Knowledge Transfer in The E-World

Kemal Şahin
Today, I will talk about;
 E-World

 Intranet

 Extranets
◦ Groupware

◦ Groupware Applications

 E-Business
◦ The Value Chain
 Business to Consumer (B2C)

 Business to Business (B2B)

◦ Supply Chain Management (SCM)

 CRM

◦ Implications for Knowledge Management

The E-World
 Electronic facilities
◦ Accommodate knowledge transfer

◦ Knowledge exchange (regardless of place, location)

 The facilities include;

◦ Intranet

◦ Extranet

◦ Groupware

◦ E-Commerce (E-Business)
Intranets
 Intranet is a term used when we apply Internet technology to serve the
internal needs of an organization.
◦ Intranets handle all transfers and exchanges with ease.

 6 Major Benefits of Building an Intranet

◦ 1. Reduces Cost

◦ 2. Saves Time

◦ 3. Increases Collaboration

◦ 4. Increases Productivity and Effectiveness

◦ 5. Integrated and Distributed Computing Environment

◦ 6. Rich in Format
Intranets – Intranets Tools
 Detailed e-mail for interoffice communication

 Internal company office circulars

 Bulletin Board Services

 A Daily To-do List

 Assignments from a central desk to all connected desks

 A channel for confidential exchange of strategic decisions

Extranets
 An extranet is a private network that uses Internet protocols, network
connectivity

 2 or more trading partners = B2B or EXTRANET

 Not a passing trend.They are already the backbone of the e-

business future.

 Benefits;
◦ Faster time to market

◦ Customer loyalty
IDENTIFYING A BUSINESS GOAL
◦ Increased partner interaction

◦ İmporoved processes
Extranets
 Advantages of an extranet (for organizations)
◦ Business and exchanges knowledge with partners

◦ More effective collabration with business partners

◦ A long-term investment in competitive advantage

 Extranet tools
◦ Groupware
 Communicate ideas

 Cooperate in problem solving

 Coordinate work flow

 Negotiate solutions
Extranets
 Categories of Groupware
◦ Email/messaging

◦ Group calendaring and scheduling

◦ Conferencing products

◦ Workflow tools

◦ Group document handling

Extranets
 Categories of Groupware
◦ Email/messaging

◦ Group calendaring and scheduling

◦ Conferencing products • cc:Mail {Lotus Development}

◦ Workflow tools
◦ Group document handling
• Microsoft Mail/Exchange
• Intelligent Mail {Banyan}
• MHS {Novell}
• Time and Place/2 {IBM}
Extranets
 Categories of Groupware
◦ Email/messaging

◦ Group calendaring and scheduling

◦ Conferencing products

◦ Workflow tools • ShowMe 2.0 {Sun Solutions}

• Lotus Notes {Lotus Development}
◦ Group document handling • Oracle Office {Oracle Systems}
• Team Talk {Trax Softworks}
• The Meeting Room {Eden Systems}
Extranets
 Categories of Groupware
◦ Email/messaging

◦ Group calendaring and scheduling

◦ Conferencing products

◦ Workflow tools

◦ Group document handling • Workflow Analyst {ATI}

• Flowmark {IBM}
• JetForm {JetForm Corp.}
• Staffware for Windows {Staffware}
• Formflow {Delrina Inc.}
Extranets
 Categories of Groupware
◦ Email/messaging

◦ Group calendaring and scheduling

◦ Conferencing products

◦ Workflow tools

◦ Group document handling

Face-to-Face {Crosswise}
Workflo {FileNet}
Documentum {Documentum, Inc.}
MarkUp {Mainstay Software}
Extranets
 One question about groupware

How can you get Groupware to

succeed in your organization?
Extranets
 Getting Groupware to work in your organization
◦ Find a champion or sponsor to support the implementation of Groupware

◦ Plan for changes in the corporate culture

◦ Don’t try to implement Groupware to the whole organization all at once

 Pilot project should be

 innovative

 visible and have a financial impact

◦ Realize that training, maintenance, and support will be the majority of the cost

◦ Use software to solve specific business problems which hasn’t been solved using the
traditional methods

◦ Have adequate planning, support, training, and maintenance for your project
E-Business
 E-Business methods enable companies to link their internal and
external data processing systems more efficiently and flexibly, to work
more closely with suppliers and partners, and to better satisfy the needs
and expectations of their customers.
E-Business
 E-Business Models
◦ E-shops

◦ E-commerce

◦ E-procurement

◦ E-malls

◦ E-auctions

◦ Virtual Communities

◦ Collaboration Platforms

◦ Third-party Marketplaces

◦ Value-chain Integrators

◦ Value-chain Service Providers

◦ Information Brokerage

◦ Telecommunication
E-Business
 Classification by provider and consumer
◦ business-to-business (B2B)

◦ business-to-consumer (B2C)

◦ consumer-to-consumer (C2C)

◦ consumer-to-business (C2B)

◦ business-to-employee (B2E)

◦ business-to-government (B2G)

◦ government-to-business (G2B)

◦ government-to-government (G2G)

◦ government-to-citizen (G2C)
E-Business
 Value Chain
◦ The value chain is a chain of activities for a firm operating in a specific industry.

◦ Six business functions of the Value Chain:

 Research and Development

 Design of Products, Services, or Processes

 Production

 Marketing & Sales

 Distribution

 Customer Service
E-Business
 Supply Chain
◦ The supply chain is a system of organizations, people, technology, activities, information
and resources involved in moving a product or service from supplier to customer.
E-Business
 Supply Chain Management
◦ Supply chain management (SCM) is the management of a network of interconnected
businesses involved in the ultimate provision of product and service packages required by
end customers.

◦ Supply chain business process integration

 Customer relationship management

 Customer service management

 Demand management

 Order fulfillment

 Manufacturing flow management

 Supplier relationship management

 Product development and commercialization

 Returns management
E-Business
 CRM (Customer Relationship Management)
◦ Benefits

Streamlined sales and marketing processes

Higher sales productivity

Added cross-selling and up-selling opportunities

Improved service, loyalty, and retention

Increased call center efficiency

Higher close rates

Better profiling and targeting

Reduced expenses

Increased market share

Higher overall profitability

Marginal costing
Conclusion
Thank you!
Kemal Şahin

Any Questions?