Research methodology Reserch type : descriptive research Sampling design : I have used simple random sampling a type of probability

sampling. Type of universe : finite Sampling unit :different areas f ahmedabad Sample size : 100 questionnaire Sampling method : judgmental sampling

collection of data: primary data: Questionnaire method: we prepared a questionnaire for our research purpose and we filled it personally with target segment. secondary sources: brochures from angel broking and its website

Analysis of the data:

Gender
male 11% female

89%

There are total 100 respondents in our survey and majority of the respondents. Here the males are more the reason behind that is that we used judgmental sampling and we thought that majority of the investment planning is done my males in a house.

Age
<20 21-30 31-40 41--50 51-60 >60 2% 0% 3% 16% 43% 36%

In the age criteria we found major respondents from the age group of 21 to 30 ,followed by the age group of 31 to 40. 16% are from 41 to 50 age group and less than 20 and 60 above are negligible.

Occupation
govt employee pvt firm busin profess student any other' 3% 1% 5% 8% 20% 63%

If we talk about occupation we found major respondents are private firm Employees followed by businessmen and than by professionals.

Income
<10000 10--25 1% 27% 16% 25-50 >50

56%

. The research shows that near to half i.e. 56% of the respondents income is in between 10-25(000) per month where 27% of the respondents income fell in the range of 25-50(000).16% of the respondents have income less than 10(000).

Type of investments
40 35 30 25 20 15 10 5 0

Equity Insurance Bank Fund Business Commodities Postal Invt precious metals govt/corporate bonds mutual funds land/building PF/PPF Other

19.73 10.22 36.75 13.92 4.17 0.75 2.69 0.05 3.75 4.43 1.25 2.29

Series1

This chart indicates the pattern of investments of the respondents.we found most of the people invest in bank FDs 36.5

High risk-High return Moderate risk-Moderate return Low risk-Low return

31 50 19

Chart Title
Low riskLow return 19%

High risk-High return 31%

Moderate riskModerate return 50%

Desire return
yes no

18%

82%

Taking expert advise

yes no

16%

84%

satisfaction with the expet advice

no 13%

yes 87%

Need for expert ??

yes no

43% 57%

Equity Gov.employ Pvt form 0 1444

Insurance Bank 40 547 214 150 82 240 2560 449 200 257

Business 100 290 892 100 0

Commodity Mutual fund 0 316 103.33 0 0 0 275 50 10 38

Land 20 133.33 40 140 29

other 70 410 58 40 126

Bussinesman 345 Profesional other 30 158

Chart Title
6000 5000 4000 3000 2000 1000 0 other Land Mutual fund Commodity Business Bank Insurance Equity

Gov.employ Pvt form

0 73

4 53 20 15 8

6 69 12 6 7

7 21 64 8 0

0 76 24 0 0

0 74 13 3 10

1 30 31 32 6

10 58 8 6 18

Bussinesman 17 Profesional other 2 8

80

70

60 Equity 50 Insurance Bank 40 Business Commodity Mutual fund 30 Land other 20

10

0 Gov.employ Pvt form Bussinesman Profesional other

Equity
Profesional 2% other 8%

Gov.employ 0%

Bussinesman 17%

Pvt form 73%

Insurance
Profesional 15% other 8%

Gov.employ 4%

Bussinesman 20%

Pvt form 53%

Bank
Profesional 6% Bussinesman 12% other 7%

Gov.employ 6%

Pvt form 69%

Profesional 8%

Business

Gov.employ other 7% 0% Pvt form 21%

Bussinesman 64%

other 0% Profesional 0%

Commodity

Gov.employ 0%

Bussinesman 24%

Pvt form 76%

other Profesional 10% 3% Bussinesman 13%

Mutual fund

Gov.employ 0%

Pvt form 74%

Land
other 6%

Gov.employ 1%

Profesional 32%

Pvt form 30%

Bussinesman 31%

other
Gov.employ 10% Profesional 6% other 18%

Bussinesman 8%

Pvt form 58%