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James L.

McLaughlin
3924 White Tail Court
Schnecksville, PA 18078
Office: 610-530-0678 jm7158b0@westpost.net Mobile: 570-617-1004
Senior Executive
General Management/P&L/Operations/Strategic Planning/
Business Development/Merchandising/Advertising/Sales
Effective in brand building, capitalizing on market opportunities and forging pr
ofitable relationships with demanding retail, industrial and wholesale customers
. Persuasive and energizing communicator and team builder with an entrepreneuria
l spirit and sound business judgment. A focused leader in translating business o
bjectives into actionable selling strategies that deliver to the bottom line.
Alpha Industries 4/2009 to Present Chantilly, VA
President, US Operations
* Total responsibility for all US operations including sales, distribution, cust
omer service, marketing, advertising and finance.
* Reestablished the brands presence in the market place, expanded distribution t
o hundreds of additional outlets and increased sales by over 30% in the first ye
ar.
* Doubled the growth of our children's wear business and expanded distribution i
nto department and specialty stores.
* Opened additional distributors in Africa, Canada and Australia in an effort to
establish the brands worldwide presence.
Ironclad Performance Wear 10/2006 to 2/2009 El Segundo, CA
Vice-President of Apparel Sales
* Drove the company's successful transition from an industrial glove supplier to
a full line work apparel and accessory company serving the retail work and outd
oor markets.
* Sales through the first half of 2008 have risen by 38% over the previous year.
* Successfully implemented a national sales force covering the US and Canada wit
h over 40 independent sales representatives.
Paxar Americas 09/2004 to 05/2006 White Plains, NY
Vice-President Sales & Marketing America's Apparel Group
* Managed 5 Regional Sales Vice-Presidents and the Vice-President of Marketing f
or this global leader in labeling solutions, brand development and security. Sal
es in my division rose 20% per year to $350MM.
* Managed a creative service department with a Director and a staff of 45 develo
ping branded packaging for most of the leading apparel brands including Levi, Vi
ctoria's Secret, Carhartt, Wrangler, Nike and Addidas.
* Successfully implemented a new integrated global sales effort in conjunction w
ith my counterparts in EMEA and Asia /Pacific that allowed domestic brands to ut
ilize global sourcing opportunities in over 50 countries.

Sara Lee Branded Apparel 07/1999 to 08/2004 Tamaqua, PA


Vice-President Sales, Marketing & Merchandising
* Developed and implemented all sales, marketing and product strategy for the $1
25MM Morgan Knitting Division of Sara Lee. This included P&L responsibility, str
ategic planning and tactical implementation for Hanes, Morgan, Duofold and Champ
ion.
* Devised sales strategies that achieved a 15% increase in sales and a 22% incre
ase in profit driven through sales gains in National Accounts Division and the e
limination of unprofitable business.
* Significantly improved the companies trade relations with key customers such a
Wal*Mart, Target, JC Penney, Kmart, Kohl's, Sears and Dick's.
VF Jeanswear Corporation 08/1997 to 06/1999 Greensboro, NC
Vice-President & General Manager
* This division grew significantly as the WorkWear by Wrangler brand gained mark
et share and retail and industrial placement
* Successfully led the team that created the brand, the product, marketing strat
egies, point of purchase and a sales plan that drove new business.
* Licensed the brand to many other key workwear accessory companies that expande
d the reach to the broader workwear market.
Williamson-Dickie Mfg. Co. 04/1981 to 07/1997 Fort Worth, TX
Senior Vice-President Sales & Marketing
* Corporate Officer and member of the Board of Directors of the Fortune 500 priv
ate company where I managed all aspects of the global sales and marketing effort
.
* Managed 8 Sales & Marketing Vice-Presidents in a national and international sa
les effort encompassing over 40 countries with full P&L responsibility for this
$600MM maker of Dickies(R) brand apparel.
* My sales organization managed a sustained 15% top line sales growth over my te
nure and were named vendor of the year multiple times by key retailers such as W
al*Mart.
* Featured executive in the "40 Under 40" Outstanding Young Executives in the Da
llas/Fort Worth, Texas area.
Education:
State University of New York, College @ Oswego, Bachelor of Arts, Political Scie
nce
Southern Methodist University, Financial Techniques for Improved Operating Effec
tiven

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