The
7
Fatal
Mistakes
of
a
Network
Marketer

By Taigh G. Smyth

Brought to you by:

Taigh G. Smyth
Visit us on the Web: Click Here

©Copyright
2009,
All
Rights
Reserved


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 2

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 3

What
others
are
saying

I
read
through
the
eBook
and
everything
you
said
not
to
do
I
was
doing!

So
now
I
have
a
beDer 

understanding
on
the
different
ways
I
can
grow
my
business,
I'm
taking
full
advantage
of
the

informaCon
and
applying
it
to
my
business.

Thank
you
very
much,

Kenisha
Kirby

Taigh,

I
wanted
to
write
you
a
quick
note
to
say
thanks
for
sharing
your
‘Fatal
Mistakes’
and 

shedding
some
light
on
a
beDer
way
to
build
a
home‐based
business.

A4er
reading 

through
the
report
I
can
see
so
many
things
I’ve
been
doing
wrong
and
that
there

really
is
a
beDer
way.

I
had
the
same
feeling
you
did
but
didn’t
know
where
to
start...

Danni
Robinson


Hi
there,
I
just
finished
reading
through
your
report
and
must
admit
I
am
completely
surprised
at

what
you
covered.

I’ve
been
in
my
network
markeCng
business
for
close
to
2
years
now 

and
can
now
see
I’ve
made
preDy
much
every
mistake
you
talk
about.

I
now
see
that
there’s
a
far
beDer
way
to
build
this
business
and
look
forward
to 

learning
more.

Thanks,
Meaghan
G

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Table of Contents

IntroducHon
______________________________________________________________3

Fatal
Mistake
1:

__Employee
Mindset_________________________________________5

Fatal
Mistake
2:

__Thinking
that
Everyone
is
Your
Prospect_______________________7

Fatal
Mistake
3:

__Not
geIng
the
Proper
Training______________________________10

Fatal
Mistake
4:

__Believing
the
TradiHonal
Methods
are
the
Best
Way
to
Build______12

Fatal
Mistake
5:

__Buying
Leads_____________________________________________14

Fatal
Mistake
6:

__Believing
that
this
Business
Offers
MulHple
Streams
of
Income____16

Fatal
Mistake
7:

__Thinking
You
Can’t
Build
Online_____________________________19

Tying
it
All
Together:

_____________________________________________________
22

Integrated
MLM
Strategies:
________________________________________________24

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Dear Network Marketing Friend,

I
f you’re sick and tired of; doing what they say and not seeing results, wasting your money
on leads that don’t respond, getting rejected from people that you’re only trying to help...
and if you knew in your heart there was a better way to do this network marketing
thing, but you didn’t know exactly how to do it, then this is the most important report you will
ever read in your entire life.

I’m going to share with you The 7 Fatal Mistakes of a Network Marketer – me – so you
can avoid the inevitable frustration of going down the same old path.

My name is Taigh, and I’m a full time Network Marketer. Let me quickly tell you how I got
started and why I’m writing to you.

As most of us do, I started my Network Marketing business on a high note.

I honestly thought I had 5 or 10 people who would surely be interested in joining my business
right out of the gates. I thought I could work hard for the first couple years, and retire at a
very young age. Everything was good in life – until...

I
was
Slapped
by
the
Reality
of
Network
Marketing

I spent the next two years struggling to build my Network Marketing business. I’ve tried just
about everything that they suggested I do. From;

- Meeting in coffee shops

- Approaching friends, family, and colleagues
- Hotel presentations
- Phone parties
- Home parties
- Calling leads
- Being a part of network groups (BNI and the city Chamber of Commerce)
- Dropping off flyers at people’s doors
- Posting flyers around town
- Calling friends and family asking for referrals
- Having a booth in trade shows, schools, and malls...

Building the business using these methods was not what I thought freedom would look like.
The traditional face-to-face methods of building the business started to really bother me.
Thinking back on the number of hours I’ve wasted talking to people who never really qualified...
or thinking back to how I felt like I had to chase people to follow up with them; I knew in my
gut that there just had to be a better way to build this business.

I
have
a
Confession
I thought of quitting on a number of occasions. I had just about every reason to quit with all of
the frustration I had experienced building the business in the first 2 years.

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On top of all of that I was soon going to graduate from post-secondary and I had a decision to
make.

I could continue down the path I had gone to school for, which would lead me to the corporate
world of a 9-5pm job, travelling back and forth in traffic every day while someone told me
when I could take vacations. Or, I could I could try to make this Network Marketing thing work,
and live a lifestyle that I have always dreamt of.

It was around this time I was called foolish to opt-out of a Co-op Program at one of the finest
business schools in Canada – As I made the choice to chase my dreams.

Do you relate? Has anyone looked down on your decision to build a Home-based business?
Said that you were ‘crazy’ for doing so?

I was sure that if I just kept to the ‘Proven System’ I would find success eventually. So that’s
what I did.

I
got
to
the
point
where
I
was
able
to
support
myself
to
make
the
full
time

switch.

I
was
in
business
from
home
–
Full
time.

I was as happy as could be for I had gone through the struggle and built my business to a point
where I could support myself. Having the flexibility and freedom to set my own schedule was
something I quickly got use to.

Though I must admit, I didn’t have much in terms of responsibilities.

At the time I lived up in a 1 bedroom attic apartment. My ‘office’ was in the corner of my
bedroom and it really wasn’t a place I would want to present to prospects. (The staircase up
the side of the building wasn’t all that appealing).

So I was happy to be working the business full time. I always thought if I had more time I
could breeze through and build a massive organization.

I continued to follow the plan; to Invite, Present, Train... and I soon started to experience even

more frustration building my business.

“How’s that?” you might be wondering.

- Because I had hit the bottom of my names list

- I tried everything that they told me to do
- I was Sick of Chasing prospects, and following up with them
- I was stuck, and I didn’t know what to do next

All of the frustrations I had building the business part time, were Inflated as I went full time.
I was willing to try just about anything to make this thing work, but the strategies I was using

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just wasn’t getting me to where I wanted to go. I felt like I would take 3 steps forward and 2
steps back... over and over again.

I remember what I would tell people sitting down with them,

“If you want something different, you have to do something different”

But I wasn’t following my own advice. I then went on a search to find out a better way to build
this business.

I made some discoveries that have forever changed the way I view this business.

Looking back at how I was building my business, I realize that I have made some Fatal Mistakes
along the way...


[Adventures
in
Alberta,
Canada]

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The 7 Fatal Mistakes of a

Network Marketer:
Fatal Mistake #1: Employee Mindset
I was thinking of a better word for this, but it’s really just that. I had an employee
mindset getting into this business. My whole life I’ve been trained to be an employee and when
I first got started in this business, I was beat down pretty hard because of it.

When I first got started I thought there would be a line up of people asking for my products
and wanting to join me in the business. But that just didn’t happen.

There were tremendous ‘growth pains’ as I changed my mindset from an Employee to a

Business Owner.

I thought I understood this but soon realized that I had to take things to the next level if I truly
wanted to see growth in my business.

I had to get rid of the Employee mentality.

Here’s what that looks like:

- Making someone else’s fortune as you settle for a paycheque

- Being told what to do on a daily basis
- Being in a place of need, rather than in control of your financial future
- Settling in a job that’s “Not too Bad” but having a hunch that life could be much
better

How many times have you heard from a new business partner, “Oh, this business should be
easy” or “They are going to be great at it”. Only to find out that they just couldn’t make it.
Something happened. It’s like one day they woke up - and it was all over.

Here’s something I’ve noticed. People give up in their minds before they ever make the call to
‘Cancel their account’. Don’t you ever wonder what happened? Even though they were so
excited just the week before!...? This baffles me when I see it happen but I realize that it starts
with the thoughts they have.

 No one would ever open a McDonald’s franchise to just see how it goes for a couple
months.
 No one would invest half a million dollars to start a company to just see how things
might work.

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 No one would start a new business and expect big returns in the first 3 months, and quit
if it didn’t happen.

We are spoiled in this business. We can start building a full-fledge international business for less
than a few thousand dollars – and somehow we start thinking that we’ll just “give it a shot”.
Now I know this is not you for you wouldn’t be reading this report. You wouldn’t be interested
in the business or would have given up a long time ago.

But perhaps that’s why so many in this industry have an “employee mindset”.

It’s relatively inexpensive to get involved,

and not much is lost when they decide to quit.

This mindset is deadly. The good news is that it can be worked on. When I lacked motivation
and didn’t know where to start, a few materials really helped;

- Think and Grow Rich, by Napoleon Hill

- Rich Dad Poor Dad, by Robert T. Kiyosaki
- Jim Rohn
- Personal Power II, by Anthony Robins (audio series)

Listen, I don’t list these things so you can say, “oh, well that sounds like a good idea”. No!
Do yourself a massive favour, pick these materials up, and get exposed.

Our actions are guided by our beliefs. And if we don’t have the right beliefs, the right
foundation, we’re screwed in this business.

“Your
Best
Thinking
Has
Gotten
You
to
Where
You
Are
Now”.

If
You
Want

Something
Different,
you
Need
to
get
Exposed
to
New
Training
and
Materials.

So if you truly want different results in your life, you must get exposed to materials that will
change your thought patterns.

When people think that they don’t need to work on themselves or on their mindset to create
the life they really want, this is a Fatal Mistake.

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Fatal Mistake #2: Thinking that Everyone Is Your Prospect

I believe that there is a reason why we think this... it’s because this is what they teach us!

Have you heard of the “3 foot rule” – Anyone who is within 3 feet of you is a prospect.
Or telling your friends and family that, “I think you would be really good at this”.

Guess what, we don’t know that! I have been absolutely surprised to see who does well
and who just ‘falls off the map’. We need to see the person in action. Yes, we can’t help
to think others will be better at building a business. But prejudging for the positive or negative
is a huge mistake. I have seen the ‘everyday woman’ build a bigger Network Marketing
Business then an astute Financial Planner who has a contact list that reaches into the
thousands.

On top of that, I don’t know too many people who feel comfortable getting out there
and meeting people with the intention of getting a chance to present an
‘Opportunity’.

After being in the business for a few years I realized how big of a mistake it is to think that
everyone will make a good business partner. If you have been in the industry for any length of
time you know very well there are simply some people that you Do Not want to work
with.

And
what
about
lifestyle?

As I went full time in my business I realized how quickly you run out of warm market contacts
(people I know) to approach. Has this happened to you? You hit the bottom of your names list
and you sit there wondering what to do next.

At the time, I went out to find ways to market in my town.

I have never been comfortable meeting new people with the intention of prospecting them into
my business.

And to imagine they teach us to prospect in elevators...

Here’s why this is a Fatal Mistake:

If we built this as a real business just like any other, we would understand that not everyone is
interested in what we have to offer. It doesn’t matter if there is a ‘new launch and people are
going to get rich’, for if someone loves what they do for a living, and are happy with the money
they make – they simply will not be interested and not make a good business partner.

Sure if you’re close friends you could probably get them to join. But think about what comes
after signing someone into your business. Now you have to offer training and support. And if

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 11

you’ve ever tried, you would know that you cannot force someone to build their own
business – it just doesn’t work.

Why not try finding the people who are looking for what we have to offer?

You might have heard of “Target Market”. What this refers to is a particular group of people
who are interested in what you have to offer.

For some reason I didn’t think I had to pay attention to this. I was following the systems of
making a names list and approaching everyone I know.

After being in the trenches for a few years, I realized that not everyone is my prospect and I
needed a way to find my ‘Target Market’. Find the people who were just like me – interested in
building a Home Based Business.

For some reason they teach us methods that were use back in the 80’s to build the business.

As I’ve mentioned above I’ve done it all;

- Meeting in coffee shops
- Approaching friends, family, and colleagues
- Hotel presentations
- Phone parties
- Home parties
- Calling leads
- Being a part of network groups (BNI and the city Chamber of Commerce)
- Dropping off flyers at people’s doors
- Posting flyers around town
- Calling friends and family asking for referrals
- Having a booth in trade shows, schools, and malls...

Look at that list. Try to find one activity that was effectively communicating to my target
market.
You won’t find it.

All of these methods that I’ve tried did not take into account one simple idea,

“Are
these
people
interested
in
what
I
have
to
offer?”

Not everybody is going to be interested in your products or your business opportunity.

What you need to do is learn how to Market your business. You need to learn strategies that
will ensure you never hit the bottom of your contact list.

It’s like the example of running a Pizza Store.

When’s the last time you got a call from a pizza store seeing if you would like to order a pizza?
Probably haven’t. Why? Well because this just isn’t an accepted business practice. How would

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you feel if a pizza store did this? Annoyed? So then why do we think that the rules change for
our business?

What a successful business does is promote and market themselves to let people know where
they can go for a particular problem.

This is called Marketing – another words – “To make known”.

So if we have a great product, and a great opportunity, then why not market ourselves to the
people who are looking for what we have to offer? More on that later.

Our time is wasted chasing prospects that don’t qualify and working with people who end up
quitting because they never really committed to building a business in the first place.

If you knew there was a better way, why would you ever go through the uncomfortable feelings
of trying to recruit your waitress?

Understanding that this is a business and you need to learn ways to communicate with
interested people, you can now see why thinking everyone is a prospect is a Fatal Mistake.

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Fatal Mistake #3: Not Getting the Proper Training

When I got started, I went out and tried to build my business before I had the proper training.
Do you relate?

Imagine trying to build a house without a foundation.

You just started framing the walls and said, “oh don’t worry, I’ll dig the basement later when
the walls and ceilings are done”.

You see, that’s ultimately what I wanted to do. Build my business without the proper training.
You might be thinking, “I heard about a guy who got involved in a company and in his first
month made $105,000, how’s that possible?”

Well, I’m not going to say that it’s not possible – because it is. But chances are he already built
his foundation before. As in, he already had the contacts and the skills developed from
another experience.

Here’s one of the major turning points for me – and perhaps it’ll help you out.

When I studied the successful people in this industry and noticed there were some
similarities – Every one of them insisted on investing in themselves.

Even the best of the best continued to get trained.

So you see, not having the proper training is like going into battle without ever
having shot a gun before.

You might be excited that your new business partner wants to go out and do it all themselves,
but you are setting them up for failure.

I think this goes back to not thinking that this is a real business. As though it’s some kind of
hobby and all you have to do is, “Share the products”. That’s a lie, and it’s a mistake to think
that you’re going to build a successful Network Marketing business with this strategy.

This Fatal Mistake really has two parts to it. First people don’t get proper training and are faced
with some questions and objections that they just don’t know how to handle. They get
discouraged when they hit the bottom of the names list and the people they were “sure they
would be interested” weren’t, and now are stuck wondering what they should do next.

The second part to this Fatal Mistake is the training itself. Noticed I said “Proper training”.

Let’s face the facts. The retention rate of this industry sucks. And it probably does in your
business too. The failure rate is simply too high.

And what’s being done about it?

Nothing. That’s right, Nothing.

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People continue to follow the same old trainings that have a known 90%+ failure rate. Is this
madness or what?!

This is a testament to that fact that people are not taught strategies that enable them to build a
successful business. What I’m trying to say is that their training systems suck.
- Approaching Friends and family sucks
- Calling leads sucks
- Wasting time in coffee shops talking with unqualified people sucks
- Chasing people following up sucks
- Presenting to a group of unqualified people sucks

These methods... Suck!

And on top of that, these are not viable ways to continuously grow a business.

People are not getting trained before they go out and build their business. And the training
they are exposed to is very hard to duplicate.

If you are serious about building a successful Home Base Business – you know, the one you
imagined signing up for – You must take your training to the next level. And this doesn’t mean
the old fashioned company-duplicated systems.

One of the best things I did was invest in myself and in my business. I’ve spent over $5,476
(and counting) to get trained on new strategies to build my business.

You
are
your
own
best
asset,
so
be
willing
to
Invest
in
yourself.

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Fatal Mistake #4: Believing the Traditional Methods Are the

Best Way to Build the Business...
Do you know the success rate of this industry? I am being generous to say no more than 10%
of the people in this industry are able to comfortably support themselves off their Home Based
Business.

Does that mean you have to be a part of the other 90% of the failing crowd – No, of course
not. But this needs to be talked about.

Why is it that we have such a high failure rate? Here are a few possible reasons:

- Most industries experience high turnover for people change jobs regularly
- People join a company just to use their product anyways
- People may only want to pay off the cost of their product

You know, these are all valid reasons, and I believe them to be true.

But what about the people who are struggling and really do want to build their
business?

Simply put – they continue to follow the same methods that do not work for most people!

So then I asked myself, “If people are struggling, why are they so hesitant to find something
else that works?”

Well to be honest I took some time to face the facts and decide that I needed to do something
different. Most of us simply don’t know that there is another way to build this business. But

I
knew
in
my
gut
that
there
had
to
be
a
better
way.
Most of the traditional methods are based on the idea that it’s a numbers game and eventually
you will find the right people. But as we are approaching people, it’s as though we are trying to
push them into action... into our business.

But people don’t like being pushed. They like doing things because it was their idea.

That right there is the essences of marketing. Showing people that what you have to offer will
help them with what they need or want.

So there is a completely different mindset when we think about building with New Strategies.

Notice that I’ve called it, Traditional Methods. This is because they are activities that have been
proven to work (for some), but lack focus. What you need are Strategies.
A step-by-step guide so you know exactly what you need to do next to build your Network
Marketing Empire.

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 16

Let’s have a look at the difference of building your business with Traditional Methods versus
with New Strategies.

Traditional Methods New Strategies

Approaching anyone with a pulse Communicate with Laser Targeted Prospects

Meeting in coffee shops with anybody who will Only talk with highly qualified people
give you the time deserving of your time

Hotel Presentations Online Webcasts in the comfort of your beach

house

Calling leads Having people call you, credit card in hand

ready to join

Home Parties Have a home party celebrating each other’s

success... not to make people feel obligated to
buy product

Posting ads in the paper Getting targeted traffic via Prospect

Magnets, meaning interested people looking
for what you have to offer attracted to you

Calling friends and family asking for referrals Having enough qualified people in your
‘pipeline’ so you can hand pick the most
qualified people to work with

Posting fliers in town, or dropping off fliers Promoting yourself nationwide, and across
door-to-door borders using powerful tools on the internet

Hitting the Bottom of your names list Having strategies in place so you have the
option to make a names list, or knowing how
to connect with people looking for what you
have

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Fatal Mistake #5: Buying Leads

As I continued to build my business, I decided to work Harder and started working with leads.

A ‘lead’ is a person who has filled out a form expressing interest in working from home. There
were a few others I knew who were purchasing leads and said that it was great... Thinking back
on it, they never spoke about much success with new distributors...
just that it was going to happen.

I purchased batches of 100 leads at a time and called every one of them. I would even call
twice and leave messages... More often than not - No Answer.

Even worse, out of the hundreds of calls I made and left a message, I only ever received one,
yes, ONE return phone call.

To say the least, it was not a good strategy. But fundamentally here’s why

Number one, leads are never as qualified as you would think. It doesn’t matter how “real time”
or company specific they are.

Whenever you make a call to see if they are looking for an “opportunity to build a business from
home”, you are coming from a place of need.

Understand this, people are looking for leaders.

Buying leads starts off with the totally wrong mindset. If you are calling leads, you probably
already have this gut feeling (I know I did) – but I’ll say it straight out -

You are wasting your money, and more importantly, your time.

How about this for a change. Imagine knowing how to market yourself in a way where
you can get interested people calling you up, credit card in hand ready to join? Don’t
think it’s possible? It is and it makes building this business fun and life a whole lot easier when
it happens.

So as I mentioned, purchasing leads starts you off in a weak position. When evaluating a Home
Based Business, people are asking themselves two things:

1) Is this business going to help me achieve what I want?

2) Do I want to work with you?

That’s it. So if you’re company is a good fit, the next challenge is to position yourself in a way
that they see you as a leader. Now think about this. When you make that call asking them if
they would like to join you in your business – who is in the position of power? As in, when you
chase people and harass them - It shows weakness.

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People will take note of this when asking themselves if you are the leader that they should
join.

On top of all of this, people are going to question if they’re going to be able to do the same
things you do. If you’re smooth speaking and they’re not – they are going to feel like there’s no
way they can build the business.

I remember when I realized how big of a mistake calling leads was. A lady asked me if she
would have to do what I was doing - calling people to see if they’re interested in a home based
business like a telemarketer?

I thought, Oh s&*t, I’m doing something wrong here. I found myself explaining there were
many ways to build the business, and felt like I was trying to convince her.

That was not what I signed up for.

Now looking back at the experience, it has led me here today. For I did gain a valuable insight
when calling leads and that is...

There
truly
are
thousands
of
people
interested

in
what
we
have
to
offer.

I was determined to discover a way to market to these people.

More on that later... but understand this.

If you position yourself the right way, people will be calling you to join your
business. If you are picking up the phone and calling leads – this is a Fatal Mistake.

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Fatal Mistake #6: Believing that this Business Offers Multiple

Streams of Income
I use to talk to people about how you can build multiple streams of income if you build this
business.

And that’s true if you continue to work at your day job. But a lot of people want to turn this
business into something that can be full time.

Well, when I was able to go full time in my business I realized that I was going against what I
would teach people. Building my primary business by itself, I didn’t have multiple streams of
income.

I was then exposed to an idea that has forever changed the way I view my business.

Listen closely,

Over 90% of the people who we talk to (enter our Pipeline) will not end up joining our
business, or purchase our products. Another words,

Over
90%
of
our
Potential
Customers
are
walking
out
the
door,
empty
handed

What if we were able to connect them with a product that will help them with their search for
what they need or want? This cannot be any old product, it has to be something that relates to
what you are already promoting. Something of High value.

So I was limiting my income potential by only looking at what my primary business could bring
in.

Why not expand your business?

You see, at the end of the day we are really only paid for two activities in our primary Network
Marketing Business. Filling out new customer orders and enrolling new business
partners.

But we end up spending a lot of our time prospecting.

Right now there are hundreds of thousands of people looking for more information on being
able to build a business from home.

We need to act as a middle-man. We need to provide valuable information to help them come
to an informed decision.

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This is what’s known as a funded proposal.

Here’s how it works.

If someone is interested in learning more about how they can build a business from home, if
they’re serious chances are they will be willing to purchase information from a credible source.

If you are able to offer an inexpensive but valuable product, that can be put towards your
advertising expenses.

For Example.

Let’s say Mary Smith is looking into the opportunity of being able to build a business from home
so she can stay home with her kids. But she’s hesitant and doesn’t really know who to trust. It
just seems like everyone is trying to recruit her into their business.

At this point, Mary is interested, but not yet ready to join a company.

If you advertise a solid inexpensive product to Mary that will help her get what she wants
(to be able to work from home)... there’s a few good things that has just happened.

1) Mary will better understand what it means to build a business from home
2) Mary will have confidence that you know what you’re talking about, and can connect her
with materials that will help her work from home. (You are now the expert)
3) You now can offset the cost of gaining a new potential business partner by getting a
‘referral commission’ for that sale.
4) And you have ‘pre-trained’ this new potential business partner on what to expect in
building this business.

So the idea is to lead with a product that doesn’t demand a high level of commitment.

You see, people are willing to purchase an info product to learn more about a topic – it doesn’t
mean they’re ready for the next step.

So instead of having our potential business partners walk out the door empty handed because
they weren’t ready to commit to a business – offer them something that will show them how
this business can be built.

It’s a win-win.

Think about it. Do you think the experts in network marketing have home parties? Or are
calling leads?

Have you ever looked at a top leader and said to yourself, “That would be cool to be able to
work with them”.

This is all part of changing the Mindset and having people attracted to you. There are people
still out there who think a Network Marketing business has to be built by hounding down your

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 21

friends and family. Imagine if you were the ones who connected them with materials to show
them there is a better way.
The traditional methods have us approaching people, seeing if they’re interested.

When building our business with New Strategies we position ourselves as leaders to those
people who are looking for what we have.

What would you rather be, The hunter or the Hunted?

Thinking that the traditional methods are the best way to build the business and that it offers
multiple streams of income are Fatal Mistakes.

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Fatal Mistake #7: Thinking That You Can’t Build Online

Go ahead and ask the leaders you know. I’m willing to bet that most of them feel that this
business needs to be built using the traditional methods – Only.

As we seen, these methods are leaving a lot of people frustrated. Why are they frustrated?

- Because they have hit the bottom of their names list

- They don’t want to stand up in front of a group a present
- They’ve tried everything that they’ve been told
- They are Sick of Chasing prospects to listen to their ‘opportunity’
- They don’t have a lot of money to spend on a business that’s not profiting
- They are being told to work on their belief even though it’s become their new religion.
- They don’t know what to do next and how to do it

And I could go on...

Here’s something that changed my life.

I was listening to Anthony Robins when I heard him say, “People use to think that the Internet
is going to isolate others into their own little bubble... but really the Internet is being used for
two things;

1) Research
2) And for people to connect with one another.”

And that’s when it really hit me.

You
really
can
build
relationships
with
people
online.
Imagine being able to build relationships with people, Online.

How many people do you think are out there right now
who would be interested in what you have to offer?

This business is still a numbers game. But it’s a relationship building game as well. As I
was building my business using traditional methods, I was lucky to meet 12 new people in a
week. I can now do that, and much more, in a day.

This business is about sifting through the people in your ‘pipeline’ (the prospects that you’re in
contact with), and partnering up with the people who are ready to build a business.

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Leveraging Technologies Makes This Easy

Here’s one of the reasons why I don’t leave the house EVER with the intentions of prospecting.
I know exactly how to find targeted people – it’s online. As people are out there researching
how to build a home based business, I’m right there providing valuable answers.

Now, when it’s time for them to join a business and get serious. Who do you think they will
want to join? Some person who has been harassing them on the phone? Or You who has
provided them with valuable information all along?

People think I’m crazy for giving away all of these ‘Secrets’
But I don’t want them to be secrets anymore.

Let’s look at what we have covered.

 Fatal Mistake #1 - The Mindset that we build this business with

- Understand that building a Home Based Business is going to take some work in
developing our skills to become successful

 Fatal Mistake #2 - Not Everyone is Our Prospect

- There are people out there who are looking for what we have to offer – know
how to Market to Your Target Audience

 Fatal Mistake #3 - Not getting the Proper Training

- Proper training includes Strategies that are Duplicatable and offer ways of
Building a business that don’t depend on your friends and family. Investing in
yourself is the best thing you can do for your business.

 Fatal Mistake #4 - Thinking the Traditional Methods are the Best Way to Build

– With the high failure rate of this industry, it’s time to discover new Strategies
that target people who are looking to build a Home Based Business. Sitting
down with people one-on-one, is slow, and does not make good use of your
time.

 Fatal Mistake #5 - Buying Leads

- I wasted a lot of time and money purchasing leads. Learn how to build
relationships with people and have them interested in joining your business.
Learn how to generate your own leads and control the whole relationship
building process.

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 Fatal Mistake #6 - Believing the business offers multiple streams of income

- Notice that your business can extend further then your paycheque from your
company. Truly build multiple streams by offering more value to people

 Fatal Mistake #7 – Thinking that You Can’t Build Online

- People are now using the internet to connect with other people, and to do
research. Learn how to market yourself online and build relationships with
people, which is the essence of Network Marketing.

So
if
you
tied
this
all
together
here
is
what
you
get.
Like no other time in history, we are now able to connect with an endless number people.
There are technologies now that allow us to communicate with thousands of people with a push
of a button. Being able to build relationships with people online is now possible.

So you have a choice moving forward. You can either struggle building your business using
traditional methods, or you can expand your mind and skills to new strategies.

There is a quite tide changing in the Network Marketing industry, and you will either sink or
swim.

The key to Network Marketing always has been and always will be Building Relationships,
and helping others.
Your ability to do so will determine the degree of your success.

Have a look at the systems you are using now.

When
I
asked
them
if
we
had
A
Strong
MarkeIng
System,
they
told
Me
Yeah
but...

Beware of what they say. Ask them for specifics. When I asked them how the marketing
system worked, they basically said that we need to repeat the process of Invite, Present, Train.
Invite, Present, Train.
Invite, Present, Train... it’s almost haunting.

But There’s Something Missing

What about Marketing and building Relationships?!

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The Insider Secrets to Building Your Business, Integrating

Both Face-To-Face Methods with Powerful Online Strategies,
that I Was Never Told... But I’m Going to Tell You...

Let me talk to you in depth about a few concepts I was never taught, but I’ve learned in the
school of hard knocks. Embracing these principles, and making them the core of my business
has without a doubt been the key to my personal success.

Now that you know The 7 Fatal Mistakes, what you are about to read is the most
important information you will ever lay your eyes on about Network Marketing. If
you’re not in a quiet place, go to one now.

Sit down, and pull out a highlighter because your business is about to change in a very positive
way!

If You Don’t Have Control, You Don’t Have a Business

Do you want to know why buying leads was the worst thing I’ve ever done for my business? As
I mentioned, you hand over control to the prospect. The second you do that, your business is
on shaky grounds. Why’s that, you might ask. You depend on prospects and a lead generation
company for everything.

The prospects simply don’t care who you are, and the lead generation company just wants you
to ‘plug into their system’ so you can be a long term customer.

Here’s the shift. Rather than talking to people and trying to show them how great what I had
was, I figured out a way to get them interested in Me and what I had to offer. You
might be thinking, Wow, what a simple thought... but trust me – it’s HUGE.

You see, By having a Funded Proposal we can offer people something that will make a
positive impact on their life.

What this does is position you as an Expert- a Leader... Someone Who Will Help them get
what they need.

Have you heard this before? I hope so. But still, you need the systems in place to figure out
who deserves your time and who you want to work with.

You NEED to have a system in place where you know you are not going to waste 10, 20, 30
hours training someone who is going to Quit!

Have you had that happen? You feel so excited to be working with a new associate who looks
like s/he is going to build this business to the top... and then Bang! Someone put a drop of
doubt into their mind and they dropped off the face of the earth? You need to understand that

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DuplicaHon
Is
Not
Hard
if
You
have
a
MarkeHng
System
in
Place

You need to duplicate success. So why I ask, do we duplicate the traditional method when
there is a 90%+ failure rate?!

Okay, now I’m just getting upset... but listen. It is essential that we develop the Skills needed
to be successful in this industry.

Success is not luck - it is an event that you build towards.

If it were as easy as sending people to a sales video and signing them up, don’t you think our
companies would just invest in marketing the products on their own?

One person might be great at cold calling, but reality is, most people aren’t and that really
doesn’t spell duplication if you ask me. Also, not everyone is comfortable standing up and
giving presentations even if they are passionate about the products...

Here’s what we should focus on when we discuss the idea of duplication – Your Marketing
System. If you have a marketing system that has proven to close prospects into business
partners without you having to chase them, then we’re much better off.

Make sure you have a strong Marketing System. Know exactly where people stand and
what you need to do next. Make it as simple as possible, but still control the whole process.

Have your Prospect CALLING YOU to sit down and talk!

Just recently, I signed up a new business partner (a Massage Therapist) who called me to talk
about how we can work together. That’s when you know you’re building with the right
philosophy.

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If you Focus on this Thing, There Is No Way Your Business

Can’t Grow, and it’s Called... Lead Generation – Building a
Bottomless Pit of Qualified Prospects
Listen, if you want real success with your business, you need to do something a bit different
then the strategies that you’re taught which have a known 90%+ failure rate.

An
IntroducHon
to
the
Integrated
MLM
Strategy
It’s a numbers game on the front end and a relationship building game on the
backend. If you remember this one sentence and really understand it, you’re on the right
path. Don’t worry about the leads that you generate, focus on generating more leads and more
contacts, letting the right one’s reach out and contact you.

This way you’re only dealing with the cream of the crop when it comes to prospects, and your
life becomes a whole lot easier. Once you understand how to implement these techniques,
people will be herding to you.

Whether you’re meeting your prospects face-to-face or meeting them Online, you need a
System that will take care of qualifying the prospect for you. Imagine meeting someone and
building a relationship with them effectively using technologies that even a Child knows how to
operate.

If you Quit Spending Money and Start Making it,

Things Get Much Easier
Why do most Network Marketers focus on only one thing and one thing alone? It’s really not
just about recruiting people into your business. In fact, it’s this exact train of thought that is
the demise of many.

Why pay $5 for a lead that may or may not even want to talk with you. And, even if they do,
they are in the power position as you’re chasing them to join your business. Again, you are not
positioned as leader in this situation.

Same deal with your friends or family. If you’re constantly chasing them around, seeing if they
just want to have a look at the ‘new business’ you’re building... Does that position you as an
attractive leader?

Most Network Marketers are taught to approach everyone they know, and if they’re not
interested, then move on. How risky is that? Yet it’s taught everywhere, and it’s where I
started. I Had To figure out a different way when I went full time for I had already approached
everyone I knew.

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That’s why understanding how to generate your own leads online, and develop new contacts
using Integrated MLM Strategies is crucial for your success. You should be given the option
of how you would like to build your business.

You know, I’m not simply saying that everything you’ve ever been taught about Network
Marketing is crap. Because well, it’s not. There are a lot of merits to it and it’s a big part of how
I was able to go full-time in the business.

But you’re not being told the whole truth. You need to develop the skills to feel confident,
knowing that without a doubt, you will be successful in your business. Wouldn’t that be nice?
Developing your skills - working out your Network Marketing Muscles is what it’s about!

Who Says you can’t Build a Business Online?

Trust me, I was reluctant to bring things Online. I already had a fantastic team growing and I
didn’t want to ‘screw things up’. But it’s taken me some time to face the facts that people are
getting hurt out there... and it doesn’t need to happen!

So when Anthony Robins had stated, “The Internet is mainly used for two things: first is to do
research, and the second is to connect with people”. I thought... WOW. If that’s true (and I do
believe it is) we are faced with a Huge Opportunity.

So I wondered why other leaders couldn’t see the same thing. And I realized I was talking to
the wrong group of people. I was talking to a group who had never seen it be done before,
therefore thought it couldn’t work... Too bad for them- Good for me and you! It CAN be done.
And...it’s easier and faster than trying to build good relationships and grow your business solely
offline.

Don’t let anyone else stop you from building your business the way you want. It’s easy to build
Online if you know the RIGHT way to do it, that’s the simple truth.

What you Lack in Skill you Can Make Up in Leverage

Very important to understand this point. In fact, I was making use of this principle before I
actually knew exactly how to put it into words. With leverage, you have the power. Buying
leads and getting rejected time and time again doesn’t put you in the position of power, it
actually takes it away. You need to work your business in terms of large numbers. The more
people that know and trust you, the better you’re going to do in the long run. Hard
to do offline, easier to do Online...

One of my business partners is 29 years old, and has just recently retired from his full time,
secure job with the Government. He is now travelling the world building his MLM business,
completely online. He has attracted people in 7 different countries who are following him and
view him as a leader.

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 29

This absolutely would not be possible if we didn’t wake up to the Online opportunity. As I write
this, he is planning a trip to Peru and Costa Rica where his only two requirements are a
beach house and an Internet connection. As he says – He gets Paid to Party. Here’s a
picture of him overlooking the Xunantunich Ruins in Belize. (Talk about ‘time freedom’).

Also, if one of my partners who is a High school teacher can work a few extra hours after work
and match her full time income of $1,053 in a week with her side business building with the
Integrated MLM Strategy, so can you.

If you’ve made it this far, I can tell you have what it takes. You have that raw desire to
succeed in this industry... and the good news is that’s one of the key ingredients.

It’s All about the Relationships, Not the Hard Sale

Why do people do business with anyone? There are thousands of providers for any personal
service or commodity, but we each tend to choose our favourite. Why do we do that?
Relationships! We buy from and work with people that we choose because we have a
relationship with them, and choose them over the other providers out there. That’s key to
understand.

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 30

If you can build a relationship with people in a leveraged situation then there’s truly
nothing that you can’t accomplish. Understand that if you are only calling people and
sitting down with them one at a time, you’re not being effective. You need leverage and you
need to build relationships.

The Internet makes this so easy it’s not even funny. The key now is to know how to do it in the
right way. And when you do, you’ll have thousands of people spread across the Globe who
know and trust you. Now you are unstoppable. The magic is in the relationship and the
leverage.

Avoid making The 7 Fatal Mistakes and learn new strategies on how to grow your business, and
learn how to make it profitable for yourself. If the money is always just flowing out and
you’re not seeing a Solid return - one that you’re expecting; Change up your
strategy!

Be open to integrate new technologies so you never have to feel like you’re wasting your time
talking to people who don’t qualify to work with You.

Remember, it’s a numbers game on the front end and a relationship building game on the
backend.

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Now you Know My Secrets To Success in Network Marketing,

and the 7 Fatal Mistakes to Avoid, What Do You Do Now?
Look, this report was created because these ideas are not well known in this industry, and yet
they are so vital to your success in Network Marketing that I can’t just sit back in silence and
not make them known.

This information changed my life, and now that you’ve read it, apply it to your business and
prosper by it!

For me, it was the raw desire to be in business for myself and have the lifestyle we all dream of
that lead me to take action.

I had no idea where to start, but one thing was very clear to me. If I was serious, I would have
to develop skills that I did not have. This mindset has paid off immensely, and continues to.

If you are serious about learning how you can build your business leveraging the power of the
internet, and want to know the exact steps you need to take to make it happen, Click Here.

This is the first Training Material of its kind. People are debating whether building Online is
better than face-to-face or vice-versa. I think you would agree with me that what’s better is
what YOU ARE more comfortable with as you build a successful Home Based Business.

Creation and development of thoughts and plans are all good, but of course it’s taking ACTION
that is going to deliver results.

To Your Training and Success,

















If
you
have
any
quesIons
regarding
the
7
Fatal
Mistakes
of
a
Network

Marketer,
or
being
able
to
build
a
Home
Business
with
the
Integrated

MLM
Strategy,
please
contact
your
Independent
Affiliate:





























Taigh G. Smyth

Taigh@IntegratedMLMStrategy.com
www.Taighsmyth.com

P.S.
If
this
informaIon
resonates
with
you
and
you
want
to
start,
Right
Now,
developing
your

skills
to
Integrate
Online
Strategies
to
expand
your
Home
Based
Business
and
never
have
to
call

another
lead
or
chase
another
prospect,
Go
to




http://the.IntegratedMLMStrategy.com/letter.php

http://the.IntegratedMLMStrategy.com/letter.php