Robert Etheridge

53 Dunbar Ave.
Unit 2
Long Branch, NJ 07740
Ph: 215-694-5687
rrelle@gmail.com

Summary
Proven and measured marketing, sales, business planning and
business development skills in recruitment advertising and online
recruiting make me an ideal candidate and an asset for an
organization involved in the recruitment industry.
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Work Experience

OS2i, Long Branch, NJ (UK and India)

US Business Development Manager
Sept. 2007 – Present

I am responsible for building US based business for OS2i.

As a UK and USA managed company, OS2i supports Recruiters and other

Hiring Professionals globally by significantly reducing the amount
of time being spent on the non-core or non-consultative elements
with their Recruitment Process. Specialties include:

* Job Board CV searching

* Internet Head Hunt Information
* Name Generation
* Corporate Mapping
* Recruitment System CV database searching (LSM)
* Posting Job Board Advertising & Screening response
* Candidate & Client database cleansing
* CV Formatting
* Monitoring Vacancies on Corporate Career Portals (Spidering)
* Collating new client information for business development

Operating a hybrid onshore-offshore business model, OS2i's

Recruitment Outsourcing facility is based in India and supported by
offices in the UK and USA. The dual-shore model allows OS2i to
deliver Recruitment Process Outsourcing (RPO) services at offshore
rates while guaranteeing onshore quality and accountability.
GetTheJob.com, Tinton Falls, NJ
Director of Marketing
May 2006 – July 2007

Responsible for all marketing efforts of start up vertical job

portal, GetTheJob.com. Marketing responsibilities included online,
search engine marketing as well as traditional outlets. Duties
include advertising, public relations, promotions, direct
marketing, lead generation, events and sponsorships.
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JobCircle.com, West Chester, PA

Co-Founder and Director of Sales and Marketing
1999 - 2006

Responsible for all sales and marketing efforts of the

corporation. Instrumental in leveraging industry contacts by
setting up key partnerships with companies for the goal of
increasing brand awareness of JobCircle.com among the local
technical and recruiting communities. Developed sales program for
associates. Handled all marketing efforts including negotiating
radio, print, outdoor, TV and online advertising. Key partnerships
include TECHEXPO, HireTech and Professional Exchange Career Fairs;
The Metro, Computer User and NY Post Newspapers; WMMR, WMGK, NJ
101.5, Y-100 and WYSP radio stations. Helped the company receive
over $750,000 worth of advertising while spending only $150,000
through barter relationships in companies first year. JobCircle
was named one of the top 50 Job boards in the country by
CareerXRoads in 2nd year of existence and for 3 years following.
Developed a Career Fair Division for the company in 2003 and
quickly became the largest Career Fair company in the Delaware
Valley/NJ area producing over 20 high quality events per year with
revenues near $2 million.
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Boston Globe/BostonWorks, Boston, Ma

Sr. Account Executive/Consultant
March 2005 - December 2006

Responsible for promotion of Boston Globe Recruitment Advertising

products to leading Employers in the Boston area as well as
recruitment advertising agencies.
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JobExpo International, New York, NY

Marketing Manager
1997 - 1999

Handled all Marketing efforts for Northeast's largest producer of

High-Tech Career fairs. Responsible for advertising all career
fairs in Boston, New York, Connecticut, New Jersey and
Philadelphia (over 40 shows per year). Annual advertising budget
of over $1 million including print ads, radio campaigns, direct
mail and e-mail campaigns.
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Success Advertising, Livingston, NJ

Account Executive/Sr. Account Executive -
1991 - 1997

Second employee of new recruitment advertising division of The

Cherenson Group. Responsibilities included lead generation, cold-
calling, developing marketing and sales literature, client
 presentations, proposal writing, copy writing, ad design, client
services, client management and management of Account
Coordinators.
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Education
•BS, Marketing, Ithaca College (1986 - 1990)
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Awards and Honors

JobCircle was named a CareerXRoads best 50 job boards in the world,
for 3 years in a row. (2000 – 2003)
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