PLANET RETAIL

Overview
Planet Retail has always been at the forefront of retailing in India - setting new industry
standards, venturing into uncharted territories and launching revolutionary retail concepts to
provide an extraordinary shopping experience to the customers. Our retail stores have become
household names in India, synonymous with the very best in Lifestyle, Fashion and health &
beauty.

Planet Retail Holdings Pvt. Ltd. offers some of the best brands in the Fashion industry like
Guess, Next, Guess by Marciano and Accessorize catering to Fashion & Lifestyle retailing
segments. The company has also forayed into Department stores with Debenhams and the Health
& Beauty segment with The Body Shop.

Recently the company has also ventured into kid’s fashion with the introduction of the brands
Oshkosh B’Gosh and Carter’s. Planet Retail has over 75 stores of various concepts spread across
India with a total retail space of over 2.5 Lac sq. ft. It employs more than 500 people across its
offices and stores.

Vision & Mission

Our Vision

To be India's top Retail Marketing Company of premium lifestyle brands and best quality
products.

Our Mission

Planet Retail strives to exceed the aspirations of its customers for a contended and pleasing
lifestyle by providing:

 The most innovative and quality consumer goods

 The ultimate shopping experience
 Unsurpassed customer service
 Unbeatable value
 A place for the customers to relax and indulge themselves in luxury
Philosophy
Planet Retail is a P.E.O.P.L.E-Oriented Company:

People Centric approach

Planet Retail places its customers and employees at the heart of all business decisions.

Empowerment

Planet Retail believes that delegation of power and autonomy promotes contribution,
accountability, and entrepreneurship. Entrepreneurship is the Key to retailing.

Originality

Planet Retail strives to be pioneer in all its ideas, concepts, and endeavors – be it retailing,
distribution or marketing.

Principles

Planet Retail subscribes to the highest principles of reliability and service.

Loyalty

Cultivation of strong employee and customer loyalty; as well as long-term relationships with
principals, partners, landlords, and suppliers.

Earnings

Earnings should be achieved without compromising core values and the company’s image.

Our Business
Planet Retail is divided into the following business groups:

DEPARTMENT STORES

 Debenhams

SPECIALTY RETAIL

 Fashion
  Kid’s
 Health & Beauty

PLANET RETAIL SUPPORT CENTRE

 Finance & Accounting

 Supply Chain / Logistics
 Information Technology
 Marketing, Advertising & Promotion
 Human Resources & Training
 Legal & General Affairs
 Visual Merchandising

Our Management Team

A Strong Management Team

Planet Retail is managed by the local and international team of Retail professionals with
extensive experience and knowledge in their respective fields.

Planet Retail Staff

Planet Retail is one of India's leading employers of retail personnel with over 500 staff. Planet
Retail strongly believes that its employees are the Company's most important asset - thus its
recruitment policy is to employ the best.

Local Expertise

In just a short span of time, Planet Retail has opened more than 60 stores of World’s Leading
retail concepts. With its various outlets spread throughout India, Planet Retail brings
considerable retail experience, knowledge, and expertise to the table. It is well-versed in all
aspects of the business of retailing in India.

Back-end Systems

Planet Retail maintains vast warehousing facilities to manage individual businesses effectively.
A computerized inventory management system is utilized by the Company to track the various
transactions. Its advanced network connects front and back-end systems to ensure a seamless
flow of decision-making information.

Access to Great Locations

Planet Retail is a major tenant to India's leading malls such as High Street Phoenix in Mumbai,
Garuda Mall in Bangalore, Ambi Mall, Gurgaon, Select City Mall, Saket and many more.
Creativity

Planet Retail’s in-house creative teams include Advertising and Promotion; and Visual
Merchandising. With the support of its combined in-house creative teams, Planet Retail has
developed a strong brand building expertise that has also created a visually pleasing environment
in the stores enticing the customers to buy more and enjoy the shopping experience. The
innovative promotions and advertising strategies have helped in getting more customer traffic to
the stores.

Partners
Networks and strong business partnerships are our key strengths. Our business associates,
partners, vendors, agencies, brands, real estate companies together fuel the speed of our growth.
We always look forward to working with the right partners who can work with us towards
fulfillment of long-term goals that we aspire for. We regularly work with partners in the
following areas:

 Real estate and mall owners

 Marketing and Public Relations agencies
 Headhunting firms and placement agencies
 Banking and financial institutions
 IT support agencies

Accolades / Awards
Over the years, our retail and marketing excellence have won us many prestigious local and
international awards:

 Guess, India won the best Brand Launch of the Year-2005 Award at the Images Fashion
Awards at Mumbai, India.
 Guess, India won the best new distributor award at Guess International event in the US.-
2006
 Guess, India won the best new partner in Asia Award at Guess International event in the
US.-2006
 The Body Shop, India won the Highest Like for Like transaction Growth 2008 award at
the Asia Pacific Regional Awards Ceremony held in London.
 The Body Shop, India won the Highest Make-up Sales Growth 2008 award at the Asia
Pacific Regional Awards Ceremony held in London.
 The Body Shop, India won the Best Values Drive 2008 award at the Asia Pacific
Regional Awards Ceremony held in London.
Concept
Introduction
Planet Retail has always been at the forefront of retailing in India - setting new industry
standards, venturing into uncharted territories and launching revolutionary retail concepts.

Our retail stores have become household names in India, synonymous with the very best in
Lifestyle, Fashion, kids and beauty & health products segment.

Department Store

Debenhams is targeted at the style conscious. Tagged as 'Britain's Favorite Department Store',
Debenhams delivers its own brand of style, comfort, and practicality in its product offering. The
key product categories include women wear, menswear, home wares, health and beauty,
accessories, lingerie and children wear.

Fashion

Planet Retail has expanded its portfolio to include some of the world's most sought after and
influential brands in the fashion realm, such as Guess, Next and Accessorize to cater to the
Fashion conscious customers in the country.
With more than 40 fashion stores, Planet Retail definitely shines on the fashion stage and stands
as the first choice of those who want the best and latest in fashion.

Our fashion concept stores include:

 Guess
 Next
 Accessorize
 Sole Effect

Beauty & Health

The Body Shop

The Body Shop is a beauty and health brand. The Body Shop® has constantly sought out
wonderful natural ingredients from all four corners of the globe, and brings you products
bursting with effectiveness to enhance your natural beauty.

Kids

Planet Retail has launched two of the best kid’s brands in the world:

 Oshkosh B’Gosh
 Carter’s

 
Our Brands

Debenhams

Debenhams is a leading department stores group of the UK. Debenhams has a strong presence in
key product categories including women swear, menswear, home wares, health and beauty,
accessories, lingerie and children swear. A unique mix of exclusive own brands, including
Designers at Debenhams, and third-party brands helps differentiate Debenhams from its
competitors.

In addition Debenhams has 48 international franchise stores in 17 countries outside the UK and
Ireland.

Debenhams has a successful own brand portfolio of approximately 55 own brands (such as
Debut, Maine New England, Red Herring and Thomas Nash) including 25 Designers at
Debenhams brands. The Designers at Debenhams range offers customers exclusive product lines
at mainstream prices by designers such as Jasper Conran, Julien Macdonald, John Rocha and
Matthew Williamson.

Debenhams is present in Ambi Mall, Gurgaon.

Accessorize

The first Accessorize store opened in London in 1984.Today there are more
than 300 Accessorize stores in the UK and a blossoming international operation of
over 500 stores.

With its own in-house design team, Accessorize holds a unique position on the high street with
its inspirational, globally sourced, well-priced and good quality collection of fashion accessories.
Displayed in an original and impactful color-bay design, the constantly changing range includes
every kind of accessory imaginable; bags, purses, jewelry, belts, hats, scarves, flip flops, gloves
and hair accessories.

Next

Next is a UK based brand offering Exciting, beautifully designed, excellent quality clothing and
accessories. Next is present in five cities in India.

The Next retail chain was launched in February 1982 and the first store opened in the UK with
an exclusively coordinated collection of stylish clothes, shoes and accessories for women.
Collections for men, children and the home quickly followed. Next clothes are styled by the in-
house design team to offer consistency of style, quality and value for money with a
contemporary fashion edge.

From its beginning in 1982, Next has since grown into an empire with 480 stores in the UK
alone - plus other outlets in more than 140 international locations.