1.

"We have learned that if we provide people with an occasion & an excuse to shop, they will come" are th
Golden words of whom?

Kishore Bayani (The Chairman of Future Group)

2. What is the Title of Auto Biography of JRD TATA?

Beyond the Last Blue Mountain

3. What is the Title of Auto Biography of Krishna Kumar Birla?

Brushes with History

4. "It happened in India" is the Auto Biography of whom?

Kishore Bayani (The Chairman of Future Group)

5. "The End of Ecconomic Man" is the famous book written by whom?

Peter F Drucker

6. "Imagining India" recently published book authored by?

Nandan M Neelakeni

7. What is the Tag Line of Sony?

Like No Other

8. "India's Family Store" is the punchline of which brand?

Pantaloon

9. Name of the Family Store owned by Kumar Mangalam Birla?

More

10. "Net Safe Credit Card" is introduced by which Bank?

HDFC Bank

11. "Ab Khulke Jeeyo India" is the advertisement slogan of which company?
Samsung

12. What do you mean by ADAG?

Anil Dhirubhai Ambani Group

13. "Kingfisher Red" is the former name of which Airlines?

Air Deccan (that was taken over by Vijay Malya Group)

14. Who is the founder of Air Deccan?

Captain Gopinath

15. "World's Local Bank" is the punch line of which bank?

HSBC Bank

16. What is the full form of HDFC?

Housing Development Finance Corporation

17. NASDAQ is an acronym for?

National Association of Securities Dealers Automated Quotations

18. Expand ICICI?

Industrial Credit And Investment Corporation of India

19. "One Family One Bank" is the tagline of which Indian Bank?

Bank of Maharashtra

20. "Express Yourself" is the punchline of Airtel then "Experience Yourself" is the tagline of whom?

Tamil Nadu Tourism

21. "Celebrate Life" is the Tag line of which Company?

Dabur

22. Who was the founder of Dabur India Ltd.?

S.K.Burman
23. Babool Tooth paste is introduced by which company?

Balsara

24. According to an Advertisement Slogan, who is "Best Employer in India 2007"?

Aditya Birla Group

25. "Power of Simplicity" is the punch line of Tally, then "Sense & Simplicity" is the tagline of which comp

Philips

26. Which Company brings CNBC Channel in India?

TV 18

27. "Inspire The Next" is the punch line of which company?

Hitachi

28. "Born in Japan Entertaining the World" is the tagline of which company?

Sansui

29. What is name of the series of mobile showrooms set by Reliance Communications?

Web World

30. Which Leadership Guru coined the term 'Transformational Leadership'?

James Macgregor Burns

31. Citi Bank co-brands cards for which oil company?

HP (Hindustan Petrolium)

32. This company is "applying thought" which company?

Wipro

33. Harmony is the name of which companies' textiles?

Wipro
34. "Magic" is the brand name of which mobile company's Prepaid Card?

Airtel

35. Which car gives you "Fun on the Run"?

Alto

36. Who has been appointed as the CEO of the ICICI Bank with Effect from May 1, 2009?

Chanda D Kochhar

37. Who is the first Asian to be appointed as Deputy Speaker of Lord House UK?

Lord Swaraj Paul

38. Who is the present Finance Secretary of India?

Arun Ramanathan

39. With which form of Economy is the term "Laissez-faire" associated?

Capitalist Economy

40. SAARC aas formed in which month and year?

December 1985

41. Tata's Nano Project was shifted from Singur to which place?

Sanand in Gujarat

42. Next SAARC Meeting is held where?

Maldives

43. The 15th ASEAN Regional Forum Meeting was held at?

Singapore

44. Who is the present Chairman of SEBI?

Chandrasekhar Bhaskar Bhave

45. In the context of Mutual Fund SIP stands for?

Systematic Investment Plan

1. What psychological methodology does NLP stand for? Neuro-Linguistic

Programming
2. David McLelland's motivational theory identified three principal motivational
needs which he said each of us possesses to varying degrees, and which
characterise our motivational behaviour; what are these three motivational needs?
Achievement (n-ach), the need to achieve things; Authority/Power (n-pow), the
need to have impact, influence and authority; and Affiliation (n-affil), the need for
relationships, interaction and acceptance among other people (or words to similar
effect as these definitions)
3. Which organisation produces the UK's ABC1C2 (etc) Social Grade
Classifications Statistics? NRS Ltd (National Readership Survey)
4. What does the selling acronym AIDA stand for? Attention, Interest, Desire,
Action
5. Who developed the 'Equity Theory' of job motivation in the 1960's? J Stacey
Adams
6. What does the financial abbreviation P&L stand for? Profit and Loss (Profit and
Loss Account)
7. Who developed the ten stages of corporate life cycle, starting with Courtship and
Infancy and ending in Bureaucracy and Death? Dr Ichak Adizes
8. The Ansoff matrix correlates what two aspects of business development from the
'new' and 'existing' perspectives? Products and Markets
9. In selling and communications, what do 'open questions' generally achieve? Open
questions gather information, improve understanding, and build rapport by
 encouraging the other person to talk and explain things, including how they feel
about things.
10. Albert Mehrabian researched and published a now widely referenced set of
statistics for the effectiveness of spoken communications; what three types of
communication did he identify and what percentages for each did he attach to
each type in terms of the percentage of meaning (or understanding) that each
communication type conveyed from person to person in his study? Mehrabian's
research stated that: 7% of meaning conveyed is in the words that are spoken;
38% of meaning conveyed is in the way that the words are said (paralinguistic);
and 55% of meaning conveyed is in facial expression.
11. In business accounts and financial reporting, expenses which change according to
scale of performance or usage or demand are known as what? Variable Costs
12. What is the name of Ingham and Luft's model and theory which deals with hidden
and open areas of knowledge about a person? The Johari Window
13. The '360 degree' appraisal method collects feedback from whom, about whom? A
'360 Degree' feedback appraisal collects the views from people who work with the
appraisee, about the appraisee, including subordinates, peers, upline managers;
effectively anyone who comes into contact with the appraisee and who is happy to
provide constructive feedback about the appraisee's strengths and areas for
improvement
14. What are the four levels of learning evaluation defined in Donald Kirkpatrick's
model? 1. Enjoyment; 2. Transfer of learning; 3. Application of learning; 4. Effect
of application (or words to the same effect as these four definitions)
15. What is the correct ascending order of these human needs according to Maslow's
Hierarchy of Needs: Esteem, Safety, Belongingness and Love, Self-Actualisation,
Biological and Physiological? Biological and Physiological Needs (basic life
needs - shelter, food, drink, sleep, etc); Safety Needs (security, protection, law,
etc); Belongingness and Love Needs (family, affection, relationships, etc); Esteem
Needs (achievement, status, responsibility, reputation, etc); Self-Actualisation
(personal growth, self-fulfilment, etc)
16. What part of our brains typically handles process-type functions, according to
brain theorists such as Katherine Benziger? Left Basal (left rear)
17. What does the accounting acronym FIFO mean? First In First Out (a convention
for writing down the balance sheet value of assets of the same type - oldest are
written-off first)
18. One of the most effective and efficient forms of marketing is abbreviated to the
initials WOM; what is it? Word Of Mouth
19. Bloom's Taxonomy of Learning Domains divides learning development into three
main aspects: Cognitive, Affective and Psychomotor; what might these three
aspects of personal development more commonly be called? Knowledge,
Attitude, Skills
20. Who wrote the Seven Habits of Highly Effective People? Dr Stephen Covey
21. The 'Big Five' personality dimensions, by which modern day psychologists
believe every person's personality and behaviour tendencies can be measured are
commonly abbreviated to the OCEAN acronym; what does OCEAN stand for?
 Openness to experience, Conscientiousness, Extraversion/introversion,
Agreeableness, Neuroticism.
22. What are the four metaphorical terms used to describe products/services in Boston
Matrix model according to market share and market maturity? Dog, Cash Cow,
Problem Child and Star (or Rising Star)
23. The financial ratio which divides a company's 'liquid assets' by 'current liabilities'
is known by what popular term? Acid Test (or 'Quick Ratio')
24. What three important things should be confirmed and understood before
conducting a brainstorming ideas session? The purpose or aim of the exercise; a
time limit; the fact that all ideas are welcome and to be respected (ie., sometimes
the craziest-sounding ideas are the best ones).
25. What does the SWOT stand for in SWOT analysis? Strengths, Weaknesses,
Opportunities, Threats
26. What are the 'Four Functional Types' within Carl Jung's theory? Thinking,
Feeling, Sensation, Intuition
27. With what was the Kyoto Summit concerned? Global climate change (in other
words, greenhouse gas emissions)
28. What are the four sequential stages of the 'conscious competence' learning model?
1. Unconscious Incompetence, 2. Conscious Incompetence, 3. Conscious
Competence, 4. Unconscious Competence
29. What is the '1st Law of Cybernetics' (aka the 'Law of Requisite Variety')? "The
unit within the system with the most behavioural responses available to it controls
the system." (or words to that effect)
30. What are the four main 'Temperament' types called within David Keirsey's
Temperaments personality theory? Artisan, Idealist, Guardian,
Rational/Rationalist
31. According to the Tannenbaum and Schmidt theory relating to delegation and team
development, what must be reduced in order for the team's area of freedom (and
growth) to increase? The manager's use of authority
32. What does the financial term ROI stand for? Return On Investment
33. Whose experiential learning theory comprises the learning styles named: Concrete
Experience (feeling); Abstract Conceptualization (thinking); Active
Experimentation (doing); and Reflective Observation (watching)? David Kolb
34. Daniel Goleman was responsible for popularising and defining what management
and behavioural concept in his eponymously titled (ie., the title is also the subject)
1995 book? Emotional Intelligence
35. What is psychometrics? The science of measuring (or testing) personality type (or
mental abilities)
36. What is the management technique that is commonly abbreviated to MBWA?
Management By Walking About (or Wandering Around) - the term is generally
attributed to Tom Peters (In Search Of Excellence, 1982) although it was
probably part of a new management ideology first pioneered by a few bright
American companies as far back as the 1940's
37. Large size hand-writing generally indicates what characteristics in the personality
of the writer? Extraverted or out-going nature
38. Since October 2004, UK employers must follow a minimum process of three-
stages for handling disputes with employees, including disciplinary and grievance
matters; what are the basic minimum three stages required? 1. Write a letter to the
employee explaining the issue; 2. Have a meeting with the employee to discuss
the issue; 3. Hold or offer an appeal meeting with the employee if required.
39. Douglas McGregor defined two main styles of management; what did he call
them and how are each of the two styles typified? X-Theory (or Theory-X) which
is authoritarian, autocratic and repressive; and Y-Theory (or Theory-Y) which is
participative, delegating, and developmental (or words to similar effect as these
two descriptions)
40. Bruce Tuckman's theory about team development uses what four sequential
rhyming words to describe the four stages of a group's progression? Forming,
Storming, Norming, Performing
41. What are Howard Gardner's seven (original) Multiple Intelligences? Linguistic
(words and language), Logical-Mathematical (logic and numbers), Musical
(music, sound, rhythm), Bodily-Kinesthetic (body movement control), Spatial-
Visual (images and space), Interpersonal (other people's feelings), Intrapersonal
(self-awareness)
42. According to Herzberg's motivational theory, which of these are 'hygiene needs'
(or 'maintenance factors') and which are true 'motivators': work conditions, salary,
achievement, advancement, work itself, responsibility, company car, status,
recognition, and personal growth? Of the examples listed, hygiene needs are:
work conditions, salary, company car, status. True motivators in the list are
achievement, recognition, work itself, responsibility, advancement, and personal
growth.
43. What does VAK stand for in the learning styles theory? Visual, Auditory,
Kinesthetic/Kinaesthetic (three different learning styles or methods - seeing,
listening, doing)
44. What does the business acronym IPO stand for? Initial Public Offering, meaning
the initial sale of privately owned equity (stock or shares) in a company via the
issue of shares to the public and other investing institutions
45. What does the PEST stand for in PEST analysis? Political, Economical, Social,
Technological
46. What do 'open questions' typically begin with? Open questions typically begin
with Who, What, How, When, Where, and Why, (or for particularly capable or
intelligent respondents, 'Tell me about...')
47. What visionary management thinker wrote The Age Of Unreason and The Empty
Raincoat? Charles Handy
48. What are the names of the (nine) Belbin 'team roles'? Coordinator (was called
'Chairman'), Shaper, Plant, Monitor-Evaluator, Implementer (was called
'Company Worker'), Resource Investigator, Team Worker, Completer-Finisher,
Specialist
49. In marketing, what are the The Four P's? Product, Price, Promotion, Place.
50. A lot of the traditional 20th century sales theory and training was influenced by
the 1937 book 'How to Win Friends and Influence People'; who wrote it? Dale
Carnegie.
How did you do? (Scores and grading have absolutely no scientific basis whatsoever - it's
for fun.)

0-10 - you've made an excellent start and you have some exciting and fascinating learning
ahead of you

11-20 - pretty good - you could run a small team or department and fair sized general
store at weekends

21-30 - very good - you could run a small company or a biggish department and do a bit
of part-time consultancy

31-40 - seriously impressive - you could run a biggish company or a s

Nxt

1. Which of these is a 'soft' skill? Analysing, Monitoring, Budgeting, Counselling?

Counselling. ('Soft' skills typically involve people and communications).
2. Integrity is essential in all functions, but is it most crucial in supervision,
management, or leadership? Leadership. (Leadership which lacks integrity can
bring down an entire corporation).
3. Staff performance appraisals work best if they are strictly an annual event - true or
false? False. (A person's performance and progress and project work, etc., benefit
enormously from more frequent appraisal discussions than once a year. Informal
appraisals can be conducted as frequently as is helpful. Obviously the more
frequent, the less formal, which is another benefit.)
4. Which tends to produce the highest percentage gross profit: mature high-volume
products or new low-volume specialised services? New low-volume specialised
services. (Mature markets tend to be more competitive which compresses pricing
and margins. Mature products also have to be priced competitively to enable
volume distribution, and to resist threats from newer better solutions. High-
volume production requires competitive pricing in order to the maintain volumes
necessary to support related large scale investment. Additionally customers and
buyers are more informed and price-sensitive in mature markets.)
5. For effective time management what's the best frequency for checking your email
inbox: constantly, every hour, two or three times a day? Two or three times a day.
(Constant interruptions and distractions are extremely unhelpful for all proactive
work, especially thinking, communicating, creating, planning, project managing,
etc. Many organisations have developed the weird practice of continuous email
checking or alerting, but that doesn't make it right. It's a question of managing
your environment rather than let it manage you.)
6. It is said that "If you can't measure it then you can't..." what? Manage it.
7. Abraham Maslow developed the Hierarchy of what? Needs.
8. What does MBO or MBO's stand for? Management By Objectives.
9. A subordinate has raised a personal issue with you by email which is causing
him/her obvious distress - what's the best means of communicating from this
point: email, phone, face-to-face, text, letter? Face-to-face (in private). (It's
extremely difficult to understand people - and to be understood - without face-to-
face spoken communications. This is because tone of voice and body language,
especially facial expressions, carry more meaning than words in all but obvious
unemotional communications.
10. Putting interviewees under a lot of pressure at job interviews is generally helpful
to the process of finding out about the person - true or false? False. (The purpose
of interviews is to discover as much as possible about the person. When people
are under pressure they clam up and/or mask their true characteristics. Interviews
are artificial and pressurising enough without deliberately making them any more
so.)
11. Experiential learning is most beneficial to people who have a visual, auditory, or
kinesthetic learning style preference? Kinesthetic (Also spelled Kinaesthetic. A
person who prefers this style favours 'hands-on' learning. For effective teaching,
training, development, etc., using an appropriate style of learning for the learner is
as important as the learning content itself.)
12. Which is likely to motivate an enthusiastic capable team member most: doubling
their target, agreeing additional responsibility, a bonus payment, a new car?
Agreeing additional responsibility. (None of the others actually changes anything
sustainably and purposefully in terms of what the person does, which crucially is
linked to true achievement and growth.)
13. What's a simple way to find out the causes if staff turnover (number of people
leaving) has gone through the roof in the last two months? Carry out exit
interviews with the people leaving and ask them. (People are at their most
revealing when the ties have been cut. Added to which you are not dealing with
rumour or opinions as might surface in staff surveys. Instead, exit interviews deal
in facts, and enable very useful analysis if conducted with a reasonable number of
leavers. Incidentally, staff turnover is normally shown as a percentage arrived at
by dividing total leavers by total workforce. As a very broad guide, anything over
20% staff turnover in a year suggests serious problems. Anything less than 10%
per year suggests stagnation.)
14. A company has a turnover of £11m. Its 'cost of sales' or 'cost of goods sold'
(COGS) is £6.3m. Its overheads including fixed costs, depreciation (write-down
of capital items) and any interest charges (on borrowings) are £3.5m. What is the
 company's percentage gross profit and percentage net profit before tax, and is this
profit % for a company very high, very low or somewhat typical? 42.7% and
10.9%, and it's somewhat typical. Explanation: Gross profit is Turnover less
COGS (£11m less £6.3m) = £4.7m. Percentage Gross Profit (or 'gross margin') is
£Gross Profit divided by Turnover (£4.7m ÷ £11m) = 42.7% . Net Profit before
tax is Gross Profit less Overheads (£4.7m less £3.5m) = £1.2m. Percentage Net
Profit is £Net Profit divided by £Turnover (£1.2m ÷ £11m) = 10.9%. Anything
around 10% is a typical sort of net profit percentage achieved by businesses and
corporations, although this perspective is just a simple hypothetical 'P&L' (profit
and loss account) and takes no account of balance sheet or cash aspects, which
together with the P&L provide the three main measures of business performance.
15. What acronym is useful when delegating a task to someone or agreeing an
objective? SMART (Specific, Measurable, Agreed/Achievable,
Realistic/Relevant, Timebound) - or extended to SMARTER (Specific,
Measurable, Agreed/Achievable, Realistic/Relevant, Timebound,
Ethical/Enjoyable, Recorded. It is important that 'agreed' is part of delegation
process.)
16. If you assume responsibility for a mature, high-achieving confident team, which
of the following is generally the best approach to take: stamp your authority on
the group; introduce some new ideas of your own; give them space and make
yourself available if needed; or look for ways to cut costs? Give them space and
make yourself available if needed. (A mature, high-achieving confident team can
virtually run itself - which is every team-manager's aim. Why go backwards? If
you start micro-managing or interfering you will waste your time that you could
have otherwise used on strategic creative developments and opportunities, and
you will upset the team members. Your priority is to understand the team so as to
help them develop, ideally including the development of a successor for yourself.
This will enable you to move on to your next opportunity.)
17. What's the relevance of hobbies on a person's CV? A person's hobbies often
indicate their strengths, potential and character, aside from and beyond what
might be suggested by their work experience and qualifications. A person's
hobbies also give you the chance to get them talking about things they feel
passionate about, by which you can often discover more about someone than
discussing their work or qualifications.
18. What can 'closed' questions be used for? Getting yes/no answers; getting
commitment (or 'closing' in selling); clarifying, qualifying and filtering. Ask a
closed question if you need a short quick answer. If you want information and to
listen and learn then ask 'open' questions (who, how, what, where, etc).
19. When planning the running order for a meeting is it generally best to put the big
important items first or last or in the middle between smaller things? Big
important agenda items should always go last - if you put them first you risk not
having time left for all the small things, which could otherwise have been
polished off quite quickly and easily, especially because people will be keen to
get to the juicier items afterwards. Also people tend to do more posturing early in
meetings - to 'have their say' even if they have nothing to say - which causes more
problems for the big issues than the small ones. Later on in meetings, the
 dynamics and the emotions will typically have settled down a bit, which makes it
easier to deal with the bigger issues. If there are other factors (guests with limited
time availability for example) you'll need to schedule accordingly, but generally
it's best to cover the small things first. Ensure you leave adequate time for the big
items later, which means strictly managing the time used for the early small
things.
20. When conducting appraisals or counselling sessions it's best to sit at your desk
with the other person facing you on the other side, so as to reinforce your
authority - true or false? False. (Similar to job interviews - you want the other
person to be relaxed and comfortable, not threatened. Desks create barriers; so sit
around a low coffee table instead. Sitting directly opposite facing each other is a
confrontational arrangement; it's best to sit at an angle of between 90-120
degrees; or think of 12:15 or 12:20 on the clockface. Using any method to
reinforce or impose authority will increase emotions, which undermines the value
of the communications.)

6). His first book, "The End of the Economic Man" was published in 1939.

a) Peter Drucker
b) F.W. Taylor
c) Michael Porter
d) Philip Crosby

Ans: Drucker is considered as the guru among all management gurus.

7). At 16, he went to work as an engineer for James Flower & Co. in Detroit.

a) Alfred Sloan
b) Walter Chrysler
c) Henry Ford
d) Lee Iacocca

Ans: Henry Ford of the Ford Motor Co.

8). In 1976, she took a job with WJZ-TV as news co-anchor.

a) Whoopi Goldberg
b) Oprah Winfrey
c) Anita Roddick
d) Janet Jackson
Ans: Oprah Winfrey acclaimed talk show host of The Oprah Winfrey Show

9). Though he was the heir to his family's rice wine brewing business, he decided to
pursue his interest in consumer electronics and was the co-founder of the Tokyo Tshushin
Kyogu company.

a) Eiji Toyoda
b) Akiro Kurusawa
c) Taichi Ohno
d) Akio Morita

Ans: Akio Morita of Sony Corporation

10). At school, he used to write computer programs for the school library to print out
catalogue cards.

a) Scott McNealy
b) Pierre Omidyar
c) Jay Walker
d) Sergey Brin

Ans: Pierre Omidyar of eBay

1) INDIA’S POSITION IN WORLD E-COMMERCE ACTIVITIES? - 43

2) WHICH SECTOR CONTRIBUTES HIGHEST TOWARDS GDP? - SERVICE
SECTOR
3) WHICH COUNTRY HAS 2ND LARGEST ARABLE LAND IN WRLD? INDIA
4) INDIA’S GDP GROWTH IN 2008 - 7.7%
5) INDIA IS LARGEST PRODUCER OF? - -TEA,SUGARCANE , MILK