KEVIN R.

RANAGAN
5299 River Wood Drive, Savage, MN 55378
Ph: (612)850-6608
E-mail:kr965890@westpost.net

SALES - MARKETING - BUSINESS DEVELOPMENT

PROFESSIONAL SUMMARY
Experienced sales, marketing and administrative professional with a 20 year trac
k record, entrepreneurial spirit, a positive energy level, high moral and ethica
l standards and proven skills in marketing, sales, business development, operati
ons management, technical training, packaging and merchandising. Exceptional com
municator at all levels with the demonstrated ability to manage people and terri
tories to achieve and exceed sales goals. Business-to-business sales & marketin
g experience, proven ability to build strong and effective relationships in any
environment, excellent problem solving and quantitative analysis skills, excelle
nt verbal and written communication skills, demonstrated experience managing com
plex business problems, strong organizational, negotiation and project managemen
t skills, demonstrated track record in developing and delivering innovative sell
ing solutions.
PROFESSIONAL HIGHLIGHTS
* RedMax - product catalog, website & creative director, media, copy and all pre
ss releases.
* RedMax - company spokesman for all public and industry trade functions.
* RedMax - all trade media ad campaigns, all POP, all distributor, dealer and sa
les support.
* RedMax - National Account & Accessory product manager and development.
* RedMax - responsible for all new products packaging concepts and design.
* RedMax - developed and secured 1st RedMax National Buying Program contract.
* GIE+Expo Show - Richard Petty/Victory Junction Gang session and all public rel
ations.
* Consistently achieved and/or exceeded annual sales goals at Echo & RedMax.
* Echo - Increased annual territory sales volume from $1MIL to over $3MIL.
* Echo - Positioned product line as the #1 product sold in the marketplace in 4
years. Previously #2.
* Earned the respect and trust of the distributors & dealers as a business partn
er and consultant.
* Increased market share and dealer base for 8+ years to over 170 locations in 7
5 mile metro radius.
* Created successful sales/marketing and merchandising campaigns to increase sal
es.
* Coordinated, developed and participated in trade shows, seminars, training and
technical schools.
* Developed consultative business relationships with all distributors, dealers a
nd end users in region.
CAREER EXPERIENCE
* Minnesota Maintenance Equipment, Inc. - Shakopee, MN - Outdoor Power
Equipment Marketing & Sales - Commercial Only OPEI dealer. 08/09 -
Present, Selling Toro, Scag, Wright Stander, Echo, RedMax & Kawasaki
* RedMax Zenoah America, Inc. - Lawrenceville, GA - Outdoor Power
Equipment * Marketing Manager/National Accounts Manager * 09/08 -
05/09 Territory Manager based in MN - grew and exceeded
previous distributors 2 year sales goals in 1st 8 months. 12/07 - 09/08
* Echo Inc, Golden Eagle - Charlestown Power , - Outdoor Power Equipment
Regional Territory Manager based in MN 2000 - 2007
Annual Sales in excess of $3MIL
* Waldner's Inc., (Steelcase) Long Island & NYC, NY - Contract Furniture Industr
y * Sales Account Executive - dealer based 1996 - 2000
Education Market Specialist
Annual Sales in excess of $5MIL

Kevin R. Ranagan - page 2

* Knoll Inc., Long Island & NYC, NY - Contract Furniture Industry

Account Executive - dealer based 1992 - 1996
Annual Sales of $4.5MIL
* Goodyear Inc., Riverhead, NY - General Manager 1990 - 1992
* Now Photo Inc., Juno Beach, FL Owner/Operator - self employed 1985 - 1990
* Olympus Camera Corporation, Woodbury, NY - Manager 1977 - 1
985

SELLING PHILOSOPHY
My drive, professionalism, persistence and tenacity qualify me for major marketi
ng, sales and management responsibilities for any company looking to increase sa
les, productivity and market share. It is my firm belief that when I find a comp
any, product or service that I truly believe in; then there is nothing that can
stop me from realizing success for myself and the company.
EDUCATION
State University of New York - Suffolk Community College, Brentwood, N.Y.
Business Administration - A.A.S.
State University of New York - The College at Old Westbury, Old Westbury, NY
Business Management and Marketing and Psychology
PERSONAL
Married with 3 children.