A

PROJECT REPORT
ON
MARKET SURVEY ON DATA CARDS
&
PROMOTION OF RELIANCE NETCONNECT
DATA CARD
OF

AT BHAVNAGAR

PREPAID BY : PROJECT GUIDED BY

VASANI NIKET N BHAVIKSIR PARMAR
T.Y. B.B.A. (MARKETING)
ROLL NO:45

SUBMITTED TO
M.J.COLLEGE OF COMMERCE
BHAVNAGAR UNIVERSITY
BHAVNAGAR
 PREFACE

“Learning categorizes you and practicing on that learning specializes you”.

Theoretical concepts taught and discussed in the classroom prove useful if

they have to remain relevant. Practice orientation of management student is
must generating competence to deal with issues at grass root level it is for
this reason that one month training project study is prescribed as apart of
syllabus for BBA Degree.

This training is the mode of imparting practical training to the student. The
objective is to provide a deep insight into practical aspects of the functioning
of the organization. The train apprises the student to the actual function,
responsibility and problem faced by an organization. It provides him with
the knowledge of the various kind of problem that crop up in the day to day
functioning of the organization .The way they are solved by the departments
and appraisal of the crucial decision taken by the manager at the crucial
time.

I got the opportunity to join Reliance Communications Ltd as a summer

trainee.I was fortunate enough to complete my marketing training at
Reliance Communications Ltd Bhavnagar.The experience that I have
gathered during the period of training has certainly give me a lot of courage
to face the challenges in future.

ACKNOWLEDGEMENT
I wish to acknowledge my specific ineptness to director M.J.C.C
BHAVNAGAR”, who made this opportunity to perform summer training
as a part of BBA degree Course.

My heart full thanks to my respected Faculty namely Mr. BHAVIK

PARMAR Without HIS continuous help the project would not have been
materialized in the present form. His valuable suggestions helped me at
every step.

I wish to extend my Sincere Gratitude towards “Mr. TEJPAL JADEJA

(project head) Reliance Communications Ltd for accepting me as a summer
trainee and assigning this project to me.

I express my sincere thanks to Mr. SAGAR BAGDIYA (Cluster data card

lead Reliance Communications Bhavnagar) for their valuable guidance and
best possible help during course of study and helping me in giving me all
relevant information about the product and services.

I would like to express my thanks to Mr. ASAHISH CHAUDHRI (Cluster

Marketing head), who gave me necessary instruction.He was very supportive
during the whole training period & guided me at every steps.

My heart full thanks to the whole staff and customers of Reliance

Communications Ltd, who spared their busy schedule and gave me
continuous support in every possible manner to gain practical knowledge in
Industry.

Thanks to other summer trainees for their co-operation and suggestions

through out this project. Finally I would like thank all my friends and my
family for the kind of support and to all who directly or indirectly helped me
in preparing this project report.

DECLARATION
I VASANI NIKET student of .(08-11) batch of M.J.C.C BHAVNAGAR,
UNIVERSITY hereby declare that project work “Market Survey on data
cards and promotion of reliance netconnect data card of Reliance
Communications Ltd” is an honest attempt, to put entire finding on actual
data gathered through personal investigation with the managers
,employee, customers and market report of the Company, is a bonafide work
and is neither submitted to M.J.C.C at any point of time nor to any other
University/Institution for fulfillment of the requirement of the course of
study

The work presented is my original piece of work ,I also declare that all
information gathered by me during the course of project at RELIANCE
COMMUNICATIONS LTD. Bhavnagar

Place- VASANI NIKET

Date-

TABLE OF CONTENTS
Executive Summary
 Chapters -

1. Introduction

2. . Company Profile-

 About the Company

 Company’s Product and its Features
 Marketing Strategies
 Competitors
 Govt Policies
 Achievements
 Mission
 Vission
 National and International Image
 Share Market Position
 Conclusion
3 . Objective of the study

4 .Research Methodology-

 Research Problem

 Sources of data

 Type of research

 Method of data collection

 Analysis of collected data

5. Project-
 Introduction of the topic

 ADVERTISING & PROMOTION STRATIGIES