Lydia Nelson

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Facebook: #1 Facebook: #2 Facebook: #3 Facebook: #4 Facebook: #5 Facebook: #6 Facebook: #7
Target Audience: Target Audience: Target Audience: Target Audience: Target Audience: Target Audience: Target Audience:
Freshman that Student Body Student Body – Student Body Sophomores Procrastinators. Student Body
live on campus. Purpose: especially those Purpose: and Juniors And all students Purpose:
Purpose: Excite students interested in A Step-by-step feeling stressed. whose Encourage
To make them to register by history and the how-to-plan- Purpose: childhood students to “soar
feel like SUU is way of the your-classes To validate their with SUU.”
civil rights included Willy
their home. school fight movement. post. stress and Wonka.
song. Purpose: encourage them Purpose:
Develop a thirst to register early To make them
for education anyway. laugh and
among students. remember that
they should
register early.
Twitter: #1 Twitter: #2 Twitter: #3 Twitter: #4 Twitter: #5 Twitter: #6 Twitter: #2
Target Audience: Target Audience: Target Audience: Target Audience: Target Audience: Target Audience: Target Audience:
Seniors and Student body. Students – Students body Students that Students with Procrastinators.
students feeling Purpose: especially in as a whole and attend athletic family that Purpose:
overwhelmed. To give students groups of class students that events. attended SUU. To make them
Purpose: a resource that’s standing. Each are invested in Purpose: Also, Alumni of laugh and
An invitation to easy to follow to reader will pay SUU history and Pull students SUU. Students remember that
students from help them plan attention to traditions. interested in that want to go they should
SUU president for registration. their day. Purpose: athletics to the “everywhere.” register early.
to come back Purpose: Spark interest in stream of Purpose:
for the next To show what students to Registration To make
semester. day a student learn more SUU posts. students feel
should register. traditions. like they’re part
of a cool
 community that
place graduates
in companies
like
amazon.com.
Instagram: #1 Instagram: #2 Instagram: #3 Instagram: #4 Instagram: #5 Instagram: #6 Instagram: #7
Target Audience: Target Audience: Target Audience: Target Audience: Target Audience: Target Audience: Target Audience:
Students with Freshmen. Students of all Student body. Students that Students that Student body.
family that Purpose: class standing. Purpose: are are unfamiliar Purpose:
attended SUU. Remind them Especially those To make them uncomfortable with the Encourage
Also, Alumni of that they have who are laugh. To help with the registration students to
SUU. Students to meet with an frustrated and them recognize registration process. research and
that want to go Academic ready to give where they process  Purpose: select the
“everywhere.” Advisor before college up! stand and how/ Freshmen. Reassure professors that
Purpose: registering. Purpose: when they Purpose: students in their they’ll like best.
To make To show should prepare To help them quest to register
students feel disheartened to register. find personal/ for classes.
like they’re part students that individual help
of a cool success and on how to
community that making it to the register.
place graduates end are both
in places like the real possibilities
Huntsman for them too.
Cancer Institute.

Note: I directed so many Instagram posts toward Freshmen because I believe that the “typical, just graduated from High-school”
Freshman, is the heaviest user of Instagram. I believe they, out of all the student body, use Instagram most, and that they use it a lot
more than the other social media platforms.