Professional Certificate Program in

Strategic Management
from IIM Kozhikode
Batch - 3
About Program
Enhance Your Analytical Skills to Effectively Strategize Every Business Move
An organization involves a huge principal investment which makes strategizing an essential aspect for
running successful internal operations and to get viable returns on the invested money. Realizing the
fact that strategic planning is quintessential in successfully assisting a business through any sudden
contingencies, organizations are promisingly adapting the strategic management process.
An organization’s ability to achieve growth and success majorly depends on the ability of its senior
management and leaders to formulate effective strategies and productively execute them. Their
involvement in one or the other phase of the Strategic Management process makes it imperative for
them to develop strategical skills and lead the organization onto the success path.
So if you’re an important milestone in the organization’s decision making process then this program will aid
you to contribute to business success and share it through your own professional progress. The objective
of this program is to help the participants develop their competence in the Strategic Management process
which consists of Strategic Thinking, Strategic Planning, Strategy Execution and Strategy Applications.

Program Highlights

Certificate of Completion from IIM Kozhikode

Gain structured knowledge of the strategic management process that can help hasten your
leadership journey
Learn to apply the conceptual learning from the program to actual organizational decision scenarios
360 degree understanding of the strategic management process right from strategic thinking to
implementation and related challenges
Fully Online Program with LIVE online interactive lectures that provides a “real” classroom experience in a
“virtual” environment. No isolated learning experience
Seamless technology that can transmit lecture videos effectively at home broadband connection
of 512 kbps
User friendly and easy to use technology interface. No expensive and time consuming software/
hardware installations required at your end
Virtual classrooms that allow for active interactions with other fellow students and faculty
Convenient weekend schedules to suit working professionals
In the event that students miss attending the LIVE lecture on the Virtual Classroom for some reason,
students can request “On Demand” access to the recorded session
TALENTEDGE’s Cloud Campus – Students on our virtual social learning platform are provided access to
program presentations, projects, case studies, assignments and other reference materials as applicable
for specified program. Students can raise questions and doubts either real time during the live class or
offline through the Cloud Campus
Learn from Anywhere – No need to travel to an institute or training center. Student may learn from the
comfort of his/her home
Syllabus

Module 1 : Strategic Thinking Module 2 : Strategic Planning

• Foundations of Strategy • External Analysis

• Strategic Thinking • Internal Analysis
• Strategic Intelligence (Strategy Analytics) • Corporate Strategy
• Business Strategy
• Operations Strategy

Module 3 : Strategy Execution Module 4 : Strategy Application

• Organizational Structure & Systems • Competitive Dynamics

• Strategy Execution • Growth & Diversification
• Performance Evaluation • Internationalization
• Corporate Governance & Sustainability • Joint Ventures & Alliances
• Mergers & Acquisitions

Module 5 : Strategic Challenges

• Technology Strategy
• Innovation Strategy
• Entrepreneurship & New Ventures
Who Should Attend
Leaders who are involved in critical decision making processes and are responsible to set strategic
directions for their organization
Functional/Division heads who are tasked with growth objectives for their respective business units
Middle level executives who aspire to move into roles that require them to contribute significantly to
organizational growth and revenues
Working professionals holding positions of considerable responsibility who wish to complement and
upgrade their knowledge in different practical and relevant aspects of strategic management

Eligibility
Education

• For Indian Participants - Graduates (10+2+3) or Diploma

Holders (only 10+2+3) from a recognized University (UGC/
AICTE/DEC/AIU/State Government) in any discipline

• For International Participants - Graduation or equivalent

degree from any recognized University or Institution in their
respective country.
• Proficiency in English, spoken & written is mandatory

Work Experience
• Minimum 7 years of work experience in a business enterprise
or at least 5 years of experience in a managerial position
Faculty

Prof. P Rameshan
Ph.D (Economics) IIT Kharagapur, M.A (Applied Economics) University of Calicut
Prof. Rameshan has a Ph.D. from India’s oldest IIT and was in the profession of higher
education since 1992. He has been associated with IIMs since 1997 and IIM Kozhikode
since 2002. During his 21 years with IIMs, he had handled roles of Director, Dean,
Professor and Board member. He has extensive experience in executive education
and management development.

Dr. S. Subramanian
Ph.D, MBA
Dr. S. Subramanian is an Associate Professor in the area of Strategic Management at
IIM Kozhikode. He has 18 years of experience in management education and taught
in the top ranked B-schools in India and abroad. He also has strong industry
connection through executive education programs and consulting assignments in
the field of Strategic Management

Pedagogy
The primary method of instruction will be through LIVE lectures that will be beamed online via Internet
to student desktops/laptops or classrooms. The program will be delivered through a combination of
methods selected from among LIVE lectures, case analysis, discussions, exercises, assignments, group/
individual presentations, term projects, quizzes and tests. All enrolled students will also be provided
access to our SLIQ Cloud Campus through which students may access other learning aids, reference
materials, assessments, case studies, projects and assignments as appropriate. Throughout the duration
of the program, students will have the flexibility to reach out to the professors, real time during the class or
offline via our SLIQ Cloud Campus to raise questions and clear doubts.

Assessment & Certification

A minimum of 75% attendance is a prerequisite for the successful completion of this program. The
program may require participants to work on individual/group assignments and/or projects. The main
objective of such assignments/projects will be to help the participants apply their conceptual learning
in the program to actual organizational decision scenarios. The participants will have to secure the
minimum pass marks in the respective evaluation components. Evaluation methodology is the discretion
of the faculty. The methodology includes online exams, case analysis, class contribution and any other
component as decided by the faculty. Participants who successfully complete the same and satisfy the
requisite attendance criteria, will be awarded a certificate of completion. Participants who are unable
to clear the evaluation criteria but have the requisite attendance will be awarded a certificate of
Participation.
Program Details
Program Commencement : 13 October 2019
Schedule of Classes: 3 hours every Sunday from
10.30 am to 01.45 pm IST
Duration: 5 months
For Indian Participants: INR INR 80,000 + GST
For International Participants: USD 1750
Instalment options available

How to Apply
For admissions, students can register at :
www.talentedge.in

For More Details:

Write in to - enquiry.dtd@talentedge.in or call at +91-8376000600

Talentedge, CBIP Building, 5th floor, Plot No - 21, Sector-32, Gurgaon - 122003