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About Shell

We are a global group of energy and petrochemicals companies with around 93,000 employees in more than 90 countries and territories. Our innovative approach ensures we are ready to help tackle the challenges of the new energy future.

Shell at a glance
The second largest oil company in the country, Shell Pakistan has successfully positioned itself as the preferred oil and gas company in Pakistan, leading the field in its commitment to customer service, quality of products, safety and environmental protection.

SHELL IN PAKISTAN:
Shell Pakistan is divided into 8 functional areas i.e. Retail, Lubricants, Aviation, Operations, Finance, Corporate, Human Resource and Commercial Fuels. It has played a leading role in abridging the growing energy demand gap in Pakistan. We are represented in all aspects of the upstream and downstream oil business in Pakistan - in exploration both onshore and offshore, in refining, as well as a 26% share holding in the white oil pipeline. Currently Shell in Pakistan is headed by Mr. Zaiviji Ismail bin Abdullah, Chairman and Managing Director of Shell Pakistan Limited (SPL) and Chairman of Shell Companies in Pakistan. Shell has over 100 years of experience in developing the technology and services that make us a leading provider of innovative and new fuels today. We were the first to introduce retail visual identity on its forecourts. We strive to meet and exceed customer expectations by delivering the best fuels and service to our customers at every site, every visit, everyday. With a dynamic portfolio and a fast-growing retail network, the Shell Brand is the most preferred brand amongst motorists across Pakistan. Shell has always placed great importance on the health, safety and environment aspect of the society it does business in. Safety is one of our top priorities, and we base our policies on the belief that all accidents are preventable. Over the last decade, SPL has developed a robust programme of social investment, which supports organizations and initiatives in the areas of health, education, welfare, community development, heritage and environment. In an increasingly competitive business environment, we at Shell Pakistan strive ever harder to maintain operational excellence. We strengthen standardized and simplified business processes

and systems, and ensure top quality, right quantity and superior service to all customers across the country.

SHELL WORLDWIDE:
Shell is a global group of energy and petrochemical companies. Our headquarters are in The Hague, the Netherlands, and our Chief Executive Officer is Peter Voser. The parent company of the Shell group is Royal Dutch Shell plc, which is incorporated in England and Wales. Our strategy seeks to reinforce our position as a leader in the oil and gas industry in order to provide a competitive shareholder return while helping to meet global energy demand in a responsible way. In Upstream we focus on exploring for new oil and gas reserves and developing major projects where our technology and know-how adds value to the resource holders. In Downstream our emphasis remains on sustained cash generation from our existing assets and selective investments in growth markets. Our core values of honesty, integrity and respect for people form the basis of the Shell General Business Principles. Shell by numbers (figures for 2010): + 90 countries where we operate ~93,000 number of employees 48% of our production is natural gas 16.8 million tonnes of LNG sold in 2010 3.3 million barrels of gas and oil we produce every day 43,000 Shell service stations worldwide 145 billion litres of fuel sold in 2010 >30 refineries and chemical plants we run Our business Upstream explores for and extracts crude oil and natural gas. Downstream refines, supplies, trades and ships crude worldwide, manufactures and markets a range of products, and produces petrochemicals for industrial customers. Projects & Technology manages delivery of Shells major projects and drives the research and innovation to create technology solutions. Financial performance

Visit our Investor Centre to view our latest quarterly results. - opens in new window 2010 Revenue: $368.1 billion Income: $20.5 billion Capital investment: $30.6 billion Investment in research and development: $1 billion Fast facts for sustainable development
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$2.1 billion spent on developing alternative energies, carbon capture and storage, and on CO2 R&D over the past five years. $13 billion spent on goods and services in 2010 from companies in countries with lower incomes. >$121 million spent on voluntary social investments in 2010.

Let's go
Global energy demand is rising and so are consumer expectations more people want energy from cleaner sources. At Shell we are unlocking new energy sources and squeezing more from what we have. With others we are finding ways to lower our emissions and helping customers to do the same. In building a better energy future we all have a part to play let s go.

Energy efficiency
Meeting rising energy demand will take a range of energy sources, from fossil fuels to renewables. But developing large-scale new sources of energy will take decades. Energy efficiency is critical in building this low-carbon future. At Shell we are working to make our operations more energy efficient. For our customers we offer more advanced fuels and lubricants, as well as driving tips, to make fuel stretch further.

Products & Services Fuels


At Shell, we're passionate about our products and the people who use them. Our scientists have spent decades perfecting fuels designed to help you get the most out of every drop.

Shell Unleaded

At Shell, we have been developing fuels for over 100 years. It is this experience that makes us a leading provider of innovative and new fuels today. Shell Unleaded is specially designed to help keep your engine clean and to help protect against corrosion.

Shell Diesel
At Shell, we have been developing fuels for over 100 years. It is this experience that makes us a leading provider of innovative and new fuels today. Shell Diesel with fuel economy formula is especially designed to give you extra miles at no extra cost.

Oils & Lubricants


Shell lubricants provide increased protection against engine wear and corrosion in your car, pickup, or motorbike.
In this section Shell Helix

Shell Helix Ultra motor oils active cleansing technology is specially formulated to clean as it protects.
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Shell Helix o Shell Helix Product Range o Helix Promotion o Frequently Asked Questions o Guide to Motor Oil o LubeMatch

Our corporate history


What began nearly 200 years ago as a small shop in London selling antiques, and later sea shells, is today one of the worlds major energy companies.

Beginnings

Marcus Samuel, founder of the Shell Transport and Trading Company Almost 200 years ago, a London antique dealer began importing sea shells from the Far East to supply a fashion for exotic dcor. Marcus Samuels enterprise laid the foundations for a thriving import-export business later run by his sons, Marcus Junior and Sam. At this time oil was largely used in lighting and lubricants and the industry was based in Baku, Russia, with its large reserves of high quality oil and strategic natural harbour.
Revolutionising oil transport

The arrival of the internal combustion engine in 1886 led to a surge in demand for transport fuel. Building on their shipping expertise, the Samuel brothers commissioned a fleet of steamers to carry oil in bulk. They revolutionised oil transport with the maiden voyage of their first tanker, Murex. In 1892, Murex was the first ever tanker to transit the Suez Canal. The brothers company was named the Shell Transport and Trading Company in 1897. It used a mussel shell as its logo.
Becoming Royal Dutch Shell

Shell Transports activities in the East, combined with a search for new sources of oil to reduce dependence on Russia, brought it into contact with Royal Dutch Petrolem. The two companies joined forces in 1903 to protect themselves against the dominance of Standard Oil. They fully merged into the Royal Dutch Shell Group in 1907. Shell changed its logo to the scallop shell, or pecten, which is used today. By the end of the 1920s Shell was the worlds leading oil company, producing 11% of the worlds crude and owning 10% of its tanker tonnage. The 1930s were difficult: the groups assets in Mexico were seized and it was forced to concede generous terms to the Venezuelan government when it nationalised its oil fields.

Post-war expansion

After the Second World War, as peace brought a boom in car use, Shell expanded into Africa and South America. Shipping became larger and better powered. In 1947 Shell drilled the first commercially viable offshore oil well in the Gulf of Mexico. By 1955 Shell had 300 wells. In 1958 Shell began production in Nigeria.
The oil crisis

In 1969, Ghaddafi took power in Libya, cutting oil production and raising prices. Other producers threatened to do the same and the Yom Kippur war of 1973 brought the crisis to a head. Within weeks OPEC countries quadrupled the oil price and imposed a boycott for two months. The effect on the West was economically catastrophic.
Tapping new resources

The 1970s were notable for Shells development of the oil fields in the North Sea and South America - difficult and expensive to do, but crucial given the reduced supplies from the Middle East. In 1978 Shell completed the Cognac drilling and production platform in the Gulf of Mexico, the worlds tallest platform at 1,100 feet.
Expansion

From the mid-1990s public scrutiny of the oil industry intensified as environmental issues gained prominence. Shell was criticised over plans to dispose of the Brent Spar platform and also ran into difficulties in Nigeria. As the new millennium got under way, Shell expanded in China and Russia. In 2005 Shell dissolved its old corporate structure to create a single new company. Shell remains one of the worlds major oil and gas companies. We have interests in liquefied natural gas and gas to liquids products; we help develop sustainable biofuels; and we are involved in wind projects.

Shell History in Pakistan


Shell has an over 100 years presence in the subcontinent.

The Shell brand name enjoys a 100-year history in this part of the world, dating back to 1899 when Asiatic Petroleum, the far eastern marketing arm of two companies: Shell Transport Company and Royal Dutch Petroleum Company, began importing kerosene oil from Azerbaijan into the subcontinent. Even today, the legacy of the past is visible in a storage tank carrying the date - 1898. The documented history of Royal Dutch Shell plc in Indo_Pakistan subcontinent dates back to 1903 when partnership was struck between The Shell Transport & Trading Company and the Royal Dutch Petroleum Company to supply petroleum to Asia. In 1928, to enhance their distribution capabilities, the marketing interest of Royal Dutch Shell plc and the Burmah Oil Company Limited in India were merged and Burmah Shell Oil Storage & Distribution company of India was born. After the independence of Pakistan in 1947, the name was changed to the Burmah Shell Oil Distribution Company of Pakistan. In 1970, when 51% of the shareholding was transferred to Pakistani investors, the name of changed to Pakistan Burmah Shell (PBS) Limited. The Shell and the Burmah Groups, retained the remaining 49% in equal proportions. In February of 1993, as economic liberalisation began to take root and the Burmah divested from PBS, Shell Petroleum stepped into raise its stake to 51%. The years 2001-2 have seen the Shell Petroleum Company successively increasing its share, with the Group now having a 76% stake in Shell Pakistan Ltd (SPL)- an expression of confidence.

The history of the Shell logo


For more than 100 years the word Shell, our Pecten emblem, and the distinctive red and yellow colours have identified the Shell brand and promoted our corporate reputation. These symbols have stood for the quality of our products and services, and represented our professionalism and values around the world. The word Shell first appeared in 1891 as the trademark for the kerosene that Marcus Samuel and Company shipped to the Far East. The small London business dealt originally in antiques and oriental seashells. In 1897 Samuel formed The Shell Transport and Trading Company. The first logo in 1901 was a mussel shell. In 1904 a scallop shell, or Pecten, gave a visual element to the corporate and brand name.

Why the Pecten?

The company name was Shell and each of Samuels tankers carrying kerosene to the Far East was named after a different seashell. The Pecten may have been taken from the family coat of arms of a business associate, Mr Graham, who imported Samuels kerosene into India and became a director of The Shell Transport and Trading Company. Following a pilgrimage to Santiago de Compostela in Spain the Graham family had adopted the St Jamess Shell. Over the years the form of the Shell emblem has changed gradually in line with trends in graphic design. Designer Raymond Loewy created and introduced the current emblem in 1971.
Why red and yellow?

In 1915 the Shell Company of California first built service stations and had to make these stand out from the competition. They used bright colours that would not offend the Californians: because of the states strong Spanish connections they chose red and yellow. The actual colours have developed over the years, most notably in 1995 when a bright, consumer-friendly Shell Red and Shell Yellow were introduced to launch our new retail visual identity. The Pecten remains one of the greatest brand symbols in the 21st century.

Our business
Shell is organised into: Upstream, Downstream, and Projects & Technology.

With around 93,000 employees in more than 90 countries, Shell plays a key role in helping to meet the worlds growing demand for energy in economically, environmentally and socially responsible ways.

Our global business structure


Shell is organised into: Upstream, Downstream, and Projects & Technology. With around 93,000 employees in more than 90 countries, Shell plays a key role in helping to meet the worlds growing demand for energy in economically, environmentally and socially responsible ways.
Upstream

Our Upstream businesses explore for and extract crude oil and natural gas, often in joint ventures with international and national oil companies. We liquefy natural gas by cooling and transport it to customers across the world. We also convert natural gas to liquids (GTL) to provide cleaner burning fuels. Upstream markets and trades natural gas and power in support of our businesses. We extract bitumen an especially thick, heavy oil from mined oil sands and convert it to synthetic crude oil. We are also developers of wind power as a means to generate electricity. Our Upstream businesses are grouped into two organisational units: Upstream Americas, covering the Americas, and Upstream International, covering the rest of the world with major interests in Europe, Asia/Middle East/Russia, Australia/Oceania and Africa.
Downstream

Our Downstream organisation is made up of a number of businesses. Collectively these turn crude oil into a range of refined products, which are moved and marketed around the world for domestic, industrial and transport use. These include fuels, lubricants and bitumen. Our manufacturing business includes Refining, Supply and Distribution. Marketing includes our Retail, Business to Business (B2B), Lubricants and Alternative Energies and CO2. Our Chemicals business has dedicated Manufacturing and Marketing units of its own. We also trade crude oil, oil products and petrochemicals primarily to optimise feedstock for our Manufacturing business and to supply our Marketing business. Our CO2 organisation is responsible for coordinating and driving CO2 management activities across the company. The global network of Shell Trading companies encompasses Shells trading activities in every major energy market around the world. We also manage one of the world's largest fleets of liquefied natural gas (LNG) carriers and oil tankers.
Projects & Technology

Our Projects and Technology organisation provides technical services and technology capability in upstream and downstream activities. It manages the delivery of major projects and helps to improve performance across the company. We deliver differentiated technical information technology for Shell and drive research and innovation to create tomorrows technology solutions. Projects and Technology also houses Safety & Environment and Contracting & Procurement as these are integral to all our activities.

Pakistan business structure


Shell prides itself on supplying our customers with the quality products and service you've come to expect over the years. We aim to make doing business with us as smooth as possible, which is why we can offer a range of service solutions to make your operations run more efficiently. Shell has a rich legacy and long association with Pakistan. As one of the oldest multinational companies in the country, Shell has been a partner in the regions growth and development for

over a century, dating back to 1898 when Royal Dutch Petroleum Company began supplying oil products to the subcontinent.

With this distinguished heritage, Shell Pakistan Limited leads the industry when it comes to the introduction of new technology and services that make us a world renowned provider of energy. Shell is the largest international player in retail outlets in Pakistan and we provide fuel to around 1 million customers daily.

The goal of our company is to constantly improve on our customers experience, and in an increasingly competitive environment, Shells commitment to providing top quality, right quantity and superior service has been the driving strength of our business in Pakistan.

We believe winning hearts and minds is as important as winning markets. As a choice, Shell cares for the environment around us, and the impact our business can make in the community. We believe strongly that business has a fundamental role in delivering societys goals be it economic, social or environmental. In line with this pledge, Shell Pakistan Limited leads the oil industry through a structured social investment programme that focuses on education, health and sustainable development.

Being at Shell Pakistan Limited is about values, our core values of honesty, integrity and respect for people are at the heart of the way we manage our business. These principles embody our commitment to society and to our country.

Shell Retail With over 800 retail stations, Shell has the leading market share among foreign petroleum retail businesses in Pakistan. Our fuels are tailored to improve engine and environmental performance, while our close technical relationships with Ferrari mean we can transfer fuel technologies developed for the racetrack to road fuels for customers. Shell is the only petrol retailer in the country to offer premium fuels.

Shell Lubricants Shell lubricants are global market leaders and our three major Lubricant brands Shell Helix, Shell Rimula, and Shell Advance, have all earned the super brand status not just globally but also in Pakistan where we are currently market leaders across passenger cars, heavy duty vehicles and bikes. The Shell Lubricants business prides itself in being the market leader in introducing innovative, technically superior products such as Shell Helix Ultra - the oil that is recommended by Ferrari, to give consumers the ultimate motoring experience.

Shell Commercial Fuels

We at Shell provide world-class domestic heating oils, commercial road transport and industrial and wholesale products to business customers, aimed at helping our customers find all the resources quickly and efficiently. We are one of the biggest suppliers of fuel to Independent Power Plants in Pakistan, which will be a major source of energy for the country in the coming decade.

Shell Aviation Shell is the world leader in the marketing of aviation fuel and in the operation of airport fuelling facilities. Our Aviation business has positioned itself as the supplier of first choice for all major foreign airlines visiting Pakistan. Shell Aviation has embarked on a program of change. By globally standardizing the way we work, we aim to improve our quality of service to you. During the tragic floods in 2010, our Aviation business ensured smooth supplies to relief efforts across Pakistan by timely refueling more than 2000 humanitarian flights across the country.

Supply & Distribution At Shell, safety is at the heart of the way we do business. We were the every first oil company to offer Safe driving lessons to our tank lorry drivers. We were the very first oil company in the country to enforce seat-belt wearing for our staff and contractors. Shell not only pioneered safe transportation of oil products in the country, it sought to provide a better quality of on-the-job experience for its drivers. We provide our drivers with rest facilities at installations and along main highway routes where drivers are instructed to stop, rest, and freshen up in accordance with our maximum driving hours rule and road safety compliance.

Health, Safety, Security and Environment (HSSE) At Shell, safety is at the heart of the way we do business. We believe in a policy of no harm to people - be it our customers, employees, retailers, contractors or suppliers. A systematic approach to Health, Safety, Security and Environment (HSSE) management, underpinned by a rigorous focus on embedding an HSSE culture through the Hearts and Minds approach, is designed to not only ensure compliance with the law but also to help achieve continuous improvement in safety performance.

Our contribution to Pakistan Shell in Pakistan is committed to the principle of sustainable development that can meet the needs of the present generation without compromising the ability of future generations to meet their own needs. Our actions are therefore guided by the need to make business decisions that demonstrate economic, social and environmental responsibility for which our stakeholders and society at large can hold us accountable.

Through sustainable development, we integrate the economic, environmental and societal aspects

of our business to achieve sustained financial success, safeguard our environment and develop our reputation as partner and provider of first choice for all of our shareholders, customers, employees, those with whom we do business, society and future generations - all of whom expect us to engage with them, listen to them and evolve to meet their changing expectations.

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