The 2020 Workplace

Welcome to the collaborative revolution.

Rick Von Feldt July 1, 2010

futureworkplace

Rick Von Feldt

futureworkplace

This is a socially enabled presentation.

#senavirtual Rick: @hrfuturist
Geolocation
Foursquare Marriott Hotel, Bogota, Columbia

Twitter

Accepting Poll Everywhere questions:

Poll Everywhere

Go to www.poll4.com Type in SENA + Question

futureworkplace

Revolutions are happening faster and faster.

2020
2010
Information Revolution

1990
Internet Revolution

1980
1880

Computer Revolution

Collaborative

Revolution

Industrial Revolution

The information revolution will empower individuals and futureworkplace democratize everything - Steve Jobs, Apple

Why is this happening?

futureworkplace

The 2020 Workplace

How Innovative Companies Attract, Develop, and Keep Tomorrows Employees Today

The book is based on surveys of futureworkplace www.the2020workplace.com - over 250 companies - 2200 individuals from around the world, - and interviews with over 50 companies.

forces shaping the 2020 workplace

DEMOGRAPHICS
SOCIAL WEB GLOBALIZATION
futureworkplace

forces shaping the 2020 workplace

DEMOGRAPHICS
BY 2020: five generations will be working side-by-side in organizations
futureworkplace

Demographics

5 Generations Working side by side in 2020 90m BABY BOOMERS ??? 1997 - ?
GEN 2020

70m 50m 30m 10m

TRADITIONALISTS

>1946

>1964

>1976

GENERATION X

>1997

futureworkplace

MILLENNIALS

Demographics

2005
Generation 2020 Millennials Generation X 0 25% 23%

Baby Boomers
Traditionalists 8%

45%

0%

20%

40%

60%

futureworkplace

Demographics

2010

TODAY
Generation 2020 Millennials Generation X 22% 0 36% +11%

Baby Boomers
Traditionalists 4% -4%

38% -7%

0%

20%

40%

60%

futureworkplace

 In Colombia - 31m of the 44m are between the ages of 16 and 49 The median age in the US is 36.7 while in Colombia, it is 27.1
Generation 2020 Millennials Generation X 22% 0 36%

Demographics

Colombia Today

70%

Baby Boomers
Traditionalists 4% -4%

38% -7%

0%

20%

40%

60%

futureworkplace

What Generation are you?

Generation 2020
Millennials Generation X Baby Boomers Traditionalists

Demographics

SENA1: Born after 1997 SENA2: 1976 - 1997 SENA3: 1964 - 1976 SENA4: 1946 - 1964 WEB GO TO:

SENA5: Born before 1946

www.poll4.com Respond

futureworkplace

Demographics

2015
Generation 2020 Millennials Generation X 21% 1 45% +11%

Baby Boomers
Traditionalists
3%

31% -7%
-1%

0%

20%

40%

60%

futureworkplace

Demographics

2020
Generation 2020 Millennials Generation X 20% 7%

+6%
50% +6%

Baby Boomers
Traditionalists 1

22%

-9%

0%

20%

40%

60%

futureworkplace

Demographics

Always on. Culturally Liberal Boomerang / Peter Pan Expression / Look at me Always connected Cohorting 85% are single

The Millennials
Multi-tasking 92% Shaping their lives Want feedback, responsibility and involvement Heros are familiar

futureworkplace

Demographics

The Millennials Development Opportunities

1. Train and develop for the future online. Optimism is important 2. Develop the person, not the skill 3. Develop in groups 4. Teach to Access and apply not memorize 5. Teach Baby boomers and GenX how to manage 6. Change your perspective of knowledge and expertise

futureworkplace

forces shaping the 2020 workplace

SOCIAL WEB
BY 2020: social media will connect employees, customers, and partners for immediate futureworkplace communication

Social Web
Social Media and Web 2.0
BY 2020: social media will connect employees, customers, and partners for immediate communication

743 training leaders were asked, will implement more Web 2.0 in Learning in next 3 years.
futureworkplace

In 2008, 9% said it would have an impact.

Social Media and Web 2.0

2008
Web 2.0 playing a major role in learning function

Social Web

2011
Predicted over next three years, they would likely use Web 2.0 in learning function

9%
futureworkplace

87%

Continuity

Social Web

Virtual Cloud

V G

Tech Prices

T$

Where did it The perfect Come from? storm!

Web 2.0 Web 2.0

M E

Millennials

Economy

Globalization

futureworkplace

Open Source

Social Web

Are you practicing best in class SOCIAL WEB PRACTICES?

futureworkplace

Social Web Best Practices

1. EXPERTISE: Redefine Expertise. Focus on speed vs content. 2. LEARNING AS A COMPETITIVE ADVANTAGE: Make learning a national or company resource 3. FUTURE SKILL: Skill for the future growth and trend. 4. MOBILE learning is the future. 5. INFORMAL PEER TO PEER is learning for the future. 6. COP Create National or futureworkplace Company communities of practice

Social Web

Social Web Best Practices

7. STEM There is opportunity for STEM (Science, Technology, Engineering and Math). Start early. Use non-traditional methods. 8. EXPERIENTIAL LEARNING: Simulate. Focus on using technology enabled simulation. 9. CROWDSOURCE: Create a crowdsource enabled process and population.
futureworkplace

Social Web

Crowdsourcing

Social Web

The Worlds Best Creative Department.

Outside in participation Why ask one local expert, when you can ask the world.

Submit a request for a website, Innovation Boxes artwork, writing or marketing Open Challenges project, starting at USD$300 Web Based Idea Management 64,000 creatives view your Citizen Participation through bid and decide to submit a webforcing proposal. Consumer Innovation Projects average 110 entries. Co-Creation futureworkplace 96% of participant recommend to others.

Social Web Best Practices

10.GUBS Create mashups of Government + University + Business 11.TEST PROJECTS with PILOTS constantly for innovations. 12.BENCHMARK continuously your neighbors or competitors. 13.INNOVATION: Encourage and Teach 14.MEETING COMMUNITIES: Create social follow up for all
futureworkplace

Social Web

Which Social Web Idea could add greater value to Colombia?

WEB
COL1: Building Communities for Future Skills COL2: Crowdsourcing COL3: Increased Mobile Learning COL4: Peer-to-Peer Learning COL5: More aggressive PILOT projects in social media COL6: Experience or Simulation futureworkplace learning

WEB
Go to:

www.poll4.com

Are you personally participating in the Social Web?

futureworkplace

Are you personally read for 2.0?

1. SOCIALLY CONNECTED on Facebook 2. PROFESSIONALLY CONNECTED on LinkedIn 3. MICROBLOGGING: I have a Twitter Name. Or you post updates. 4. GEO LOCATED on Yelp, Foursquare or 5. BLOG on blogger, Wordpress or internal blog 6. TEXTING: I send at least 5 texts per day? 7. SIMULATE LIFE online at Second futureworkplace Life, Farmtown

Are you personally read for 2.0?

8. RSS FEED my incoming information. 9. CLOUD SHARE my documents using Google Docs, DropBox or Evernote 10.VIDEO SHARE on You Tube 11.READ virtually using Kindle or Ibook 12.MANAGE CREDS by establishing a search futureworkplace strategy on You

forces shaping the 2020 workplace

GLOBALIZATION
BY 2020: global access to markets and talent will reshape business
futureworkplace

Globalization Changes the World

Top 15 Changes for Headquarter Offices
Financial Times Top Fifteen Country Headquarter in the Global 500 Locations over the last 3 years.

Globalization

Country United States Japan United Kingdom

2005 219 43 33

2006 197 60 36

2007 184 49 41

2008 169 39 35 23% 9%

France
China Canada Germany Spain India Russia Australia Brazil Italy

28
0 22 19 9 5 4 8 5

30
5 22 19 8 4 8 8 6

32
8 23 20 12 8 8 11 7 8 8

31
25 24 22 14 13 13 11 11 10 7
36

400%

160% 225% 120%

Hong Kong futureworkplace 8 6

7/15/2010

12 www.futureworkplace.com11

GLOBALIZATION affects everyone

Globalization

20% of global companies are having problems finding management.

futureworkplace

GLOBALIZATION affects everyone

Globalization

Global companies will change how we look at getting work done.

futureworkplace

Impact

IMPACT ON HUMAN RESOURCES

New workplace principles
futureworkplace

2020 Workplace Learning Principles

1. Collaborative 2. Authentic 3. Personalized 4. Innovative 5. Social
Collaboration across the entire enterprise

Value Real vs. Value Professed

Individual employee relationships

Innovative practices aligned with corporate strategy Social contribution. Credit for the team vs. individual heroic efforts
futureworkplace

2020 Workplace Learning Principles

Collaboration across the entire enterprise

1. Collaborative
customer Customer

2. Authentic
ngo Non Gov Orgs

3. Personalized 4. Innovative 5. Social

xyz

consumer Consumer

Government Government

supplier Supplier

futureworkplace

2020 Workplace Learning Principles

Value Real vs. Value Professed

1. Collaborative 2. Authentic 3. Personalized 4. Innovative 5. Social

A VALUE REPORT CARD?

PROFESSED VALUE Diverse Green Personal ECO FRIENDLY

IN USE

NOT IN USE

futureworkplace

2020 Workplace Learning Principles

Individual employee relationships

1. Collaborative 2. Authentic 3. Personalized 4. Innovative 5. Social

futureworkplace

2020 Workplace Learning Principles

Its not a battle for employees. It is a battle for the best.

1. Collaborative 2. Authentic 3. Personalized 4. Innovative 5. Social

Deloitte Mass Career Customization futureworkplace

2020 Workplace Learning Principles

Its not a battle for employees. It is a battle for the best.

3. Personalized

Deloitte Mass Career Customization futureworkplace

2020 Workplace Learning Principles

Innovative practices aligned with corporate strategy

1. Collaborative 2. Authentic 3. Personalized 4. Innovative 5. Social

Millennials respond better to innovative and mature management.

futureworkplace

2020 Workplace Learning Principles

New learners are accomplishing things as teams.

1. Collaborative 2. Authentic 3. Personalized 4. Innovative 5. Social

A persons ability to socially connect and perform will be more important than individuality. futureworkplace

2020 Workplace Learning Principles

1. Collaborative
2. Authentic 3. Personalized

4. Innovative
5. Social

IMPACT ON your hr role?

futureworkplace

Best in Class HR / LEARNING will make bold implementation changes.

It is not about changing the end result goals. We still need actions tied to business results. The goal is to focus on how.

5 HR PARADIGM CHANGES FOR 2010

1.
2. 3. 4.

5.

ENABLE: Enablement. Vs. Control. Shift to user generated content. EXPERTISE: Focus on methods to speed time to expertise. SPEED: Reduce gap between discovery to adoption. SEPARATE KNOWLEDGE and SKILL: Specific differentiation between knowledge learning and skill capability SOCIAL COMMUNITIES: Create communities to enable learning
futureworkplace

Predictions
futureworkplace

FUTURE OF LEARNING

10 PREDICTIONS

futureworkplace

FOUR FUTURE OF LEARNING

SOCIAL

TOOLS
futureworkplace

LEARNING

TABLETS replace physical textbooks

Will create rapid learning opportunities in education and corporations.
The book will never die. But the textbook probably will, says Inkling CEO Matt MacInnis. Inkling is working directly with textbook publishers. First, theyll port their existing tomes onto Apples iPad as interactive, socialized objects. Then, theyll create all-new learning modules interactive, social, and mobile that leave ink-on-paper textbooks in the dust.

The ten-person San Francisco startup, stacked with pedigreed veterans of Microsoft and Google, Harvard, MIT and Stanford, came out of stealth mode after this mornings iPad launch. Funded with about $1M in seed money led by Ram Shriram and Mitch Kapor, Inkling is working with McGraw-Hill, Pearson and other top textbook makers.

futureworkplace

Live interactive broadcasting

30 users. Private. 1 hour. $30 futureworkplace

Evolution of enterprise search

Who owns it within a company? Search suggest Search optimization Filtering Boosting or promote Like interests based upon your social profile

futureworkplace

Ranking, Rating Everything becomes transparent for the world to see

6,000 Schools 1 Million professors

futureworkplace

MMORRGs.

Massively multiplayer online role-playing games

How will World of Warcraft or Eve Online become the next platform for leadership development? Example: (look up Booz Allen Hamilton and Wargaming)

futureworkplace

Theres an app (or a widget) for that!

What learning apps will emerge to enable performance on the job and quick learning opportunities? Will one of the new learning job roles become app/widget developer?

futureworkplace

KM+learning merge
Knowledge doubles every year, resulting in the merge of knowledge management and learning merge. Knowledge management from the 90s was an idea ahead of its time. With the advent of advanced search and Web 2.0 features such as rating and tagging, the fields merge. Example: uCern
futureworkplace

Accreditation
Learning functions set the accreditation standards for organizations. Instead of focusing on how people learn, the learning function will accredit that people have learned and demonstrated proficiency. Example: Sun Sales University

futureworkplace

Focus on ORM online reputation management

70% of hiring managers in in US have rejected candidate just because of their online reputation. HR departments and recruitment professionals are scanning tweets, blog posts, photos, and other online profiles of job candidates before offering them positions.

12

futureworkplace

Questions?
WEB
Enter your questions at www.poll4.com Enter SENA + Your question.

WEB
Go to:

www.poll4.com

futureworkplace

CHANGE IS HAPPENING

Thank You! Rick Von Feldt rick@hrfuturist.com www.futureworkplace.com

futureworkplace