Mobile TV Head-End

Extend Your Reach with Mobile TV

Advances in smartphones and other mobile devices are turning handhelds into full entertainment platforms. This presents wireless carriers
with a compelling new revenue stream, enables execution of Three Screen TV strategies, and creates an opportunity for content producers and
owners to expand their distribution channels through direct access to the consumer. Envivio mobile TV head-ends enable enable them to take
advantage of those opportunities by delivering advanced applications such as live and Near live TV, VoD, Catch-up TV to consumers across a
wide range of devices connected via both traditional mobile networks and Internet protocols.

Reception and Routing
• MPEG-2 or H.264 sources from satellite or terrestrial network or
baseband signal coming from Broadcast studios
• Envivio 4StreamTM IP Gateway for cost-effective, all-IP deployments
• Guaranteed interoperability with receivers and routers / gateways to
adapt to legacy infrastructure using SDI, ASI or analog signals
Scheduled Playout
• Video assets are scheduled to play back to create near live TV channels
Video On-Demand
• Envivio 4CasterTM C4 On Ddemand automatically encodes assets from
content providers into targeted formats
• Envivio 4Caster C4 can interface with Content Management System
Encoding
• With the longest experience in interoperability, Envivio has designed
4Caster C4 to address the largest range of portable devices
• Envivio 4Caster C4 addresses live and near live TV services and file-to-
file for VoD and NPVR services
• Wide range of ingest modules to integrate into all types of architectures
• Flexible license system lets operators optimize investment and adopt
pay-as-you-grow business model
Content Delivery
• Convergent 3GPP and HTTP streaming server for wireless network delivery
• Fast channel switching
• Smooth Streaming and advanced bandwidth adaptation
• Built-in interface for major CDN vendors
Management System
• Monitor the head-end equipment, manage the encoders, ensure system
redundancy
• Provide various views and operational metrics of the system and interface
with high-level NMS
• Schedule maintenance operations
Deployment and Support
• Assess existing ecosystem, analyze workflow for optimal video quality
• Build solution and integrate third party equipments
• Configure equipment on site and train operators on the solution
• Various Support Level Agreements address the needs of each operator

www.envivio.com Powering IP Video Convergence

From Mobile to HD
 Reference Architecture
Mobile TV Head-End

DELIVER NEW LIVE AND ON DEMAND TV SERVICE

Envivio mobile TV head-ends free consumers to watch programming anytime, anywhere via the widest
range of mobile devices. Live streaming content such as sports is a powerful lure for subscribers. Stored
content can be monetized by offering on-demand access to programs. Access to previous episodes of
favorite series puts digital video recorder convenience in the palm of the hands.

Envivio mobile TV head-ends support 3GPP and most other popular mobile standards. Content owners can
provide services direct to consumers with 4Caster C4 support for Internet-based technologies such as Apple
HTTP streaming, Microsoft Smooth Streaming for Silverlight and Flash Dynamic.

BEST QUALITY OF EXPERIENCE TO THE MOST SUBSCRIBERS

Consumers expect a smooth, high-quality viewing experience similar to cable or satellite TV in the home.
A variety of codecs, including H.263, MPEG4-SP, and Envivio’s quality-enhancing H.264 Elite and Extreme,
optimize video streams for the full range of handsets, from budget 3G devices to the most advanced
iPhone, Android, Windows Mobile and other smartphones.

Envivio Customer Services helps optimize the quality of inputs and identify the best encoding strategy.
Streams are tailored to each handset’s video resolution and aspect ratio. Advanced QoS with new adaptive
bitrate streaming technologies ensures continuous viewing even under changing WiFi or 3G network
conditions. A flexible software architecture enables Envivio to continually add support for new devices and
ongoing quality enhancements.

EXCEED EXPECTATIONS
A great subscriber experience begins with a service that is on air, all the time. Envivio’s high-availability
platform delivers 99.999% uptime and unshakeable performance. Within Envivio encoders, signal
routing and power management are fully redundant. Fault tolerance is increased by redundant
components administered via the Envivio 4ManagerTM management system which provides automatic
1+1 or N+1 redundancy protection and high-level service supervision. A range of ongoing support
options provides long-term assurances including troubleshooting assistance, extended warranties and
upgrades for new releases.

BEYOND MOBILE  THREE SCREENS STRATEGY

Envivio dramatically reduces the cost of multi-screen operations by delivering to all Three Screens— TV,
Mobile and PC—from a single head-end under a unified management system. 4Caster C4 is extended easily
to support distribution for IPTV and broadband services, ingesting a large number of channels from any
sources and encoding/transcoding for any requirement.

For more information or to contact Envivio visit: www.envivio.com

Envivio - Corporate Headquarters Envivio - France Envivio - China Envivio - Japan Envivio Singapore
400 Oyster Point Boulevard 23 rue du Bignon Envivio Beijing Representative Office Envivio JBO Prudential Tower
Suite 325 35135 Chantpie Suite 800 15F Cerulean Tower 30 Cecil Street
South San Francisco, CA 94080 France Beijing Sunflower Tower 26-1 Sakuragaoka-cho Level 15, Suite # 15
USA Tel: +33 2 23 35 52 60 No. 37 Maizidian Street Shibuya-ku, Tokyo 150-8512 Singapore 049712
Tel: +1 650 243 2700 Chaoyang District Japan Tel: +65 6232 2754
Tel: +1 866 ENVIVIO Beijing, 100026, China Tel: +81 3 5456 5785
Fax: +1 650 243 2750 Tel: +86 10 8451 1231 / 1232

© Copyright 2010 Envivio, Inc. All rights reserved. Envivio is a registered trademark and InsiteTV and the Envivio logo, are all trademarks of Envivio, Inc., all of which may or may not be used in certain jurisdictions. All other brand or product names are trademarks
or registered trademarks of their respective companies or organizations. Product specifications and pictures are subject to change without notice. Rev00 (01/25/2010)