SURAJ KUND MELA

Suraj kund mela is celebrated at Surajkund, District Faridabad from 1st Feb to
17th February. There main attractions include rich showcase of regional and
international crafts and traditions. A splash of colours, rhythm of drum beats and
joy de-vivre merge at Surajkund in Faridabad, Haryana during the first fortnight
of each February. The curtains go up on the acclaimed annual Surajkund
International Crafts Mela from 2nd February onwards, a celebration of Indian
folk traditions and cultural heritage.
Occupying a place of pride on the international tourist calendar, more than a
million visitors throng the Mela during the fortnight including thousands of
foreign tourists. The Surajkund Mela is unique as it showcases the richness and
diversity of the handicrafts, handlooms and cultural fabric of India, & is the
largest crafts fair in the world.
The Mela is organized by the Surajkund Mela Authority & Haryana Tourism in
collaboration with Union Ministries of Tourism, Textiles, Culture and External
Affairs. For the 33rd Surajkund International Crafts Mela-2019, the state
of Maharashtra has been chosen to be the Theme State. At least 20 countries &
all the states of India will be participating in the Mela. In 2013, the fair was
upgraded to an International Level and was rechristened as ‘28th Surajkund
International Crafts Mela’. In 2014, over 15 countries from European & African
continents participated in the Mela including SAARC nations. In the upcoming
Surajkund International Crafts Mela, over 20 countries are expected to
participate.

AIMS AND OBJECTIVES

 To organise, manage and run the Surajkund International Craft Mela at

Surajkund Faridabad with a view to promote handicrafts, handlooms with
the aid of craftsmen invited from all over the country.
 To identify languishing and lesser known crafts and to introduce them to
patrons.
 To display crafts and loom techniques by organising demonstration sections
in the Mela grounds.
 To undertake the promotion of export of handlooms and handicrafts.
 To set up an environment in which rural crafts traditions could be displayed
and to project the traditional rural ambience of a typical village near Delhi
for travellers who may not have the time or means to visit an Indian village.

5Cs

A. CONCEPTUALIZATION: The Mela was conceived primarily to

promote the pool of skilled artisans, who used indigenous technology, but
were suffering due to the cheaper machine-made imitations. This is an
earnest effort by Surajkund Mela Authority & Haryana Tourism to provide
a platform for craftspersons and wavers to directly market their wares by
eliminating the middlemen.

B. COSTING: Around 35 Lacs

C. CANVASSING: Promoting on Twitter and Facebook

D. CUSTOMIZATION: The Mela was conceived primarily to promote the

pool of skilled artisans, who used indigenous technology, but were suffering due
to the cheaper machine-made imitations. This is an earnest effort by Surajkund
Mela Authority & Haryana Tourism to provide a platform for craftspersons and
wavers to directly market their wares by eliminating the middlemen.
To preserve the languishing arts & crafts of India, Surajkund Crafts Mela was
hosted for the first time in 1987. The Mela ground is spread over 40 acres and
houses about 1010 work huts that host craftspersons and weavers.
Surajkund International Crafts Mela offers its visitors a lifetime experience as it
unfolds a wonderful range of textiles, paintings, wood stock, ivory work, pottery,
terracotta, stonework, lac querware, cane and grass products.
D. CARRY OUT-
 To enliven the visitors' mood, national and international cultural artistes
present day long cultural performances at the open air 'Chaupal' within the
Mela ground.
 Watch renowned singers, musicians and poets perform daily at Chaupal
from 6.00 pm onwards during the Mela fortnight.
 A number of competitions for school and college students to be held
during the Mela.
 A separate section is earmarked for amusement and adventure activities
ensuring that the Mela offers entertainment for all age groups.
 Sale of Mela entry tickets through Bookmyshow.com
 Mela Timings 10:30 AM-8.30 PM.
 To enrich the dining experience of the common man, a VIP enclosure is
created where visitors can dine after making a payment.
 Food kiosks and permanent food vending points selling packed and ready-
to-eat items have been set up in an artistic manner. The Food Court 'Haveli'
in the Mela premises dons a new look.
 A special ambience is created in the Mela area. It is divided into six zones
. The profusion of elements from Nature, life and music will accentuate the
Mela surrounding.
 The security arrangements had been beefed up with CCTV Cameras
installed in the Mela ground along with the Night Vision Cameras. A large
number of security personnel were deployed within the Mela premises to
prevent the occurrence of any untoward incident or mishap.
 The parking area for vehicles had been increased and separate entry and
exits had been provided so as to ensure smooth and unhindered flow of
traffic.
  Golf Cart and a Battery Operated Rickshaw were available on request, for
facilitating the movement of senior citizens and differently-abled persons.
Special plan had been made for the smooth movements of the pedestrians
and walk-friendly ramps had been created instead of stairs in the Mela
ground.
 Environment friendly e-toilets had also been set up within the Mela
premises, in addition to the traditional toilets.
 A complete ban on the plastic/polythene bags within the Mela premises.
 Souvenirs such as Mugs, neckties,key rings Umbrellas, fridge magnets,
coasters & decorative plates will be available for sale on affordable prizes.
 Awards namely Kala Mani, Kala Nidhi and Kala Shri were given away to
the outstanding craftspersons.

PRE-EVENT ACTIVITIES

 VENUE - Surajkund, District Faridabad

 DAY, DATE & TIME-1ST Feb to 17th February, Timings 10:30 AM-8.30
PM.

 TARGET AUDIENCE – Audience from all over the world

 SPONSORS - bookmyshow

 PERFORMERS - cultural artistes, renowned singers, musicians and poets,

crafts persons.

 PERMISSIONS FROM FIRE DEPARTMENT, POLICE DEPARTMENT

(SECURITY ARRANGEMENTS) AND OTHER GOVERNMENT
AUTHORITY- This is an earnest effort by Surajkund Mela Authority &
Haryana Tourism to provide a platform for craftspersons and wavers to
directly market their wares by eliminating the middlemen.
DURING EVENT ACTIVITIES

 Managing of crowd-
Details of Parking Points at Surjakund Mela

Gate No. Mela Gate Entry from Parking Numbers

IA- (Chhatisgarh parking)

I Shekhawati Delhi/Gurgaon IB- (Near Silver Jubilee Ga

IC- Radha Swa
ID- MCF Parking

2A- HTC La
II Jharkhand Gate/Kerla Gate Faridabad/ Gurgaon 2B- HTC La
2C- EROS Land Parking

3A- Near Silver Jubilee Ga

III Dhanteshwari/TRC Gate Delhi/ Gurgaon 3B- Helipad Parki
3D- Dinesh Aggarwal Park

BUDGET

Hiring of Agency for providing Line-Array Stage Light & Sound 50,000/-
1.
System.
Hiring of Agency for providing PA/Announcement system with Horn
2. 25,000/-
speakers .
Hiring of Agency for providing Walkie-Talkie/Wireless sets (in two
3.
groups). 10,000/-

4. Hiring of Agency for providing the Light & illuminations

50,000/-
5. Hiring of Agency for providing Generator Sets.
50,000/-
6. Hiring of Agency for providing CCTVs.
25,000/-
7. Hiring of Agency for providing Bedding like Rajai , Gadda and Duri 25,000/-
Hiring of Agency for providing Computers, Printers, Fax and
8. 10,000/-
Telephone
Hiring of Agency for supply of Flowers, Garlands & Bouquets and
9. 50,000/-
flowers decoration as per drawings.
10. Still Photography and Video Shooting
25,000/-
11. Hiring of agency for providing Coaches, mini Buses, Jeeps and Cars. 50,000/-
Hiring of agency for preparation of Photo Identity Cards.
12.
10,000/-

Hiring of agency for preparation and installation of Star Flex

13. 50,000/-
Hoardings.
Hiring of agency for providing Enamel paint Paintings and writing
14. 5,000/-
jobs.
15. Hiring of agency for providing Water Tankers with fuel and Drivers. 25,000/-
16. Hiring of agency for providing Tractor with Trolley, fuel and Driver. 10,000/-
17. Hiring of agency for providing LED Screen. 50,000/-
18. Hiring of agency for providing Golf Carts 25,000/-
Hiring of agency for Supply and Maintenance of Plants on Rental
19. 50,000/-
basis
Hiring of agency for providing Fire safety equipment and Fire
20. 25,,000/-
Extinguishers.
21. Hiring of agency for providing Porters 10,000/-

Hiring of agency for providing Vehicles for Ferry Services (with

22.
drivers and fuel 25,000/-
Hiring of agency for providing Trucks/Canters/TATA-407 (with
23. 25,000/-
drivers and fuel).
24. Hiring of agency for providing Electronic E-ticketing Machines. 10,000/-
Hiring of agency for supply of Drivers for Valet parking
10,000/-
25.

Hiring of Agency for providing Tentage , Furniture & Fabrication of

26. 50,000/-
Stalls.
27. Private security for Watch and Ward 50,000/-
28. Sanitation / Cleaning Staff 50,000/-
29. Cooks/ Halwais, Waiters & Utility Workers 10,000/-
 Ambience Creation on turnkey basis of entire Mela Ground (Except
30. area allotted to Theme State and Partner Nation) 2.00 lacs

Hiring of a Call Centre as a Helpdesk for Providing information and

31. 25,000/-
Operation of Online Ticketing/Booking
TOTAL: RS12,05,000

POST EVENT ACTIVITIES

 The stage was cleared evacuate the artist,

 Management of the crowd
 There was no damage to the various properties in the premises of the
event
 All the participants receive their certificates and awards
 Dismantling of the stage
 Making the bill payments complete
 Following up and check media about the event that took place
 Checking the attendance of the total number of guests
 Checking the feedbacks of the who attended the event

HARYANA TOURISM PRESS RELEASE

Buy your Surajkund Mela entry ticket online today

The acclaimed Surajkund International Crafts Mela-2016 is round the corner,

starting from February 1-15 at Surajkund, Faridabad. The Mela is known for
showcasing exquisite handlooms, handicrafts and diverse folk arts of the country.

For the convenience of visitors, the online ticketing facility has already started,
so people can simply book their tickets much in advance sitting at home at
www.haryanatourism.gov.in. Also this year, more access points for buying the
Mela entry tickets have been introduced.

Keeping pace with Digital India initiative, the Mela entry tickets are also
available through five online ticketing portals namely bookmyshow, buzzintown,
eventshigh, townscript and explara. The payment of Mela entry tickets can be
done through payment gateway of HDFC and Axis Banks.

Dr Sumita Misra, Principal Secretary, Tourism, Government of Haryana and

Vice-Chairperson, Surajkund Mela Authority informed that under a tie-up with
Delhi Metro Rail Corporation, Mela entry tickets that will be on sale at selected
30 Delhi metro stations on strategic locations such as major stations, terminal
stations and interchange stations.

The entry tickets for the Mela will be available at Delhi metro stations namely
Dilshad Garden, Inderlok, Rithala, Samaypur Badli, Jahangir Puri, GTB Nagar,
Kashmere Gate, Rajiv Chowk, Central Secretariat, Saket, Sikanderpur, HUDA
City Centre, Noida City Centre, Botanical Garden, Karol Bagh, Kirti Nagar,
Uttam Nagar East, Dwarka Sector 21, Vaishali, Laxmi Nagar, Mundka, ITO,
Mandi House-6, Lajpat Nagar, Govindpuri, Sarita Vihar, Tughlakabad, Badarpur,
Neelam Chowk Ajronda and Escorts Mujesar.

PRESS INVITE
The Haryana government is looking for corporate and banks sponsorship for its
yearly crafts fair at Surajkund in Faridabad.

The Haryana Tourism Corporation, which organises the crafts fair in

collaboration with the Union Government, today invited expression of interest
from sponsors for the 22nd Surajkund Crafts mela to be held from February 1-
15, 2008.

The sponsors among other things would be allowed to display their products and
mobile vehicles at the 15 day fair, which is visited by about five lakh people every
year.

The Haryana Tourism Corporation would accept bids by January 10, 2008.

The Corporation as part of the revenue raising exercise would also sell rights to
sponsors to display their logos and symbols on the entry tickets, publicity stickers,
calendar for programme and hoardings to be set up in Delhi and Faridabad.
The Corporation is also seeking sponsors for cultural programmes which are
organised at Natyashala, an open air theatre at the fair ground.
PROGRAMME SCHEDULE
Date Day Performance

1st Feb. Friday Witness a Classical on Shivaji Maharaj by "Ganimi Kawa".

2nd Feb. Saturday Sway to the tunes of famed Bollywood singer Akkankksha

3rd Feb. Sunday Witness Haryanvi themed cultural Programme and Fashion
Show directed by Prop. Rajvir Singh, Dharohar Heritage,
Kurukshetra

4th Feb. Monday Jive to the scintillating performances by artists from

Thailand

5th Feb. Tuesday Enjoy cultural programme by Rajasthani artists

6th Feb. Wednesday Join the National Day celebration of Sri Lanka with cultural
performances

7th Feb. Thursday Sway to the earthy moves of artists from Maharashtra

8th Feb. Friday Get mesmerized by the performance of famed classical

singer Mrs. Malini Awasthy

9th Feb. Saturday Enjoy the flavours of Kavi Sammelan by famous poets co-
ordinated by Sardar Manjeet Singh, Poet Surender Sharma,
Dr. Surendra Dubey, Suresh Awasthi, Gajender Solanki
and Budhi Prakash Dadhich

10th Feb. Sunday Be enthralled by classical dance performance by Ms. Anu

Sinha

11th Feb. Monday Resonate to the melodious songs of the golden era and Sufi
Qawwalis.

Enjoy riveting dance performance by Mrs. Ranju Prasad

and Party.
Swing to the beat of the scintillating performance by WOW
Womania Folklores Band

12th Feb Tuesday Catch the live performance of Sa Re Ga Ma fame singer Dr.
Rinku Kalia
Groove to the pulse of Rajashthani Folk performers
13th Feb Wednesday Soak in the soulful Sufi songs by renowned Punjabi Artists.
Relive the evergreen melodies of Mohd. Rafi, Mukesh,
Kishore Kumar, Lata Mangeshkar etc. by various artists

14th Feb. Thursday Gyrate to the tunes of electrifying performance by Paddy

boys Band

15th Feb. Friday Medley of performances by international artists

16th Feb. Saturday Experience an eclectic fusion of instruments and classical

vocals by Subhash Ghosh
PHOTO GALLERY