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DEPARTMENT OF MANAGEMENT SCIENCES
BA7207 BUSINESS RESEARCH METHODS
UNIT - I
Part A (2 Marks)
1. Define Research
2. What are the objectives of research?
3. Explain the characteristic of research.
4. Bring out the criteria of good research.
5. Define Hypothesis?
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6. What are the Characteristic Of Hypothesis?
7. Describe the types of hypothesis.
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8. What are the sources of hypothesis?
9. What are the characteristic of a good hypothesis?sp
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10. Explain Research Design.
11. What are the characteristics of the Research Design?
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Part B (16 Marks)
1. Explain in detail the various types of research design
2. Bring out the procedure for hypothesis testing
3. What are the types research explain with its business application
4. Bring out the basic steps in research process
5. Narrate the problems encountered by researcher in India
6. What is a research design? Discuss various research designs.
7. What do you meant by Historical Research?
8. What are the Rules in Hypothesis Development?
9. Define hypothesis and explain different types.
10. Explain in detail the research in an evolutionary perspective
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UNIT – II
PART-A
1. Define Experimental Research design
1. What are the advantages of experimental designs.
3. Explain Internal Validity.
4. What do you understand by measurement?
5. Describe the Characteristics Of Sound Measurement.
6. What is Scaling?
7. Define Likert Scale.
8. What is scalogram ?
9. What is Multidimensional scaling ?
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10. Explain Factor Scales?
11. What are the features of the research design?
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12. What is meant by Exploratory Studies ?
13. What is meant by Descriptive Studies? sp
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14. What is meant by Casual Relationship/ experimental research Design?
15. What are the Factors Affecting Research Design?
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PART – B
1. Describe the different methods of scales construction, pointing out the merits and
demerits of each.
2. What is attitude ? What are its component ? What types of scales are used to measure
attitude.
3. What are the steps involved in the construction of a semantic differential scale?
4. Narrate the procedure for developing a scalogram and illustrate the same by an example.
5. Explain the major types of experimental designsof the various methods of achieving
validity in experimentation, which is most important ? Why ?
6. What is scaling ? Describe the various scaling techniques used in business research.
7. What do you mean by measurement? Explain the most widely used classification
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8. of measurement scales with examples
9. Discuss the importance of sampling techniques
10. i.Explain in detail the construction of questionnaire .
ii.Explain in detail the determinants of optimal size.
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UNIT – III
PART – A
1. State the advantages of sampling:
2. What is Primary Data?
3. Define Secondary data.
4. State the Sources of secondary data?
5. Explain the Characteristics of Secondary Data.
6. Define Warranty Card
7. What is Consumer Panel?
8. Define Observation.
9. Explain Focused Interview.
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10. State Pilot Study.
11. Define Questionnaire.
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12.What are the Characteristic of a good sample design?
13.What are the Advantages Of Sampling? sp
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14.What is meant by DATA ?
15.What is meant by Primary Data?
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UNIT – IV
PART – A
1. What do you mean by multivariate techniques?
2. What are Variable in Multivariate Analysis?
3. Write short notes of factor analysis.
4. What is the significance of using multiple discriminate analyses?
5. What is of multiple regressions?
6. What is meant by multicollinearity?
7. What is canonical analysis ?
8. Illustrate the research uses of multiple regression.
9. Explain the application of SPSS with its features.
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10. What is meant by Univariate Analysis?
11. What is meant by Bivariate Analysis?
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12. What is meant Multivariate Analysis?
13.What is meant by Exploratory Variable? sp
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14.What is meant by Criterion Variable?
15. What is meant by Observable & Latent variable?
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UNIT – V
PART A
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8. What are the types of business reports?
9. What are the On the Basis Of Frequency ?
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10.What are the On the Bases of Function ?
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11.What are the On the Bases of the Nature of the Subject?
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12.What are the On the Basis of the Number of Persons entrusted with Drafting of reports ?
13.What is meant by Research Report?
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Part – B
1. Describe the consideration and steps involved in planning report writing work.
2. Describe the layout or format of a research report.
3. Describe briefly the various elements included in a research report.
4. Discuss the rules / mechanisms of writing a research report
5. Discuss the need for preparing rough draft.
6. Discuss the main components that should be taken into account in the mechanisms of
thesis writing.
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7. Describe the steps in research in writing report.
8. Discuss the significance of report writing.
9. Write an essay on report writing?
10. Ethical behavior of research – subjectivity and objectivity in research.
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