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JOB SATISFACTION OF MARKETING EXECUTIVE

(Comparative ANALYSIS Between ) &

ASA UNIVERSITY BANGLADESH


Subject: Organization Behavior Course code: MGT-324 Section: F (6th Batch)

Topic: Job satisfaction of Marketing Executive.


SUBMIT TED TO Ms. Rebaka Sultana Liza Senior Lecturer, Dept. BBA ASA University of Bangladesh SUBMITTED BY
Saad Md. Kayes Jasim Uddin Rubait -E- Jahan Sayed Hossain Khandakar Yassar hossain # 091-12-0191 # 091-12-0200 # 091-12-0338 # 091-12-0340 # 091-12-0349

Submission date: 28/06/2011

June 28, 2011 To Rebaka Sultana Liza Senior Lecturer Department of BBA ASA University Subject: Submission of report titled A Comparative analysis of Marketing executive job satisfaction Dear Madam, We take the pleasure to inform you that, we are going to submit the report that you had assigned us as a partial requirement for the course Organizational Behavior. The report is prepared on A Comparative analysis of Marketing executive job satisfaction We sincerely hope that, you will enjoy going through this report, as we have felt great pleasure to prepare it. If any other information is required for further clarification, we will be pleased to provide you with that. We are thanking you heartily. We tried our best to make this report the best one. We think this report can serve us all as a means of tool for solving business decision problems. Finally, we would like to thank you for providing us the opportunity to work in such an interesting and enthusiastic report as we have enjoyed as well as learned a lot in preparing this report. Sincerely,

Saad Mohammod Kayes MD. Jashim Uddin Rubaiat-E-Jahan Sayed Hossain Khandakar Yassar Hossain

(091-12-0191) (091-12-0200) (091-12-0038) (091-12-0340) (091-12-0349)

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Acknowledgement
For the completion of this study we cant deserve all praise. There were a lot of people who helped us by providing valuable information, advice and guidance for the completion of this report in the scheduled time. Course report is an essential part of BBA program as one can gather practical knowledge within the short period of time by observing and doing the works of chosen organizations. In this regard our report has been arranged at Standard Chartered and HSBC Bank. At first we like to pay our thanks to almighty Allah, for helping us to do all the works with perfection. We would like to pay our gratitude to our supervising course teacher Rebaka Sultana Liza, who instruct us in the right way and give us proper guidelines for preparing this report. At last we must mention the wonderful working environment and group commitment of this organization that has enabled a lot deal to do and observe the process during our time. This report is prepared by us to meet only for our academic purpose and not for any other reason. It might not be used for the benefit of any other purpose.

Table of Content
Topics Page Number Executive Summary Chapter: one Introduction 2-4 1.1. Origin of the report 1.2. Methodology 1.3. Key Parts of the report 1.4. Objectives of the report 1.5. Scope 1.6. Limitations Chapter: Two Theoretical overview 2.1. About job satisfaction 6 2.2. Effect of marketing executive job satisfaction 2.3. Job dissatisfaction 2.4. Job dissatisfaction Effect on marketing executive 2.5. Outcome of dissatisfaction Chapter: Three Survey & Analysis 10-26 7 7 9 9 5-9 3 3 3 3 4 4 1

11-18

3.1. Company profile 11 3.2. Vision & Mission 11 3.3. Survey on HSBC Marketing Executives 13 3.3.1. Result of survey paper 13 3.3.2. Average result 14 3.3.3. Average result on basis of employee 16

19-26 3.4. Profile 19 3.5. Recent achievements 19 3.6. Vision 20 3.7. Mission 21 3.8. Survey on Standard Chartered Marketing Executives 22-26 3.8.1. Graphical Analysis 3.8.2. The rating of job low satisfaction 3.3.3. Average result on basis of employee Chapter: Four 22 23 23

Comparison & Findings 27-30 4.1. Comparative analysis 4.2. Methodology 5. Conclusion 6. Recommendation 31 Reference
8. Appendix (Questionnaires) i

28 29 31

32

Questionnaire of marketing executive Job Satisfaction

For the questions that follow, please use the following scale to express the extent to which you agree or disagree with the statement given in the questionnaire. Please tick:
Dissatisfactory 1 Not taking sides 2 Low satisfactory 3 Medium satisfactory 4 1 2 3 High satisfactory 5 4 5

S. No. Statements GENERAL WORKING CONDITIONS Hours worked each week Companys working hours are flexible enough in scheduling. The workplace is suitable for you. 3 Amount of paid vacation time/sick leave offered 4 PAY AND PROMOTION POTENTIALS Do Wages rate are competitive? 5 6 Promotion done through fair decision. 7 Facilities like- Medical, Provident fund, Transport, rental are given properly. 8 Overall Job security is satisfactory. Recognition for work accomplishment. 9 WORKING RELATIONSHIP Communications with your co-workers are fair. 10 Relationships with your supervisors are good. 11 Unbiased relationship with your subordinates. 12 USE OF SKILLS AND ABILITIES 1 2 Opportunity to utilize your skills and talent. Opportunity to learn new skills and generate new ideas. Additional training and education is efficient for this 15 company. WORKING ACTIVITIS Various types of job responsibility. 16 Independent working throughout the company. 17 Adequate opportunity for periodic change in duties. 18 OTHERS 13 14 19 20 Your organization will be top in your sector. Your position in the organization

Questionnaire of marketing executive Job Satisfaction

For the questions that follow, please use the following scale to express the extent to which you agree or disagree with the statement given in the questionnaire. Please tick:
Dissatisfactory 1 Not taking sides 2 Low satisfactory 3 Medium satisfactory 4 1 2 3 High satisfactory 5 4 5

S. No. Statements GENERAL WORKING CONDITIONS Hours worked each week Companys working hours are flexible enough in scheduling. The workplace is suitable for you. 3 Amount of paid vacation time/sick leave offered 4 PAY AND PROMOTION POTENTIALS Do Wages rate are competitive? 5 6 Promotion done through fair decision. 7 Facilities like- Medical, Provident fund, Transport, rental are given properly. 8 Overall Job security is satisfactory. Recognition for work accomplishment. 9 WORKING RELATIONSHIP Communications with your co-workers are fair. 10 Relationships with your supervisors are good. 11 Unbiased relationship with your subordinates. 12 USE OF SKILLS AND ABILITIES 1 2 Opportunity to utilize your skills and talent. Opportunity to learn new skills and generate new ideas. Additional training and education is efficient for this 15 company. WORKING ACTIVITIS Various types of job responsibility. 16 Independent working throughout the company. 17 Adequate opportunity for periodic change in duties. 18 OTHERS 13 14 19 20 Your organization will be top in your sector. Your position in the organization

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