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The world is in crisis. But businesses have the power to help. Protecting nature, empowering
vulnerable communities, taking action against climate change – businesses have the people,
money and skills to make a huge difference in all these areas. But it hasn’t been easy. Until
now.
Shorter version – talking about us, e.g. for bottom of press release
The world is in crisis. But businesses have the power, people and resources to help. The
only problem? It hasn’t always been easy. Until now.
To date, we’ve helped XXk businesses do good for XXk children, clear the ocean of XXk
tonnes of trash, and plant XXk trees. And we’re just getting started.
The world is in crisis. But you can help. Your business has the people, skills and resources
to make a difference. And we make it easy.
We have a huge range of activities – all designed to help you make a big impact where it
matters most. Whether you want to help the environment or communities, whether you have
5 people in the team or 5000, just pick an activity and we’ll take care of everything else.
There’s no paperwork, no stress, no hours of organising – just doing good for the world while
you have a good time as a team.
Some strapline ideas – not cracked this yet – quite like bottom two
Toying with the idea of creating brand language using the word ‘good’ – help us own
it, e.g.
A good job (interviews with our charity partners who go to work every day to make a
difference)
Good news (posts in our blog talking about positive things that are happening for the
planet, e.g. our activities, but also good changes in legislation)
Have a good day (sign off for newsletters)
A very good year (a year-in-review blog post/data visualisation talking about all the
good we’ve done that year)
Wiki
History
The company was founded by Catalan, Marc Ruiviejo Cirera, who came up with the idea
after working as a consultant in employee engagement and sustainability.
Cirera had become increasingly frustrated that businesses had the power, money and
people to solve multiple, huge, environmental and societal issues, but standard CSR and
sustainability work focused on making the companies look good, rather than making a
genuine difference. After moving to Dubai with his wife Laura, Cirera launched the business
from his bedroom, bringing partners Jaime and Emily on board to help.
He started by building a network of charity partners who were doing important, useful work in
the UAE, but lacked resources. Using his knowledge of employee engagement and
sustainability, he worked with the charities to design a range of activities that would be fun
for businesses to do as a team, but also made a genuine difference. Then built a website to
showcase the activities and enable businesses to book.
In 2018, he was approached by two fellow Catalans about opening a branch of the company
in Catalonia and Spain.
Team activities
Companies for Good offers a huge range of team activities that enables businesses to do
good in a way that aligns with their strategic goals. Businesses can book activities on a one-
off ad hoc basis, or sign up to get a package of solutions – multiple activities on an annual
basis – that carries a discount.
Broadly, activities fall into two categories: doing good for the planet, doing good for society.
Impact
As of August 2019, Companies for Good has:
[impact metrics, e.g. trees planted, trash cleared, kids helped, companies involved,
employees involved]