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COMMUNICATION MODES COMMUNICATION AND TECHNOLOGY

Communication mode refers to the channel through which one Today, with the rapid rise and spread of Internet connectivity,
espresses his/her communicative intent. the old forms communication has given way to new forms that
make communication easier and faster.
It is the medium through which once conveys his/her thought,
views, or feelings can be communicated through face-to-face, Pinoy’s Top Social Media Users, According to Study
video, audio, and text-based. By: Miguel Camus (2017)
The most common of all these modes is the face-to-face
Filipinos spend more time on social media sites than anyone in
interaction.
the world. Four hours and 17 minutes per day.
It can be informal or casual conversation between two or more
people. Pinoy’s Top Social Media Sites: Facebook, Snapchat, Twitter

It is one way of gaining new acquaintances or friends. Brazillian and Argentinian followed, spending three hours and
forty-three minutes and three hours and thirty-two minutes on
How to speak, what to speak, when to speak, and whom to one social media.
is speaking are all important considerations in building
relationships. The United States, where many of those social media players
founded, spend two hours and six seconds per day.
One advantage of face-to-face interaction is that aside from
directly hearing the message being conveyed, you are able to Slowest In Asia Pacific
note visual cues through expressions, gestures, movements, or
even objects from the person you are communicating with. The Philippines’ social media usage was in stark contrast to its
internet speed.
“Be brave enough to start conversation that matters.” – Dau
Voire
The Philippines, Brazil and Argentina have an average fixed-lone
Simply means that even if the people surrounding you in a social broadband speed of 4.2 megabits per second (mbps), 5.5 mbps
event are strangers to you, you need to be confident enough to and 5 mbps, respectively.
meet new faces and initiate an interesting conversation.
The fastest was South Korea, with 26.3 mbps, and its citizens just
“Meaning is made in conversation, spend about one and eleven minutes per day.
Reality created in communication.
And knowledge is generated through social interaction... Internet Use on the Rise
Language is the vehicle through which we create our
understanding of the world.” –Diana Wheatly According to the report, the Philippines internet and social
media user grew by over 25%, up 13 million and 12 million over
Another mode of communication is video. last year, respectively.

Web cameras are used so that two or more people who cannot Mobile was also a fast-growing platform, accounting for 38% of
interact face-to-face can communicate. all Web Traffic in the country.
Electronic applications that allow video calls are Viber, The Philippines so far had a social media penetration rate of
WhatsApp, Skype, Apple Facetime, Facebook and Messenger. 58%, giher than the average of 47% in Southeast Asia.
In formal settings, people can also engage in video-conferencing. Around the world, internet users grew 10%, while active social
While this is a convenient communication mode for people who media users jumped 21%.
want to react out each other despite distance, a disadvantages is
the time zone difference between countries. Global active netizens using mobile phones and other devices
surged, 30%.
The third mode of communication is audio.
Digital Connectivity
Audio means transmitted sound.
The total internet penetration rate stood at 50% or 3.77 billion
In this mode, only the voice of the speaker is heard. Ordinarily, people.
someone’s voice is heard through the telephone or an answering
machine when the other party is not able to answer a call. “Half of the world’s population is now online, which is a
testament the speed with which digital connectivity is helping to
The audio communication mode is quite difficult especially if you improve people lives.” –Simon Kemp.
are listening with different accents.
“The increase in internet users in developing economies is
The fourth and last mode is text-based communication such as particularly encouraging.” Kemp said.
email, text messaging, and instant messaging. Social networking
sites such as Facebook, Twitter, and Instagram like-wides off-
The report compiles data from the world largest studies of online
text interaction. behaviour, conducted by organizations including, Global Web
Index, GSMA Intelligence, Statista And Akamai in a
Text-based communication mode does not originally provide “comprehensive state” of social media reference.
video and audio benefits, it has a wider reach and can
disseminate information to a bigger audience quickly.
Group2.

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