspaper?

Cumulative
Frequency Percent Valid Percent Percent

Valid 0 13 13.0 13.0 13.0

1 28 28.0 28.0 41.0

2 20 20.0 20.0 61.0

3 20 20.0 20.0 81.0

4 19 19.0 19.0 100.0

Total 100 100.0 100.0

 Would you prefer to read a E- newspaper?

Cumulative
Frequency Percent Valid Percent Percent

Valid NO 13 13.0 13.0 13.0

YES 87 87.0 87.0 100.0

Total 100 100.0 100.0

 Business Standard newspaper is helpful for your business/work or education

Cumulative
Frequency Percent Valid Percent Percent

Valid Agree 28 32.2 32.2 32.2

Disagree 7 8.0 8.0 40.2

Highly Agree 27 31.0 31.0 71.3

Neutral 18 20.7 20.7 92.0

Stongly Disagree 7 8.0 8.0 100.0

Total 87 100.0 100.0

 Business Standard newspaper values your time

Cumulative
Frequency Percent Valid Percent Percent

Valid Agree 32 36.8 36.8 36.8

Disagree 2 2.3 2.3 39.1

Highly Agree 26 29.9 29.9 69.0

Neutral 23 26.4 26.4 95.4

Stongly Disagree 4 4.6 4.6 100.0

Total 87 100.0 100.0

 Content informative

Cumulative
Frequency Percent Valid Percent Percent

Valid Agree 49 56.3 56.3 56.3

Disagree 7 8.0 8.0 64.4

Highly Agree 17 19.5 19.5 83.9

Neutral 5 5.7 5.7 89.7

Stongly Disagree 9 10.3 10.3 100.0

Total 87 100.0 100.0

 Level of language is high

Cumulative
Frequency Percent Valid Percent Percent

Valid Agree 48 55.2 55.2 55.2

Disagree 5 5.7 5.7 60.9

Highly Agree 20 23.0 23.0 83.9

Neutral 10 11.5 11.5 95.4

Stongly Disagree 4 4.6 4.6 100.0

Total 87 100.0 100.0

 Advertisement in Business Standard newspaper makes some sense

Cumulative
Frequency Percent Valid Percent Percent

Valid Agree 30 34.5 34.5 34.5

Disagree 10 11.5 11.5 46.0

Highly Agree 28 32.2 32.2 78.2

Neutral 14 16.1 16.1 94.3

Stongly Disagree 5 5.7 5.7 100.0

Total 87 100.0 100.0

 Business Standard newspaper elevates your knowledge

Cumulative
Frequency Percent Valid Percent Percent

Valid Agree 42 48.3 48.3 48.3

Disagree 5 5.7 5.7 54.0

Highly Agree 16 18.4 18.4 72.4

Neutral 20 23.0 23.0 95.4

Stongly Disagree 4 4.6 4.6 100.0

Total 87 100.0 100.0

 It has more information than other business paper

Cumulative
Frequency Percent Valid Percent Percent

Valid Agree 30 34.5 34.5 34.5

Disagree 13 14.9 14.9 49.4

Highly Agree 29 33.3 33.3 82.8

Neutral 11 12.6 12.6 95.4

Stongly Disagree 4 4.6 4.6 100.0

Total 87 100.0 100.0

 Accuracy of the newspaper coverage is good

Cumulative
Frequency Percent Valid Percent Percent

Valid Agree 33 37.9 37.9 37.9

Disagree 7 8.0 8.0 46.0

Highly Agree 33 37.9 37.9 83.9

Neutral 9 10.3 10.3 94.3

Stongly Disagree 5 5.7 5.7 100.0

Total 87 100.0 100.0

 Usage of pictures and visuals is great

Cumulative
Frequency Percent Valid Percent Percent

Valid Agree 30 34.5 34.5 34.5

Disagree 9 10.3 10.3 44.8

Highly Agree 16 18.4 18.4 63.2

Neutral 28 32.2 32.2 95.4

Stongly Disagree 4 4.6 4.6 100.0

Total 87 100.0 100.0

 This newspaper gives current & uptodate information

Cumulative
Frequency Percent Valid Percent Percent

Valid Agree 40 46.0 46.0 46.0

Disagree 6 6.9 6.9 52.9

Highly Agree 24 27.6 27.6 80.5

Neutral 12 13.8 13.8 94.3

Stongly Disagree 5 5.7 5.7 100.0

Total 87 100.0 100.0

 E-paper gives same information as of Business standard newspaper

Cumulative
Frequency Percent Valid Percent Percent

Valid Agree 30 34.5 34.5 34.5

Disagree 1 1.1 1.1 35.6

Highly Agree 31 35.6 35.6 71.3

Neutral 19 21.8 21.8 93.1

Stongly Disagree 6 6.9 6.9 100.0

Total 87 100.0 100.0

 Do you think Business Standard newspaper need some changes.If yes,
please suggest

Cumulative
Frequency Percent Valid Percent Percent

Valid NO 35 40.2 40.2 40.2

YES 52 59.8 59.8 100.0

Total 87 100.0 100.0