REINZO M.

RODRIGUEZ
H: 305.382.7966 Miami, Florida rr56fa24@westpost.net
C: 305.582.5090 www.linkedin.com/in/ReinzoRodriguez
SUMMARY OF QUALIFICATIONS
Performance driven, self motivated SALES PROFESSIONAL with strong
focus on results. Vast experience in detailing, introducing,
launching and selling pharmaceutical and consumer healthcare
products. Excellent communication and negotiation skills guarantees
long lasting relationships with new and well established customers.
Fully bilingual in English and Spanish.
CORE COMPETENCIES
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Customer Focus
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Influencing & Negotiating
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Talent Development & Performance Coaching
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Collaboration & Teaming
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Innovative Solutions
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Strategic Thinking
PROFESSIONAL EXPERIENCE
JOHNSON & JOHNSON, ORAPHARMA, INC. Miami, FL 2006 - 2010
_Global Pharmaceutical Company specialized in pharmaceutical,
biotechnology, consumer healthcare products and medical devices._
_SENIOR ACCOUNT MANAGER_ (2008 - 2010)
_SENIOR HEALTHCARE CONSULTANT_ (2006 - 2008)
Managed over 250 accounts in the North Miami territory. Detailed and
Sold Arestin (minocycline HCL 1mg), Listerine and Reach products to
Dental Professionals. Generated sales, increased revenue and achieved
high recommendation levels of these products, from dental
professionals to patients. Maintained solid professional
relationships with dental offices, local dental societies and MDC
Dental Hygiene School.
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Conducted Listerine and Reach product sales. Increased revenue by
110% to goal.
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Achieved 133% to goal in Listerine Loyalty Programs by signing 52
automatic shipment programs out of a goal of 39.
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Led the Florida Consumer Healthcare Team in Listerine and Reach
products sales. Built the business and was considered among the top
10 National performers, ranking #8 in the Nation.
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Maintained Arestin sales at 100% to goal among the 25 - 30 top
customers with potential to grow 10% in sales by the end of 2009.
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Opened and re-engaged 20 new Arestin accounts, generating a steady
business trend.
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Conducted an average of 20 Lunch and Learn Activities and 5
Business Reviews per month, to guarantee and to determine business
growth compared to 2008.
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Trained the Orapharma Team in the clinical knowledge and direct
sales of the Listerine and Reach products.
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Focused performance in gaining Average Weekly Recommendation (AWR)
levels to maintain Listerine and Reach products as the number ones
recommended by Dentists and Hygienists.
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Reviewed and analyzed the most significant clinical studies with
the team in order to increase professional's recommendation to
patients.
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Known as "THE LISTERINE MAN" by Dental Professionals in Miami.
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Received "ENCORE AWARD" for developing and leading others in 2009.
PFIZER, INC. CONSUMER HEALTHCARE, PROFESSIONAL SALES, Miami, FL
1990 - 2006
_Global Pharmaceutical Company, leader in healthcare, specialized in
pharmaceutical and biotechnology products._
_SENIOR HEALTHCARE CONSULTANT_ (2003 - 2006)
_SENIOR TERRITORY MANAGER_ (1999 - 2003)
Consulted, promoted and detailed pharmaceutical products such as
Benadryl, Sudafed, Neosporin, Lubriderm, Zantac 75, Zantac 150,
Nicotrol Rx, and Listerine, to Medical and Dental Professionals.
Coached and mentored new team members. Implemented Speaker Programs
with local Dental Organizations and the MDC Dental Hygiene School.
Participated in local and national Dental Conventions. Reviewed
clinical studies with the Southeastern Region.
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Recognized for exemplarity in Leader Behaviors, Focus on
Performance and Develop People. Top contributor in the Eastern region
with 10.8 call average and as Clinical Support Specialist.
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Conducted Lunch and Learns and Speaker Programs with dental offices
and local Dental Organization. Built very strong and long lasting
professional relationships and commitment to recommend our products.
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Led Southeastern Team into exceeding AWR goal of 3% on our product
portfolio.
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Included in the Idol's Circle by achieving 105% in Nicotrol Rx
sales.
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Introduced the use of OTC medications over more expensive
prescription drugs to treat a variety of diseases. Educated
healthcare professionals about new cost effective therapies.
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Delivered strong message presentations to medical offices, in Lunch
and Learn sessions, to educate Doctors and Staff members about the
efficacy and value of these products compared to prescription
competitors.
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Gained the Listerine recommendation in 200 new dental accounts.
Changed the culture about treating gum disease not only by brushing
and flossing only, but by adding an antiseptic mouth wash.
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Increased the Listerine recommendations by 100% versus a year ago.
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Awarded with the "ACHIEVER'S CLUB" prize by Pfizer Consumer
Healthcare Professional Sales in 2000 and 2001.
_PROFESSIONAL TERRITORY MANAGER_ (1997 - 1999)
_PROFESSIONAL SALES REPRESENTATIVE_ (1994 - 1997)
_SALES REPRESENTATIVE_ (1990 - 1994)
Developed the habit of recommending over the counter (OTC)
medications, over prescription drugs, among Medical and Dental
Professionals. Detailed and reintroduced products such as Benadryl,
Sudafed, Anusol, Tucks, Replens, Neosporin, Nix, Listerine, to
Medical and Dental Practitioners. Cultivated professional
relationships with Primary Care Physicians, Pediatricians Dentists,
Nurses, Dental Hygienists, Students, and local Dental Organizations.
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 Increased OTC and Listerine products recommendation in 100% of the
practices visited.
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Opened a new territory, implemented an efficient and productive
routing plan.
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Identified Thought Leaders in my area to influence peers into
recommendation habits.
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Generated direct sales to Pharmacies and dental offices. Led the
Eastern Region.
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Awarded with both prizes, "HONOR REP" and "ACHIEVER'S CLUB", by
Pfizer-Warner Lambert Co. Consumer Healthcare Division, in 1992 and
1993.
EDUCATION
B.S., BACHELOR IN BIOLOGICAL SCIENCES
UNIVERSITY OF HAVANA, CUBA, SCHOOL OF BIOLOGY
Degree certified by the International Education Research Foundation,
Inc.
P.O. Box 66940, Los Angeles, CA 90066. P. 213.390.6276
Credentials Evaluation Service (#87-0166-1)