DONALD L JOHNSON

13068 Charlston Way, Rosemount, MN 55068

Home (651)-423-5727, Cellular (651)-206-9909, dj1000fba@westpost.net
Executive Profile
Executive with more than 33 years of corporate leadership experiences. Rewarde
d for directing company and financial management, achieving desired levels of gr
owth. Demonstrated ability to combine visionary, strategic, and tactical financ
ial expertise to produce bottom-line results and financial strength. Instrument
al in achieving significant cost reductions and revenue/profit improvements thro
ugh reengineering, team building, and leadership expertise. Skilled in developi
ng a successful sales team with innovative products. Very knowledgeable in obta
ining patents and trademarks. Successful direction and product development achi
eved an award by Forbes as one of top 20 most promising companies in 2009.
Key Accomplishments
* Understanding of customer needs and marketplace direction, led to new product
development that accounted for 3.2 million in salesin3 years.
* Created an advertising concept utilizing a one number calling system for cust
omers' with multiple locations directly connecting them to right location for fo
od and beverage industry throughout U.S. Customers were able to maintain a high
level of awareness and acceptance with the consumer.
* Initiated a module software design to create new interactive programs for For
tune 500 companies. Customers could introduce new program 50% faster in the mar
ket place.
* Formulated sales and marketing strategy introducing indoor automated shipping
terminals to shipping service companies in U.S. Increased company placements o
f terminals from 17 to over 400 in one year.
* Led sales team in attracting major companies in the grocery and supermarket i
ndustry utilizing automated shipping services increasing sales over 5 million in
one year.
* Coordinated all R&D in a food technology company developing new innovative pr
oducts for many food companies. Developed over 20 SKU's for retail sales to the
customers.
* Led the investment of $30,000,000 of new capital for 3 different companies.
Investors were Institutional firms and private investors.
Professional Experience
Enterprise Visions/Delta Communications Group LLC. , Rosemount, MN
Sales, 2010 to Present
Consulting and telecommunication company working with all types of companies sm
all and large in many different industries. I developed my client base of custo
mers with cold calling and networking. Set appoints with some very large compan
ies offering various communication products to help companies meet their financi
al resources, product requirements, and overcome technology hurdles to become su
ccessful.
First Products, Inc., Bloomington, MN
CEO/Founder, 2004 to 2010
Took a food concept and made it a reality in 5 years. Developed innovative foo
d products and sold them thought out the US to Wal-Mart/Sam's and other food com
panies. Created 20 different SKU's of a sweet dough product line ready to micro
wave or bake in seconds with better taste and convenience to the consumer.
* Outsourced the R&D keeping it very focused and time to market was cut in half
. Contracted experienced Co-Packer's to manufacture the products so capacity wa
s not any problem.
* Overseeing the P&L the cost of manufacturing and selling in market made us as
very competitive.
* These efforts resulted in our company being picked as "One of the 20 Most Pro
mising Companies in America in 2009".
U-Ship, Inc., Bloomington, MN
 COO/VP of Sales & Marketing, 1994 to 1997
Designed and implemented new direction for the company. Developed highly succes
sful sales strategies and corporate identities. Assisted in establishing a succ
essful structure for a growing company in a difficult financial crisis. Created
and directed dynamic growth for this emerging shipping business.
* Coordinated the efforts of team members who produced new sales in less than 3
0 days from no revenue to $300,000. * Achieving the strongest volume
growth in the history of the company and in three years sales were over 5 millio
n.
* Excellent mediator, arbitrator, and facilitator within the company.
* Implemented monitoring methods and procedures including project reports and s
taff conferences.
* Established goals, objectives, developed policy procedures, recruited, and tr
ained staff.
OneLink, Inc., Bloomington, MN
CEO/Founder, 1988 to 1994
Developed and designed the first commercial interface of Caller ID utilizing th
e Bell Companies switches in different area codes throughout the US. The unique
digitized database directly connected all calls that increased sales of our cus
tomers by more than 50%. When they ran ads many times they were able to be the
number 1 position of market share.
* Implemented the sales and marketing strategy to create commercial applications
in the Fast Food, Yellow Page, and Newspaper Companies.
* Developed "One-Number Concept" enabling companies to create advertising ads ut
ilizing one number.
* Created reports for the customer helping them develop a closer relationship wi
th their consumers.
Continental Insurance Company, Eden Prairie, MN
Special Marketing Representative, 1975 to 1987
Worldwide commercial insurance company offering insurance coverage to commercia
l and personal businesses. Managed a Minneapolis/St, Paul southern suburbs and
areas of Southern Minnesota with various independent agencies. Led the Midweste
rn division 4 years in a row with highest sales growth and profitability.
Education
B.A., Business/Accounting, 1975
Gustavus Adolphus College, St. Peter, MN