Review Questions

1. According to Goldblatt (2001) “A special event recognises a unique moment in time with ceremony and
ritual to satisfy needs”. Explain the FOUR categories of special events and describe the topology of events
with the help of examples in a chart.
2. “A special event is an opportunity for leisure, social or cultural experience outside the normal range of
choices or beyond everyday experience”. Enumerate in detail the characteristics of special events with a
help of a flow chart.
3. “The event market is so diverse and fragmented that is problematic to say what the business is worth as a
whole”. Identify Richards (1992) FIVE basic areas for continuous monitoring and explain with the help of
chart, how to assess the scope of market and the economic impacts of the events.
4. “Participation in events may be a result of wide range of potential motives, not just social ones”. Explain
briefly the possible motives for attending events with a suitable example.
5. In today’s event business is not solely concern with the provision of activities, entertainment, refreshment
and equipment; it encompasses a wide range of interlink activities. Elucidate the various organizations
capable of providing complete packages for events.
6. Organizing an event is more complex tasks nowadays, briefly explain the matrix of distribution channels and
activities in event management with a help of flow chart.
7. Write a short note on:
a. Social and Community Implications
b. Political Implications
c. Economic Implications
d. Developmental Implications
8. “A useful size for a committee is thought to be about six key people; but group size does vary, although the
larger the group the more difficult it may be to achieve and integrated approach” (Forsyth, 1999). Describe
the process of development of organizational structures in events with the help of flow chart.
9. “However good idea may seem to be, if it cannot win sufficient support, and if it is unlikely to attract the
public of a locality.... the best thing to do is to drop it” (In Richard, 1992). What is a feasibility study in event
management? Explain the THREE types of screening process while conducting feasibility study for events.
10. “Planning is time-consuming and necessarily involved thought and effort. Things may still go wrong, but as
noted, this is a reason to plan, not to fail to” (Reiss, 1995). Explain the planning process for events
management with the help of a flow chart.