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4 Costing and
Variance
Analysis
LEARNING OUTCOMES
By the end of this topic, you should be able to:
1. Explain the importance and use of standard costing;
2. Discuss variance cost analysis;
3. Compute advanced variances, including mix and yield variances
for materials, labour and sales, market share and size variances,
operating and planning variances, and operating statement; and
4. Identify the investigation of variances, the interdependence
between variances and the variance investigating approaches.
X INTRODUCTION
In this topic, you will be introduced to standard costing as a measurement of
productivity and quality in an organisation.
You will also be exposed to the importance and uses of standard costing and
approaches in determination of standard cost. Students will need to identify
types of standards and following that, the advantages and disadvantages of
standard costing will be explained.
To evaluate the achievement level of the company, these three main elements
must be made available:
(a) Standard or pre-determined achievement level;
(b) Actual achievement; and
(c) Comparison between standard achievement and actual achievement.
Among the main uses of standard costing is for the purpose of planning and
control such as management and cost control, preparation of budgets,
determining cost of product and performance evaluation (refer to Figure 4.1).
Early measures for cost control are done by comparing the actual production cost
and budgeted production cost. This comparison is called variance analysis.
Any difference between the two is known as a variance. The result of variance
analysis will provide an illustration pertaining to the performance level of an
activity, unit, department or even a manager whether it is favourable or not, in
comparison to the standard performance determined. Cost variance is an
indication where cost control measures need to be initiated, given due attention
or action taken if deemed reasonable.
Standard costing is often used for two main reasons, which are for planning,
control and product costing. Standard costing is extremely useful for the purpose
of product costing and for the process that follows it, that is, setting the price of
the product. It is not realistic to wait for manufacturing of the product to
complete before identifying the product cost to determine sales price. Standard
cost information is used to estimate cost of product and in turn set product
pricing at an earlier stage without waiting for the completion of production.
Standard costing simplifies the process of preparing a budget. The standard cost
per unit determined is subsequently used to obtain the amount budgeted for
each componentÊs cost of production. This budget is used as a guide to plan
requirement for materials, labour, overhead and other expenses.
From the aspect of cost control, this standard cost functions as a benchmark to
compare against the actual cost incurred. This comparison process is executed
through variance analysis which you will study in this topic. Significant cost
variance will be given due attention and its causes examined. Following that, the
manager will analyse and take control and corrective actions to improve the
production process as a whole.
SELF-CHECK 4.1
In general, there are two approaches that are usually used by the management
accountant to determine the standard cost, which is through task analysis and
historical data analysis as shown in Figure 4.2.
Even though historical cost is relevant, accountants have to be cautious and not
rely too much on it. It should be reminded that standards are supposed to be
designed to encourage operations efficiency in the future and not to repeat past
inefficiencies.
To be realistic and effective, new products require new standard costs. New
products based on genetic engineering, for example will surely do not have
historical costs. Therefore, accountants have to move on to a different approach
to determine its standard cost.
Using an alternative method, that is, task analysis, standard cost is determined
by studying and analysing the production processes, one step after another.
Example 4.1
In general, there are two categories of standards, which are shown in Figure 4.3.
The ideal standard is a standard set at a perfect level and is the most
difficult to attain.
Example 4.2
Hospitals for example, have daily standard costs (for food, laundry, treatment
and others) for each bed. It is the same for fast food businesses such as
McDonaldÊs, which determines an accurate standard for the quantity of meat
that goes into each of its burgers, as well as a standard for the time taken to
fulfil each order from its customers.
In short, wherever we go, we can witness the use of standard costs by all types of
businesses. Standard costing is practised because of its advantages, especially
from the aspect of cost control and planning as discussed earlier. It assists
managers in controlling business operations by making the standard cost as the
operationsÊ achievement target.
Thus, when actual performance does not reach the target level, an examination or
inspection will be conducted to identify its causes and following that, identify the
problem so that the same problem will not recur. Management by exception
proposes that the manager concentrates fully on the activities or operations that
are very much different from the determined standard.
Standard cost is also used for the purpose of performance evaluation. The
performance of workers including the manager can be evaluated or measured by
comparing it with achievement standard. Achievement standard is one of the
motivating factors for workers. Workers will strive to attain or increase their
performance to a level that they have agreed upon as the expected level of
achievement standard.
This makes it easier for the manager to set a selling price after determining the
mark-up rate required by the company. The standard cost can be reviewed or
changed according to current conditions. However, in general, standard cost is
quite stable, therefore the cost of product which was determined using the
standard cost is also stable. This also applies to the selling price.
Even though standard costing system is rather expensive to develop, it saves the
cost of processing information. Standard cost is able to simplify and facilitate the
process of record-keeping, and thus reduces the costs related to administration.
However, the standard costing system has its disadvantages. Extra emphasis on
cost reduction factor may neglect the aspect of product quality. For example, the
purchasing manager may purchase cheaper materials to reduce cost. As a result,
the quality of goods may be compromised, more so if the purchasing manager in
question, is only evaluated based on his efficiency and not on the purchase of
materials.
Advantages Disadvantages
Is an important element in Âmanagement by The Âmanagement by exceptionÊ approach
exceptionÊ. As long as cost is within the is said to give more focus on negative
standard, managers can focus on other matters. Workers should also receive
issues. Conversely, if the cost deviates far positive encouragement for work
from the standard, it is a possible sign that completed. If the manager is not careful in
there may be a problem that would require using variances report, this will cause
the managerÊs attention. subordinates to take actions that are not in
the best interest of the company by
ensuring that the variances are at a
satisfactory level.
In this case, materials quantity or usage variance can be broken-up into mix and
yield variances as shown in Figure 4.4. If material inputs are not interchangeable
then conventional materials quantity or usage variance should be computed for
each input.
Copyright © Open University Malaysia (OUM)
TOPIC 4 STANDARD COSTING AND VARIANCE ANALYSIS W 113
Raw material usage variance (RMUV) = [raw material mix variance (RMMV)
+ raw material yield variance (RMYV)]
(if more than one material input)
Material yield refers to the relationship of inputs in total to the outputs. A yield
variance measures the efficiency of turning the inputs into outputs. For instance,
an adverse yield variance indicates that actual output is lower than the expected
output. The reasons for adverse yield variance include excess waste, sub-quality
materials, labour inefficiencies, and cheaper mix with a lower yield. Any changes
in material mix would affect the overall total materials variance.
Those two variances may be interrelated. A favourable mix variance may lead to
an unfavourable yield variance and vice versa. A favourable mix variance
indicates that cheaper mix materials are used, thus the overall average cost per
unit is lower. However, it could have an adverse effect on yield variance,
whereby total input in volume is more than expected for the output achieved.
Here is the formula for those variances:
Abbreviation for the following terms can be used to facilitate the variance
formula as follows.
Raw materials price variance (RMPV) is the basic variance that you have learnt in
the earlier part of this topic.
The raw materials price variance is favourable (RM32,000) meaning that the
purchased cost is lower than the standard cost. This is mainly due to the falling
market price of meat caused by the mad cow epidemic.
In preparing its budget for 2013, DFM forecasted that there would be demand for
100,000 kilograms of burger meat and that represents a 50% share of this market.
The estimated selling price for the burger meat is RM20 per kilogram.
Unfortunately, during 2013 the fast food industry worldwide was adversely
affected by diminishing consumer confidence in meat products, which was
mainly due to the mad cow epidemic rooted in the USA. Consequently, the
actual total market size was only 80,000 kilograms of burger meat (instead of the
estimated 100,000 kilograms). DFM was able to sell only 20,000 kilograms of its
product.
Initially, in preparing the budget those three raw materials were estimated to be
used in a certain proportion or mix. However, if the actual mix differs from the
budgeted mix, then this will result in cost variance. The effect of a change in
material mix can be captured by computing the raw material mix variance
(RMMV), a subcomponent of RMUV. Here are the steps to calculate raw
material mix variance:
Raw materials yield variance (RMYV) is the second subcomponent of the RMUV.
The RMYV compares between total input (ignoring the question of „mix‰) and
total output. In DFM case, the budget assumed that every 125 kilograms of input
will yield 100 kilograms of output. Thus, a non-zero RMYV (either extra yield or
loss yield) would indicate that the actual input/output ratio differed from this
budgetary assumption. Next, let us compute the RMYV:
(a) 24,000 kg of raw materials were used, so if the standard yield (SY) had been
achieved, then the output would have been:
[24,000 kg * (100 / 125) ] = 19,200 kilograms.
(b) Luckily, the actual yield (AY) achieved was 20,000 kilograms of output,
meaning that there were 800 kilograms more than the standard yield. This
„extra‰ yield (when actual output is larger than expected output) indicates
the efficiency in turning the inputs into outputs.
Both favourable RMMV and RMYV represent cost saving. However, sometimes
this cost saving also means lower quality of product because a cheaper mix of
materials has been used instead. This could also have an effect on the market
share and market size variances.
In brief, material mix and yield variances are computed when there is more than one
type of materials being used to produce a product. The mix is assumed to be
controllable by the management. If management cannot control the mix, then the
usage or efficiency variance should not be broken down into mix and yield variance.
Instead, compute only the usage variance for each of the individual materials.
SELF-CHECK 4.2
Explain the breakdown of raw material variances and write down the
formula for each of the variances.
Labour yield describes the relationship of labour inputs in total to the outputs.
Labour yield variance (LYV) exists when there is a difference between the
standard output and the actual output attained for a given level of input
(measured in terms of hours). Adverse variance or loss yield implies inefficiency
in turning the input into output, and vice versa.
There could be several ways to calculate those variances. Here we will look at
one of the ways. Consider the following Case 2 for computing the variances:
Case 2:
Data for standard and actual usage of two types of labour are presented below:
Standard Actual
Skilled Labour 300 hrs RM40 per hr 280 hrs RM44 per hr
Semi-Skilled Labour 600 hrs RM20 per hr 700 hrs RM18 per hr
Production Volume 12,000 units of a product 11,500 units of a product
Labour Mix / Proportion 300 hrs : 600 hrs = 1:2 260 hrs : 650 hrs = 2:5
Next, let us calculate the total cost of labour at standard mix and actual mix as
shown below:
Standard Actual
(Production- 12,000 (Production: 11,500 units)
units)
Total Gross Total Net Abnormal
Rate Time Cost Rate
(RM Time Cost Time Cost Time Cost
(RM/hr) (Hr) (RM)
/hr) (Hr) (RM) (Hr) (RM) (Hr) (RM)
Skilled 40 300 12,000 44 280 12,320 260 11,440 20 880
Semi 20 600 12,000 18 700 12,600 650 11,700 50 900
Skilled
Total 900 24,000 980 24.920 910 23,140 70 1,780
The total labour mix variance is the sum of the variances measured for each
labour type separately. The basic formula for labour mix variance ă LMV is:
= [Standard Cost (SR) of Standard Time (ST) for Actual Mix (AM)
î Standard Cost (SR) of Actual Time(AT)]
LMV = SC of ST for AM î SC of AT
AT(N)Mix
LMV = ({ ï ST} ă AT(N)) ï SR
STMix
Please note that AT(actual time) must always be the net time used after
considering the abnormal loss.
Therefore, adding together all the variances to arrive at the Total LMV
= RM1,733.20 - RM866.67 = RM866.53 Favourable.
Since this is labour cost variance, thus any favourable variance means cost
saving. This LMV captures the effect of actual proportion being different from
the standard mix. Accordingly, the people or department responsible for
authorising the work time usage and mixing of component labourers for
production can be held responsible for this variance.
There could be several ways to calculate these variances. Here we will look at one
of the ways. Using Case 2 from the previous illustration, next we will compute
the LYV. This variance cannot be computed separately for each labour type;
instead it must be in total for all types of labour used. The basic formula for
LMV:
AT(N)
= (AO ï SR(SO)) î ï SO ï SR(SO)
ST
AT(N)
= (AO î ï SO) ï SR(SO)
ST
This labour yield shows the relationship between the total input (labour hours)
and the total output produced. Thus, unfavourable variance means less efficiency
in using the input. Since this variance measures whether there is more or less
yield, or output, for the labour time used, the manager or department responsible
for production, possibly the manufacturing department, would be held
responsible for this variance.
SELF-CHECK 4.3
as the sales mix. This pre-determined sales mix or the budgeted mix may change
over the time due to several reasons such as changing in customersÊ taste and
needs, new products or substitute products, change in fashion and trend. Any
change in sales mix will directly affect sales volume and total sales, which will
result in contribution margin or profit variances. The breakdown of sales
variance is as shown in Figure 4.6.
In order to have a valid analysis for sales variances, it is very crucial to note that
these variances must be computed for products which are sold into the same
market. Furthermore, it is important to distinguish between competing and
complementary products. Competing products are similar to substitute products,
which are sold to the same market and they are competing against each other
and rivalsÊ products. On the other hand, complementary products are products
whose sales are depending on or very much influenced by sales of the other
products. Thus, it is invalid to compute these variances in relation to products
sold to different markets because demands and preferences are determined by
different factors for different markets.
There are three bases for computing sales variances, namely profit margin,
contribution margin and sales price. So which basis is to be used? Well, it
depends on a companyÊs cost structure. If a company has a high level of variable
costs and the remainder of its costs are largely fixed over its expected range of
activity, then contribution will probably give a satisfactory analysis. On the other
hand, if a company has a relatively low level of variable costs and a significant
level of semi-fixed costs, gross profit should be used.
mix variance. For simplicity, only one formula for each variance will be
illustrated here.
Abbreviation for the following terms can be used to facilitate the variance
formula as follows.
(a) AQ = actual quantity sold;
(b) ACM = actual contribution margin;
(c) SQ = standard quantity for sales;
(d) SCM = standard contribution margin;
(e) AM% = actual mix percentage; and
(f) SM% = standard mix percentage.
Budgeted Actual
Quantity Price Variable Quantity Price
Cost
Container 2,000 RM140 RM50 2,250 RM125
Refill bags 3,000 RM100 RM30 3,050 RM110
It is important to recognise that containers and refill bags are competing products
and substitutable. Based on the above Magic Clean case, the total sales variance
was RM22,750, favourable. This variance can be broken down into various
subcomponents (as in Figure 4.6 ă sales variance breakdown) in order to better
analyse and understand customer profitability, set more reasonable prices, and
create better marketing campaigns. Firstly, let us break it down into price
variance and volume variance in Table 4.2.
Based on the above table, we would be interested to know what caused the
favourable volume variance. Firstly, you can observe that the total units sold
(5,300 units) was more than the budgeted amount (5,000 units). Secondly, a
higher fraction of containers was sold than budgeted. Both containers and refill
bags are substitutes, meaning that customers can substitute one for the other.
This volume variance of RM22,500 for containers and RM3,500 for refill bags can
be broken down into two more variances: the SMV and SQV. These variances are
very beneficial especially when the company offers multiple and substitutable
products. The mix variance measures the effect of substitution among the
products, while the quantity variance captures the differences in total actual and
standard quantities sold.
The computations are as in the following table. For mix variance, the higher
fraction of containers sold brought about an additional contribution margin of
RM11,700, but at the same time reduced the refill bags sales contribution margin
by RM9,100. Combining both mix variances, we get a total of RM2,600,
favourable. This increase in contribution margin represents how much of the
volume variance is due to the change in product mix, while the number of units
sold is kept constant.
300 cases sold, not from the shift of demand from refill bags to containers. Mix
variance is not necessary for products which do not have competing products.
In brief, sales quantity and mix variances offer valuable information to managers
about market movements. In case total sales are above budget the sales quantity
variance would specify how much more contribution margin or profit should
have been made as a result of increased demand. Whereas, the sales mix variance
determines which products customers bought relatively more or less of at the
increased level of demand. After clarifying the reasons for the variances then
appropriate decision and actions can be executed such as:
(a) Changing advertising strategy;
(b) Replacing or improving products;
(c) Amending policies on mix, price etc.; and
(d) Understanding and recognising changing customersÊ preferences.
SELF-CHECK 4.4
Market share variance (MSHV) arises when there is a difference between the
actual market share of a company and the expected or budgeted market share.
For example, if a company budgets for a 20% market share but eventually obtains
only a 15% market share, this represents a market share variance. It measures the
effect on profitability of actual market share being different from budget market
share.
To calculate MSHV, the first step is to compare actual sales with expected sales.
Then multiply the differences between actual and expected sales by the standard
price to arrive at market share variance. The calculation of a market share
variance reflects the effect on contribution margin of actual market share being
different from budget market share.
The calculations indicate that a loss of RM94,000 was made as a result of not
maintaining its market share for all its products. The budgeted market share
percentages were 20% (containers) and 25% (refill bags) and the actual market
share percentages were reduced to 16%-containers (2,250/14,000) and 20.3%-refill
bags (3,050/15,000).
Planning variances reflect the difficulties and errors in setting the original
standards. Normally, standards are revised due to change in condition,
assumptions or environment. Managers may not be held responsible because
those causes are regarded as beyond their control. Basically, a planning variance
is the difference between the ex ante and the ex post standards. Using similar
concept of other variances ă „actual versus budget‰, planning variance compares
Based on the traditional approach, material price and usage variances are
computed as shown in Figure 4.8:
Some variances will appear due to factors that are practically or completely
within the control of management, for instance, the material usage variance that
reflects manufacturing efficiency in material consumption. These controllable
variances are known as operational variances. Variances that arise as a result of
changes in environment external to the business are known as planning variances
like price variance. Since planning variances are beyond the control of
operational management, managers cannot be charged for these variances.
Planning and operational variances are very useful for dynamic and volatile
environments. They help in determining planning deficiencies, offer up-to-date
information about degree of efficiency, make standard costing more acceptable
and become a motivating factor. Nevertheless, they are also subject to criticism
and have potential drawbacks. It is said that they are time consuming, create
conflict between planning and operational staff, and generate temptation to shift
the blame on the external factors.
SELF-CHECK 4.5
RM
Budgeted profit xxx
Sales volume profit variance xx/(xx)
Standard profit on actual sales (= flexed budget profit) xxx
Selling price variance xx/(xx)
xxxx
The operating statement under variable or marginal costing is quite similar to the
one under absorption costing, but with several differences as listed below (also
see Table 4.6).
(a) A sales volume contribution variance is used in place of a sales volume
profit variance;
(b) Only fixed overhead expenditure variance is included; and
(c) The reconciliation is from budgeted to actual contribution then fixed
overheads are deducted to arrive at a profit.
RM
Budgeted contribution
(budgeted production x budgeted contribution/unit) xxx
Sales volume profit variance xx/(xx)
Standard contribution on actual sales
(= flexed budget contribution) xxx
Selling price variance xx/(xx)
xxxx
Variable Cost Variances
Favour. Adverse
RM RM RM
Material price xx (xx)
Material usage xx (xx)
Labour rate xx (xx)
Labour efficiency xx (xx)
Variable overhead expenditure xx (xx)
Variable overhead efficiency xx (xx)
Total xx/(xx)
Actual contribution xxx
Budgeted fixed production overhead xxx
Fixed overhead expenditure variance xx/(xx)
Actual Profit xxxx
Please remember that adverse variances increase actual cost whereas favourable
variances reduce actual cost. Variable costing distinguishes between fixed and
variable cost. Under variable costing, the sales volume variance would be based
upon contribution per unit rather than profit per unit. In brief, for absorption
costing, it is important to distinguish between the sales volume and the rate and
efficiency causes of deviations from budget. On the other hand, for variable
costing it is crucial to separate the effects on contribution, fixed and variable
costs. If you have a computerised accounting package, this will be a very simple
task.
taking further action. In order to guide managers, or even to prevent them from
focusing on the interest of their departments/sections alone in isolation from
others, variance analysis should be aligned to and focused on achieving the
strategic goals of an organisation.
Next, let us learn more about cause and controllability issues. Variances can be
divided into two classifications: random and systematic. Random variances are
uncontrollable, either from technical or financial aspects. For instant, price
fluctuations in the open market at the time of acquisition and the time allowed to
acquire the goods or services are definitely beyond the control of management.
Thus, no further action from the management is needed since these variances are
basically random variances.
The management is responsible for setting the upper and lower control
limits in control charts. Managers may set the warning and action limits
based on their past experience, or a standard normal distribution. When the
control limits are established using a statistical model, the chart is called a
statistical control chart as depicted in Figure 4.11.
In the above statistical control chart, the control limits are set at two
standard deviations from the mean. This means that 95% of the variance
amounts should lie within the control limits. A control chart is very useful
in the case where an average cost can be established, but its use is
commonly limited to efficiency variances.
Previous studies have reported that there is lack of application of more complex
cost investigation models, which could be due to several reasons, including that
the added costs may outweigh the potential benefits, lack of awareness, and
choice of simple over complicated models.
• At the end of this topic, students will have learned cost control through
variance analysis and following that, the approach used in the formulation of
standard cost and types of standard costs.
• The effectiveness of the use of standard costing, among others, will assist
managers in controlling business operations other than assisting in the
process of pricing products for sale. Manufacturing-based organisations that
produce products using multiple or many types of raw materials and labours
may find advanced variances like material mix and yield variances, and
labour mix and yield variances very useful in evaluating their resource
management and performance management in general.
Ć Variances may require further investigation for several reasons that may lead
to revision of standard setting. A number of models or approaches for
investigating variances are available.
Blocher, E. J., Stout, D. E., & Cokins, G. (2010). Cost management: A strategic
emphasis. New York: McGraw-Hill/Irwin.
CIMA. (2011). CIMA official study text: Paper P2 Performance Management. UK:
Elsevier Limited and Kaplan Publishing.