Request for Information

RFI

Version: 1.0
Date: 2/22/2011
RFI number: [xxx]

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Contents
Contents.................................................................................................................2

Introduction and purpose of the RFI.......................................................................3

Scope......................................................................................................................3

Abbreviation and terminology................................................................................3

RFI procedure.........................................................................................................3

How to deliver the answer...................................................................................3

Contacts.............................................................................................................. 3

Timeframe...........................................................................................................3

Background description of what is requested.........................................................4

Of Outsell, LLc.....................................................................................................4

Of the context in which the product or service will be used................................4

Statement of need...............................................................................................4

Requirements......................................................................................................4

Qualifications.......................................................................................................4

Conditions which will be terms for future RFPs or RFQs .....................................4

Form to fill in as answer to the RFI.........................................................................5

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Confidentiality
All information included in this RFI is confidential and only for the recipient knowledge. No information
included in this document or in discussions connected to it may be disclosed to any other party.

Introduction and purpose of the RFI

With this RFI we request information regarding your company and your products/services. The same
information will be gathered from different companies and will be used to evaluate what suppliers we
will follow up the sourcing process with a RFP or RFQ.

Scope
Specific information is requested according to the form below.

Abbreviation and terminology

[If your RFI contains terms or words that can’t be assumed as known for the suppliers, then describe
these here.]

RFI procedure
To answer this RFI please fill in the attached form.
Contact person listed below is available for assistance in case that is needed.
The answers to this RFI will be evaluated by staff from different functions in Outsell LLC.

How to deliver the answer

Send the attached form in word-format (format unchanged) by email to [your emailaddress].

Contacts
For questions regarding this RFI, you are welcome to contact:
[your name]
[your title]
[your phone number]
[your email address]

Timeframe
This is the timeframe for the RFI and an eventual coming project
2/22/2011 – The RFI is sent out
[XX]/[YY]/[ZZZZ] – Last date for questions
[XX]/[YY]/[ZZZZ] – Last date for submission of answer
[XX]/[YY]/[ZZZZ] – Result from the evaluation delivered from [your company].
[XX]/[YY]/[ZZZZ] – RFP or RFQ sent to suppliers that has passed the RFI
[XX]/[YY]/[ZZZZ] – Final supplier(s) chosen for prototyping and tests
[XX]/[YY]/[ZZZZ] – SOP, start of production

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Background description of what is requested
Of Outsell, LLc
Outsell is a digital marketing services firm that helps market leaders effectively engage consumers.
The company develops and executes intelligent, data-driven marketing campaigns that engage
consumers and drives unprecedented, measurable sales results.

Founded in 2004, Outsell is one of the fastest growing digital marketing companies in America, with
revenues increasing 5,000% in the past 6 years, with over 400% growth in the last 2 years alone. Over
1,200 dealers representing all brands across the country are profiting from Outsell’s digital marketing
services.

Based in Minneapolis, Minnesota, we are a strong values-based company with smart people and
advanced technology. Outsell has a simple belief: If you take care of your Customer, they will take
care of you. Outsell is determined to deliver and guarantee Quality results. To do so, we promote a
Caring environment that nurtures our associates as well as our communities, and establishes an
atmosphere that results in exceptional Teamwork. We strive to foster Innovation by supporting a
culture that allows people to take risks, to challenge, and to be challenged. This type of environment
promotes Initiative and enables associates to produce significant returns, not only for themselves but
also for the company and its constituents. To achieve all this, it is essential that we engage in the
highest levels of Integrity within our organization, both personally and professionally. The environment
is entrepreneurial and leverages best in class technology and resources to deliver outstanding and
sustainable results.

Of the context in which the product or service will be used

[Describe what kind of product or service you are requesting information on.]

Statement of need
[Describe the needs that the product or service you are requesting information on shall fulfill.]

Requirements
[Describe the requirements, such as technical conditions that the product or service should fulfill.]

Qualifications
[Description of what qualifies a supplier for delivering the product or service.]

Conditions which will be terms for future RFPs or RFQs

Payment term: XX days
Delivery term: EXW/FCA/etc
Delivery address(es):
Quality requirements (such as PPM):
Other requirements:

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Form to fill in as answer to the RFI
Question Answer
Company name
Company address
Company web page
Main products/services
Main market/customers
Ownership structure with ownership status in
percentage
Structure of mother corporation, joint ventures,
subsidiaries, partnerships or other relevant
relations
Number of years on the market
Company location(s)
Environmental management system(s)
Quality management system(s)
Describe your business continuity
management

Employees
Production
R&D
Marketing and sales
Quality department

Financial information
Last year turnover
Last year gross margin
Last year profit
Stock markets where your company is listed

Contact person and responsible for answering

this RFI
Telephone
Email

Capacity conditions today

Anticipated capacity conditions within 12
months

Conditions that’s listed in the RFI and can’t be

met

Description of products or services that are

already delivered to customers today, and
could be comparable to what is requested in
this RFI
Reference customers using comparable
products or services (including contact
information)
Reference customers using your products or
services today, although they are not
comparable with what is requested in this RFI

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(including contact information)

Locations available for delivery, if not

worldwide.
Availability of spare parts and support
worldwide

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