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HWAYS_QUITNET_FS_06-14
In the United States, over 70 percent of smokers say they want to quit, but fewer than 5
percent who try to quit on their own succeed. Healthways dynamic, multimodal QuitNet
solution is entirely focused on tobacco cessation, and can dramatically improve the chances
of quit success. QuitNet services are built on approaches and practices recommended by the
U.S. Surgeon General: personalized content, expert counseling, social support, and assistance
in selecting and using FDA-approved smoking-cessation medications.
Through telephonic and online education, as well as the support of our proven QuitNet website
and online community, we empower individuals to successfully quit using tobacco products.
QuitNet participants move efortlessly between personalized web content, digital coaching,
online communities, tailored SMS text and email messages, and telephonic coaching modes
to get the support they need, when they need it.
More Appeal, Better Results
As a true multimodal intervention, QuitNet allows participants to choose the interventions
modalities that most appeal to them. All program registrants may choose any one or more of
the following support services:
Online and mobile support via QuitNet.com, ofering anytime expert and peer support from a
vast community of quitters
Telephone-based coaching from a highly trained tobacco treatment specialist
Personalized email and SMS text support for relapse prevention and retention in the program
Brand-name over-the-counter quit medications from GlaxoSmithKline with no markup
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Program participation and outcomes data indicate that this element of choice is a critical
indicator of engagement duration and quit success. A study by the Healthways Center for
Health Research found comparable quit rates for QuitNet Comprehensive participants whether
they preferred phone support or the web, and participants who used both phone and online
support modalities had even higher quit rates.
QuitNet