Tata

Tata Motors Limited is India's largest automobile company, with consolidated revenues of Rs. 92,519
crores (USD 20 billion) in 2009-10. It is the leader in commercial vehicles in each segment, and
among the top three in passenger vehicles with winning products in the compact, midsize car and
utility vehicle segments. The company is the world's fourth largest truck manufacturer, and the
world's second largest bus manufacturer.
The company's 24,000 employees are guided by the vision to be "best in the manner in which we
operate, best in the products we deliver, and best in our value system and ethics."
Established in 1945, Tata Motors' presence indeed cuts across the length and breadth of India. Over
5.9 million Tata vehicles ply on Indian roads, since the first rolled out in 1954. The company's
manufacturing base in India is spread across Jamshedpur (Jharkhand), Pune (Maharashtra),
Lucknow (Uttar Pradesh), Pantnagar (Uttarakhand) and Dharwad (Karnataka). Following a strategic
alliance with Fiat in 2005, it has set up an industrial joint venture with Fiat Group Automobiles at
Ranjangaon (Maharashtra) to produce both Fiat and Tata cars and Fiat powertrains. The company is
establishing a new plant at Sanand (Gujarat). The company's dealership, sales, services and spare
parts network comprises over 3500 touch points; Tata Motors also distributes and markets Fiat
branded cars in India.
Tata Motors, the first company from India's engineering sector to be listed in the New York Stock
Exchange (September 2004), has also emerged as an international automobile company. Through
subsidiaries and associate companies, Tata Motors has operations in the UK, South Korea, Thailand
and Spain. Among them is Jaguar Land Rover, a business comprising the two iconic British brands
that was acquired in 2008. In 2004, it acquired the Daewoo Commercial Vehicles Company, South
Korea's second largest truck maker. The rechristened Tata Daewoo Commercial Vehicles Company
has launched several new products in the Korean market, while also exporting these products to
several international markets. Today two-thirds of heavy commercial vehicle exports out of South
Korea are from Tata Daewoo. In 2005, Tata Motors acquired a 21% stake in Hispano Carrocera, a
reputed Spanish bus and coach manufacturer, and subsequently the remaining stake in 2009.
Hispano's presence is being expanded in other markets. In 2006, Tata Motors formed a joint venture
with the Brazil-based Marcopolo, a global leader in body-building for buses and coaches to
manufacture fully-built buses and coaches for India and select international markets. In 2006, Tata
Motors entered into joint venture with Thonburi Automotive Assembly Plant Company of Thailand to
manufacture and market the company's pickup vehicles in Thailand. The new plant of Tata Motors
(Thailand) has begun production of the Xenon pickup truck, with the Xenon having been launched in
Thailand in 2008.
Tata Motors is also expanding its international footprint, established through exports since 1961. The
company's commercial and passenger vehicles are already being marketed in several countries in
Europe, Africa, the Middle East, South East Asia, South Asia and South America. It has
franchisee/joint venture assembly operations in Kenya, Bangladesh, Ukraine, Russia, Senegal and
South Africa.
The foundation of the company's growth over the last 50 years is a deep understanding of economic
stimuli and customer needs, and the ability to translate them into customer-desired offerings
through leading edge R&D. With over 3,000 engineers and scientists, the company's Engineering
Research Centre, established in 1966, has enabled pioneering technologies and products. The
company today has R&D centres in Pune, Jamshedpur, Lucknow, Dharwad in India, and in South
Korea, Spain, and the UK. It was Tata Motors, which developed the first indigenously developed
Light Commercial Vehicle, India's first Sports Utility Vehicle and, in 1998, the Tata Indica, India's
first fully indigenous passenger car. Within two years of launch, Tata Indica became India's largest
selling car in its segment. In 2005, Tata Motors created a new segment by launching the Tata Ace,
India's first indigenously developed mini-truck.
In January 2008, Tata Motors unveiled its People's Car, the Tata Nano, which India and the world
have been looking forward to. The Tata Nano has been subsequently launched, as planned, in India
in March 2009. A development, which signifies a first for the global automobile industry, the Nano
brings the comfort and safety of a car within the reach of thousands of families. The standard
version has been priced at Rs.100,000 (excluding VAT and transportation cost).
 Designed with a family in mind, it has a roomy passenger compartment with generous leg space and
head room. It can comfortably seat four persons. Its mono-volume design will set a new benchmark
among small cars. Its safety performance exceeds regulatory requirements in India. Its tailpipe
emission performance too exceeds regulatory requirements. In terms of overall pollutants, it has a
lower pollution level than two-wheelers being manufactured in India today. The lean design strategy
has helped minimise weight, which helps maximise performance per unit of energy consumed and
delivers high fuel efficiency. The high fuel efficiency also ensures that the car has low carbon dioxide
emissions, thereby providing the twin benefits of an affordable transportation solution with a low
carbon footprint.
In May 2009, Tata Motors introduced ushered in a new era in the Indian automobile industry, in
keeping with its pioneering tradition, by unveiling its new range of world standard trucks called
Prima. In their power, speed, carrying capacity, operating economy and trims, they will introduce
new benchmarks in India and match the best in the world in performance at a lower life-cycle cost.
Tata Motors is equally focussed on environment-friendly technologies in emissions and alternative
fuels. . It has developed electric and hybrid vehicles both for personal and public transportation. It
has also been implementing several environment-friendly technologies in manufacturing processes,
significantly enhancing resource conservation
Through its subsidiaries, the company is engaged in engineering and automotive solutions,
construction equipment manufacturing, automotive vehicle components manufacturing and supply
chain activities, machine tools and factory automation solutions, high-precision tooling and plastic
and electronic components for automotive and computer applications, and automotive retailing and
service operations.
Tata Motors is committed to improving the quality of life of communities by working on four thrust
areas – employability, education, health and environment. The activities touch the lives of more than
a million citizens. The company's support on education and employability is focused on youth and
women. They range from schools to technical education institutes to actual facilitation of income
generation. In health, our intervention is in both preventive and curative health care. The goal of
environment protection is achieved through tree plantation, conserving water and creating new
water bodies and, last but not the least, by introducing appropriate technologies in our vehicles and
operations for constantly enhancing environment care.
With the foundation of its rich heritage, Tata Motors today is etching a refulgent future.

Management

Management
Board of Directors
Mr. Ratan N Tata (Chairman)

Mr. Ravi Kant

Dr. J J Irani
Mr. Nusli N Wadia
Mr. S M Palia

Dr. R A Mashelkar

Mr. Nasser Munjee

Mr. Subodh Bhargava

Mr. V K Jairath

Mr. Ranendra Sen

Dr. Ralf Speth

Mr. Carl-Peter Forster

Mr. P M Telang

Senior Management
Mr. Carl-Peter Forster Chief Executive Officer & Managing Director

Mr. P M Telang Managing Director-India Operations

Mr. C Ramakrishnan Chief Financial Officer

Mr. R Pisharody President (Commercial Vehicles Business Unit)

Mr. T Leverton Head, Advanced and Product Engineering

Mr. S B Borwankar Sr. Vice President (Manufacturing Operations-CVBU)

Mr. S Krishnan Sr. Vice President (Latin America-Operations)

Mr. P Y Gurav Sr. Vice President (Corp. Finance-Accounts and Taxation)

Mr. Prabir Jha Sr. Vice President, Human Resources

Mr P K Chobe Head (Jamshedpur - Plant)

Mr. Vikram Sinha Head (Car Plant - PCBU)

Mr. B B Parekh Chief (Strategic Sourcing)

Mr. U K Mishra Vice President (ADD and Materials - CVBU)

Mr. A A
Vice President (Corp. Finance-Business Planning)
Gajendragadkar
Mr. N Pinge Chief Internal Auditor
 Mr. R Bagga Vice President (Legal)

Mr. R Ramakrishnan Vice President - Sales & Marketing(CVBU)

Mr. S Ravishankar Vice President (Engg. Systems, ERC)

Mr. Girish Wagh Head (Small Car Project)

Mr. Atul Renavikar Head (Pantnagar Plant)

Company Secretary
Mr. H K Sethna

Corporate Communications
Mr. Debasis Ray Head - Corporate Communications

Tata Motors has several joint venture, subsidiary and associate companies:

Jaguar Land Rover

Tata Technologies Ltd. (TTL) and

its subsidiaries
Telco Construction Equipment Co.
Ltd. (Telcon)

HV Axles Ltd. (HVAL)

HV Transmissions Ltd. (HVTL)

TAL Manufacturing Solutions Ltd.

(TAL)

Sheba Properties Ltd. (Sheba)

Concorde Motors (India) Ltd.

(Concorde)
Tata Daewoo Commercial Vehicle
Company Ltd. (TDCV)
Tata Hispano Motors Carrocera S.
A.
Tata Motors Insurance Broking &
Advisory Services Ltd. (TMIBASL)
Tata Motors European Technical
Centre plc. (TMETC)

Tata Motors Finance Limited

 Tata Motors (Thailand) Limited
(TMTL)
Tata Marcopolo Motors Ltd
(TMML)
Tata Motors(SA) Proprietary Ltd
(TMSA)
TML Distribution Company Ltd
(TDCL)

TML Holdings Pte. Ltd.

Manufacturing

Tata Motors owes its leading position in

the Indian automobile industry to its
strong focus on indigenisation. This focus
has driven the Company to set up world-
class manufacturing units with state-of-
the-art technology. Every stage of
product evolution-design, development,
manufacturing, assembly and quality
control, is carried out meticulously. Our
manufacturing plants are situated at
Jamshedpur in the East, Pune in the West
and Lucknow in the North.
Jamshedpur:
Lucknow:
Tata Motors Lucknow is one of the
youngest production facilities among all
the Tata Motors locations and was
established in 1992 to meet the demand
for Commercial Vehicles in the Indian
market... (more)
Uttarakhand
The company has set up a plant for its
mini-truck Ace and the passenger carrier
Magic (based on the Ace platform) at
Pantnagar in Uttarakhand. The plant
began... (more)
 Established in 1945, the Jamshedpur unit
was the company's first unit and is
spread over an area of 822 acres. It
consists of 4 major divisions - Truck
Factory, Engine Factory, Cab & Cowl
Factories... (more)
Pune:
The Pune unit is spread over 2
geographical regions- Pimpri (800 acres)
and Chinchwad (130 acres). It was
established in 1966 and has a Production
Engineering Division, which has one of
the most versatile tool making facilities in
the Indian sub-continent. ... (more)
Social responcibility
Green Matters:
Tata Motors, a Company that cares
about the future...
True to the tradition of the Tata
Group, Tata Motors is committed in
letter and spirit to Corporate Social
Responsibility. It is a signatory to the
United Nations Global Compact, and
is engaged in community and social
initiatives on labour and environment
standards in compliance with the
principles of the Global Compact. In
accordance with this, it plays an
active role in community
development, serving rural
communities adjacent to its
manufacturing locations.
Tata Motors believes in technology
for tomorrow. Our products stand
testimony to this.Our annual
expenditure on R&D is approximately
2% of our turnover. We have also
set up two in-house Engineering
Research Centres that house India's
only Certified Crash Test Facility. We
ensure that our products are
environmentally sound in a variety of
ways. These include reducing
hazardous materials in vehicle
components, developing extended
life lubricants, fluids and using
Sanand
Tata Motors’ plant for the Tata Nano at
Sanand, in Ahmedabad district of
Gujarat, marks the culmination of the
company’s goal of making the Tata Nano
available to hundreds of thousands of
families, desirous of the car a safe,
affordable and environmental friendly
mode of transport. The capacity of the
plant, to begin with, will be 250,000 cars
per year to be achieved in phases, and
with some balancing is expandable up to
350,000 cars per year. Provision for
further capacity expansion has also been
incorporated in this location... (more)
Tata Motors is constantly working towards developing
alternative fuel engine technologies. It has
manufactured CNG version of buses and followed it up
with a CNG version of its passenger car, the Indica.
Restoring Ecological Balance:
Tata Motors has set up effluent treatment facilities in
its plants, to avoid release of polluted water into the
ecosystem. In Pune, the treated water is conserved in
lakes attracting various species of birds from around
the world thus turning the space into a green belt.
Tree plantation programmes involving villagers and
Tata Motors employees, have turned acres of barren
village green. Tata Motors has planted as many as
80,000 trees in the works and the township and more
than 2.4 million trees have been planted in
Jamshedpur region. Over half a million trees have
been planted in the Poona region. Tata Motors has
directed all its suppliers to package their products in
alternate material instead of wood.
End of Life Vehicle Treatment and Recycling:
India is a recycling society with many people making
value out the recovery of waste materials discarded
from products at the end of their useful life.
However, Europe, and some other export markets,
have recognised that they have become a 'throwaway'
society in recent decades, and are now introducing
waste prevention regimes in different industry sectors
to collect and recycle valuable resource rather than it
ending up in landfill.
In the Automotive sector, the European End of Life
ozone-friendly refrigerants. Tata Vehicle (ELV) Directive, points responsibility for this
Motors has been making conscious issue to vehicle manufacturers, and the scrap car
effort in the implementation of recovery industry. Similar regulations are being
several environmentally sensitive introduced in Japan and Korea.
technologies in manufacturing
Naturally, Tata Motors has already met the 'producer
processes. The Company uses some
responsibility' aspects of the ELV Directive, such as
of the world's most advanced
compliance to Heavy metals and other hazardous
equipment for emission check and
substance restrictions. Also, material code marking of
control.
plastic parts has been introduced to aid achievement
Tata Motors concern is manifested by of demanding European recycling targets.
a dual approach -
Central to this European regulation is for
1) Reduction of environmental
manufacturers to provide free take-back networks for
pollution and regular pollution
environmentally sound treatment of ELVs. Last owner
control drives
contacts for access to Tata Motors subscribed take-
2) Restoration of ecological balance.
back schemes can be found in:
Our endeavors towards environment www.tatamotors.com/takeback.php
protection are soil and water
Only specially authorized vehicle dismantler and
conservation programmes and
shredder operators are allowed to treat ELVs in
extensive tree plantation drives. Tata
Europe, and they have access to Tata Motors ELV
Motors is committed to restoring and
treatment information by registering on:
preserving environmental balance,
www.tatamotors.com/dismantlers.php
by reducing waste and pollutants,
conserving resources and recycling
materials.
Reducing Pollution:
Tata Motors has been at the
forefront of the Indian automobile
industry's anti-pollution efforts by
introducing cleaner engines. It is the
first Indian Company to introduce
vehicles with Euro norms well ahead
of the mandated dates. Tata
Motors' joint venture with Cummins
Engine Company, USA, in 1992, was
a pioneering effort to introduce
emission control technology for
India. Over the years, Tata Motors
has also made investments in setting
up of an advanced emission-testing
laboratory.
With the intention of protecting the
environment, Tata Motors has
upgraded the performance of its
entire range of four and six cylinder
engines to meet international
emission standards. This has been
accomplished with the help of world-
renowned engine consultants like
Ricardo and AVL. These engines are
used in Tata Motors vehicles in the
Indian market, as well as in over 70
export markets.
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