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In recent years, Japan’s rail sector has been experiencing stagnating transport rev-
enue along with difficulties in transferring skills to new workers as a massive wave of
older workers reaches retirement age. But the industry may be able to tap into hidden
growth potential by responding to new demands such as inbound demand and the
increasingly diverse attitudes of today’s rail users. Recent growth in the IoT and other
digital technologies may be a key factor in the creation of new services to meet these
demands. To suggest one possible approach for a rail industry experiencing a dramati-
cally changing business environment, Hitachi has studied and conceptualized possible
future rail services by approaching them from a stripped-down perspective that ignores
technical restrictions, regulations, and other incidental obstacles. The company will
work on creating these future rail services through collaborative creation projects while
responding to rail service operator needs.
Hiroyuki Morimoto
Toshihiro Eguchi
Shinkichi Araki
Koji Kurata
Hiroyuki Hirata
30.
Figure 1 — Conceptual Overview of Future Services Described in This Article
Twelve digital technology-driven solutions will create rail services that address the challenges and needs of people and society.
Disaster condition
Alternative route AR onboard trackside area guides identification
Door-to-door
suggestions transport
Unmanned AI station
Unified management
of disaster information Station building Train congestion
Driverless systems visualization
congestion Tourist attraction
visualization Personalized guidance livestreams
Monitoring center
as diverse as finance, manufacturing, and medicine, done. Using PEST analysis*1, Hitachi has analyzed
and they are now reaching the point of also being approaches to future rail service growth by formulat-
able to address the rail sector challenges and needs ing the three concepts described below.
mentioned above. (1) Improving reliability
As a comprehensive rail solutions provider, Hitachi Safe and secure transport is the cornerstone of
has responded with the presentation and collabora- the rail sector, and a higher priority than ever for a
tive creation of digital technology-driven solutions society that has reached maturity. Along with using
designed to address the issues and needs of Japan’s new technology to address issues such as workforce
rail service operators. Conceptualizing approaches to shortages and aging equipment, it is important to
future rail services, it is confident that its solutions continue providing stable transport while ensuring
can help rail service operators grow. safety over a wide range of areas including train and
station building interiors.
2. Future Rail Services Driven (2) Aiding regional and national development
by Digital Technologies Rail service operators have a close connection
to recent societal challenges such as environmen-
Now that Japan’s society has reached a period of matu- tal protection, energy-saving efforts, dealing with
rity, the rail sector requires new growth that is adapted
*1 Political, economic, sociocultural, and technological (PEST) analysis is used by companies
to market changes in addition to the ongoing growth when creating management or business strategies to identify how the company is currently
affected by its external environment, and to predict how the company will be affected by
it generates by continuing to do what it has always it in the future.
1. Demand-response transport ✓
Smart transport
2. Multi-modal transport ✓ ✓
5. Personalized guidance ✓ ✓
mobility-impaired users, and regional revitalization. This section provides an overview of four solution
While some challenges can be overcome by single rail categories: smart transport, smart navigation, ticket-
service operators working alone, wide-ranging and ing services and smart maintenance.
complex challenges can only be overcome through
the coordinated efforts of multiple companies and 3. 1
industries. The rail industry’s approach to growth Smart Transport
needs to become more responsive to the public and It can sometimes be difficult for today’s timetable-based
society at large. transport services to respond to sudden changes in pas-
(3) Adapting to increasingly diverse attitudes senger demand. And, while individual operators are
New services are needed to meet the needs of working on rationalizing their timetables, convenience
increasingly diverse attitudes and lifestyles, and the is still a challenge for secondary transport services and
increasing number of visitors to Japan from over- smooth transfers between collaborating operators.
seas. The rail industry can respond to demand and The next generation of transport services to be cre-
enable growth by creating services that meet diverse ated will include services that ensure flexible transport
needs. These services could include ticketing services capacities tailored to demand, and services provid-
designed for universal ease of use, information ser- ing door-to-door transport from departure to arrival
vices every user can understand, and services that point (see Figure 2). To ensure that transport capaci-
provide rail-based experiences. ties are tailored to demand, the services will set a basic
timetable and automatically adjust the number of
trains, train cars, and train arrival/departure intervals
3. Solutions Behind Future Services in response to real-time demand fluctuations. These
services are expected not only to improve rail users’
Hitachi has derived several digital technology-driven travel experiences, but also to be effective at rational-
solutions to implement the three concepts it has for- izing rail service operator transport costs.
mulated for future rail services. There are 12 solutions Door-to-door transport services will be provided by
in five categories (see Table 1). using a central unified system to identify the service
Figure 1 provides a conceptual oveview of the conditions of all the transport service operators in the
future services it describes. city, so that rail, bus, and other transport services can
32.
FEATURED ARTICLES
Real-time demand
forecasting
Appropriate route guidance
Time interval
s
ice Destination adjustment
s erv
Multi-modal coordination center
sp ort
• Unified management of rail an Onboard Increase
service information o r tr information
Rail service
in service
-do
device frequency
• Real-time demand forecasting disruption Increase
o
• Congestion forecasting
o r-t occurs. in service
Do frequency
Personal
information
device
Alternative
transport route
Smooth coordination with Line of Common Line of
other means of transport rail service tag rail service Common tags enable automatic
Departure fare adjustment and use of
operator A operator B
point alternative routes.
be operated based on real-time passenger demand transport between each passenger’s departure and
forecasts. If transport service is disrupted, alternative arrival points will improve the convenience and travel
routes can be increased to ensure that transport ser- experience for rail users.
vice operators can collectively provide enough trans-
port capacity to meet the total demand. Passengers 3. 2
can be helped to travel smoothly from departure point Smart Navigation
to arrival point by providing them with appropriate With foreign travelers, seniors, and other transport
route information according to the current service and users each requiring different information, demand
congestion conditions. for tailored guidance and support is increasing. Some
Driverless systems are one of the elemental tech- users have expressed dissatisfaction with issues such
nologies that can be used to create these services. as the congestion and lack of information provided
Driverless systems have several benefits such as to passengers when transport service is disrupted.
reducing labor costs and improving safety by elimi- Next-generation services will use robots and advanced
nating human error. As an additional benefit, they sensor technology to provide guidance tailored to
also enable transport service operators to respond to individual passengers at times of both normal service
increases or decreases in service demand without staff- and service disruptions (see Figure 3).
ing restrictions. Using mobile robots and interactive signage, guid-
Hitachi is developing technology that uses sen- ance services for individual users will be able to pro-
sors installed in stations to analyze and visualize sta- vide the optimum information whenever needed, even
tion congestion levels. It lets operators automatically when no station staff members are present. Robots
optimize the number of train services they provide in will use cameras and sensors to detect users’ expres-
response to increasing or decreasing passenger num- sions and physical characteristics. They will provide
bers. The technology is currently being examined in the guidance service needed by each individual user
a proof of concept overseas(5). in a multilingual, interactive format.
Providing services that ensure transport capac- In addition to robots, sensors and cameras mounted
ity tailored to demand and provide door-to-door in station buildings and trains will also provide
AI technology
People flow/data analysis Generates guidance tailored
to individual situations.
Signage
(natural user interface) Wearable terminal technology
Information provided is tailored
to station congestion level. Personalized guidance
Interactive signage No more getting lost!
Happy to help!
Face-based or
Universal people flow control gesture-based biometric
authentication technology
individual user support by analyzing information in (manipulated to protect privacy) to an app on the
real time to detect users who may need assistance user’s smartphone(6), (7).
such as wheelchair users. Artificial intelligence (AI) Services meeting the needs of individual passengers
applications will use the analysis results to deter- will be created by providing individuals with guid-
mine how and by whom each user should be handled. ance and assistance, and by finding ways of reducing
When needed, the applications will assist passengers disorder during transport service disruptions.
by alerting staff or robots of the need for a rapid on-
site response. 3. 3
When transport service is disrupted by heavy rain Ticketing Services
or a natural disaster, information such as alternative To increase the convenience of processes ranging from
routes and service resumption forecasts will be pro- reserving tickets to boarding and payment, next-gen-
vided in a manner that meets individual passenger eration ticketing services will provide single tickets
needs. Changes in transport service plans that were that can be used for rail service operator services as
previously done manually will be automated to enable well as for planes, buses, and every other means of
the rapid creation of service resumption plans that transport (see Figure 4).
minimize the impact extent. Disorder during trans- When making reservations, users will be able to
port service disruptions will be reduced by providing purchase any ticket from the same vendor whether
these changes rapidly and in a manner adapted to the they are in Japan or overseas. This system will elimi-
needs of individual users. nate the need to deal with multiple agents or access
Hitachi is proof-of-concept (PoC) testing cus- multiple websites. Fares will vary dynamically to bal-
tomer service and guidance services provided by its ance supply and demand, with both users and rail
EMIEW3 interactive humanoid robot in commercial service operators benefiting from flexibly set prices.
facilities and other public spaces. The company also Information about purchased tickets will be man-
completed a service that gives users a timely view aged in a unified manner by a host center, linked to
of the level of congestion in a train station by send- personal information such as credit card information.
ing images from cameras inside the station building These advances will eliminate the need to issue tickets
34.
FEATURED ARTICLES
Several different
Multiple-operator fare payment methods
adjustment
• Fares calculated from route
• Means of transport deduced • Automatically deducted
from route information, fare from bank account
divided among operators Biometric authentication gates
• Passengers pass through gates just
Each by holding up their hand.
individual
holds the
right to a
Payment ticket. Entering, exiting, and transferring
printed on conventional physical media. Once pas- efficiency has also become a key challenge in recent
sengers have registered their finger vein pattern or years due to the problems of aging equipment and
other biometric information with the center, they will workforce shortages. To respond to these challenges,
be admitted through finger vein authentication gates maintenance efficiency will be improved by assisting
without having to carry a physical ticket. sites through robotics, more efficient inspection work,
Entrances for boarding commuter trains and other inspection data application, and knowledge acquisi-
means of transport not requiring a reservation will tion for skills training (see Figure 5).
have gates that record each passenger passing through The use of sensors mounted on trains and equip-
them. The host center will automatically calculate the ment to monitor conditions in real time can make
travel route and applicable fare, which will later be inspections more efficient by reducing costs relative
deducted from the passenger’s bank account. When to manual inspections and enabling more frequent
travel includes transport services provided by multiple inspections. Subsequent manual maintenance
operators, the fare owed to each operator will be cal- work can be made easier by using alarms to iden-
culated automatically. tify problem locations, and using collected infor-
Using a host center to manage ticket information mation to create intuitive and easy-to-understand
and personal information in a unified manner will visualizations.
enable passengers to use every form of transporta- Analyzing collected information enables predic-
tion with the aid of technology such as biometric tive failure detection for trains and equipment, ensur-
authentication. ing maintenance is done at the right time. Using a
condition-based maintenance (CBM)*2 approach can
3. 4 prevent accidents while enabling repairs soon after
Smart Maintenance problems occur, before they turn into major fail-
Maintenance on trains, tracks, and other equipment ures. But since CBM is not appropriate for all train
accounts for a large share of rail service operator parts and equipment, maintenance efficiency can be
expenses. Analysis of operators in Japan has shown
that maintenance accounts for about 30% of all opera- *2 Also known as status-monitoring maintenance. An approach that accounts for degrada-
tion states and failure risks to ensure that maintenance is done before failures occur or
tor business expenses. Increasing maintenance work service life ends.
Databases Planner/manager
Existing equipment/inspection data
Civil
We’ll need to adjust the
engineering Line Communication timetable and organize an
database database
database Knowledge emergency response.
Analysis
Power Onboard
acquisition • Failure analysis
Rolling stock
database database sensors • Maintenance plan revision
• Evaluation/verification
Similar past example exists.
36.
FEATURED ARTICLES
References Authors
1) Ministry of Land, Infrastructure, Transport and Tourism, Hiroyuki Morimoto
“Annual Report of Railway Statistics,” (2014) in Japanese. Transportation Information Systems Division, Social
Infrastructure Information Systems Division, Social
2) Ministry of Land, Infrastructure, Transport and Tourism,
Infrastructure Systems Business Unit, Hitachi, Ltd.
“Transport Policy White Paper” (2015) in Japanese. Current work and research: Business planning for
3) Japan Tourism Agency, “Consumption Trend Survey for railway-related information systems.
Foreigners Visiting Japan” (2016).
4) Nomura Research Institute, Ltd., “Changes in Japanese
Toshihiro Eguchi
Values and Consumption Behavior Seen in NRI
Transportation Information Systems Division, Social
Questionnaire Survey of 10,000 Consumers,” (2015) in
Infrastructure Information Systems Division, Social
Japanese. Infrastructure Systems Business Unit, Hitachi, Ltd.
5) Hitachi News Release, “Ansaldo STS Signs MoU with Current work and research: Business planning for
Metroselskabet for Proof of Concept of New Dynamic railway-related information systems.
Headway Solution Leveraging Hitachi Technologies for
Copenhagen Metro” (Jun. 2017), http://www.hitachi.com/
New/cnews/month/2017/06/170609c.pdf Shinkichi Araki
Product Design Department, Global Center for
6) N. Matsukuma et al., “Using People Flow Technologies with
Social Innovation – Tokyo, Research & Development
Public Transport,” Hitachi Review, 66, pp. 145–149 (2017). Group, Hitachi, Ltd. Current work and research:
7) Hitachi News Release, “Tokyu Corporation Officially Interface design for railway-related and car-related
Launches ‘Eki-Shi-Vision’ In-station Camera Image Delivery information.
Service — Conveying Timely Understanding and Views of
Station Congestion Conditions, Utilizing Hitachi’s Image
Recognition Technology —” (Sep. 2016), http://www.hitachi. Koji Kurata
co.jp/New/cnews/month/2016/09/0915.pdf in Japanese. Innovation Consulting Division, Hitachi Consulting
Co., Ltd. Current work and research: Business
design and planning for manufacturing and social
infrastructure.
Hiroyuki Hirata
Social Infrastructure Systems Business Unit, Hitachi,
Ltd. Current work and research: Strategic planning
and promoting for railway-related information
systems as Vice President.