Behzad Keynejad

Phone: 415.515.5515
E-mail: bkb79244@westpost.net
Address: P. O. Box 4271
Foster City, CA. 94404

A challenging position with progressive responsibilities in Business Development

, Marketing, Account Management or Operation Management

Core Competencies:

* Seventeen years of experience in Business Development, Marketing, Account Mana

gement and Sales. Execute sales strategies, direct sales which exceed sales targ
et within Electronics, Telecommunication and Retail industries.
* Strategically result oriented with strong decision making skills and ability t
o prioritize multiple objectives and meet aggressive due dates.
* Excellent listening skills with capability to interact with senior management
and build relationships with diverse team.
* Superb customer service skills strongly committed to customer support.
* Extensive organizational skills and ability to self-start and work independent
ly.
* Strong working knowledge of manufacturing, materials, processes and operations
in the highest level of the industry.
* Excellent in driving company's strategies and tactics based on market trends a
nd customer needs as well as providing short and long term demand while coordina
ting with factory requirements.
* Experienced in New Product Launch Planning, Promotions, Presentations, Market
Segmentation, Product Naming, Retail Sales and Channel Strategies.
I believe that businesses are built on customer satisfaction and devotion to the
customer is the key to success and growth of any business.

PROFESSIONAL EXPERIENCE:
CONNECTORS UNLIMITED, INC. 2006 to
present
General Manager
Global Electronics and Telecommunication Components Distribution
* Re-organized and managed Marketing, Sales and Operation Departments.
* Planned for Global Marketing strategies and developed new accounts with Man
ufacturers, VARs, OEM, End-users and Channels.
* Expanded business activities and exceeded annual sales target.
* Planned and implemented inventory and process control and added products.
* Created sales forecast and pipeline programs.
* Managed supplier's relation for quality, pricing and timely supply of material
s.
* Planned and implemented MRP, JIT and SPC programs.
* Successfully planned and installed solar energy system for company.
Alpha Tech Manufacturing, Inc.
1997 to 2006
VP Marketing and Business Development
Electronics, Telecoms and Medical Equipment Systems Contract Manufacturing, Bio-
Metric Finger Print ID Recognition Products (software and hardware)
Real-time CCTV Security Systems.
* Planned, organized and managed multiple marketing and sales strategies and pro
cesses in parallel and successfully exceeded sales target.
* Established territory plan as well as target marketing, lead generation, ident
ifying and qualifying prospects and built sales pipeline.
* Coordinated with Marketing Department for new products and services
* Reviewed customer's orders and updated Operations.
* Planned and Certified Company's Quality Assurance to MIL-STD.
* Participated in national and international exhibitions and trade shows.
* Established new accounts for large volume Satellite Receivers and Transmitters
.
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Aitech International, Inc.

1996-1997
Western Region Sales Manager
Semi-Conductor and Multimedia Manufacturing
PC-TV and TV-PC Scan Converter Manufacturing and Software Development
* Developed and executed territory sales strategies and exceeded revenue target.
* Identified potentials through research, cold calling, trade shows, e-mail blas
ts and
established new accounts with Government, Media, Entertainment, Hospitals,
Retail Stores and Educational Institutions.
* Managed sales activities and booked new accounts with major manufacturing
companies, OEM, VARs, System Integrators, Private labels and increased sales.
* Over achieved sales goal with key accounts and provided up to date product
information to customers.
* Prepared proposals and quotations, follow-up with sales, forecast and analyzed
strength and weaknesses.
Tandy Computer, Inc.
1993-1996
Retail Store Manager
Consumer Electronics Manufacturing and National Electronics Retail Chain Store
* Managed retail sales operations, ordering, inventory control, payroll, updatin
g
marketing promotions, collateral's, advertising, repairs and multiple sales pr
ocesses.
* Developed opportunities, grew foot traffic and expanded customer base.
* Participated in monthly Regional and District Sales Managers meetings for prod
ucts,
promotions and inventory.
* Participated in company's training program for District Manager.
* Received President's Award for over achieving the Sales target.
EDUCATION:
MBA, Master of Business Administration, Central State University, Dean Honor's L
ist
Major in Marketing and Business Operation Management
BSIE, Bachelor of Science, Melli University, Dean Honor's List
Major in Industrial Engineering and Management
TRAINING:
Managing the Quality, D.O.D. 2000A, Lockheed/Martin, Sunnyvale, California
Total Quality Management, ISO 9000, MRP, JIT, MPS, De Anza College, Cupertino, C
A
Consumer Electronics Retail Management, Tandy Computer, Fort Worth, Texas
Cross Cultural Management, New York University, New York
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