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1. In the new age economy or 4th Industrial Revolution which requires complex problem
solving, creativity, people skills, judgement and decision making, the competitive
advantage has become the ‘people issue’ rather than traditional economic capital.
Companies like Google, Facebook have shifted focus to manage their human
that create greater job satisfaction. This in turn translates into customer loyalty, as the
employees at the ‘cutting edge’ greatly influence the customer loyalty; customer
loyalty in turn translates into more revenue and better financial performance in stock
market. To close the loop, better the financial performance, more the rewards and
recognition (monetary or non-monetary) for the human resource which in turn further
improves their motivation to perform better, this results in a ‘virtuous cycle’. Thus, it
is quite evident, that companies that invest in becoming great places to work perform
2. Negative affect such as anger, fear can be employed by managers to achieve positive
instils a sense of insecurity and fear of losing out on the bonus pay or even the fear of
one of the ways where fear, a negative affect, is employed by managers to lead
3. Intrinsic motivation differs from extrinsic motivation in the following aspects. The
sources of motivation are different, for extrinsic, the source of motivation emerges out
sheer interest that presents optimal challenge, and whose locus and regulation of
behaviour is located within the person. Also, in intrinsic motivation the needs for
Factors that extinguish intrinsic motivation such as focusing only on monetary returns
from the job or having a supervisor that monitors and controls every action, tend to
setting theory. Autonomy support can in turn be provided by the following actions: a)
pressure and control f) meeting frequently & informally. Similarly, goals setting can
create intrinsic motivation and managers must do the following a) create ‘specific
have self-efficacy and be amenable to be held accountable for the goal achievement.
In the case of Barbara Norris, one of the nurses complained about not getting timely
feedback on her performance, similarly, in the case of zero wage raise again?, it was
discussed that if regular and timely feedback mechanisms are in place, the employees
will have more opportunities to improve or to brace themselves for the consequences.
4. Group-think takes place where teams are highly cohesive, homogenous and display
thinking out of box are some measures through which teams can overcome tendency
of groupthink. Having high level of emotional intelligence also acts to counter
5. Organizational culture is the set of norms, beliefs and behaviour that are shared
amongst the employees. It is moulded by and moulds the employees in turn. Amongst
means. A positive work culture is an enduring environment that guides the decision
and behaviour of all employees, even in absence of its leader by a set of values that
can be designed into it, i.e. it is self-regulating in nature. In cases of Ricardo Semler
and Tony (Zappos), the leaders strove to create a culture that would created a buy-in
of all employees and other stakeholders into the business. Also, organizational history
doesn’t always remember all leaders, but the legacy of these leaders is forever
imprinted in the minds of all contemporary employees. This is also a prudent way to
institutionalise the systems so that they endure even when the leaders are no more in