MARKET ACTION REPORT

July 2011
Nicole Truszkowski
CIPS, CLHMS, TRC, Broker Associate

City: Pebble Beach

Price Range: All | Properties: Single Family - Condo - TwnHm

831-238-7449 Nicole@EstatesofCarmel.com www.EstatesofCarmel.com Trending versus*: Trending versus*:

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Market Profile & Trends Overview

Median List Price of all Current Listings Average List Price of all Current Listings July Median Sales Price July Average Sales Price Total Properties Currently for Sale (Inventory) July Number of Properties Sold July Average Days on Market (Solds) Asking Price per Square Foot (based on New Listings) July Sold Price per Square Foot July Month's Supply of Inventory July Sale Price vs List Price Ratio

Month
$2,195,000 $3,519,156 $1,120,000 $1,188,571 114 7 82 $666 $498 16.3 90.2%
14 12 10
9 10

LM

L3M PYM

YTD

Prior YTD

Prior Year

$1,375,000 $1,964,010 49 151 $675 $580 18.6 89.6%

Number of Properties Sold
3 Mo Avg

* LM=Last Month / L3M=Last 3 Months / PYM=Same Month Prior Year / LY=Last Year (2010) / YTD = Year-to-date | Arrows indicate if Month / YTD values are higher (up), lower (down) or unchanged (flat)

Property Sales
July Property sales were 7, equal to 7 in July of 2010 and 40.0% higher than the 5 sales last month. July 2011 sales were at their lowest level compared to July of 2010 and 2009. July YTD sales of 49 are running 19.7% behind last year's year-to-date sales of 61.

12 11

11

11

8 6
6

10 9

4 2 0

6 6

4 4

A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J 08 09 10 11

Prices
The Median Sales Price in July was $1,120,000, up 12.0% from $1,000,000 in July of 2010 and up 18.5% from $945,000 last month. The Average Sales Price in July was $1,188,571, down 32.6% from $1,762,857 in July of 2010 and down 6.4% from $1,269,400 last month. July 2011 ASP was at the lowest level compared to July of 2010 and 2009.

(000's)

Median Sales Price and Average Sales Price

Median means Middle (the same # of properties sold above and below the Median) 3 Mo Avg

4,300 3,800 3,300 2,800 2,300 1,800 1,300 800

A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J 08 09 10 11

Total Inventory & Month's Supply of Inventory (MSI)

Inventory & MSI

The Total Inventory of Properties available for sale as of July was 114, down 6.6% from 122 last month and down 11.6% from 129 in July of last year. July 2011 Inventory was at a mid level compared with July of 2010 and 2009.

160 140 120 100 80 60

MSI is the # of month's needed to sell all of the Inventory at the monthly Sales Pace

119 123 121 110 99 116 118 116 120 115 118 112 126 131 132 126 118 118 117 117 117 122 136 129 129 128 123 117 106 115 115 117 117 118 122 114

A comparatively lower MSI is more beneficial for sellers while a higher MSI is better for buyers. The July 2011 MSI of 16.3 months was at a mid level compared with July of 2010 and 2009.

40 20 0
A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J 08 09 10 11

Copyright Sothebys International Realty | Price Range: All | Property Types: Single Family - Condo - TwnHm
Data is provided courtesy of MLS Listings Inc. and may not reflect all relevant real estate activity. Sothebys International Realty does not warrant or guarantee the accuracy of this information. It is the responsibility of any buyer or seller to verify any and all information relevant to such consumers real estate transaction.

5 5

120 100 80 60 40 20 0

MARKET ACTION REPORT

July 2011
Nicole Truszkowski
CIPS, CLHMS, TRC, Broker Associate

City: Pebble Beach

Price Range: All | Properties: Single Family - Condo - TwnHm

831-238-7449 Nicole@EstatesofCarmel.com www.EstatesofCarmel.com Days On Market for Sold Properties

Market Time
The average Days On Market (DOM) shows how many days the average Property is on the market before it sells. An upward trend in DOM tends to indicate a move towards more of a Buyer's market, a downward trend a move towards more of a Seller's market. The DOM for July was 82, down 54.9% from 182 days last month and down 4.7% from 86 days in July of last year. The July 2011 DOM was at its lowest level compared with July of 2010 and 2009.

300 250 200 150 100 50 0

Average Days on Market (Listing to Contract) for properties sold during the month

3 Mo Avg

161 86 82

A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J 08 09 10 11

Selling Price per Square Foot

Selling Price per Square Foot

The Selling Price per Square Foot is a great indicator for the direction of Property values. Since Median Sales Price and Average Sales price can be impacted by the 'mix' of high or low end Properties in the market, the selling price per square foot is a more normalized indicator on the direction of Property values. The July 2011 Selling Price per Square Foot of $498 was up 10.4% from $451 last month and down 25.9% from 673 in July of last year.

850 800 750 700 650 600 550 500 450 400

Average Selling Price per Square Foot for properties that sold during the month

3 Mo Avg

673

514

498

A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J 08 09 10 11

Selling Price versus Listing Price Ratio

105%
Avg Selling Price divided by Avg Listing Price for sold properties during the month 3 Mo Avg

Selling Price vs Original Listing Price

The Selling Price vs Original Listing Price reveals the average amount that Sellers are agreeing to come down from their original list price. The lower the ratio is below 100% the more of a Buyer's market exists, a ratio at or above 100% indicates more of a Seller's market. The July 2011 Selling Price vs Original List Price of 90.2% was down from 92.2% last month and down from 90.9% in July of last year.
100% 95% 91.3% 90% 85% 80% A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J 08 09 10 11 90.9% 90.2%

Inventory / New Listings / Sales

Inventory / New Listings / Sales

This last view of the market combines monthly inventory of Properties for sale along with New Listings and Sales. The graph shows the basic annual seasonality of the market as well as the relationship between these items. The number of New Listings in July 2011 was 14, down 30.0% from 20 last month and equal to 14 in July of last year.

160 140 120 100 80 60 40 20 0

Inventory

New Listings

Sales

A S O N D J F M A M J J A S O N D J F M A M J J A S O N D J F M A M J J 08 09 10 11

Copyright Sothebys International Realty | Price Range: All | Property Types: Single Family - Condo - TwnHm
Data is provided courtesy of MLS Listings Inc. and may not reflect all relevant real estate activity. Sothebys International Realty does not warrant or guarantee the accuracy of this information. It is the responsibility of any buyer or seller to verify any and all information relevant to such consumers real estate transaction.

119 123 121 110 99 116 118 116 120 115 118 112 126 131 132 126 118 118 117 117 117 122 136 129 129 128 123 117 106 115 115 117 117 118 122 114

Inventory / Listings / Sales

July 2011
Nicole Truszkowski
CIPS, CLHMS, TRC, Broker Associate

City: Pebble Beach

Price Range: All | Properties: Single Family - Condo - TwnHm

831-238-7449 Nicole@EstatesofCarmel.com www.EstatesofCarmel.com

Inventory / New Listings / Sales

This last view of the market combines monthly inventory of Properties for sale along with New Listings and Sales. The graph shows the basic annual seasonality of the market as well as the relationship between these items. The number of New Listings in July 2011 was 14, down 30.0% from 20 last month and equal to 14 in July of last year. 160 140
131 132 136 129 129 126 123 126 123

Inventory

New Listings

Sales

122

121

119

118

120

118

118

118

117

117

117

117

117

116

116

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115

117

118

122 J

120 100 80 60 40 20
19

128

110

112

99

0
A 08 S O N D J 09 F M A M J J A S O N D J 10 F M A M J J A S O N D J 11 F M A M J

Copyright Sothebys International Realty | Price Range: All | Property Types: Single Family - Condo - TwnHm
Data is provided courtesy of MLS Listings Inc. and may not reflect all relevant real estate activity. Sothebys International Realty does not warrant or guarantee does not warrant or guarantee the accuracy of this information. It is the responsibility of any buyer or seller to verify any and all information relevant to such consumers real estate transaction.

7 15 6 14 2 19 4 13 4 19 7 13 9 23 11 17 2 19 4 11 9 8 4 21 8 14 11 10 8 24 4 21 12 29 11 14 7 9 6 14 6 17 7 13 3 9 1 31 9 15 4 15 10 12 9 18 5 20 5 14 7

9 10 10 11 5 9 6

22

32

106

114