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Martinrea International
Word Count: 2373
Introductory Audit
Executive Summary
They are currently the third largest auto parts manufacturer in North America and service four
Since consolidation and restructuring in 2001, Martinrea has experienced rapid growth with
revenues reaching a high of $2 billion in 2007. However, the production levels of the large
automobile manufacturers decreased significantly resulting in fewer orders and reduced revenues
for Martinrea. Looking forward, a recent increase in sales and efficiency combined with
Furthermore, Martinrea has sufficient capital and credit to continue operations in the foreseen
future.
When conducting the audit, the high risk areas of Martinrea involve the valuation of their
goodwill and their acquired assets as it provides opportunity for material misstatements.
changes with a specialist and ensure they are properly disclosed. In addition, the sales and
collection, acquisition and payment and payroll and personnel do not pose a risk as a three
document paper trail, bank reconciliation and confirmation should determine any material
misstatements. Lastly, inventory should be lower than previous years as there has been a shift
towards reduced inventory within the industry. Any deviation should result in an investigation.
Based on the set audit risk, inherent risk and control risk, the planned detection risk suggests
20% of plants be audited. It is important to remain objective and avoid any pre-conceived
notions during the audit as the industry has changed significantly over the last year.
Industry and Internal Analysis
Headquartered in Vaughan, Ontario, Martinrea boasts approximately $600 million in fixed assets
across North America and a small part of Europe. However, it is still a relatively small to
medium sized player in the global automotive parts industry with 5600 employees spread
Manufacturers (OEMs) in the automotive industry. Since its consolidation and restructuring in
2001, Martinrea has experienced rapid growth, reaching sales of $2 billion in 2007. Though 2009
sales remain above a billion dollars, Martinrea experienced a 30% decrease in sales during an
The automotive industry is highly cyclical and dependent on consumer spending. Since the
downturn, personal net wealth has decreased and consumer accessibility to credit financing is
limited. Therefore, consumer spending on automobiles has greatly reduced. The dramatic decline
in automotive sales and the bankruptcy of many North American automotive suppliers sparked
industry consolidation and a 50% decrease in production in the first half of 2009.
The remaining financially stable companies in the industry have a growth strategy based on this
consolidation and diversification. As the North American auto industry is volatile, a global
manufacturing business strategy hedges against the risk of another North American downturn.
Martinrea is attempting to maintain liquidity, making only minor acquisitions. Overall, Martinrea
The recovery of the North American auto industry is expected to be very slow in comparison to
the growth seen in emerging markets. Many auto part manufacturers are taking the opportunity
to capitalize off of lower costs, fewer restrictions and an emerging middle class who stimulate
Since Martinrea’s operations are primarily spread across North America and requires inventory
to be transported, changes in duties and tariffs can have a large impact on margins. Additionally,
each manufacturing plant must adhere to varying environmental regulations to avoid fines and
litigation. These factors must be considered as Martinrea looks to further expand and acquire
firms internationally.
Through past acquisitions, Martinrea has gained a broad range of capabilities. It produces a
diverse range of auto components, assemblies and systems. The major raw materials used
include metal and stainless steel, 85% of which are purchased from car manufacturer resale
programs at a fixed price. This greatly reduces Martinrea’s exposure to price fluctuations.
Having moved towards a new strategic direction in 2001, Martinrea recognized immense growth
in its first five years to become the third largest OEM auto parts manufacturer in North America.
Nissan, General Motors, Ford and Chrysler consist of 87% of Martinrea’s sales. This dependence
creates in an inherent risk should any of these clients become insolvent or cancel a large order.
This would result in a significant, negative impact on Martinrea’s revenue and limit its ability to
continue operating. It is essential that Martinrea support these clients by ensuring on-time
delivery and high quality products at low prices that satisfy the downward pressure on prices
from buyers. In order to maintain high margins at such low prices, cost controls must be
enforced. This ensures efficient operations and the minimization of raw material costs through
creating a highly competitive, fragmented industry. Martinrea differentiates itself through its
executive management and entrepreneurial outlook. Martinrea’s CEO, CFO and COO worked at
Magna International, North America’s largest OEM supplier, thus establishing business
relationships with all of their major customers. As well, the company has a philosophy that
attributes growth to innovation from all levels of business. This innovation has resulted in state
of the art manufacturing processes that allow for a competitive advantage in this saturated
approximately 9% margins in 2009, 2% short of its objectives. The company has addressed some
of these cost control issues through restructuring, consolidation and renewed human capital
investments.
Financial Position
During a year where two of three major clients declared bankruptcy, Martinrea restructured to
endure the recession and is in a strong position for recovery. Although the company alone does
not currently have positive net earnings, its revenue is growing at a faster rate than the industry.
This last quarter, Martinrea increased revenues by 35% (versus industry growth of 17%) and is
with a future EPS of $0.15 Q1 (2010) from the loss of -$0.06 in Q4 (2009).
There are three major factors that will have a positive effect on profitability. Firstly, the increase
in sales resulted in a utilization of 65% in Q4 (2009) from 50% in Q3 (2009). The increased
sales and utilization will improve overall plant efficiency and contribution, ultimately improving
the bottom line. Secondly, in Q4 (2009), Martinrea hired and trained 900 new plant technicians.
The learning curve had a negative effect on plant efficiency as new employees (and returning
employees) were integrated into the restructured organization and were not as skilled or capable
as full time employees. As the employees are now well trained, efficiency and margins are
expected to increase, also improving profitability. Lastly, Martinrea is in a position to find new
business. As other smaller companies within the industry are unable to maintain operations,
Martinrea is in a position where they can act as a strategic consolidator to recruit new business
and clients. This is necessary to diversify their client base and increase their presence within the
industry.
Martinrea has three sources of capital. Their minor source of capital is a buildup of cash and
cash equivalents obtained through past profitable operations. In 2008, there was $60 million in
reserves within the company. Approximately $40 million was invested in the new plant
operating in Slovakia and the remaining $20 million is still within the company. This is an
attempt by management to keep the company as liquid as possible. Though the current economy
is promising, the industry has yet to return to pre-2008 production levels. Therefore, to mitigate
inherent risks within the industry, cash will guarantee continued operations. In addition,
Martinrea’s major source of capital is through equity. Recently, $55 million had been raised to
reduce the long term debt as well as finance their working capital gap. Lastly, Martinrea has
secured a $150 million line of credit. However, it has been financing its expansion through
equity to reduce risk and therefore the line of credit remains untouched. The company is
The capital markets have embraced Martinrea. This is evident as the banks have yet to withdraw
or reduce their line of credit. The support of the banks substantiates Martinrea’s earnings
potential. As well, Martinrea recently raised $55 million through a private equity placement
financially sound company with increased earnings potential, the capital markets have helped
The quality of earnings is strong as the increase in earnings is attributable to higher sales and
minimized costs. Martinrea has pursued a growth strategy through acquisitions of undervalued
competitors with immense synergy potential. Although these acquisitions are costly, the
increases in sales, combined with a focus on margin improvement, will result in sustainable
earnings. In addition, due to the recent improvements by the large auto manufacturers, accounts
receivable from Martinrea’s main clients does not pose a severe credit risk. Lastly, it is
important to note that with the current economic situation, Martinrea has used conservative
accounting policies in a few situations. Recent valuations have impaired goodwill by $230
million and PP&E by an additional $7.3 million in 2008. These principles are in line with new
U.S. GAAP, stating that goodwill can only be impaired as opposed to depreciated. These
The high risk areas of Martinrea involve the valuation of their goodwill and their acquired assets.
As Martinrea has been involved in both asset and enterprise acquisitions, there is opportunity for
subjectivity within the valuation of goodwill or assets. Therefore, there is very little control
within the organization to ensure that their values are properly represented on the financial
statements. In 2008, Martinrea recorded a $230 million goodwill impairment expense. This
expense is highly material as the value and reduction of goodwill is not an exact science. Such a
large reduction over the course of one year will result in a poor net income and a soaring return
on assets ratio. Although these are intangible assets, it has the potential to mislead a reader of
the financial statements and is therefore highly material. Furthermore, even though Martinrea
recently experienced a PP&E impairment expense of $7.3 million, the valuation was determined
through a discounted cash flow, thus adding to its subjective nature. As the base of materiality
for assets ranges from 0.5%-1% of the combined PP&E ($400 Million) and Long Term Assets
($200 Million), materiality is determined to range from $3 million to $6 million. Therefore, the
asset valuation is a high risk area when auditing the financial statements.
The lower risk cycles within the organization are their sales and collection, acquisition and
payment and payroll and personnel. Although traditionally, sales and collection or acquisition
and payment provide the best opportunities for financial misrepresentations, all transactions
within Martinrea are contractual with a paper trail. Confirmations between Martinrea and the
customers or suppliers would be quite easy and accurate as there are key suppliers and only four
major customers. Therefore, this reduces the risk of fraud or a material mistake within these two
cycles. Within the sales and collection cycle, there is a risk as to the ability of Martinrea
customers to follow through on their payables. Although the larger auto manufacturers are
posting profits with positive cash flows, there is still risk as to the appropriate levels of customer
credit. It is important to note that to date, the large auto manufacturers (specifically GM and
Chrysler who filed for bankruptcy) have paid all of their commitments to Martinrea in full. In
addition, payroll and personnel does not pose a risk as the majority of workers at Martin Rea are
paid hourly or with a salary. Hourly workers sign in and out electronically and salary workers
are paid bi-weekly on an annual rate. Although there are opportunities for fraud such as
collusion in the HR department or a fellow employee signing in a not present worker, these
possible material misstatement. However, basic operational strategy predominantly found in the
auto industry is to minimize inventory levels as it ties up large amounts of cash and provides
additional inventory holding costs. As well, the majority of Martinrea’s inventory are raw
materials and traded commodities. Therefore, a material misstatement in inventory will be more
evident as the value of a commodity is pre-set and any large amount of inventory will set off a
red flag within management and the audit committee as it is a business risk.
A basic control that Martinrea must use in its sales and collection cycle is a Three Document
paper trail which would require a purchase order, bill of lading, and a sales invoice in order to
record a sale as revenue. Similarly, in its acquisitions and payment cycle, the three document
paper trail applies. By linking these three documents together, it is a simple process to determine
the origin of any cash disbursements. In addition, to mitigate accounting or calculation errors, a
irregularities. Lastly, a budgeting process would be used as a key control system as it must be
approved by different managers within the organization. Although the budgeting process is
difficult for manufacturing companies as demand is an unknown, basic analytical procedures can
To mitigate material misstatements in the high risk areas of the business, it is suggested that an
independent specialist provide an objective valuation of the capital assets. Although this will not
solve the problem as to the exact valuation of these assets, it will provide an additional
benchmark to ensure any changes are not material and therefore do not pose a risk to the reader’s
fashion to minimize the probability of missing an integral facet of the operations and issuing an
ensure a proper statistical sample. Based on a low audit risk, high inherent risk and low control
risk, the planned detection risk will provide an outline as to how many plants need to be audited.
It is suggested based on the calculations that 20% or 6 factories be chosen. (Exhibit 1) To ensure
a complete sample, there must be an audit of at least one factory per country and unannounced
audit locations. It is vital to the audit that the new Slovakian facility be audited as many current
As the audit has not yet begun, it is important to remain objective and avoid any pre-conceived
notions as to the status of the company. Although Martinrea has received a standard unqualified
independent auditor’s report in recent years, the inherent risks of the economic crisis as well as
although management has declared that their internal controls are sound, it is important to
prepare and administer a proper set of control tests and tests of details prior to issuing a report.
In the event that Martinrea receives a standard unqualified independent auditor’s report as in
previous years, the auditors will conclude in their opinion that the financial statements are
Formula
: Audit Risk = Inherent Risk x Control Risk x Planned Detection Risk