Escolar Documentos
Profissional Documentos
Cultura Documentos
A PROJECT REPORT
ON
YEAR 2010-2011
1
S.NO. CONTENTS PAGE NO.
1. EXECUTIVE SUMMARY
2. INTRODUCTION 1-8
3. CHAPTER I
FUNCTIONS AND RESPONSIBILITIES OF MEDIA 9-19
A. PRINT MEDIA
B. ELECTRONIC MEDIA
4. CHAPTER II
POSITIVE AND NEGATIVE IMPACTS OF MEDIA ON DIFFERENT
20-22
SECTIONS OF SOCIETY
5. CHAPTER III
A DETAILED SWOT ANALYSIS OF MEDIA 23-25
Executive summery:
The objective of this study is to know the agro equipment sector in India and by
this study help to evaluate the modern and traditional equipment use by farmer and
how to benefits to the farmer for increasing the production and minimize the labor
cost..
The research methodology using in this research is descriptive type result. Firstly I
took interview of farmer and I knew the agro equipment use by farmer. Also I fill
the questionnaires by the farmer and discuss on various issues like what they think
about agro equipment is useful or not. Similarly I took the interview of some dealer
in Nagpur for analysis sale of agro equipment and trends which company product
are more demandable etc. And from that study I conclude the results which I
interpreted in following research.
Another data like traditional equipment history etc. are gathered by using the
internet and books.
But at end the result is limited to small sample size and small area.
INTRODUCTION
Over the last few years Indian agricultural equipment market has been widely
exposed to
International trade. Global majors like John Deere, New Holland, Carraro and
Same Deutz have already made an Entry in Indian market, whereas Indian players
are looking for alliances with foreign partners overseas.
Many factors affecting agricultural equipment sales in India include the monsoon,
government declared support prices for crops, commodity prices, crop production
expenses (including fuel, fertilizer, pesticides and other costs) and the credit policy
announced by banks.
Status of Farm Mechanization in India
Even though farm mechanization shows an increasing trend, there are wide ranging
disparities in the levels of mechanization across states.
Northern States such as Punjab, Haryana, Uttar Pradesh (particularly Western and
Tarai belt) have achieved a faster growth in mechanization over various Plans The
sale of other implements and machines like combine harvesters, threshers and
Other power-operated equipment have been increasing almost throughout the
country The pace of mechanization in North-Eastern States has not been
satisfactory due to Constraints such as hilly topography, socio-economic
conditions, high cost of transport, lack of institutional financing and lack of farm
machinery manufacturing industries Mechanization in Western and Southern
states of the country viz., Gujarat, Maharashtra, Rajasthan and certain areas of
Tamil Nadu, Andhra Pradesh etc., has increased with the increase in area under
irrigation and also with the growing awareness among farmer
Trend of Machinery Population in Indian Agriculture (Number in million)
100
90
80
70
60
50
40
30
20
10
0
2006 2007 2008 2009 2010
18000
16000
14000
12000
10000
8000
6000
4000
2000
0
1970 1980 1992 2003 20110
SCOPE OF MECHANIZATION
Farm mechanization has been helpful to bring about a significant improvement in
agricultural productivity.
the drudgery for human labour is reduced and unhygienic operations such as
handling of farm yard manure can be done with machinery
Further, large scale production means less per unit cost on the farms. Moreover,
it reduces the weather risk and risk of non-availability of labour and thus wastage
is minimized. Timely marketing is also made possible by quick mechanical
transportation, cleaning and handling. The land thus released can be brought
under commercial crops.
The agricultural equipment industry spans all activities across the value chain
1. Tractors 1. Drill 1. Shovel/ 1. Harvester 1. Seed
plough extractor
2. Levelers 2. Seeder 2. Thresher
2. Harrow 2. Dehusker
3. Ploughs 3. Planter 3. Digger
3. Tiller 3. Huller/deh
4. Dozers 4. Dibbler 4. Reaper uller
4. Sprayer
5. Scrapers 5. Transpl 5. Sheller 4. Cleaner
anter 5. Duster
6. Sickle 5. Grader
6. Mill
7. Dryer
There is no separate National Policy on Agricultural Mechanization. This is covered under the
regular Agricultural Policy the government promotes agricultural mechanization with the
following goals in mind:
Objectives –
The scheme is implemented by Agriculture Development Officer, Zilla Parishad in all districts of
Nagpur division.
The various implements such as tractor, power tiller, Bullock drawn and Tractor/power
operated implement, water lifting devices, plant protection implements are provided on 25 to
50% subsidy. These implements are provided on the rates fixed by the government and the
supplying agencies are Maharashtra Agro – Industries Development Corporation, Maharashtra
State Small Scale Industries Development Corporation and Maharashtra State Co-operative
Marketing Federation Ltd., Mumbai.
Sr. Name of Implement / Machinery Subsidy Maximum limit is
No. percentage Rs.
4 Special Implements
40 20000
11 Conoweeder 50 3000
25 25000
Item
Tractor 7 9 5 11 8 6 46
Power 1 5 0 0 13 2 21
tiller
Paddy 0 0 0 0 1 0 1
transpl.
Sp. 3 5 0 0 3 0 11
Power
operated
mach.
Manually 0 0 0 0 0 0 0
operated
Bullock 17 4 0 0 39 0 60
operated
Tractor / 2 6 0 2 1 0 1
tiller
operated
Power 9 0 2 21 0 0 32
Thresher
Plant
Prot.
Impleme
nts
Manually 0 0 0 0 0 82 82
operated
Power 0 0 0 0 0 0 0
operated
Tractor 0 0 0 0 0 0 0
operated
2 Power tiller up Rs. 126885 40% Rs. 45000 -- 50% Rs. 60000
to 8 HP (VST) for power
tiller with
rotavator
3 Power tiller Rs. 140598 40% Rs. 25000
above 8 HP (CAMCO)
Tractor drawn Harvester cum Thresher suited for crop like Green gram, Black
gram, soyabean, Tur Paddy, Wheat etc.
The available harvesters are big in size and heavy in weight require large area for
operation. Due to heavy weight soil gets compacted affecting its physical fertility.
Tractor drawn small Harvester cum Thresher should operate in the intercrop e.g. in
Soyabean : Tur intercrop, where the soyabean crop is sown in 5 to 6 feet interspaces can
be harvested without disturbing Tur crop.
Increase the subsidy limit and make it at par with other ongoing schemes – There is a
need to increase the maximum subsidy limit provided for tractor and tractor drawn
power implements/ machinery to nearing percentage subsidy announced by the
Government for e.g. in case of tractor subsidy in 25% of the cost limited to Rs. 45000/-
as the cost of tractor ranges from 3.5 lack and the subsidy comes to about 8 to 13%
only.
RESEARCH METHODOLOGY
Research methodology
Research study
This chapter deals with the following issues related to research study.
1. Research study
2. Research methodology adopted
RESEARCH METHODOLOGY
Research design:
A research design calls for developing the most efficient plan of gathering of information. The
design of a research study is based on the study .A research design is a type of blueprint prepared
depending on various types of blueprints available for the collection, measurement and analysis
of data.
A research design is a specification of the methods and procedures for acquiring the needed
information. It is overall framework of the project that stipulates that information is to be
collected from which source by what procedures.
Sampling:
An integral component of a research design is the sampling. Specifically, it addresses these
questions; whom to survey (the sample unit), how many to survey (the sample size), and how to
select them (the sampling procedure) making a consensus study of the entire universe will be
impossible on the account of time and money. Hence sampling becomes inevitable.
Data collection is an elaborate process in which the research marks a planned search for all
relevant data. The data collection process follows the formulation of research design including
the sample plan. Data can be classified as primary data and secondary data. Primary data is the
data gathered for the first time by the researcher, secondary data is the data borrowed by the
researcher from secondary sources.
Primary data is original data collected by the researcher first hand. Primary data can be
collected through observational studies, Market surveys of experiments. There are several
methods of collecting primary data, particularly in surveys and descriptive researches.
Observation method
Interview method
Through questionnaires
In marketing research, field survey is commonly used to collect primary data from the
respondent .Surveys can be (a) personal It is common practice to use structured questionnaire
prepared in advance, to get the necessary to design suitable questionnaire, conduct a pilot survey
and undertake a pre-testing of the questionnaire .the pre-testing will enable the researcher to
realize shortcoming of his questionnaire.
Secondary data means data that are available, that is they refer to data, which have already
been collected and analyzed by someone else. When researcher utilizes secondary data, he has to
look into various sources from where he can obtain data. Usually published data is available in:
Public records and statistics, historical document and other sources of published information.
Internet
In this study data is collected from secondary sources such as, new agro base equipment in
market, government scheme.
The objective of my project is evaluating the market of the agro equipment in India I likely to
be interested in such as market conditions, and so on.
Where I have research merely examines “what is”, also hence the descriptive research
method is better to use than any other method.
Methods of sampling:
For the research method I used Probability sampling which is also known as random
sampling or chance sampling .Under this sampling design every items of the universe has an
equal chance or probability, of being chosen for sample. This implies that the section of the
sample items is independent of the persons making the study –that is the sampling operation is
controlled objectivity so that the items will be chosen strictly at random.
a) Simple random sample: every member of the population has an equal chance of selection.
b) Sample size: For the purpose of the project, sample size is 20 farmer of saoner region.
The objectives of study are evaluating the agro base equipment in India which is summarized as
follows:
1. To understand the increase the agriculture productivity by using agro base equipment.
2. To study agro base equipment is economically helpful to farmer.
3. To government provide facility or subsidy to farmer for increasing the use of agro base
equipment.
Limitations:
Limitations are the hurdles faced by the researcher during the course of his study.
DATA COLLECTION
Once the problem is realized and work related with research design has been checked out the
task of data collection starts.
As the topic is suggesting special reference is given to agro base equipment So data related
agri equipment in India In order to collect the information, two kinds of data were collected.
Primary Data
Secondary Data
Primary data:
Primary data is collected from field study and information given by different farmer about to
another which type of agro equipment they use .Method of data collection used was
questionnaire and observation method where questionnaire is filled by the farmer of a Saoner
region.
Questionnaire
Observation
Observation should made on the basis of evaluating the collected data, in this survey the
information given by the farmer tends to observe the mostly use agriculture equipment and
which equipment use for multiple crops.
Secondary data:
The data is collected from the government websites and agri equipment manufacturing & selling
companies.
Sr. Name of the farmer Area Government Equipment hire Irrigation facility Mostly use equipment
No.
In acre Scheme use or not
Or not
Data Interpretation
On the basis of collected data by the questionnaires and observations the data interpreted as
follows.
Tractor 5
Threshers 3
cultivator 6
Bakhar 12
Plough 10
Interpretation 1:
This data shows that the bakhar & plough is maximum equipment use by farmer.
Interpretation 2:
Those farmer have more than 4-5 acre land they do not hire any agro equipment.
Interpretation 3:
Interpretation 4:
Those farmers have more than 4-5 acre land irrigation facility is available.
Interpretation 5:
Those farmer have more than 4-5 acre land they have large size equipment.
CONCLUSIONS
Mechanization is the use of modern implements as well as motorized equipment like plough,
harrow, ridger and also the use of agro-chemicals like insecticides, herbicides, fertilizers and
improved seeds in the farm. The following are the problems facing farm mechanization.
1. Farmers are not educated and they find it difficult to operate the machines
3. The soil types do not suit the operational techniques of the machines.
5. The debris from clearing, stumping and logs pose an obstacle to mechanization.
8. The nature of land, topography and landscape are not good for mechanization.
9. Farmers are too poor to be able to buy the expensive machines. This makes mechanization too
costly to practice.
10. There are no adequate facilities for the repair of farm implements and equipment.
SUGGESTIONS
This can be referred to as the possible ways of improving agriculture through mechanization or
the prospect of mechanization.
2. The systems of acquiring land through the land tenure system should be reviewed so as to
enable prospective farmers have access to land.
3. Machines should be develop locally to suit the nature of crops and types of soil.
4. Farmer’s co-operative societies should pool resources together to buy machines for their
members.
5. Banks should give enough capital to serious farmers who cannot afford the collateral for the
purchase of machines.
7. Agro-service centers should be established in the rural areas to make tractors available to
farmers at a cheaper rate.
BIBLOGRAPHY
www.gov.nic.in
ANNEXURE
QUESTIONNAIRE ( iz’ukoyh )
(This information only for the purpose of academic project not for the any other purpose)
(gh ekghrh QDr “kkys; iz;ksxk djhrk okij.;kr ;s.kkj vlqu ;k ekghrh pk okij nql&;k dqBY;kgh
dkekdjhrk dj.;kr ;s.kkj ukgh-)
NAME: ( uko )
____________________________________________________________________
ADDRESS: (iRrk )
__________________________________________________________________
OCCUPATION: (O;olk; )
____________________________________________________________
___________________________________________________________________________
_____
___________________________________________________________
5. How the equipment are useful for you ((“ksrhr okij.;kr ;s.kkjh midj.ks gh rqeP;k d’;k
izdkjs mi;ksxh vkgsr])
_______________________________________________________________
6. Are you owner of that equipment or have you hired it (rqEgh ;k midj.kkps Lo%rk ekyd
vkgkr dh gs midj.k rqEgh HkkMsrRokrj ?ksrys vkgs] )
______________________________________________
7. Do you have any equipment provided by government?( rqEgkyk “kklukus iqjoysyh dkgh
midj.ks rqeP;k dMs vkgs dk ?
_____________________________________________________________
QUESTIONNAIRE
(FOR DELEARS)
(This information is only for the purpose of academic project and not for the any other purpose.)
NAME: _________________________________________________________________
ADDRESS: ______________________________________________________________
EMAIL _________________________________________________________________
1. Types of
equipments.______________________________________________________
__________________________________________________________________________
_________________________________________________________________________
__________________________________________________________________________
__________________________________________________________________________
5 How much rate of interest do you charge from the farmer for purchasing any
equipment on credit basis _________________________________________________
_______________________