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A country with the largest young population in the world- over 867 million people
below 45 years of age!
More English speaking people in India than of in the whole of Europe
300 million odd middle class - the Real consumers - is catching the attention of
the world
With over 600 million effective consumers by 2010 India to emerge as one of the
largest consumer markets of the world by 2010.
Retailing in India
Total Consumer Spend in the Year 03-04 – INR 9300 billion ( USD 375 billion)
growing over 5% annually
Retail sales – 55% at INR 280 billion (USD 205 billion)
Organised Retail – Only 3% but growing at 30%
Organised retail to cross INR 1000 billion mark by 2010
INR 200 billion investment in the pipeline
Top 6 cities account for 66% of total organized retailing.
Overwhelming acceptance of modern retail formats.
2004 figures :
Looking Ahead
Many strong regional and national players emerging across formats and product
categories Most of these players are now geared to expand far more rapidly than
the initial years of starting up Most have regained / improved profitability after
going through their respective learning curves
Malls in India
· A decade ago – not a single mall
· A year ago – less than half a dozen
· Today – 40 malls
· 2 years from now – 300 malls
• At 6:09 PM, Kannan K said…
The article is very informative.Thanks. It would be higly appreciated if
articles on apparel brandwise sales,segmentwise, yearwise, is given
later.
thanks,
with regards,
Kannan K
kannanpran@yahoo.co.in
SATURDAY, FEBRUARY 25, 2006
5 Principles to Cement Customer Trust
Have you ever secondguessed yourself, on purpose? I imagine all of us have
from time to time. Sometimes it is about a decision we have made or those we
fail to make. Frequently, in our minds, we hold ourselves accountable. There are
times, I am sure, that every single one of us have said, "If I only had it to do all
over again", I would have done such and such differently.
But life does not allow us that option. I believe that everything happens for a
reason to allow us to grow and become the person we are to be, with our faults
and assets, failures as well as accomplishments. We are here "on purpose!"
My purpose in my business is to encourage organizations and people to
find a way to trust again. "Trust is probably the most basic human value," says
Fred Rogers,
Nothing is harder to regain, than lost trust.
I believe people do business with people they trust. I believe people do business
with people who are knowledgeable, efficient and will deliver what they promise.
As the holiday season approaches, I am already hearing retailers questioning
what type of season it will be. The downfall of large corporations looms large and
the stock market is the fastest roller coaster ride I have ever seen. And even
Martha Stewart is starting to look a little tarnished. So the question is, who will
the consumer plan to spend their carefully allocated holiday dollars with this year.
I believe it will be with those businesses that have earned the customers trust.
How did those companies develop and cement that trust? They promised and
delivered the following principles of building and maintaining trust.
T Truth
Trust and solid relationships are built on telling the truth. Companies must
maintain this principle both with internal and external customers. It is imperative
that this value is represented in everything a company does. We have seen how
the lack of solid ethics can crumble even the largest of companies.
R Responsibility
Trust is built when everyone within an organization realizes what their
responsibilities are and that they are held accountable for them. Choose to
schedule reviews quarterly for every member of the company to make sure they
are aware of their responsibilities. Take ownership of mistakes and be diligent to
find ways to make corrections.
U Unselfishness
Trust is built when employees give of their time and talent in the workplace and
do it, unselfishly. Customers appreciate the employee who goes out of their way
to satisfy the customer. Customers don't appreciate hearing how badly the
employee wants to go home, or how they didn't get a break, or how awful their
schedule is.
S Security
Trust is built on a feeling of security. Good lighting in the parking lot and store
entrance, fitting rooms with doors that lock, employees that handle ringing up a
sale with accuracy, and alarm systems that are visible are all ways to make the
customer feel safe in your place of business. Employees want to feel a sense of
job security and that they are appreciated for the job they do.
T Teamwork
Trust is built when everyone within the organization feels a sense of ownership.
How well do your employees work together? Are they willing to go out of their
way to help each other out? Do the managers roll up their sleeves to help when
the workload is overwhelming? Is there a reward system in place that encourages
employees to want to excel? Most importantly, are there cheerleaders within the
organization to keep the momentum going when times are tough?
We are at a time when gaining a customers' trust is critical. It is a daily process,
on purpose. It is a time to maximize potential, ethically and to deal with conflict
and problems, with credibility.
It is a time not to look back but look forward. It is a time not to say, "if only", but to
daily say, "I am proud of what we did". And we achieved it, on purpose!
About the Author
Anne M. Obarski is the "Eye on Retail Performance". She is an author,
professional speaker, retail consultant and Executive Director of Merchandise
Concepts. Anne works with companies who are performance, profit and people
focused and she helps leaders see their businesses through their customers’
eyes. Anne’s mystery shoppers have secretly "snooped" over 2000 stores
searching for excellence in customer service. To reach Anne or learn more, visit
www.merchandiseconcepts.com.
AN IMAGES SPECIAL REPORT
PROJECTIONS
It is estimated that six to eight per cent of the Indian work force is
currently employed in retailing. If and when Retailing is opened up to
FDI, recruitment is expected to gather momentum - employment in
the sector to go up to as high as 20 per cent of the work force.
Market gurus across organisations agree on one thing; in the next five
years, Retailing will be unmatched in terms of its potential for
employment generation, both in numbers and quality of
professionalism. As organised retailing develops into a full-fledged
industry, it will require a more sophisticated set of store staff and new,
mature managerial level requirements.
Assuming that for every Rs.10 crore turnover, there would be about
75-100 jobs created, and going by the projection of Rs.35,000 crore
retail turnover by the year 2005, about three lakh professionals will
step into the industry. While jobs at the shop floor level will be pretty
much evenly distributed across product categories, the majority of
managerial jobs - about 60 per cent -are expected to be in the area of
Fashion/ Lifestyle, followed by food/ groceries at 20-25 per cent
followed by Consumer Durable Retail and others.
CURRENT SCENARIO
PROBLEMS - MINDSETS
"Yes, as of now retailing is considered a low end, low skilled and low
paid job," says M P Chandran, CEO of The Retail Academy in
Ahmedabad. "But, once the awareness on the potential for both
wealth and employment generation of this industry spreads, there
would be a clamour among the better talents to join the industry. This
would also help in changing the power equation between the
manufacturer and the retailer."
FACULTY
Gauri Kumar, Director General of NIFT, agrees, "In today's cut throat
competition, a strong teaching crew is hard to source. The reason
being, in financial benefits and exposure, most see greater advantages
in being part of operations rather than academics." This then means a
classic Catch 22 - the absence of faculty retarding the transmission of
education and skills, which then restricts retailers' sources of
professionals for the business. This is directly responsible for the high
turnover rates in Indian retailing - and poaching on each other's staff is
rampant. Sheikh paints a grim picture, "The real crunch will be when
the foreign retailers come in. The Walmarts and Carrefours will not
compromise on HR. Either they will import manpower or poach senior
people from local retailers, with superior pay packets and rewards.
What then?"
CONCLUSION
If the 90s was the decade of IT in India, the 21st century promises to
open with a mega celebration of consumerism, in the shape of a
comprehensive retail boom. With over 50,000 job slots to be filled
every year in organised retail alone, and only a handful with any kind
of theoretical or practical knowledge, an employment gap seems
almost certain. A proactive move could be the formation of a kind of
industry Professional Forum, comprising practitioners, to stem the
yawning chasm. Of course, development of education is not possible
overnight - the industry needs educationists, to start with. Case
studies (plenty of those around) can play the role of course material.
Students are ready and waiting. May we begin the class, teacher?
Forthcoming IMAGES issues will feature international academic
instances, with the aim to provide role models to the domestic
fraternity.
Indian Retail: An Overview
As organised retailers carve out a bigger piece of the retail pie for
themselves it’s an exciting time for the retail sector. By Dominic K
Emerging markets such as India and China are the final frontier for
retail taking the focus away from saturated Western markets. Since
2001, 49 global retailers entered 90 new markets, but at the same
time, 17 retailers left markets in 2005.
In spite of the prospects being good things aren’t quite as rosy when it
comes to awareness of IT systems. In most cases, organised retailers
in India have installed solutions that help them automate transactional
systems.
Like any other vertical, retail also stands to benefit from elaborate IT
set-ups. However, this is subject to the scale and size of the
organisation, as well as an objective assessment of its requirements.
Key common challenges that can be tackled through IT
implementations include accurate merchandising, improved planning,
increasing profitability, enhancing customer experience, strengthening
store operations, improved workforce management, and improving the
supply chain. This is in fact one of the key imperatives facing retailers
in India, to have a robust and scalable supply chain that will facilitate
rapid growth.
Priya Chandrasekhar
Retailing - no marks for guessing this is the most active and attractive sector of
the last decade. While the retailing industry itself has been present through
history in our country, it is only the recent past that has witnessed so much
dynamism. It's the latest bandwagon that has witnessed hordes of players
leaping onto it. While international retail store chains have caught the fancy of
many travelers abroad, the action was missing from the Indian business scene,
at least till recently.
Retailing, one of the largest sectors in the global economy, is going through a
transition phase not only in India but the world over. For a long time, the corner
grocery store was the only choice available to the consumer, especially in the
urban areas. This is slowly giving way to international formats of retailing. The
traditional food and grocery segment has seen the emergence of
supermarkets/grocery chains (Food World, Nilgiris, Apna Bazaar), convenience
stores (ConveniO, HP Speedmart) and fast-food chains (McDonalds, Dominos).
It is the non-food segment, however that foray has been made into a variety of
new sectors. These include lifestyle/fashion segments (Shoppers' Stop, Globus,
LifeStyle, Westside), apparel/accessories (Pantaloon, Levis, Reebok),
books/music/gifts (Archies, MusicWorld, Crosswords, Landmark), appliances and
consumer durables (Viveks, Jainsons, Vasant & Co.), drugs and pharmacy
(Health and Glow, Apollo).
o Hypermarts:
o Large supermarkets, typically 3,500-5,000 sq. ft.
o Mini supermarkets, typically 1,000-2,000 sq. ft.
o Convenience stores, typically 750-1,000sq. ft.
In order to appeal to all classes of the society, retail stores would have to identify
with different lifestyles. In a sense, this trend is already visible with the
emergence of stores with an essentially `value for money' image. The
attractiveness of the other stores actually appeals to the existing affluent class as
well as those who aspire for to be part of this class. Hence, one can assume that
the retailing revolution is emerging along the lines of the economic evolution of
society.
Organised retailing is spreading and making its presence felt in different parts of
the country. The trend in grocery retailing, however, has been slightly different
with a growth concentration in the South.
The choice of Chennai as the `retail capital' has surprised many, but a variety of
factors acted in its favour. Chennai, in spite of being a rapidly growing metropolis
offers reasonable real estate prices, one of the most critical elements for the
industry. Chennai has been witnessing a high industrial growth and increasing
presence of the MNCs, both in the IT sector as well as outside it. The industrial
boom has led to the emergence of new residential areas with aggregation of
professionals as well as a rapid increase in the number of `double-income'
households and growth of the nouveau riche/upper middle class with increased
purchasing power. This has been combined with the increasing need for touch
and feel shopping (especially for the large migrant population). All the factors
have acted favourably in nurturing the industry.
In this context, A. F. Ferguson & Co. had carried out a brief survey among
consumers across income segments to understand their spending pattern. An
analysis of the `monthly purchase basket of the consumers surveyed indicated
that the average monthly household spend on food and grocery related items
varied across income segments. For instance, in the case of upper income
households, the average spend was around Rs 4,200 per month. As against this,
the average spend in the case of a middle income household was around Rs.
2,850 and lower income households Rs. 1,250 per month. (This is computed
from a sample of 100 customers having an average family size of four.)
Based on the distribution of the more than 15 lakh households in Chennai across
income segments and the average spend, a conservative estimate of the grocery
retailing potential at Chennai will be around Rs. 300 crores.
Besides increasing purchasing power, a variety of other factors also seem to fuel
the retailing boom. With increase in double-income households and working
women, there is an increasing pressure on time with very little time being
available for leisure. In this scenario, consumers are seeking the convenience of
one-stop shopping, whereby they could have better utility of time. They are also
seeking speed and efficiency in processing, as a result. Being more aware,
consumers are on the look-out for more information, better quality and hygiene
as well as increased customer service. These changes in consumer behaviour
also augur well for the retailing industry.
However, in India there are no uniform trends with respect to consumer buying
behaviour. There are visible differences in the shopping pattern of consumers
across income segments as shown in the table.
Organised retailing has definitely made headway in the upper class. However,
even in this segment, items such as milk, fruits, vegetables and a significant
portion of `through-the-month' purchases seem to be done at traditional outlets.
The middle income class prefer shopping for processed food and personal care
in supermarkets and fall back on traditional outlets for bulk shopping. Organised
retail outlets seem to be associated with branded items/special purchases.
Organised retailing does not seem to have made an impact on the lower class,
except for `curiosity' shopping.
The biggest question before organised retailers therefore, is whether this really
means a huge untapped potential for the organised retailers and whether the
Emerging trends
The single most important evolution that took place along with the retailing
revolution was the rise and fall of the dotcom companies. A sudden concept of
`non-store' shopping emerged, which threatened to take away the potential of the
store. More importantly, the very nature of the customer segment being
addressed was almost the same. The computer-savvy individual was also a sub-
segment of the `store' frequenting traffic.
Internationally, the concept of Net shopping is yet to be proven. And the poor
financial performance of most of the companies offering virtual shopping has
resulted in store-based retailing regaining the upper hand. Other forms of non-
store shopping including various formats such as catalogue/mail order shopping,
direct selling, and so on are growing rapidly. However, the size of the direct
market industry is too limited to deter the retailers. For all the convenience that it
offers, electronic retailing does not suit products where `look and see' attributes
are of importance, as in apparel, or where the value is very high, such as
jewellery, or where the performance has to be tested, as of consumer durables.
The most critical issue in electronic retailing, especially in a country such as ours,
relates to payments and the various security issues involved.
It is a fact that the retailing industry is in its starting phase in our country. The
benefits of organised retailing will only be felt once an equitable scale is
achieved. This to a large extent depends on the store size, the walkthroughs,
bills per customer per year, average bill size and the revenue earned per sq. ft.
But besides resources and bottomline, a variety of other aspects need to be in
place for tasting success. The need for qualified and trained manpower is of
utmost importance. The need for specialised skills is increasingly felt in the areas
of:
With the need for specialised skill set, retailing has become a specialised area of
knowledge and training. The RPG School of Retailing and the introduction of
specialised retailing courses at various business schools, including the IIMs,
stand testimony to this.
Technology impact
The other important aspect of retailing relates to technology. It is widely felt that
the key differentiator between the successful and not so successful retailers is
primarily in the area of technology. Simultaneously, it will be technology that will
help the organised retailer score over the unorganised players, giving both cost
and service advantages.
Retailing is a `technology-intensive' industry. It is quoted that everyday at least
500 gigabytes of data are transmitted via satellite from the 1,200 point-of-sales
counters of JC Penney to its corporate headquarters. Successful retailers today
work closely with their vendors to predict consumer demand, shorten lead times,
reduce inventory holding and thereby, save cost. Wal-Mart pioneered the concept
of building a competitive advantage through distribution and information systems
in the retailing industry. They introduced two innovative logistics techniques -
cross-docking and electronic data interchange.
Today, online systems link point-of-sales terminals to the main office where
detailed analyses on sales by item, classification, stores or vendor are carried out
online. Besides vendors, the focus of the retailing sector is to develop the link
with the consumer. `Data Warehousing' is an established concept in the
advanced nations. With the help of `database retailing', information on existing
and potential customers is tracked. Besides knowing what was purchased and by
whom, information on softer issues such as demographics and psychographics is
captured.
It would be important to note, however, that the retailing industry in India is still a
`protected industry'. It is one of the few sectors which still has restrictions on FDI.
Given the current trend in liberalisation, it will not be long before the retailing
sector is also thrown open to international competition. This will see a further
segregation of the international retailing brands and the domestic retailers,
thereby injecting much greater dynamism into the market. That will be when the
real action will begin. In the second article on retailing, we uncover a model for
retailers to handle the emerging scenario.
(To be concluded)
(The author is a senior consultant at A. F. Ferguson & Co, Chennai.
Feedback can be mailed to bleditor@thehindu.co.in)
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The Solution
In a Nutshell
The implementation
The technology part of the CRM implementation was outsourced to
Proximity which owns the infrastructure that provides touch points to
the customer through the Web site.
The Retail head from the business side was the champion of the
project and he was assisted by the IT department to provide the
technological expertise that was required.
Three principles
Phases
The time line for the entire project was close to three months and it
was completed in three phases. The first phase consisted of the Proof
of concept. In this phase the project was cleared through internal
research to prove that the core ideas were workable before going any
further. This use of proof of concept helps establish viability, technical
issues are uncovered, and overall direction is set. It also helps in
providing feedback for budgeting and other forms of commercial
discussion and control.
In the final phase, the entire Web based project went live across 265
shops. Initially only 10 shops went live but soon 265 shops were on
the network.
Hardware
The servers are in high availability mode with redundancy at the server
link level. In case of a breakdown of the link, the recovery time is
approximately an hour.
Customer Response
Since this project was Web based, many customers are using it across
India. This project helped evaluate customer choices to a large extent.
With the use of this software, the product lines kept changing
according to the customer needs and patterns and the end result has
been satisfied customers.
The repeat visits made by each customer increased with the help of
CRM solution. The only time customers were left a bit dissatisfied was
when the database of that customer was not updated properly during
the initial days after going live. The overall happiness of the customer
has boosted business by a substantial margin.
Enhancements
COMMERCE & INDUSTRY MINSITER KAMAL NATH RELEASES INDIA RETAIL REPORT 2007;
LAUNCHES INDIARETAILING.COM
New Delhi, 9 th January 2007, Organised retail in India has the potential to add over Rs 2,00,000
crore ($45 billion) business by the Year 2010 generating employment for some 2.5 million people in
various retail operations and over 10 million additional workforce in retail support activities including
contract production & processing, supply chain & logistics, retail real estate development &
management etc., said Mr. Kamal Nath, Commerce & Industry Minister releasing the IMAGES
India Retail Report 2007 at a high powered industry and media meet at Udyog Bhawan today
After leading the IT bandwagon, India is poised to grow as a Retail hub. It is imperative to sustain the
modernization of the retail sector and dispel the myth that the game is big Vs small or traditional Vs
modern or organized Vs unorganized or local Vs foreign . What is needed is to create an appropriate
environment to propel retail where all benefit, he said.
India's huge population, he said, has the potential for mammoth consumption if given the power of
spending and that is only possible through large scale development generating employment which is
already happening with retail as the driving force.
Talking about the key challenge areas for the retail growth Mr. Nath expressed concern over
escalating real estate cost, scarcity of skilled workforce and structured supply of merchandise which
he assured would be tacked in co-operation with the retail industry and the support organizations.
Revealing key figures from the India Retail Report 2007, Amitabh Taneja, Chief Convenor of
India Retail Forum said that the organised sector accounted for Rs. 55,000 crore ($12.4 billion)
business at current prices in the calendar year 2006 increasing its share to 4.6% of the total Indian
Retail Value that stood at Rs. 12,00,000 crore ($270 billion). Moving forward, organized retailing is
projected to grow at the rate of about 37 per cent in 2007 and 42 per cent in 2008.
“Going by the current growth trend and considering the fact that existing prominent players in
organised retail have stepped up their expansion drive with Reliance announcing big plans and other
Indian corporate houses too evincing keenness on investing heavily in this sector as also the inking
of the joint-venture between the world's largest retailer Wal-Mart and Bharti – The organised retail in
India has indeed gained top speed and is now on the verge of take-off, Taneja added.
According to IMAGES India Retail Report 2007, of the Rs.12,00,000 crore retail market, food &
grocery retail is by far the single largest block estimated to be worth a whopping Rs.7,43,900 crore,
but more than 99 per cent of this market is dominated by the neighbourhood kirana stores.
Deliberating on the advantages of the organized retail, Mr Nath talked about the increasing
efficiencies in the agricultural sector by removing intermediaries in the food supply chain. While
urban customers benefit from reduced prices of farm sector goods, rural farmers benefit by way of
higher returns for their produce.
With several States allowing retailers direct access to farm produce, there is a new revolution taking
shape in rural India. Farmers are cultivating crops as per specifications and requirements of retail
companies such as Reliance, ITC, Godrej and many others. More than 2,000 small farmers, for
instance, are benefiting from such arrangements in Andhra Pradesh, he said.
Talking about the global perception about India, about its economic might and potential in terms of
market size, Mr. Kamal Nath said that there had been a drastic change over the last few years. While
the buoyant manufacturing and services sectors had contributed in fuelling consumption demand in
urban as well as rural areas, the government on its part remained committed to improving
infrastructure and providing a congenial environment for indigenous business modules to blossom
and harness domestic as well as foreign investment to optimum levels. Economic prosperity also
meant higher standards of living and higher consumption levels, and only an efficient and organised
Retail sector could ensure and sustain this growing demand of the evolved consumer.
“But unlike the experiences in most other countries, growth of Indian retail is not going to be a
staggered and time-taking process: India has already shown the world how quick it can adapt to hi-
tech products and services and will again set a record of sorts in setting up world class retail formats
across the country in record time. In the next five years India should have retail entities strong
enough to compete with the best in the world”, added Mr. Nath.
At present, he said, India's retail sector is largely unorganized, with about 15 million tiny outlets
catering to consumer needs across the country – it employs the second-largest number of people
after agriculture. Organised retail is now focused primarily on the 300 million urban "middle classes''
and an additional 200 million rural rich, who form a consumer market worth more than US$100
billion. So, there is enough ground for the modern and the traditional formats to co-exist.
Narrating India's economic growth story Mr. Nath highlighted three important things:
One - that here is a society in which the fruits of development are more evenly spread, in
which democracy is more real and palpable to the mass of the population, which makes
for a stable social environment that is attractive and reassuring;
Two - that India is an enormous market, of which you are seeing only the tip of the
iceberg;
And Three - the tremendous resilience of India: we survived the zooming oil prices, the
fluctuating dollar and global recession, with barely a hiccup.
The Indian economy is integrating with the world, and yet it simultaneously has its own dynamics,
which cushion global shocks as in no other country. India had kept the retail sector largely closed to
outsiders to safeguard the livelihood of nearly 15 million small storeowners and only allows 51 per
cent foreign investment in single-brand retail with prior government permission. FDI is also allowed
in the wholesale business. Single-brand retailers such as Louis Vuitton, Fendi, LLadro, Nike and
Toyota can operate now on their own. Metro is already operating through the cash-and-carry
wholesale mode.
The issue of Foreign Direct Investment (FDI) has been debated time and again as the Indian
Government has been under pressure to open up further. The policy makers continue to explore
areas where FDI can be invited without hurting the interest of local retail community. Mr. Kamal Nath
confirmed that the Government is considering opening up of the retail trading for select sectors such
as electronic goods, stationery, sports goods, and building equipment.
“To understand the reasoning and implications of such moves it was vital to size up the entire retail
market in various segments and consumption levels across product categories with share of the
organized segment and it was just the right time for India Retail Forum to take the initiative of
researching the scope of retail businesses in India”, said R S Roy, Editorial Director, Images India
Retail report 2007.
Mr. Nath commended the pioneering efforts of the Images Group and India Retail Forum in compiling
and pooling together relevant yet highly scattered and difficult to get information on this vital sector,
which helps investors get a better understanding of the unfolding scenario. India Retail Report 2007
will set benchmark figures on consumer spend, retail market size across key categories and
segments with scope and also performance of key players and their expansion plans.
In his address Dr. Ajay K Dua, Secretary, Department of Industrial Policy & promotion,
Ministry of Commerce & Industry said, “The growth of the Indian economy is now manifesting
itself in the growing purchasing power of its citizens. A ten to twelve per cent increase in the
economy's disposable income and a much higher one in urban areas is also reflecting itself in the
way goods and services are bought and sold”.
“There would be a real revolution in the Indian retail industry, if the changes being witnessed in the
metropolitan and other tier-one towns percolates to all the 784 urban settlements, with populations
above 50,000 persons. This is likely to happen as the real estate prices in the large metropolitan
towns are increasingly becoming prohibitive and consequently giving distinct advantage to those
who are already in the business of retailing, viz., the traditional mom & pop stores. Rural and semi-
urban incomes are also expectedly to grow much faster in future, once the agriculture growth rate
pushes up. Our civic laws concerning construction and property development also need to be re-
looked, as the earlier convenience-stores get replaced by shopping malls and other formats of
organized retail trade”, he added.
Expressing concern over the consumption and mall development trend, Editorial Director of this
mega research of India retail research, R S Roy called upon the entire retail fraternity, concerned
Govt. departments and the supporting organizations to work towards giving Indian retail - a face of
India. “ India Brand Story can travel across the globe with 'Delhi Hat' type shopping cum
entertainment centres opening not only across India but all over the world. Public private
partnership can revitalise the formats like Khadi Bhawans that runs one of the largest retail networks
in the world, and also govt. state run emporia,” he said.
As India emerges as one of the most potential markets for global brands and retailers and retail
reinvents the way modern Indians celebrate their spending power, India that takes pride in its rich
culture, heritage, art, craft and variety of wares must capitalize on this ever escalating consumerism
and channelise the spending towards healthy consumption for overall development of the country.
Initiated by India Retail Forum and Images F&R Research, world's some of the top global research &
consulting firms like AT Kearney, Ernst & Young, PWC, Technopak, KPMG, ICICI, AC Nielsen-ORG Marg,
Synovate, Cushman & Wakefield etc. contributed for the India Retail Report 2007 research.
IMAGES India Retail report 2007 sizes up the entire retail market in various segments and
consumption levels across product categories with share of the organized segment . Profiling
formats and retailers therein, the study, full of facts and figures, is expected to reveal many
interesting facets of the Indian retail industry that could open up newer avenues of business both for
the established players and the new comers as well.
A truly international presentation in a coffee table format, the IMAGES India Retail Report 2007 also
carries visionary thoughts of Shri Kamal Nath, Dr. Ajay K Dua, and over 40 thought leaders from the
retail industry covering almost every aspect of retail business.
The occasion also saw the launch of a path breaking retail information interface portal
Indiaretailing.com by Mr. Kamal Nath.
“Indiaretailing.com has an ambitious philosophy personified by these words: “The Home Page
of the Indian Retailing Industry”. Indiaretailing.com is being designed to be just that – with a
24/7 update and news feed team that gets you the retail intelligence that affects your business in
every way,” said Pallav Moitra, Head of this revolutionary concept.
“In the evolution of Indian retail in-time information will be vital to keep the industry and all its
stakeholders abreast of the developments across. This exceptional portal is also aimed at the
retailing community around the globe, giving a wide angle view and analysis of the business of
Retail in India. Alongside interactive features such as interviews, chats and business development
tools, it will also contain exclusive and investigative editorial content that we can promise, no other
media has access to”, he added.
Besides retail news feeds, indiaretailing.com will boast an exclusive database of retailers, retail real
estate developers, retail technology and systems firms, retail finance outfits, store design and
shopfit pros, human resource sourcing and jobsite management, exclusive video interviews, live
coverage of retail events and many more.
The portal is expected to have around 200000 page views in the very first month of operation and is
strongly geared up to enjoy a very high and filtered subscriber number. To begin with the
subscription number for daily News Letters is expected to reach over 25000 key people in the retail
industry.
R S Roy
India Retail Forum
IMAGES Secretariat
S 21 Okhla Industrial Area Phase II
New Delhi - 110 020 India
Direct Ph : 011-40525027
Board : 011-40525000 Extn. 303
Fax : 011-40525001
Cell : +91 9811070053
URL : http://www.imagesfashion.com/; http://www.imagesretail.com/
To order copies of the India Retail Report pl send payment (Delivery within India - Rs. 2,500/-
Delivery outside India US$ 100/- Cost includes courier charges) in favour of Images Multimedia Pvt.
Ltd. payable at Delhi at the address above. Copies of the Report will also be available with leading
book stores like Crossword, Landmark, Odyssey, Oxford etc. from 25th January 2007.
Payment by crossed Cheque/Bank Draft in favour of Images Multimedia Pvt. Ltd. payable at:
New Delhi, India, or
SWIFT (TT) to Current Account No: 52805035830 of Images Multimedia Pvt. Ltd. with Standard Chartered Bank,
South Extension Part-I New Delhi 110 049, INDIA. Ph: +91-11-4625032.
The SWIFT Code is SCBLINBBDEL