THESIS USE OF SOCIAL NETWORKS IN ORGANIZATIONS

● STUDENT : BLANCA GONZALES

● TEACHER : VANIA ROBLES

Trujillo - Perú
2019
 TITLE: USE OF SOCIAL NETWORKS IN ORGANIZATIONS

The present thesis entitled: "Use of social networks in organizations", aims to

describe the theoretical basis of social networks, describe the types of organizations
and their characteristics and identify the preference of social networks in
organizations.

Made at the University Antenor Orrego

To choose the Academic Degree of Bachelor in Administration

Line of research:
HUMAN LABOR RELATIONS

Author (s):
REBAZA SANCHEZ, TEOBALDO ARQUIMEDES
ZAVALETA FERMIN, WILDER ELI

Adviser:
Mg. Cieza Mostacero, Segundo Edwin
 INDEX

CARATULA i

DEDICATION 2

ACKNOWLEDGMENTS 3

INTRODUCTION 6

CHAPTER I: SOCIAL NETWORKS 8

1.1. Definitions: 8

1.2. Features: 9

1.3. Types of Social Networks 12

1.4. Evolution of social networks: 15

1.5. Methodology of the social network: 16

1.6. Main Current Social Networks 17

1.7. Other known social networks: 19

1.8. Advantages and disadvantages of using the social network 19

CHAPTER II: ORGANIZATIONS 24

2.1. Definitions 24

2.2. Management trends in Organizations 25

2.3. Classes of organization: 27

2.4. Characteristics 28

2.5. Organizational management 30

2.6. Millennials and organizations 33

CHAPTER III: SOCIAL NETWORKS BASED ON INTERNET AND
ORGANIZATIONS 35

3.1. The Socio-Technological Factor in Organizations 35

3.2. Cyberculture 37

3.3. The use of Social Networks in Organizational Management 38

3.3.1. New approaches in the internal management of Human Resources 38

3.3.2. External Management with Clients 40

3.3.3. Breaking organizational paradigms 41

Conclusions 44

References 45

Annexes 48