| AD RATES | 2011 | SUSAN@IGDA.

ORG
|
ABOUT
IGDA Perspectives is a monthly membership newsletter emailed to 75,000+ members of the International Game Developers
Association (IGDA) on the 15th of each month. It provides valuable information to a targeted audience of game development decision
makers, business owners, creative and technical directors. It is available in several formats – an attractive website, an iphone/android
optimized PDF, and triennially a printed version is distributed at major industry conferences.

The IGDA is the largest non-profit membership organization serving individuals who create video games. IGDA
members are game developers who are active and engaged with the game industry. They are networked, they are informed, and they are
interested in new products and ideas. Share your message effectively with our active, involved membership.

PLEASE NOTE:
Space is available in the blast email and website incarnations of the IGDA Perspectives Newsletter. Advertising is limited to ensure
the best and highest possible impact for supporters of the IGDA Perspectives newsletter.

NEWSLETTER AD OPPORTUNITIES & RATES(RUN OF SITE)

 Website advertisement on IGDA Perspectives website (Top Placement Exclusive) - $1,600 (Runs for 30 days)
 Website advertisement on IGDA Perspectives website (Top Placement Rotating) - $800 (Runs for 30 days)
 Website advertisement on IGDA Perspectives website (Square Exclusive) - $1,200 (Runs for 30 days)
 Website advertisement on IGDA Perspectives website (Square Rotating) - $600 (Runs for 30 days)
 Website advertisement on IGDA Perspectives website (Rectangular Exclusive) - $800 (Runs for 30 days)
 Website advertisement on IGDA Perspectives website (Rectangular Rotating) - $400 (Runs for 30 days)

 Full page advertisement in triennial IGDA Perspectives hard copy - $2,500

 Half page advertisement in triennial IGDA Perspectives hard copy - $1,650
 Quarter page advertisement in triennial IGDA Perspectives hard copy - $950
 Half page advertisement in IGDA Perspectives simple PDF - $1,650
 Quarter page advertisement in IGDA Perspectives simple PDF - $950

 Exclusive banner advertisement in IGDA Perspectives announcement blast email - $2,000

OTHER ADVERTISING OPPORTUNITIES

 IGDA Webinar sponsorship - $2,500 per webinar
 Corporate Partner Program - $2,000 per year (www.igda.org/partner_program)

BULK DISCOUNT STRUCTURE

Save additional money by committing to more than one month at a time!

3 MONTHS 6 MONTHS 9 MONTHS 12 MONTHS

5% 7.5% 10% 15%

CREATIVE SERVICES & RATES

Need help creating your artwork? The IGDA will design an ad for you for the following rates:

 Full Page advertisement - $250

 Half Page advertisement - $200
 Quarter Page advertisement - $150
 Top Banner advertisement - $150
 Skyscraper advertisement - $150
 Square Web advertisement - $100
IGDA PERSPECTIVES NEWSLETTER SPECIFICATIONS
 Full page | CMYK - 8 ½ x 11” - EPS, min. 300 dpi
 ½ page | CMYK - 8 ½” x 5 ½” - EPS, min.300 dpi
 ¼ page | CMYK - 4¼” x 5 ½” - EPS, min.300 dpi
 Blast email banner | 600 x 100 pixels
 Top Banner | 468 x 90 pixels
 Square web ad | 300 x 250 pixels
 Skyscraper web ad | 300 x 600 pixels

OTHER SPECIFICATIONS
 IGDA Webinar | Logo plus 30 second audio clip
 Corporate Partner Program | Logo in .jpg format, minimum 72 dpi, maximum size of 100 x 200 plus corporate overview
paragraph not to exceed 50 words

DEADLINES

Website ad order deadline is the 10th of each month. IGDA creative services’ order deadline is the 5th of each month.

Hardcopy ad order deadlines are as follows:

 June 3rd 2011 (for July release/IGDA Summit)

 August 12th 2011 (for October release/IGDA Leadership Forum US and Europe)

 January 13th 2012 (for March release/GDC San Francisco)

Ad rates valid as of May 23rd 2011. Please note that hard copies will be distributed at all live conferences at which the IGDA has a
presence. For a full list of events, please visit www.igda.org/events.
 | AD ORDER FORM | 2011 |
PLEASE PRINT LEGIBLY & SUBMIT COMPLETED FORM & PAYMENT INFORMATION TO:
SUSAN@IGDA.ORG

CONTACT INFORMATION
Name: _______________________________________________________________________________________
Company/Organization: __________________________________________________________________________
Address: ______________________________________________________________________________________
City: _________________________________ State/Province: ___________________________________
Postal Code: ___________________________ Country: ________________________________________
Telephone (include area code/country code): __________________________________________________________
Email: ________________________________


ORDER INFORMATION
YES! I want to support the IGDA. Sign me up for the following IGDA individual advertising opportunities:

Quantity Type Cost Each (USD) Total

____ Full page advertisement in IGDA Perspectives Newsletter print edition $ 2,500 $_______
____ Half page advertisement in IGDA Perspectives Newsletter print edition $ 1,650 $_______
____ Quarter page advertisement in IGDA Perspectives Newsletter print edition $ 950 $_______
____ Exclusive banner advertisement in IGDA Perspectives Newsletter announcement email $ 2,000 $_______
____ Website advertisement on IGDA Perspectives website (Top Placement Exclusive) $ 1,600 $_______
____ Website advertisement on IGDA Perspectives website (Top Placement Rotating) $ 800 $_______
____ Website advertisement on IGDA Perspectives website (Square Exclusive) $ 1,200 $_______
____ Website advertisement on IGDA Perspectives website (Square Rotating) $ 600 $_______
____ Website advertisement on IGDA Perspectives website (Skyscraper Exclusive) $ 800 $_______
____ Website advertisement on IGDA Perspectives website (Skyscraper Rotating) $ 400 $_______
____ IGDA Webinar sponsorship - per webinar $ 2,500 $_______
____ Corporate Partner Program - per year $ 2,000 $_______
____ Creative Services, Artwork - Full Page Ad $ 250 $_______
____ Creative Services, Artwork - Half Page Ad $ 200 $_______
____ Creative Services, Artwork - Quarter Page Ad $ 150 $_______
____ Creative Services, Artwork – Email Blast Banner Ad $ 150 $_______
____ Creative Services, Artwork – Top Banner Ad $ 150 $_______
____ Creative Services, Skyscraper Ad $ 150 $_______
____ Creative Services, Square Ad $ 100 $_______

GRAND TOTAL $_______

PAYMENT INFORMATION (PLEASE CHECK ONE)
A check payable to IGDA is enclosed.

Please charge my credit card (check one): Visa MasterCard American Express

Name on Credit Card: _______________________________________

Card Number: _____________________________________________ Expiration Date: ___________

Signature of Card Holder: ____________________________________ Security Code: ___________