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63 Central Park Dr
Atlanta, GA 30354
404-767-4654
A creative professional with an impressive record of driving business for divers
e industries. Passion for creating sharp, professional, and unique designs that
immediately attract clients. Skilled in developing high-impact marketing materia
ls, brand identities, and print designs. Track record of meeting the most demand
ing deadlines, communicating effectively with cross-functional teams, and leadin
g by example. Dedicated to finding the most cost-effective and creative solution
s for all challenges. Known for taking a hands-on approach in directing artists,
collaborating with clients, and bringing creative concepts to life. Extensive n
etwork of industry contacts based on strong relationships.
Design Skills
Print Materials: Brochures & Catalogs; Newsletters; Flyers; Posters & Signs; Gra
phic Banners; Collateral Materials; Publication Development; Stationary & Letter
head; Print Advertisements
Company Branding: Identity Development; Logo Design; Client Service; Content Man
agement; Brand Standards; Trade Show Booths; Audio/Visual Presentations
Marketing & Advertising: Interactive Campaigns; Direct Mail; Corporate Communica
tions; Market & Trend Research
Artistic Leadership: Graphic Design; Conceptual Direction; Photo Art Direction;
Typography; Layouts & Compositions; Font & Color Management; Image Optimization
& Editing; Screen Printing; Photography Shoot Leadership; Multimedia Development
Team Management: Staff Inspiration & Training; Project Management; Quality Assur
ance; Vendor Relations
Technical Abilities: Adobe Creative Suite: Illustrator; InDesign; Photoshop; Mic
rosoft Office: Word; Excel; PowerPoint. FreeHand; QuarkXPress; Windows & Mac Pla
tforms
Career Success
Murphy and Orr Exhibits, Forest Park, GA
Graphics Manager | 1997 to Present: Manage and motivate a high-performing creati
ve team to peak levels of performance. Oversee the creation of exceptional elect
ronic artwork for a wide variety of projects. Develop compelling printed marketi
ng materials such as brochures, posters, signs, and trade show/conference graphi
cs. Strengthen brand identities by creating distinctive and powerful logos, adve
rtisements, exhibit graphics, and collaterals. Design and direct the constructio
n of exhibits, backdrops, and props. Successfully complete jobs from concept to
completion by working seamlessly with many different printers, photographers, ad
agencies, and contractors.
Delivered Results:
* Quickly grew business with word-of-mouth advertising; developed a sterling rep
utation for doing whatever it takes to deliver superior products and design conc
epts to all clients.
* Optimized workflow by strategically assigning work and determining the best de
adlines; carefully tracked graphic, digital, and production projects.
* Saved company thousands of dollars by researching and purchasing new equipment
, eliminating the need to outsource production functions.
* Improved access to information by organizing and updating client files.
Formal Education
Bachelors Degree in Art and Design, LaGrange College, LaGrange, GA
My Portfolio
www.behance.net/dale_sheppard