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JOHANNA GOODMAN

(303) 761-9772 - E-Mail: jge03abe@westpost.net 79A Crystal Park Rd.


Manitou Springs, Co. 80829
PROFESSIONAL OBJECTIVE
Seeking an executive sales position within the profit/nonprofit industry where I
can utilize my 10 years of dynamic sales experience.
RELATED EXPERTISE
2008- 2009 Colorado Ballet, Denver, Co.- Patron Services Representative, to
p subscription sales and fundraiser

2006 a" 2008 Colorado Symphony Orchestra, Denver, CO - Patron Service Representa
tive
Top Subscription Sales and Fundraiser
2003 a" 2006 Lancaster Symphony, Lancaster, MI - Audience Outreach Manger
* Designed and implemented the first audience outreach/telesales program for the
Lancaster Symphony Orchestra
* Designed and directed innovative, successful training exercises and incentives
to motivate reps
* Over came resistance. Carefully built rapport with an audience reluctant to a
ccept telephone calls.
* Managed, mentored, and trained a sales team of seven people to achieve maximum
productivity -- 28% cost of sales
* Responsibilities included: hiring, training, scriptwriting, managing reps, pre
paring sales and payroll reports using Microsoft Word and Excel
1998- 2005 Best of Publications, City, State a" Vice President of Sales
* Account Manager for a monthly entertainment publication, and a Work Life Publi
cation
* Was responsible for new business development and closing corporate accounts
* Developed gift-giving incentive programs that facilitated moving donors up sev
eral levels during fundraising drives
* Spearheaded, implemented the aOne Lead at a Timea Program to enhance listenin
g and rapport building skills
RELATED SALES ACCOMPLISHMENTS
2002 a" 2006 Top Sales Representatives, Peoples Light Theater
2002 a" 2006 Top Sales Representative, Walnut St. Theater
2000 a" 2002 Top Sales Representative, Pennsylvania Ballet
1998 a" 2000 Top Sales Representative, Philadelphia Orchestra
EDUCATION Temple University, P.H.D., Candidate in Philosophy; Pennsylvania
Academy of Fine Arts, M.F.A.; Moore College of Art, B
.F.A.
Continued Education
Teaching and Curating; Organizing and lecturing a" Philadelphia, PA
Curator and Organizer, Tile Exhibition a" Mid Atlantic
Curator and Organizer, Publicity Chair, Art in the Armory
Art Marketing, Moore College of Art a" University of the Arts
Chester County Art Association, Cheltenham Art Center
Created the aBuild it and they will Comea and other Art Marketing Myths
Guest Lecturer: Philadelphia Art Alliance, Pennsylvania Academy of Fine Arts
Moore College of Art, Mainline Art Center a" Chester County Arts Association
Taught classes in painting and drawing a" Mainline Art Center as well as the
Please Touch Museum and private lessons
REFERENCES Furnished upon request.

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