Priyank Arora

Male, 26 Years

EDUCATION
Qualification School/College Board Period Marks (%)
PGDM (Finance & Strategy) IIM Lucknow IIM 2007-09E 6.42
B.Tech. (Computer Science) NIT Jaipur NIT Jaipur 2001-05 73.5
XII DMA Rampur CBSE 1999-00 84.0
X DMA Rampur CBSE 1997-98 80.4

PROFESSIONAL EXPERIENCE 24 Months

Adobe Systems India Pvt. Ltd., 1 year, June 2006 – June 2007
Responsibilities:
 Research and Development of Advance Video Codec for Video Products
 Implementation of Automation Testing Framework with Adobe Proprietary Technology
 Ownership of two Video (H.264 and H.264 Blu-ray) and one Audio Format (AAC)
 Handling of Localization Testing Team for Premiere Pro, Sound Booth and After Effects
 Feature Designing and selection of Adobe Media Player 1.0
 Interaction with customers to resolve the issues and Review of customer reported enhancement
requests and analyzing the value-add, time and risk related to these enhancements
Key Learnings:
 Intricacies of Product Development Life Cycle as compared with services
 Working in Cross Cultural Team and Working Individually on new products
Key Achievements:
 Timely Release of all point products – Premiere Pro, SoundBooth & Creative Suite 3.0
 Reduced the testing effort required by 70% by Implementing Automation Framework

Infosys Technologies Ltd., 1 year, June 2005– June 2006

Responsibilities:
 Analysis of System Requirement Specification of new product releases for SBC (AT&T)
 Member of Integration, System and Regression testing team during various releases
 Configuration Management of the Project transition from CMMi Level4 to CMMi Level5
 Offshore coordinator to handle new customer requests for last 3 Monthly releases
Key Learnings:
 Process Methodology for Software Development

SUMMER INTERNSHIP
Astro MBNS India (Business Development Division), 2 Months, April-June 2008
Designation: Analyst
Responsibilities:
 Evaluated and advised the management on opportunities for expansion of business
 Analysis of Indian Media Sector with focus on Mobile Value Added Services Sector
 Evaluation of various Business Plans seeking funding opportunities at Second stage
Key Learnings:
 Estimated the Financial Benchmarks, Valuations of Entertainment & Media industry
 Investment features and consideration in Private Equity Space

PROFESSIONAL / ACADEMIC ACHIEVEMENTS

 One Patent filed in US Patent Office on advanced UI Design and One Patent in final
stages of approval at Adobe Systems 2007
 Selected for Adobe Annual Innovation Boot Camp 2007
 Selected as International Exchange Student at Prestigious European B-School :ESADE,Barcelona
renowned for its International Environment and Industry Interface (Ranked No.1 by WSJ)
 Best Academic Performer at ESADE Barcelona among the batch of 105 Exchange Students
 Awarded Best Team Member of Quarter at Adobe Systems 2007
 Awarded STAR Award for superior performance at Infosys Technologies 2006

Email: placecom@iiml.ac.in PH: +91 522 2734013 PCOM No 159

POSITIONS OF RESPONSIBILITY
Member, Entrepreneurship Cell of IIM Lucknow: ABHIYAN
 Responsible for Conceptualization, Design and Execution of the Annual
Entrepreneurship Summit at IIM Lucknow: NIRVAAN 2007-09
 Systemized and Documented key processes
 Liaison with national leaders to organize industry conclaves
 Responsible for Sponsorships, achieved more than 100% increase in corporate sponsorships
 Actively participated to set up Advisory Board and Incubation Centre at IIML
Member, Event Organizing Committee for DIDV Team, Adobe India 2006-07
 Responsible for Recreational Activities for the entire Business Unit
 Conceptualized and Introduced online events to resolve time-crunch issues
Captain, Cricket Team (Computer Science Department) 2004-05
 Instrumental in guiding team towards winning the most coveted Cricket Trophy
 Procurement and maintenance of sports equipments
Treasurer, SPICMACAY Jaipur Chapter 2004–05
 Responsible for the receipt, safekeeping and disbursement of chapter funds
 keeping adequate records of finances and keeping expenditures in line with income

INDUSTRY PROJECTS
 Corporate Valuation (Live): Valuation of TTK Prestige based on primary research, sector
analysis & multiples followed by an Investment recommendation. Submitted to TTK Prestige
 Consulting (Live): Feasibility study, market potential and entry level marketing strategy for
launching a new apparel brand in premium market in India. Submitted to Intellect Outsource
Pvt. Ltd., Consulting Firm
 Research Report on Carbon Market: Regulatory framework, Major Stakeholders and future
Outlook. Submitted to Prof Rafael Sarda, Head of the Department of Aquatic Ecology, Spain
 IT and Operations (Live): Report on „Inventory Allocation in Fashion Retail‟. Submitted to
Crestech, IT Consulting Firm

ACADEMIC PROJECTS
 Finance (Rice International Ltd):Recommended various hedging alternatives and long term
growth strategy vis-à-vis expansion in International markets (ESADE Barcelona)
 Finance (HMC): Constructed Portfolio for Harvard Management Company adhering to
Investment Objective and Constraints set in Investment Policy (ESADE Barcelona)
 Strategy (Madura Garments): Analyzed the overall strategy of Madura Garments, explored
changes in External environment and evaluated distinctive competitive advantage(IIM Lucknow)
 B-Plan (Freevertising): Conceptualization of an agency which will derive its revenue by
distributing free goods and services to the customers with focus on the brand development and
promotion strategies for the client firm (IIM Lucknow)

EXTRA CURRICULAR ACHIEVEMENTS

 Member of UP State Cricket Team 1999
 FIRST Prize in MinDunes, competition organized by Strategy group of IIML 2007
 WINNER, Inter-Hostel Cricket Championship at IIM Lucknow 2008
 WINNER, Inter Department Cricket Championship at NIT Jaipur 2004 & 05
 WINNER, Intra Department Cricket Championship at Camaraderie 2003
 FIRST Prize in Paper Presentation at GYAN VIHAR Technical Institute 2005
 First Runner up in Dumb Charades at Camaraderie, Tech Fest of NIT Jaipur 2003
 First Runner up in “Word-War”, a English language competition at NIT Jaipur 2003 & 04
 House Prefect in School, DMA Rampur 2000

ADDITIONAL INFORMATION

 Interests include Reading and Travelling

 Candidate CFA Level 1 December 2008

Email: placecom@iiml.ac.in PH: +91 522 2734013 PCOM No 159